玩股撇步(動畫小學堂)  

  • 毛利率代表著產品的競爭優勢, 要和同一個產業做比較. 如果毛利率很低的話, 就要看公司的營收規模是否夠大
  • 毛利率從谷底回升, 或許就是開始反轉的訊號
  • 營益率代表著公司的經營效率
  • 在不大幅舉債的前提下, ROE可以看出公司的經營品質
  • 穩定或持續提升的毛利率和營益率十分重要, 要當心持續下滑的毛利率和營益率
  • 本業收入比高的公司, 才容易預估財測, 值得花心力去研究
  • 無形資產佔總資產比高的公司, 可能代表這家公司是透過併購來成長. 但如果佔比高的不合理, 則要當心
  • 併購後有沒有發揮1+1>2, 營益率是一個很好的觀察指標
  • 要檢視ROE上升或下滑的原因, 根據杜邦分析不外乎是利潤率, 營收, 財務槓桿的增減
  • 租賃業要觀察延滯率(在銀行稱為逾放比率)的變化. 如果越來越多客戶拖延還錢(延滯率上升), 就代表接下來放款的錢也會變少(放款率下降)
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近20季
營業毛利率 QoQ YoY營業利益率 QoQ YoY稅前淨利率 QoQ YoY稅後淨利率 QoQ YoY股東權益報酬率 QoQ YoY資產報酬率 QoQ YoY總資產周轉率 QoQ YoYEBITDA利潤率 QoQ YoY財務槓桿 QoQ YoY本業收入比 QoQ YoY業外獲益比 QoQ YoY用人費用率 QoQ YoY
20Q3 (20)-9.42-11.22-764.22-30.386.78-44.94-31.63-5.22-40.14-32.070.25-44.52-2.69-21.17-43.09-1.98-18.56-36.550.0620.0-14.29-1.13-115.13-112.6135.7019.3652.0496.10-11.343.463.90146.43-45.190.000-100.0
20Q2 (19)-8.47-14016.67-455.88-32.5911.0-77.6-30.0636.58-126.36-32.1530.56-117.52-2.2234.12-86.55-1.6736.74-85.560.05-16.67-16.677.47165.58-61.8329.9111.7719.26108.4040.28-21.53-8.40-136.9477.980.00-100.0-100.0
20Q1 (18)-0.0696.199.47-36.62-69.69-13.27-47.40-67.43-55.61-46.30-44.24-53.77-3.37-25.28-51.12-2.64-24.53-50.860.06-14.290.0-11.39-348.15-341.3126.769.498.0877.271.3-27.1922.73-4.55471.133.3821.8214.2
19Q4 (17)-1.54-41.2866.81-21.58-2.967.54-28.31-25.431.8-32.10-44.66-34.7-2.69-43.09-37.95-2.12-46.21-38.560.070.00.04.59-48.7756.1224.444.095.1676.28-17.88-5.7423.81234.7525.3327.4012.913.83
19Q3 (16)-1.09-145.8-105.91-20.96-14.22-1044.14-22.57-69.95-5348.84-22.19-50.14-13152.94-1.88-57.98-9500.0-1.45-61.11-1550.00.0716.67-22.228.96-54.22-62.1823.48-6.38-3.0292.89-32.75-82.177.11118.65101.6924.27-10.8420.21
19Q2 (15)2.38121.17-86.55-18.3543.24-1935.0-13.2856.4-423.9-14.7850.91-803.81-1.1946.64-666.67-0.9048.57-491.30.060.0-25.019.57314.62-31.8425.081.29-3.76138.1330.16465.55-38.13-522.62-150.4527.22-6.8820.18
19Q1 (14)-11.24-142.24-166.39-32.33-38.52-1408.91-30.46-5.65-1564.42-30.11-26.35-510.22-2.23-14.36-414.08-1.75-14.38-391.670.06-14.29-25.04.7260.54-82.1324.766.547.65106.1231.15-10.59-6.12-132.2467.2429.2321.4429.39
18Q4 (13)-4.64-125.16-121.17-23.34-1151.35-431.53-28.83-6804.65-817.16-23.83-14117.65-489.38-1.95-9850.0-382.61-1.53-1630.0-325.00.07-22.22-22.222.94-87.59-89.123.24-4.01-12.0780.92-84.46-53.9319.00104.51125.2624.0719.2218.86
18Q3 (12)18.444.18-22.682.22122.0-81.850.43-89.51-96.930.17-91.9-98.540.02-90.48-98.730.10-56.52-91.940.0912.5-10.023.69-17.49-28.2324.21-7.1-17.12520.832032.47495.5-420.83-656.83-3456.3220.19-10.867.22
