玩股撇步(動畫小學堂)  

  • 毛利率代表著產品的競爭優勢, 要和同一個產業做比較. 如果毛利率很低的話, 就要看公司的營收規模是否夠大
  • 毛利率從谷底回升, 或許就是開始反轉的訊號
  • 營益率代表著公司的經營效率
  • 在不大幅舉債的前提下, ROE可以看出公司的經營品質
  • 穩定或持續提升的毛利率和營益率十分重要, 要當心持續下滑的毛利率和營益率
  • 本業收入比高的公司, 才容易預估財測, 值得花心力去研究
  • 無形資產佔總資產比高的公司, 可能代表這家公司是透過併購來成長. 但如果佔比高的不合理, 則要當心
  • 併購後有沒有發揮1+1>2, 營益率是一個很好的觀察指標
  • 要檢視ROE上升或下滑的原因, 根據杜邦分析不外乎是利潤率, 營收, 財務槓桿的增減
  • 租賃業要觀察延滯率(在銀行稱為逾放比率)的變化. 如果越來越多客戶拖延還錢(延滯率上升), 就代表接下來放款的錢也會變少(放款率下降)
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近20季
營業毛利率 QoQ YoY營業利益率 QoQ YoY稅前淨利率 QoQ YoY稅後淨利率 QoQ YoY股東權益報酬率 QoQ YoY資產報酬率 QoQ YoY總資產周轉率 QoQ YoYEBITDA利潤率 QoQ YoY財務槓桿 QoQ YoY本業收入比 QoQ YoY業外獲益比 QoQ YoY用人費用率 QoQ YoY
23Q4 (20)24.056.7548.55-3.91-320.4369.9540.91176.1814006.938.67171.53801.814.01169.86757.383.09172.03958.330.080.00.049.06206.68337.2535.4712.46-8.65-9.59-663.1999.8109.5911.6-97.815.3422.23-6.63
23Q3 (19)22.53-1.79-2.09-0.9386.8862.65-53.70-168.04-289.7-54.06-168.13-265.02-5.74-174.55-254.32-4.29-173.21-279.650.0814.290.0-45.99-152.47-840.4931.540.96-24.461.70118.91-90.5198.20-9.9119.6712.55-24.44-19.71
23Q2 (18)22.9413.420.29-7.093.278.9978.92101.22369.5479.35103.05367.177.7095.93350.815.8698.64355.90.070.0-12.587.6581.36540.4531.24-11.4-5.25-9.0151.85-133.87109.01-8.1748.516.61-4.042.98
23Q1 (17)20.2324.9512.64-7.3343.66-61.139.2213424.14711.8639.08809.26664.743.93744.26610.392.95919.44636.360.07-12.5-12.548.33330.751880.7435.26-9.1915.99-18.7099.62-126.35118.70-97.62309.2217.315.3621.13
22Q4 (16)16.19-29.64-30.03-13.01-422.49-2343.10.29102.1-96.64-5.5162.8-184.77-0.6162.35-174.39-0.3668.14-154.550.080.0-11.1111.22329.45-34.1938.83-6.9925.38-4860.00-27191.91-69528.574980.005968.655226.216.435.120.61
22Q3 (15)23.0120.668.33-2.4968.04-27.69-13.7852.94-154.57-14.8150.13-169.27-1.6247.23-162.79-1.1350.66-157.950.080.0-11.11-4.8975.43-114.2941.7526.6310.617.94-32.54329.9482.0611.79-23.8815.63-3.122.78
22Q2 (14)19.076.18-18.57-7.79-71.21-75.45-29.28-356.79-91.87-29.70-329.19-94.5-3.07-298.7-94.3-2.29-316.36-99.130.080.00.0-19.90-915.57-386.5532.978.450.2726.59-62.54-8.9173.41153.063.1816.1312.8811.7
22Q1 (13)17.96-22.39-25.2-4.55-884.48-684.48-6.41-174.2825.03-6.92-206.4623.54-0.77-193.925.96-0.55-183.3327.630.08-11.11-11.112.44-85.6984.8530.40-1.84-2.1970.99914.18926.6629.01-68.98-68.8414.29-12.4915.33
21Q4 (12)23.148.95-22.110.58129.74-87.638.63-65.82-68.146.50-69.6-75.080.82-68.22-75.450.66-66.15-74.420.090.0-10.017.05-50.19-53.7830.97-17.969.137.00189.73-59.4793.50-13.2713.0216.3328.2834.18
21Q3 (11)21.24-9.310.33-1.9556.0817.7225.25265.47281.2621.38240.01242.532.58263.29237.231.95269.57243.380.0912.50.034.23936.92926.8137.7514.8113.26-7.80-126.72-145.97107.8051.5329.8312.73-11.8420.78
21Q2 (10)23.42-2.4647.85-4.44-665.5259.56-15.26-78.48-124.44-15.27-68.73-125.52-1.58-51.92-125.57-1.15-51.32-125.050.08-11.110.0-4.09-409.85-105.532.885.79-4.8629.19322.2266.1771.14-23.57-39.4914.4416.55-31.95
21Q1 (9)24.01-19.1935.65-0.58-112.3780.2-8.55-131.5682.46-9.05-134.781.5-1.04-131.1484.99-0.76-129.4685.210.09-10.0-18.181.32-96.42103.3331.089.51-16.76.91-59.9715.3493.0912.52-0.9812.391.810
