玩股撇步(動畫小學堂)  

  • 毛利率代表著產品的競爭優勢, 要和同一個產業做比較. 如果毛利率很低的話, 就要看公司的營收規模是否夠大
  • 毛利率從谷底回升, 或許就是開始反轉的訊號
  • 營益率代表著公司的經營效率
  • 在不大幅舉債的前提下, ROE可以看出公司的經營品質
  • 穩定或持續提升的毛利率和營益率十分重要, 要當心持續下滑的毛利率和營益率
  • 本業收入比高的公司, 才容易預估財測, 值得花心力去研究
  • 無形資產佔總資產比高的公司, 可能代表這家公司是透過併購來成長. 但如果佔比高的不合理, 則要當心
  • 併購後有沒有發揮1+1>2, 營益率是一個很好的觀察指標
  • 要檢視ROE上升或下滑的原因, 根據杜邦分析不外乎是利潤率, 營收, 財務槓桿的增減
  • 租賃業要觀察延滯率(在銀行稱為逾放比率)的變化. 如果越來越多客戶拖延還錢(延滯率上升), 就代表接下來放款的錢也會變少(放款率下降)
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近20季
營業毛利率 QoQ YoY營業利益率 QoQ YoY稅前淨利率 QoQ YoY稅後淨利率 QoQ YoY股東權益報酬率 QoQ YoY資產報酬率 QoQ YoY總資產周轉率 QoQ YoYEBITDA利潤率 QoQ YoY財務槓桿 QoQ YoY本業收入比 QoQ YoY業外獲益比 QoQ YoY用人費用率 QoQ YoY
23Q4 (20)21.474.89-18.3711.5034.82-30.0110.7518.65-26.329.3216.65-28.093.7746.12-28.332.2844.3-26.210.2222.22-4.3519.64-1.9-14.9480.74-4.27.61107.0013.64-4.98-7.00-219.6844.4812.70-17.859.01
23Q3 (19)20.47126.94-21.188.53206.36-47.129.06531.43-46.147.991148.44-44.282.582050.0-55.671.58586.96-53.120.1880.0-21.7420.0217.7-17.8284.287.795.7694.15-75.31-1.825.85102.0842.5615.46-13.7827.98
23Q2 (18)9.02-43.94-52.82-8.02-307.77-199.26-2.10-173.43-118.060.64-76.64-94.070.12-81.82-96.190.23-54.0-87.960.10-28.57-41.1817.012.35-24.1378.19-0.085.05381.41181.91448.82-281.41-697.34-1022.5817.9326.014.79
23Q1 (17)16.09-38.82-14.553.86-76.51-54.82.86-80.4-70.792.74-78.86-66.50.66-87.45-72.50.50-83.82-65.750.14-39.13-17.6516.62-28.02-17.9778.254.2911.9135.2920.1555.15-35.29-180.03-375.1414.2322.15-4.56
22Q4 (16)26.301.2721.9916.431.8611.6914.59-13.263.1812.96-9.626.585.26-9.62-16.243.09-8.31-14.40.230.0-20.6923.09-5.2114.8875.03-5.853.58112.6017.428.26-12.60-407.31-213.4411.65-3.5611.7
22Q3 (15)25.9735.8323.0816.1399.6336.1216.8244.6336.1914.3432.7837.365.8284.7637.593.3776.4438.680.2335.290.024.368.6522.4179.697.07-1.8895.9037.99-0.084.10-86.551.812.08-22.66-16.8
22Q2 (14)19.121.5417.738.08-5.3997.5611.6318.79191.4810.8032.03192.683.1531.25188.991.9130.82180.880.170.00.022.4210.6659.9174.436.440.1769.50-20.3-32.130.50137.791394.215.624.76-9.08
22Q1 (13)18.83-12.667.788.54-41.9474.649.79-30.7639.268.18-32.7360.082.40-61.7876.471.46-59.5675.90.17-41.3813.3320.260.814.4669.93-3.46-6.2587.20-16.1625.212.83419.01-57.7414.9142.95-10.02
21Q4 (12)21.562.18-5.614.7124.140.4114.1414.496.7212.1616.4810.856.2848.460.963.6148.56-3.990.2926.09-14.7120.101.0112.4872.44-10.81-2.23104.018.37-5.91-4.02-199.8161.8610.43-28.170.1
21Q3 (11)21.1029.939.111.85189.7326.0612.35209.5236.0110.44182.9343.014.23288.0760.232.43257.3545.510.2335.294.5519.9041.9426.6781.229.3132.7195.97-6.24-7.244.03270.94215.114.52-15.480.62
21Q2 (10)16.24-7.04-8.24.09-16.36-40.643.99-43.24-43.883.69-27.79-47.061.09-19.85-47.60.68-18.07-51.080.1713.33-10.5314.02-20.79-6.2274.30-0.399.72102.3646.965.67-2.36-107.77-175.2617.183.680
21Q1 (9)17.47-23.51-0.914.89-66.62-29.547.03-46.94-26.855.11-53.42-29.221.36-78.14-2.860.83-77.93-17.00.15-55.8815.3817.70-0.95-18.4374.590.6761.2169.65-36.99-3.630.35387.889.3816.5759.02-6.12
