玩股撇步(動畫小學堂)  

  • 毛利率代表著產品的競爭優勢, 要和同一個產業做比較. 如果毛利率很低的話, 就要看公司的營收規模是否夠大
  • 毛利率從谷底回升, 或許就是開始反轉的訊號
  • 營益率代表著公司的經營效率
  • 在不大幅舉債的前提下, ROE可以看出公司的經營品質
  • 穩定或持續提升的毛利率和營益率十分重要, 要當心持續下滑的毛利率和營益率
  • 本業收入比高的公司, 才容易預估財測, 值得花心力去研究
  • 無形資產佔總資產比高的公司, 可能代表這家公司是透過併購來成長. 但如果佔比高的不合理, 則要當心
  • 併購後有沒有發揮1+1>2, 營益率是一個很好的觀察指標
  • 要檢視ROE上升或下滑的原因, 根據杜邦分析不外乎是利潤率, 營收, 財務槓桿的增減
  • 租賃業要觀察延滯率(在銀行稱為逾放比率)的變化. 如果越來越多客戶拖延還錢(延滯率上升), 就代表接下來放款的錢也會變少(放款率下降)
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近20季
營業毛利率 QoQ YoY營業利益率 QoQ YoY稅前淨利率 QoQ YoY稅後淨利率 QoQ YoY股東權益報酬率 QoQ YoY資產報酬率 QoQ YoY總資產周轉率 QoQ YoYEBITDA利潤率 QoQ YoY財務槓桿 QoQ YoY本業收入比 QoQ YoY業外獲益比 QoQ YoY用人費用率 QoQ YoY
23Q4 (20)8.77-18.27-2.563.62-39.26-25.367.5464.2747.276.0265.8470.063.1866.4937.661.6868.042.370.273.85-15.629.4646.6740.5693.97-0.1-8.4548.06-62.97-49.4551.94274.31883.47.432.4817.75
23Q3 (19)10.7333.9614.515.9687.4216.414.59-48.48-16.73.63-33.647.41.91-39.94-3.541.00-36.31-0.990.26-7.14-7.146.45-40.17-12.9694.06-10.01-5.58129.80265.2239.66-29.80-146.4-521.887.250.693.57
23Q2 (18)8.014.57-11.693.18-8.62-21.298.91154.57-24.435.4787.97-33.453.18128.78-27.561.57121.13-17.80.2821.7421.7410.7882.71-22.39104.52-6.77-7.1335.54-64.23.3364.228633.33-2.427.207.14-18.09
23Q1 (17)7.66-14.89-5.323.48-28.25-14.913.50-31.6482.292.91-17.848.471.39-39.8341.840.71-39.8361.360.23-28.129.525.90-12.3350.9112.119.23-28.4899.264.41-53.420.74-86.08100.656.726.5-16.21
22Q4 (16)9.00-3.9548.274.85-5.27153.935.12-7.08-90.263.544.73-92.742.3116.67-92.671.1816.83-90.920.3214.2918.526.73-9.18-87.59102.643.03-13.5495.072.32504.745.28-25.22-94.526.31-9.86-23.05
22Q3 (15)9.373.3116.255.1226.7321.045.51-53.27-6.293.38-58.88-25.711.98-54.9-39.081.01-47.12-19.20.2821.743.77.41-46.65-1.8599.62-11.48-43.8192.94170.2229.17.06-89.27-74.797.00-20.36-6.29
22Q2 (14)9.0712.1112.814.04-1.22-2.6511.79514.0697.168.22319.3980.664.39347.9646.331.91334.0957.850.239.52-11.5413.89255.2484.95112.54-28.21-29.7834.39-83.86-50.3965.81158.19114.588.799.612.98
22Q1 (13)8.0933.28-14.034.09114.14-33.281.92-96.35-70.051.96-95.98-55.050.98-96.89-67.660.44-96.62-64.230.21-22.22-25.03.91-92.79-50.82156.7632.054.78213.105738.4122.51-113.10-217.38-2773.898.02-2.221.33
21Q4 (12)6.07-24.69-42.91.91-54.85-73.2552.56793.88869.7448.78972.091055.9231.51869.54913.1813.00940.0956.910.270.0-3.5754.23618.28691.68118.71-33.04-23.873.65-94.93-97.2396.35243.95402.818.209.7730.57
21Q3 (11)8.060.25-23.964.231.93-40.425.88-1.672.084.550.0-7.523.258.33-18.951.253.31-16.670.273.85-10.07.550.538.79177.2910.625.3471.993.83-41.528.01-8.65221.527.47-3.9821.86
21Q2 (10)8.04-14.56-32.044.15-32.3-50.065.98-6.71-44.324.554.36-43.553.00-0.99-53.991.21-1.63-53.10.26-7.14-16.137.51-5.53-37.47160.277.13-11.969.33-27.6-10.4730.67625.0534.937.7817.70
21Q1 (9)9.41-11.485.616.13-14.1563.036.4118.2732.714.363.3240.193.03-2.57131.31.230.098.390.280.055.567.9516.0611.19149.61-4.068.495.77-27.3522.284.23113.29-81.16.615.250
