玩股撇步(動畫小學堂)  

  • 毛利率代表著產品的競爭優勢, 要和同一個產業做比較. 如果毛利率很低的話, 就要看公司的營收規模是否夠大
  • 毛利率從谷底回升, 或許就是開始反轉的訊號
  • 營益率代表著公司的經營效率
  • 在不大幅舉債的前提下, ROE可以看出公司的經營品質
  • 穩定或持續提升的毛利率和營益率十分重要, 要當心持續下滑的毛利率和營益率
  • 本業收入比高的公司, 才容易預估財測, 值得花心力去研究
  • 無形資產佔總資產比高的公司, 可能代表這家公司是透過併購來成長. 但如果佔比高的不合理, 則要當心
  • 併購後有沒有發揮1+1>2, 營益率是一個很好的觀察指標
  • 要檢視ROE上升或下滑的原因, 根據杜邦分析不外乎是利潤率, 營收, 財務槓桿的增減
  • 租賃業要觀察延滯率(在銀行稱為逾放比率)的變化. 如果越來越多客戶拖延還錢(延滯率上升), 就代表接下來放款的錢也會變少(放款率下降)
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近20季
營業毛利率 QoQ YoY營業利益率 QoQ YoY稅前淨利率 QoQ YoY稅後淨利率 QoQ YoY股東權益報酬率 QoQ YoY資產報酬率 QoQ YoY總資產周轉率 QoQ YoYEBITDA利潤率 QoQ YoY財務槓桿 QoQ YoY本業收入比 QoQ YoY業外獲益比 QoQ YoY用人費用率 QoQ YoY
22Q2 (20)-318.42-118.86-167.4-445.09-115.22-173.38-398.19-2565.26-998.76-398.19-2565.26-998.760.00100.0100.0-11.64-2182.35-327.940.03-40.0-62.5-300.00-819.94-4900.0972.40-93.43-94.28114.29-90.86-73.63-10.7199.0796.790.00-100.0-100.0
22Q1 (19)-145.4935.58-82.52-206.8130.66-78.67-14.9419.55-178.06-14.9419.55-178.06-142.94-7.9-277.34-0.5140.7-123.50.05-16.67-54.5541.6735.42-20.4514801.70-31.12447.341250.00-34.21300.0-1150.0036.11-258.62119.978.1760.45
21Q4 (18)-225.86-52.09-116.49-298.27-51.1-102.31-18.57-230.6849.88-18.57-230.6849.88-132.47-243.093.59-0.86-185.1579.950.060.0-50.030.77-53.85500.1321489.00171.6210.351900.00258.33387.18-1800.00-238.46-520.69110.91-9.3868.74
21Q3 (17)-148.50-24.71-8.16-197.40-21.25-1.3114.21139.21109.7614.21139.21109.7692.58168.24184.471.01137.13110.130.06-25.0-14.2966.67966.72180.017912.05-53.48299.08-1200.00-376.92-982.351300.00490.03711.11122.3923.4147.4
21Q2 (16)-119.08-49.3917.99-162.81-40.6614.8-36.24-289.3474.23-36.24-289.3474.23-135.66-268.31-1.92-2.72-225.3570.40.08-27.2714.296.25-88.07108.1717009.60528.982445.78433.33169.33215.15-333.33-145.98-788.8999.1732.639.97
21Q1 (15)-79.7123.634.89-115.7521.4935.3419.14151.66123.3419.14151.66123.3480.60158.66147.22.17150.58144.20.11-8.3383.3352.38781.14990.822704.30-60.94-91.82-625.00-260.26-382.26725.00350.0697.0674.7713.75-19.63
20Q4 (14)-104.3324.0125.56-147.4324.3316.75-37.0574.5575.02-37.0574.5575.02-137.40-25.36-29.99-4.2956.9760.610.1271.4371.43-7.6990.7790.396924.22249.26273.54390.00186.76227.95-290.00-705.56-1432.8665.73-20.840
20Q3 (13)-137.305.45-62.47-194.84-1.96-87.18-145.56-3.51-77.95-145.56-3.51-77.95-109.6017.66-190.02-9.97-8.49-49.030.070.0-12.5-83.33-8.97-196.341982.56196.72254.45136.00-1.097.15-36.004.0-33.7183.03-7.9344.53
20Q2 (12)-145.21-18.61-28.97-191.09-6.74-35.89-140.63-71.46-50.92-140.63-71.46-50.92-133.1122.05-405.55-9.19-87.17-54.190.0716.670.0-76.47-1200.51-158.08668.15-97.9879.45137.50-37.9-8.33-37.5069.1225.090.18-3.0631.48
20Q1 (11)-122.4312.65-9.22-179.02-1.08-1.06-82.0244.6927.67-82.0244.6927.67-170.77-61.56-529.68-4.9154.9137.450.06-14.29-14.29-5.8892.6588.9733041.101682.4411164.14221.4386.239.42-121.43-541.84-117.2993.03051.05
19Q4 (10)-140.16-65.8510.57-177.10-70.146.64-148.29-81.28-8.01-148.29-81.28-8.01-105.70-179.7-272.45-10.89-62.78-4.210.07-12.5-12.5-80.00-184.522.281853.70231.41856.45118.92-6.31-14.01-18.9229.7350.60.00-100.0-100.0