18Q2 (11)17.704.55-15.551.00-59.51-89.34.1097.12-70.782.10-71.39-82.440.21-70.42-86.540.23-61.67-81.890.080.0-20.028.718.67-16.3926.0613.3-8.6624.42-79.42-63.3475.58504.33126.4922.650.2726.75
18Q1 (10)16.93-22.76-14.192.47-64.91-66.072.08-48.26154.037.3419.93247.980.712.9226.790.60-11.76262.160.08-11.110.026.42-2.0832.723.00-12.98-29.23118.69-32.42162.62-18.6975.15-106.4622.5911.5621.58
17Q4 (9)21.92-8.0919.397.04-42.445.074.02-71.27175.716.12-47.56192.590.69-56.05184.150.68-45.16238.780.09-10.00.026.98-18.2743.9726.43-9.52-25.61175.63100.81238.85-75.21-699.83-133.2120.257.5423.85
17Q3 (8)23.8513.7974.2112.2330.8324.6513.99-0.291648.7511.67-2.421558.751.570.641670.01.24-2.366100.00.100.011.1133.01-3.8740.2929.212.38-22.9187.4631.26-75.612.54-62.42104.8518.835.3714.05
17Q2 (7)20.966.23369.969.3528.43241.8814.03464.42160.3211.96341.13141.771.56378.57143.821.27443.24157.470.1025.025.034.3472.48028.53-12.22-48.4866.63135.15135.0633.37-88.48-53.4317.87-3.823.9
17Q1 (6)19.737.4607.288.660-3.8527.50-4.9624.960-0.5631.710-0.3724.4900.08-11.11019.916.24032.50-8.530-189.55-49.850289.5527.84018.5813.640
16Q4 (5)18.3634.1106.70132.640-5.31-763.750-6.61-726.250-0.82-720.00-0.49-2550.000.090.0018.74-20.36180.9535.53-6.230-126.49-135.280226.49187.62016.35-0.970
16Q3 (4)13.69206.950.02.88143.70.00.80103.440.0-0.8097.210.0-0.1097.190.00.02100.90.00.0912.50.023.5300.037.89-31.580.0358.491164.680.0-258.49-460.750.016.51-4.010.0
16Q2 (3)4.4600.0-6.5900.0-23.2600.0-28.6300.0-3.5600.0-2.2100.00.0800.00.0000.055.3800.028.3500.071.6500.017.2000.0
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近10年
營業毛利率 YoY營業利益率 YoY折舊負擔比率 YoY稅前淨利率 YoY稅後淨利率 YoY股東權益報酬率 YoY資產報酬率 YoY總資產周轉率 YoYEBITDA利潤率 YoY財務槓桿 YoY本業收入比 YoY業外獲益比 YoY無形資產佔總資產比 YoY用人費用率 YoY
2019 (10)-2.720-23.13030.4329.88-23.520-24.670-8.030-6.2700.26-16.139.54-55.3824.445.1698.3525.581.68-92.2612.774.2926.9721.27
2018 (9)13.07-39.77-3.34023.4322.34-4.270-2.490-0.970-0.5600.31-16.2221.38-26.2223.24-12.0778.32-34.7221.68012.25022.2417.98
2017 (8)21.70189.729.13019.15-8.967.6106.6703.2402.7200.378.8228.98207.6426.43-25.61119.97258.66-19.9700.00018.857.59
2016 (7)7.491493.62-4.92021.04-5.53-14.700-15.710-7.530-4.8300.3417.249.42-33.2435.53-28.0833.45-65.566.552090.750.00017.52-8.7
2015 (6)0.47-97.53-13.76022.2742.96-14.190-13.010-5.680-2.6900.29-12.1214.11-49.2649.40-2.1296.96-10.873.0400.00019.1921.07
2014 (5)19.0543.138.62335.3515.58-19.157.922454.846.511814.713.321975.03.02439.290.336.4527.8126.1850.47-15.39108.79-82.98-8.7900.00015.85-17.45
2013 (4)13.3101.98019.2700.3100.3400.1600.5600.31022.04059.650639.130-539.1300.00019.200

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