20Q4 (8)10.630.285.777.140.5618.85.42-5.9-20.184.22-14.23-22.143.11-22.44-14.091.23-18.0-20.130.28-6.673.76.85-1.3-18.74155.94-7.3510.27131.827.1248.83-31.82-38.02-378.416.282.45-11.42
20Q3 (7)10.60-10.411.467.10-14.5620.145.76-46.37-28.984.92-38.96-9.234.01-38.5-3.141.50-41.86-14.290.30-3.233.456.94-42.21-28.75168.31-7.485.86123.0558.969.0-23.05-201.43-184.796.1308.69
20Q2 (6)11.8332.7746.058.31121.01102.6810.74122.3659.118.06159.1675.66.52397.71140.592.58316.13109.760.3172.2229.1712.0167.9738.68181.9231.8114.3777.44-1.1227.3922.731.56-42.040.000-100.0
20Q1 (5)8.91-11.3413.53.76-37.4410.914.83-28.8729.143.11-42.6212.681.31-63.81-12.080.62-59.74-12.680.18-33.33-18.187.15-15.1830.47138.02-2.4-1.278.32-11.57-13.1822.3895.8146.150.00-100.0-100.0
19Q4 (4)10.055.680.06.011.690.06.79-16.280.05.420.00.03.62-12.560.01.54-12.00.00.27-6.90.08.43-13.450.0141.42-11.050.088.5721.640.011.43-57.960.07.0925.710.0
19Q3 (3)9.5117.410.05.9144.150.08.1120.150.05.4218.080.04.1452.770.01.7542.280.00.2920.830.09.7412.470.0158.99-0.040.072.8119.780.027.19-30.660.05.64-11.740.0
19Q2 (2)8.103.180.04.1020.940.06.7580.480.04.5966.30.02.7181.880.01.2373.240.00.249.090.08.6658.030.0159.0613.860.060.79-32.610.039.21331.290.06.392.570.0
19Q1 (1)7.850.00.03.390.00.03.740.00.02.760.00.01.490.00.00.710.00.00.220.00.05.480.00.0139.700.00.090.210.00.09.090.00.06.230.00.0
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近10年
營業毛利率 YoY營業利益率 YoY折舊負擔比率 YoY稅前淨利率 YoY稅後淨利率 YoY股東權益報酬率 YoY資產報酬率 YoY總資產周轉率 YoYEBITDA利潤率 YoY財務槓桿 YoY本業收入比 YoY業外獲益比 YoY無形資產佔總資產比 YoY用人費用率 YoY
2023 (10)8.81-1.014.06-10.961.664.836.254.524.579.339.296.414.8513.581.023.038.254.9693.97-8.4564.90-15.0535.1048.190.03-55.617.16-3.63
2022 (9)8.9013.094.5611.761.5839.365.98-66.964.18-73.768.73-77.554.27-74.430.99-4.817.86-60.1102.64-13.5476.40238.6823.68-69.420.0707.43-1.2
2021 (8)7.87-26.454.08-41.211.1424.218.10160.4315.93197.7638.88168.6916.70176.951.04-4.5919.70134.52118.71-23.8722.56-77.4477.44103980.450.0007.5216.59
2020 (7)10.7019.296.9439.360.912.956.956.765.3515.0514.4721.66.0312.711.094.818.402.07155.9410.27100.0030.850.07-99.680.0006.452.06
2019 (6)8.9720.894.9831.050.89-25.026.5141.524.6529.5311.9026.195.3524.131.04-3.78.2325.84141.42-5.5676.42-7.4823.5835.520.0006.329.53
2018 (5)7.4226.623.8065.941.19-47.264.6048.873.5935.989.4355.354.3150.71.0810.26.545.31149.7410.0282.6011.2917.40-33.040.0005.77-12.97
2017 (4)5.8626.022.29116.042.25-10.043.09-14.642.64-2.226.07-7.472.86-8.040.98-8.416.21-10.39136.102.3574.23152.4525.98-63.20.0006.63-17.02
2016 (3)4.65-12.261.06-55.832.5014.893.62-20.442.70-16.416.56-28.073.11-25.951.07-14.46.93-4.15132.989.1329.40-44.4270.6049.890.0007.9921.43
2015 (2)5.30-15.062.40-31.622.1753.084.55-7.143.23-10.039.12-25.734.20-21.791.25-12.597.236.95121.85-5.5852.90-26.0947.1066.170.0006.589.85
2014 (1)6.2403.5101.4234.444.9003.59012.2805.3701.43-8.926.7615.75129.05-12.8771.58-1.5628.353.540.0005.995.09

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