19Q3 (9)-84.5124.9440.31-104.0925.9839.57-81.8012.2128.17-81.8012.2128.17-37.79-43.52-109.25-6.69-12.2511.740.0814.2914.29-28.125.165.09559.3450.23268.76126.92-15.38-16.07-26.9246.1547.4457.45-16.24-17.85
19Q2 (8)-112.59-0.45-32.79-140.6220.62-29.71-93.1817.83-122.26-93.1817.83-122.26-26.332.91-123.45-5.9624.08-121.920.070.016.67-29.6344.44-106.5372.3326.93196.51150.00-5.56681.63-50.0010.53-139.5868.5911.3715.88
19Q1 (7)-112.0928.48-197.24-177.156.62-216.34-113.4017.4-146.74-113.4017.4-146.74-27.124.4422.29-7.8524.88-135.030.07-12.5-12.5-53.3348.19-183.07293.3351.35-70.28158.8214.8430.32-55.88-45.92-155.4661.59-4.6348.37
18Q4 (6)-156.72-10.7-68.14-189.70-10.13-62.8-137.29-20.563.47-137.29-20.563.47-28.38-57.1448.62-10.45-37.86-59.790.0814.2933.33-102.94-27.782.68193.8127.78-71.21138.30-8.5468.26-38.3025.23-315.0664.58-7.6511.1
18Q3 (5)-141.57-66.97-144.68-172.25-58.89-123.06-113.88-127.2-87.09-113.88-127.2-87.09-18.06-116.0823.64-7.58-127.88-60.930.0716.67-12.5-80.56-117.68-135.21151.6820.79-68.21151.22686.3618.82-51.22-140.55-87.869.9318.1476.99
18Q2 (4)-84.79-124.850.0-108.41-93.590.0418.611010.810.0418.611010.810.0112.30421.780.027.19914.070.00.06-25.00.0455.562518.050.0125.57-87.280.0-25.79-121.160.0126.32677.440.059.1942.590.0
18Q1 (3)-37.7159.540.0-56.0051.940.0-45.9667.680.0-45.9667.680.0-34.9036.820.0-3.3448.930.00.0833.330.0-18.8482.190.0986.9946.590.0121.8848.280.0-21.88-222.840.041.51-28.590.0
17Q4 (2)-93.21-61.10.0-116.52-50.890.0-142.22-133.650.0-142.22-133.650.0-55.24-133.570.0-6.54-38.850.00.06-25.00.0-105.77-208.820.0673.3041.110.082.19-35.420.017.81165.30.058.1347.130.0
17Q3 (1)-57.860.00.0-77.220.00.0-60.870.00.0-60.870.00.0-23.650.00.0-4.710.00.00.080.00.0-34.250.00.0477.140.00.0127.270.00.0-27.270.00.039.510.00.0
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近10年
營業毛利率 YoY營業利益率 YoY折舊負擔比率 YoY稅前淨利率 YoY稅後淨利率 YoY股東權益報酬率 YoY資產報酬率 YoY總資產周轉率 YoYEBITDA利潤率 YoY財務槓桿 YoY本業收入比 YoY業外獲益比 YoY無形資產佔總資產比 YoY用人費用率 YoY
2021 (10)-133.410-181.44035.48-27.16-3.660-3.660-117.520-0.4100.30-3.2338.71021489.00210.355600.002905.88-5500.0002.31-33.860.000
2020 (9)-124.660-174.58048.72-11.84-93.970-93.970-786.280-28.0800.310.0-39.7406924.22273.54186.3035.59-86.3003.5019.780.000
2019 (8)-110.640-148.06055.26127.19-107.330-107.330-154.950-32.8600.313.33-46.4901853.70856.45137.400-38.2102.9211.363.7514.53
2018 (7)-91.540-116.27024.322.2538.32038.32056.77012.4500.3025.069.190193.81-71.21-302.820401.4102.6366.6155.668.18
2017 (6)-83.740-112.53023.79-34.01-55.770-59.900-77.670-12.4700.2441.18-19.820673.30107.33202.3849.84-102.3801.58051.45-18.87
2016 (5)-84.690-120.50036.05-16.56-89.530-92.000-48.250-14.2600.1770.0-42.440324.75131.78135.0613.34-34.4200.00063.42-28.84
2015 (4)-184.380-254.03043.2041.64-213.320-213.320-48.390-21.0400.10-23.08-155.200140.1131.65119.1718.61-19.1700.00089.12-6.6
2014 (3)-161.180-210.36030.50-19.83-209.440-209.440-47.170-26.3300.13-27.78-170.500106.4393.02100.4833.69-0.4800.00095.4244.14
2013 (2)-91.160-123.48038.05-26.92-164.450-151.420-43.340-28.2100.18-18.18-122.62055.1410.3975.16-24.7224.847589.140.00066.20-2.35
2012 (1)-73.840-94.34052.060-94.580-79.680-30.640-20.3500.220-40.00049.95099.8400.3200.00067.790

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