20Q4 (8)22.8418.1-13.9714.6555.85-11.813.2545.93-7.1510.9750.27-11.326.22135.615.783.76125.15-0.530.3454.5513.3317.8713.75-9.0174.0921.0635.13110.546.84-5.01-10.54-201.235.6110.42-27.790
20Q3 (7)19.349.33-17.69.4036.43-36.49.0827.71-44.977.304.73-45.722.6426.92-52.941.6720.14-53.740.2215.79-15.3815.715.08-29.7461.20-9.63-3.71103.476.8115.52-3.50-211.77-133.5414.43011.6
20Q2 (6)17.690.34-11.736.89-0.729.377.11-26.01-22.636.97-3.46-9.832.0848.57-3.71.3939.0-5.440.1946.155.5614.95-31.11-18.9367.7246.3621.5896.8734.0741.343.13-88.71-90.050.00-100.0-100.0
20Q1 (5)17.63-33.610.396.94-58.2220.919.61-32.6693.367.22-41.63121.471.40-76.1975.01.00-73.5463.930.13-56.67-7.1421.7010.4934.5346.27-15.61-22.1272.25-37.91-37.427.75269.46279.917.65017.9
19Q4 (4)26.5513.120.016.6112.380.014.27-13.520.012.37-8.030.05.884.810.03.784.710.00.3015.380.019.64-12.160.054.83-13.740.0116.3729.930.0-16.37-256.910.00.00-100.00.0
19Q3 (3)23.4717.120.014.78134.60.016.5079.540.013.4574.00.05.61159.720.03.61145.580.00.2644.440.022.3621.260.063.5614.110.089.5630.680.010.44-66.830.012.93-25.30.0
19Q2 (2)20.0425.490.06.309.760.09.1984.910.07.73137.120.02.16170.00.01.47140.980.00.1828.570.018.4414.320.055.70-6.240.068.54-40.620.031.46303.980.017.3115.630.0
19Q1 (1)15.970.00.05.740.00.04.970.00.03.260.00.00.800.00.00.610.00.00.140.00.016.130.00.059.410.00.0115.420.00.0-15.420.00.014.970.00.0
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近10年
營業毛利率 YoY營業利益率 YoY折舊負擔比率 YoY稅前淨利率 YoY稅後淨利率 YoY股東權益報酬率 YoY資產報酬率 YoY總資產周轉率 YoYEBITDA利潤率 YoY財務槓桿 YoY本業收入比 YoY業外獲益比 YoY無形資產佔總資產比 YoY用人費用率 YoY
2023 (10)18.14-22.086.05-53.8210.4626.26.64-51.536.23-48.07.06-57.654.63-53.370.64-20.018.71-17.7980.747.6191.16-4.698.84102.940.953.5814.6010.44
2022 (9)23.2818.1713.1028.688.2811.7413.7030.9811.9835.6716.6732.419.9332.580.80-2.4422.7623.2975.033.5895.65-1.74.3561.620.92-13.413.22-4.89
2021 (8)19.70-2.7210.18-5.487.4119.7410.46-0.488.830.6812.596.337.491.220.820.018.466.9572.44-2.2397.30-5.082.6901.06-11.1513.905.38
2020 (7)20.25-10.6710.77-12.656.19-3.7610.51-15.588.77-15.111.84-19.577.40-20.00.82-4.6517.26-12.1674.0935.13102.513.55-2.5101.20364.4613.19-4.28
2019 (6)22.672.5812.33-2.076.4312.5412.450.0810.335.6214.72-14.919.25-0.640.86-3.3719.653.3754.83-30.9299.00-2.21.0000.26291.9413.7812.03
2018 (5)22.1035.3312.5958.765.7211.4412.4459.99.7857.7417.3019.399.3137.320.89-11.019.0138.9679.37-35.93101.22-0.69-1.2200.07-8.7212.301.4
2017 (4)16.337.297.9341.615.13-18.547.7820.816.2047.9714.4968.686.7865.771.0012.3613.682.24123.88-16.43101.9217.15-1.9200.07012.13-8.38
2016 (3)15.22-20.565.60-42.566.3014.436.44-41.194.19-53.558.59-58.744.09-55.350.89-8.2513.38-21.85148.2427.8287.00-2.2213.0017.750.00013.2418.21
2015 (2)19.161.599.75-6.435.50-0.3910.954.199.021.6920.82-10.769.160.660.970.017.121.78115.98-30.5388.97-10.2811.041215.730.00011.2033.02
2014 (1)18.86010.4205.52-2.6410.5108.87023.3309.1000.97-1.0216.826.39166.95-6.3499.16-2.70.8400.0008.42-32.64

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