玩股撇步(動畫小學堂)  

  • 毛利率代表著產品的競爭優勢, 要和同一個產業做比較. 如果毛利率很低的話, 就要看公司的營收規模是否夠大
  • 毛利率從谷底回升, 或許就是開始反轉的訊號
  • 營益率代表著公司的經營效率
  • 在不大幅舉債的前提下, ROE可以看出公司的經營品質
  • 穩定或持續提升的毛利率和營益率十分重要, 要當心持續下滑的毛利率和營益率
  • 本業收入比高的公司, 才容易預估財測, 值得花心力去研究
  • 無形資產佔總資產比高的公司, 可能代表這家公司是透過併購來成長. 但如果佔比高的不合理, 則要當心
  • 併購後有沒有發揮1+1>2, 營益率是一個很好的觀察指標
  • 要檢視ROE上升或下滑的原因, 根據杜邦分析不外乎是利潤率, 營收, 財務槓桿的增減
  • 租賃業要觀察延滯率(在銀行稱為逾放比率)的變化. 如果越來越多客戶拖延還錢(延滯率上升), 就代表接下來放款的錢也會變少(放款率下降)
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近20季
營業毛利率 QoQ YoY營業利益率 QoQ YoY稅前淨利率 QoQ YoY稅後淨利率 QoQ YoY股東權益報酬率 QoQ YoY資產報酬率 QoQ YoY總資產周轉率 QoQ YoYEBITDA利潤率 QoQ YoY財務槓桿 QoQ YoY本業收入比 QoQ YoY業外獲益比 QoQ YoY用人費用率 QoQ YoY
23Q4 (20)28.9831.3116.2516.4377.0547.358.02-19.5628.126.46-14.89169.171.48-10.84134.921.08-5.2689.470.1110.0-15.3821.86-8.8839.59105.40-4.5312.09205.08120.9815.66-105.08-1722.98-34.4611.87-15.349.2
23Q3 (19)22.07196.24-43.589.28407.28-61.539.97290.63-59.557.59215.53-59.951.66212.16-73.311.14400.0-64.810.10-9.09-37.523.99198.75-25.17110.400.967.592.8159.71-5.156.47-84.54200.014.024.9430.91
23Q2 (18)7.45491.27-79.12-3.0259.13-112.87-5.2350.66-122.73-6.5722.89-136.2-1.4827.8-126.06-0.3846.48-113.520.11-8.33-26.678.03970.67-73.72109.35-0.552.7358.11-16.99-43.0341.8939.642203.913.3616.075.78
23Q1 (17)1.26-94.95-96.96-7.39-166.28-126.52-10.60-269.33-142.62-8.52-455.0-143.4-2.05-425.4-132.96-0.71-224.56-123.130.12-7.69-20.00.75-95.21-97.66109.9516.93-5.1970.00-60.52-37.6230.00138.39350.011.515.891.59
22Q4 (16)24.93-36.27-39.8311.15-53.77-58.296.26-74.6-75.942.40-87.34-88.90.63-89.87-89.160.57-82.41-80.550.13-18.750.015.66-51.15-54.694.03-8.44-6.89177.3181.2272.69-78.15-3721.01-2820.0210.871.49-2.69
22Q3 (15)39.129.6423.7224.122.8161.7724.657.1362.0618.954.4158.056.229.51141.093.2415.3143.610.166.6760.032.064.9423.88102.70-3.51-4.3397.84-4.07-0.012.16208.390.3610.71-15.2-19.72
22Q2 (14)35.68-14.028.1123.46-15.8279.7723.01-7.4865.1818.15-7.5459.775.68-8.68144.832.81-8.47134.170.150.050.030.55-4.6221.37106.44-8.22-1.44101.99-9.118.79-1.9983.41-131.8612.6311.47-15.63
22Q1 (13)41.490.1470.627.874.26294.7624.87-4.42236.9919.63-9.25217.646.227.06576.093.074.78479.250.1515.38114.2932.03-7.1341.1115.9714.834.57112.219.2915.95-12.00-348.36-348.011.331.43-36.42
21Q4 (12)41.4331.0283.7326.7379.28244.4626.0271.07282.6521.6380.4185.365.81125.19357.482.93120.3312.680.1330.062.534.4933.2769.32100.99-5.92-3.76102.684.93-9.64-2.68-224.4580.3711.17-16.27-21.67
21Q3 (11)31.6213.5442.1814.9114.25112.3915.219.19129.4111.995.55119.62.5811.21174.471.3310.83133.330.100.025.025.882.8225.88107.35-0.6-1.5197.854.37-7.742.15-65.59135.4813.34-10.89-7.55
21Q2 (10)27.8514.5144.3813.0584.84150.4813.9388.75541.9411.3683.82531.112.32152.17625.01.20126.42242.860.1042.8625.025.1710.8846.51108.00-2.61-7.4893.75-3.13-61.086.2529.17104.4414.97-15.990
21Q1 (9)24.327.8527.537.06-9.0232.217.388.53127.086.18-18.47132.330.92-27.5691.670.53-25.3515.220.07-12.5-12.522.7011.4425.76110.905.68-9.5896.77-14.84-41.244.84135.48107.4817.8224.960
