玩股撇步(動畫小學堂)  

  • 毛利率代表著產品的競爭優勢, 要和同一個產業做比較. 如果毛利率很低的話, 就要看公司的營收規模是否夠大
  • 毛利率從谷底回升, 或許就是開始反轉的訊號
  • 營益率代表著公司的經營效率
  • 在不大幅舉債的前提下, ROE可以看出公司的經營品質
  • 穩定或持續提升的毛利率和營益率十分重要, 要當心持續下滑的毛利率和營益率
  • 本業收入比高的公司, 才容易預估財測, 值得花心力去研究
  • 無形資產佔總資產比高的公司, 可能代表這家公司是透過併購來成長. 但如果佔比高的不合理, 則要當心
  • 併購後有沒有發揮1+1>2, 營益率是一個很好的觀察指標
  • 要檢視ROE上升或下滑的原因, 根據杜邦分析不外乎是利潤率, 營收, 財務槓桿的增減
  • 租賃業要觀察延滯率(在銀行稱為逾放比率)的變化. 如果越來越多客戶拖延還錢(延滯率上升), 就代表接下來放款的錢也會變少(放款率下降)
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近20季
營業毛利率 QoQ YoY營業利益率 QoQ YoY稅前淨利率 QoQ YoY稅後淨利率 QoQ YoY股東權益報酬率 QoQ YoY資產報酬率 QoQ YoY總資產周轉率 QoQ YoYEBITDA利潤率 QoQ YoY財務槓桿 QoQ YoY本業收入比 QoQ YoY業外獲益比 QoQ YoY用人費用率 QoQ YoY
23Q4 (20)34.085.2512.7419.2513.712.1117.35-12.7311.6515.01-2.4130.415.6411.0234.293.0511.3132.610.2017.655.2624.10-12.6511.4289.65-5.76-7.41110.7130.150.09-10.97-174.79-3.3820.36-5.355.66
23Q3 (19)32.3811.856.5816.9334.370.8919.8898.21-30.3215.38226.54-40.575.08284.85-43.32.74238.27-43.270.1713.33-5.5627.5943.77-20.8395.136.128.0585.07-32.4644.5314.67156.52-64.3521.51-4.953.56
23Q2 (18)28.95-9.024.1412.60-24.55-4.410.03-42.29-21.094.71-66.12-35.661.32-66.41-34.650.81-62.84-33.060.150.0-6.2519.19-24.77-3.9189.647.06-0.36125.9531.121.89-25.95-760.53-567.2722.635.06-1.01
23Q1 (17)31.825.26-0.5916.70-2.746.3717.3811.84-10.613.9020.76-10.843.93-6.43-2.242.18-5.22-11.740.15-21.05-6.2525.5117.94-1.5883.73-13.5224.8696.07-13.1419.063.93137.02-79.6521.5411.78-5.19
22Q4 (16)30.23-0.49-6.9617.172.322.8115.54-45.53-11.5511.51-55.53-27.294.20-53.12-11.582.30-52.38-21.770.195.565.5621.63-37.93-7.2996.829.9751.57110.6187.9316.48-10.61-125.79-310.5919.27-7.22-1.48
22Q3 (15)30.389.28-9.4216.7827.31-1.1828.53124.4763.525.88253.5570.68.96343.56138.934.83299.17108.190.1812.520.034.8574.5142.7188.04-2.1339.1758.86-43.04-39.6441.141157.931553.920.77-9.14-8.66
22Q2 (14)27.80-13.15-21.8913.18-16.05-35.0412.71-34.62-31.337.32-53.05-47.452.02-49.75-41.791.21-51.01-46.460.160.00.019.97-22.96-20.4189.9634.1537.85103.3328.05-5.78-3.89-120.1459.8122.860.627.83
22Q1 (13)32.01-1.48-18.6915.70-5.99-37.1219.4410.64-19.6415.59-1.52-19.934.02-15.37-15.722.47-15.99-23.050.16-11.110.025.9211.1-15.5167.064.9838.8180.69-15.02-21.8219.31283.13700.622.7216.1612.36
21Q4 (12)32.49-3.13-22.9216.70-1.65-40.6717.570.69-38.0915.834.35-32.954.7526.67-29.942.9426.72-34.960.1820.0-5.2623.33-4.46-31.5663.880.9822.1994.96-2.62-4.245.04102.56506.3319.56-13.986.77
21Q3 (11)33.54-5.76-12.2716.98-16.31-20.3617.45-5.73-18.5315.178.9-14.493.758.07-2.852.322.65-9.730.15-6.257.1424.42-2.67-18.3663.26-3.0623.9997.51-11.09-1.982.49125.7382.5922.747.261.34
21Q2 (10)35.59-9.618.5920.29-18.74132.1518.51-23.48131.9513.93-28.45137.313.47-27.25243.562.26-29.6218.310.160.045.4525.09-18.2245.1165.2635.0921.1109.686.260.97-9.68-201.08-12.2621.204.850
21Q1 (9)39.37-6.628.6624.97-11.3138.0424.19-14.76172.4119.47-17.53168.924.77-29.65281.63.21-28.98277.650.16-15.7945.4530.68-10.066.7448.31-7.59-11.76103.214.08-12.46-3.21-486.7982.0520.2210.37-20.95