20Q4 (8)29.7140.34547.284.69297.89134.6427.09294.47357.626.08273.87643.023.34277.66568.02.58289.71500.00.1011.1166.6736.89991.0641.2328.38-14.85-6.4317.271.79107.5582.73-0.36-74.8512.1715.46-41.6
20Q3 (7)21.1733.6556.12-2.3778.4252.41-13.93-122.317.38-15.00-125.070.4-1.88-130.42-39.26-1.36-129.63-23.640.0912.512.5-4.14-105.57-210.9933.33-3.5671.4516.97196.59-48.7183.03-29.3824.0810.54-50.33-40.25
20Q2 (6)15.84-10.51-37.07-10.98-274.74-220.5362.43228.06471.759.83222.3468.196.18189.18500.04.59189.3410.00.08-27.270.074.36287.64176.2334.56-7.3788.03-17.57-393.04-121.08117.5725.07605.4121.22021.67
20Q1 (5)17.70285.62-0.06-2.9378.36-313.87-48.75-923.48-598.47-48.92-1493.73-603.81-6.93-1486.0-861.54-5.14-1295.35-750.630.1183.3337.5-39.63-251.72-243.5337.3123.01112.966.00102.62-57.0794.00-71.429.270.00-100.0-100.0
19Q4 (4)4.59-66.150.0-13.54-171.890.05.92139.360.03.51123.310.00.50137.040.00.43139.090.00.06-25.00.026.12600.270.030.3356.020.0-228.89-791.870.0328.89391.490.020.8418.140.0
19Q3 (3)13.56-46.130.0-4.98-154.670.0-15.04-237.730.0-15.06-243.020.0-1.35-231.070.0-1.10-222.220.00.080.00.03.73-86.140.019.445.770.033.08-60.30.066.92301.50.017.641.150.0
19Q2 (2)25.1742.120.09.11564.960.010.9211.660.010.538.440.01.0313.190.00.9013.920.00.080.00.026.92-2.50.018.384.910.083.33496.670.016.67-80.630.017.44-6.690.0
19Q1 (1)17.710.00.01.370.00.09.780.00.09.710.00.00.910.00.00.790.00.00.080.00.027.610.00.017.520.00.013.970.00.086.030.00.018.690.00.0
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近10年
營業毛利率 YoY營業利益率 YoY折舊負擔比率 YoY稅前淨利率 YoY稅後淨利率 YoY股東權益報酬率 YoY資產報酬率 YoY總資產周轉率 YoYEBITDA利潤率 YoY財務槓桿 YoY本業收入比 YoY業外獲益比 YoY無形資產佔總資產比 YoY用人費用率 YoY
2023 (10)22.4818.01-4.6806.27-16.9924.43023.8209.8607.5100.30-6.2532.83035.47-8.65-19.180119.18174.080.18-29.2315.36-1.48
2022 (9)19.05-16.92-6.8907.55-2.07-12.170-14.080-6.130-4.3400.32-11.11-2.69038.8325.3856.62043.48-70.370.26-43.3115.5911.44
2021 (8)22.937.6-1.4907.71-7.873.1930.741.5113.530.697.810.7210.770.36-2.712.742.1730.979.13-46.760146.76-26.780.46-22.4513.99-3.25
2020 (7)21.3134.19-2.4608.37-48.542.44-19.471.33-44.120.64-40.740.65-32.990.3732.1412.47-40.8728.38-6.43-100.430200.4339.720.59-17.114.46-17.84
2019 (6)15.88122.1-1.33016.279.23.03-47.852.38-51.031.08-50.230.97-49.740.28-17.6521.09-10.5230.330.8-43.930143.46-35.420.71103.7217.604.08
2018 (5)7.151154.39-7.10014.90-10.575.8104.8602.1701.9300.343.0323.57119.4630.09-7.27-122.130222.1300.35-46.4816.91-5.0
2017 (4)0.57-75.32-14.51016.66-16.67-10.730-12.310-5.530-3.6900.33-5.7110.74100.032.45-15.03135.3462.04-35.3400.66017.8011.39
2016 (3)2.3162.68-15.76019.99-20.72-18.880-20.100-9.720-6.4600.350.05.37-28.7838.19-2.2883.5233.5416.48-56.00.00015.981.52
2015 (2)1.42-44.53-13.24025.216.95-21.170-22.340-10.970-7.2600.35-12.57.54-53.9139.08-4.6462.54-33.9537.46605.250.00015.7411.71
2014 (1)2.560-9.61023.57-10.81-10.150-10.720-5.980-3.6700.4014.2916.36103.7440.983.3894.6926.695.31-79.00.00014.09-6.81

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