20Q4 (8)22.551.396.277.7610.54-1.276.802.5625.937.5838.8313.471.2735.113.250.7124.56-15.480.080.0-11.1120.37-0.921.49104.94-3.72-6.3113.647.14-22.04-13.64-125.070.214.26-1.1821.67
20Q3 (7)22.2415.29-2.637.0234.74-25.326.63205.53-7.275.46203.33-5.210.94193.75-12.960.5762.86-27.850.080.0-11.1120.5619.67-7.64109.00-6.62-7.0106.06-55.97-19.19-6.0695.780.6114.4306.81
20Q2 (6)19.291.15-21.975.21-2.43-56.372.17-33.23-76.591.80-32.33-72.770.32-33.33-76.640.35-23.91-62.770.080.0-11.1117.18-4.82-27.14116.73-4.83-6.7240.9146.2787.74-140.91-117.77-382.510.000-100.0
20Q1 (5)19.07-10.13-24.485.34-32.06-56.83.25-39.81-57.92.66-60.18-57.10.48-60.98-50.520.46-45.24-41.030.08-11.1114.2918.05-10.06-28.03122.659.52-0.46164.7113.03.49-64.71-41.39-6.840.00-100.0-100.0
19Q4 (4)21.22-7.090.07.86-16.380.05.40-24.480.06.6815.970.01.2313.890.00.846.330.00.090.00.020.07-9.840.0111.99-4.450.0145.7611.060.0-45.76-46.440.011.72-13.250.0
19Q3 (3)22.84-7.610.09.40-21.270.07.15-22.870.05.76-12.860.01.08-21.170.00.79-15.960.00.090.00.022.26-5.60.0117.21-6.310.0131.252.280.0-31.25-7.010.013.518.60.0
19Q2 (2)24.72-2.10.011.94-3.40.09.2720.080.06.616.610.01.3741.240.00.9420.510.00.0928.570.023.58-5.980.0125.111.530.0128.32-19.380.0-29.2051.780.012.44-18.10.0
19Q1 (1)25.250.00.012.360.00.07.720.00.06.200.00.00.970.00.00.780.00.00.070.00.025.080.00.0123.220.00.0159.150.00.0-60.560.00.015.190.00.0
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近10年
營業毛利率 YoY營業利益率 YoY折舊負擔比率 YoY稅前淨利率 YoY稅後淨利率 YoY股東權益報酬率 YoY資產報酬率 YoY總資產周轉率 YoYEBITDA利潤率 YoY財務槓桿 YoY本業收入比 YoY業外獲益比 YoY無形資產佔總資產比 YoY用人費用率 YoY
2023 (10)14.62-58.813.57-83.629.2443.370.23-98.85-0.480-0.4201.12-88.780.44-29.0313.28-52.25105.4012.091615.381379.61-1515.3800.00012.6411.17
2022 (9)35.498.6721.7928.46.44-34.4119.9616.8615.017.2918.3061.389.9868.010.6255.027.81-0.6494.03-6.89109.189.85-9.1800.00011.37-17.61
2021 (8)32.6657.416.97169.379.82-16.5617.08265.7413.99223.8411.34281.825.94181.520.4021.2127.9947.08100.99-3.7699.39-26.440.6100.00013.80-1.57
2020 (7)20.75-11.556.30-39.1311.7710.184.67-37.064.32-31.652.97-36.542.11-39.710.33-5.7119.03-16.09104.94-6.3135.11-3.11-35.1100.00014.026.94
2019 (6)23.46-8.3610.35-18.7610.6816.557.42-28.596.32-26.944.68-24.643.50-15.250.35-2.7822.68-2.33111.991.41139.4413.87-39.4400.00013.116.07
2018 (5)25.60-10.5512.74-11.289.1712.4710.39-30.968.65-31.846.21-31.384.13-27.290.36-5.2623.22-9.72110.4319.28122.4628.39-22.7000.00012.364.57
2017 (4)28.62-5.0414.36-9.918.1518.115.05-14.2912.69-16.689.05-24.965.68-21.980.38-13.6425.72-0.7392.5818.1295.385.124.62-50.110.00011.82-1.83
2016 (3)30.14-6.1615.94-21.486.90-3.3417.5632.1315.2344.9112.0622.317.2824.440.44-15.3825.9121.5978.38-0.4890.73-40.689.2700.00012.0431.73
2015 (2)32.123.3520.307.017.14-7.4313.29-33.3210.51-32.639.86-33.155.85-31.260.521.9621.31-25.9378.76-4.22152.9560.85-52.7900.0009.14-1.93
2014 (1)31.08018.9707.717.3719.93015.60014.7508.5100.51-8.9328.7732.5882.23-3.5495.0913.214.79-69.730.0009.3212.56

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