20Q4 (8)42.1510.254.6428.1532.0412.628.3832.4930.2423.6133.0928.116.7875.6535.874.5275.8838.650.1935.7111.7634.0913.9819.3252.282.47-9.9299.17-0.32-13.360.8361.22105.5918.32-18.36-11.54
20Q3 (7)38.2327.3919.6921.32143.9446.1321.42168.4274.4317.74202.2176.523.86282.1869.32.57261.9771.330.1427.270.029.9172.9950.8351.02-5.33-9.0299.48-8.41-15.880.52105.98102.6922.440-1.41
20Q2 (6)30.01-1.936.878.74-16.68-6.227.98-10.14-3.275.87-18.9212.671.01-19.2-0.980.71-16.47-1.390.110.0-8.3317.29-6.033.9753.89-1.57-13.95108.62-7.88-3.91-8.6251.8733.910.00-100.0-100.0
20Q1 (5)30.60-24.0313.2510.49-58.040.298.88-59.25-40.247.24-60.72-45.281.25-74.95-52.650.85-73.93-52.250.11-35.29-15.3818.40-35.6-19.5154.75-5.671.84117.913.0266.61-17.91-20.53-159.725.5823.528.11
19Q4 (4)40.2826.110.025.0071.350.021.7977.440.018.4383.380.04.99118.860.03.26117.330.00.1721.430.028.5744.070.058.043.50.0114.46-3.220.0-14.8622.330.020.71-9.010.0
19Q3 (3)31.9413.750.014.5956.550.012.2848.850.010.0592.90.02.28123.530.01.50108.330.00.1416.670.019.8319.240.056.08-10.460.0118.264.620.0-19.13-46.670.022.76-12.190.0
19Q2 (2)28.083.920.09.32-10.90.08.25-44.480.05.21-60.620.01.02-61.360.00.72-59.550.00.12-7.690.016.63-27.250.062.6316.50.0113.0459.740.0-13.04-143.480.025.929.550.0
19Q1 (1)27.020.00.010.460.00.014.860.00.013.230.00.02.640.00.01.780.00.00.130.00.022.860.00.053.760.00.070.770.00.030.000.00.023.660.00.0
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近10年
營業毛利率 YoY營業利益率 YoY折舊負擔比率 YoY稅前淨利率 YoY稅後淨利率 YoY股東權益報酬率 YoY資產報酬率 YoY總資產周轉率 YoYEBITDA利潤率 YoY財務槓桿 YoY本業收入比 YoY業外獲益比 YoY無形資產佔總資產比 YoY用人費用率 YoY
2023 (10)32.046.4116.664.786.2217.016.43-14.7412.64-17.7115.86-16.318.65-19.760.65-4.4124.24-5.8389.65-7.41101.3322.8-1.4100.427.921.411.18
2022 (9)30.11-14.1715.90-18.675.32-2.5519.27-0.2115.36-4.4818.9514.5710.781.790.684.6225.740.0896.8251.5782.51-18.5117.4900.3960.721.161.49
2021 (8)35.08-3.6319.552.955.46-17.6519.313.7616.085.2416.5432.3210.5928.520.6522.6425.72-3.0563.8822.19101.26-0.79-1.2600.2455.8320.85-6.79
2020 (7)36.4012.1418.9921.736.6210.1518.6125.415.2824.8412.5016.068.2415.730.53-5.3626.5318.1752.28-9.92102.06-2.94-2.0600.16-40.7222.37-2.95
2019 (6)32.46-6.115.60-14.436.0132.6414.84-16.312.24-14.1710.77-18.167.12-18.720.56-5.0822.45-5.7558.040.92105.152.18-5.1500.26-18.6523.056.56
2018 (5)34.57-22.9418.23-39.64.5320.0417.73-40.1614.26-40.1813.16-40.838.76-42.440.59-6.3523.82-30.6357.517.35102.901.06-2.7700.32021.638.42
2017 (4)44.86-1.9530.18-1.373.783.7329.636.3223.845.7722.241.7815.22-2.060.63-7.3534.346.7553.5729.52101.82-7.28-1.8200.00019.95-3.99
2016 (3)45.754.0230.603.833.64-17.5627.87-7.7222.54-4.4521.856.4315.544.650.687.9432.17-8.8241.36-1.9109.8212.56-9.8200.00020.78-0.95
2015 (2)43.984.3429.476.124.42-6.7230.202.3723.59-1.9120.53-3.6214.85-3.70.63-1.5635.281.1542.1618.197.563.652.44-58.530.00020.987.81
2014 (1)42.15027.7704.74-8.4229.50024.05021.30015.4200.64-5.8834.884.035.70-15.094.121.765.88-21.680.00019.468.05

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