玩股撇步(動畫小學堂)  

  • 毛利率代表著產品的競爭優勢, 要和同一個產業做比較. 如果毛利率很低的話, 就要看公司的營收規模是否夠大
  • 毛利率從谷底回升, 或許就是開始反轉的訊號
  • 營益率代表著公司的經營效率
  • 在不大幅舉債的前提下, ROE可以看出公司的經營品質
  • 穩定或持續提升的毛利率和營益率十分重要, 要當心持續下滑的毛利率和營益率
  • 本業收入比高的公司, 才容易預估財測, 值得花心力去研究
  • 無形資產佔總資產比高的公司, 可能代表這家公司是透過併購來成長. 但如果佔比高的不合理, 則要當心
  • 併購後有沒有發揮1+1>2, 營益率是一個很好的觀察指標
  • 要檢視ROE上升或下滑的原因, 根據杜邦分析不外乎是利潤率, 營收, 財務槓桿的增減
  • 租賃業要觀察延滯率(在銀行稱為逾放比率)的變化. 如果越來越多客戶拖延還錢(延滯率上升), 就代表接下來放款的錢也會變少(放款率下降)
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近20季
營業毛利率 QoQ YoY營業利益率 QoQ YoY稅前淨利率 QoQ YoY稅後淨利率 QoQ YoY股東權益報酬率 QoQ YoY資產報酬率 QoQ YoY總資產周轉率 QoQ YoYEBITDA利潤率 QoQ YoY財務槓桿 QoQ YoY本業收入比 QoQ YoY業外獲益比 QoQ YoY用人費用率 QoQ YoY
23Q4 (20)43.0714.12-15.38-4.25-160.74-156.14-5.39-75.57-249.722.31194.67-50.960.57207.55-58.090.444500.0-38.890.0912.5-25.05.92-40.08-49.53165.934.2718.9480.7750.0-62.3123.08-50.0120.1938.66-10.213.91
23Q3 (19)37.74-6.31-10.8-1.63-132.21-141.27-3.07-156.54-270.56-2.44-197.21-233.33-0.53-196.36-203.92-0.01-102.5-102.860.08-11.11-27.279.88-44.62-3.8159.132.4712.8353.85-43.71-75.5246.15430.77138.4643.056.0941.8
23Q2 (18)40.28-3.27-8.795.06395.91-43.845.43244.8-33.622.51304.07-63.410.55320.0-71.940.40566.67-56.520.0912.5-25.017.84124.411.08155.291.016.9695.65118.63-13.558.70-82.61181.7440.58-4.2210.87
23Q1 (17)41.64-18.19-4.84-1.71-122.59-166.28-3.75-204.17-324.55-1.23-126.11-141.69-0.25-118.38-136.230.06-91.67-84.620.08-33.33-20.07.95-32.23-25.77153.7410.28.1543.75-79.58-70.8350.00143.75200.042.3724.8422.7
22Q4 (16)50.9020.323.487.5791.6527.013.60100.0-36.954.71157.38-28.531.36166.67-11.690.72105.71-7.690.129.0920.011.7314.22-18.77139.51-1.0816.42214.29-2.6106.63-114.294.76-2985.7133.9411.79-8.47
22Q3 (15)42.31-4.19-5.623.95-56.16-39.791.80-78.0-69.541.83-73.32-71.270.51-73.98-67.520.35-61.96-55.130.11-8.330.010.27-36.05-30.23141.03-2.8612.81220.0098.8593.33-120.00-1028.0-1060.030.36-17.05-29.82
22Q2 (14)44.160.9113.79.01249.22750.08.18389.82282.246.86132.54106.011.96184.06192.540.92135.9135.90.1220.033.3316.0649.9527.56145.182.1216.88110.64-26.24148.94-10.6478.72-123.9436.605.99-8.27
22Q1 (13)43.766.16-0.362.58-56.7120.561.67-70.75-16.082.95-55.249.670.69-55.1915.00.39-50.05.410.100.00.010.71-25.83-7.99142.1618.6323.51150.0044.6435.0-50.00-1250.0-350.034.53-6.88-9.51
21Q4 (12)41.22-8.05-12.635.96-9.15-31.895.71-3.38-38.66.593.45-26.451.54-1.91-30.940.780.0-29.090.10-9.09-9.0914.44-1.9-20.44119.83-4.142.78103.70-8.8710.77-3.7064.2-158.0237.08-14.2924.97
21Q3 (11)44.8315.42-4.456.56518.87142.075.91176.1793.776.3791.29-29.771.57134.33-23.410.78100.0-22.00.1122.2210.014.7216.9213.93125.010.641.28113.79156.0332.76-10.34-123.28-172.4143.268.4213.34
21Q2 (10)38.84-11.57-6.161.06-50.47114.32.147.54141.153.3323.79181.820.6711.67193.060.395.41262.50.09-10.012.512.598.1661.41124.217.91-1.2644.44-60.0-68.7244.44500.0205.5639.904.560
21Q1 (9)43.92-6.913.052.14-75.54186.291.99-78.6163.582.69-69.98219.030.60-73.09253.850.37-66.36628.570.10-9.0925.011.64-35.875.34115.10-1.288.18111.1118.6935.8-11.11-274.07-161.1138.1628.61-21.32
20Q4 (8)47.180.555.058.75222.88-16.599.30204.920.438.96-1.2121.572.238.78-19.491.1010.0-20.860.1110.0-35.2918.1540.4813.58116.59-5.541.2393.629.22-17.056.38-55.32149.6529.67-22.2723.73
20Q3 (7)46.9213.361.382.71136.57-36.243.05158.6540.559.07322.85619.842.05384.72540.621.00516.67270.370.1025.0-9.0912.9265.644.87123.43-1.88-2.0185.71-39.68-55.114.29133.93115.7138.17015.04
20Q2 (6)41.39-2.89-7.59-7.41-198.79-195.98-5.20-66.13-162.42-4.07-80.09-160.48-0.72-84.62-136.92-0.24-242.86-123.760.080.0-38.467.80-29.41-53.6125.7918.220.29142.1173.6855.02-42.11-331.58-773.680.00-100.0-100.0
20Q1 (5)42.62-5.119.28-2.48-123.64-171.26-3.13-133.8-266.49-2.26-130.66-220.86-0.39-114.08-214.71-0.07-105.04-121.880.08-52.940.011.05-30.85-26.87106.40-7.61-12.3781.82-27.5-55.9418.18241.41121.2148.50102.2522.75
19Q4 (4)44.91-2.960.010.49146.820.09.26326.730.07.37484.920.02.77765.620.01.39414.810.00.1754.550.015.9829.710.0115.17-8.570.0112.86-40.880.0-12.8685.860.023.98-27.730.0
19Q3 (3)46.283.330.04.25-44.950.02.17-73.950.01.26-81.280.00.32-83.590.00.27-73.270.00.11-15.380.012.32-26.710.0125.960.420.0190.91108.260.0-90.91-1554.550.033.1815.050.0
19Q2 (2)44.7925.360.07.72121.840.08.33343.090.06.73259.890.01.95473.530.01.01215.620.00.1362.50.016.8111.250.0125.433.30.091.67-50.640.06.25107.290.028.84-27.010.0
19Q1 (1)35.730.00.03.480.00.01.880.00.01.870.00.00.340.00.00.320.00.00.080.00.015.110.00.0121.420.00.0185.710.00.0-85.710.00.039.510.00.0
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近10年
營業毛利率 YoY營業利益率 YoY折舊負擔比率 YoY稅前淨利率 YoY稅後淨利率 YoY股東權益報酬率 YoY資產報酬率 YoY總資產周轉率 YoYEBITDA利潤率 YoY財務槓桿 YoY本業收入比 YoY業外獲益比 YoY無形資產佔總資產比 YoY用人費用率 YoY
2023 (10)40.76-10.26-0.7608.6033.89-1.8200.37-91.080.32-92.760.88-63.930.34-26.0910.25-16.05165.9318.9440.62-73.3359.38012.1519.441.0721.37
2022 (9)45.427.35.9445.956.42-17.493.91-2.984.15-14.084.422.552.445.630.4612.212.21-8.95139.5116.42152.3352.33-52.33010.1735.7833.84-14.63
2021 (8)42.33-5.724.07220.477.78-15.094.03116.674.8326.774.3139.482.3126.920.417.8913.413.63119.832.78100.0047.62-1.3307.4963.1539.640.43
2020 (7)44.902.861.27-82.349.1728.521.86-69.953.81-22.43.09-41.481.82-38.10.38-20.8312.94-15.04116.591.2367.74-41.3832.2604.59304.5639.4731.87
2019 (6)43.65-4.447.19-39.987.134.56.19-23.34.91-22.925.28-15.922.94-12.760.486.6715.23-10.62115.17-11.58115.56-22.32-16.3001.14478.8929.93-6.64
2018 (5)45.684.4811.98-12.436.83-5.888.07-22.486.37-22.516.28-2.033.37-9.650.4512.517.04-13.37130.2617.8148.7712.92-48.7700.20032.06-1.35
2017 (4)43.72-1.2413.68-7.887.25-11.7510.41-15.38.22-19.966.41-8.033.73-12.850.405.2619.67-13.12110.5838.88131.759.28-31.7500.00032.5010.92
2016 (3)44.271.6114.8525.958.22-6.8212.2960.4410.2767.266.9737.24.2834.590.388.5722.649.1179.62-0.08120.56-21.95-20.5600.00029.300.17
2015 (2)43.5711.7211.7920.438.82-0.377.6636.066.1472.475.0813.143.1834.180.356.0620.755.8179.68-67.67154.47-10.84-54.4700.00029.256.87
2014 (1)39.0009.7908.8553.545.6303.5604.4902.3700.33-13.1619.6121.5246.44-23.6173.2648.16-73.2600.00027.37-12.16

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