玩股撇步(動畫小學堂)  

  • 毛利率代表著產品的競爭優勢, 要和同一個產業做比較. 如果毛利率很低的話, 就要看公司的營收規模是否夠大
  • 毛利率從谷底回升, 或許就是開始反轉的訊號
  • 營益率代表著公司的經營效率
  • 在不大幅舉債的前提下, ROE可以看出公司的經營品質
  • 穩定或持續提升的毛利率和營益率十分重要, 要當心持續下滑的毛利率和營益率
  • 本業收入比高的公司, 才容易預估財測, 值得花心力去研究
  • 無形資產佔總資產比高的公司, 可能代表這家公司是透過併購來成長. 但如果佔比高的不合理, 則要當心
  • 併購後有沒有發揮1+1>2, 營益率是一個很好的觀察指標
  • 要檢視ROE上升或下滑的原因, 根據杜邦分析不外乎是利潤率, 營收, 財務槓桿的增減
  • 租賃業要觀察延滯率(在銀行稱為逾放比率)的變化. 如果越來越多客戶拖延還錢(延滯率上升), 就代表接下來放款的錢也會變少(放款率下降)
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近20季
營業毛利率 QoQ YoY營業利益率 QoQ YoY稅前淨利率 QoQ YoY稅後淨利率 QoQ YoY股東權益報酬率 QoQ YoY資產報酬率 QoQ YoY總資產周轉率 QoQ YoYEBITDA利潤率 QoQ YoY財務槓桿 QoQ YoY本業收入比 QoQ YoY業外獲益比 QoQ YoY用人費用率 QoQ YoY
23Q4 (20)17.72-38.62-59.77-68.27-180.1438.66-19.0947.3185.68-20.5631.7484.18-0.8156.2273.530.15314.29128.30.01-50.00.061.08241.8656.28290.122.769.09358.02432.62328.66-258.02-887.14-1665.9427.6247.23-39.5
23Q3 (19)28.87-17.96-32.21-24.3743.3855.7-36.2373.9878.22-30.1272.9479.04-1.8546.5356.16-0.0786.093.140.02100.0100.017.87158.94122.0282.346.7225.9267.22117.1103.4632.78-52.52-51.0518.76-46.28-58.5
23Q2 (18)35.1935.8766.94-43.04-415.543.39-139.22-954.11-0.5-111.31-1019.922.39-3.46-235.1611.73-0.50-147.6245.050.01-83.330.0-30.32-201.8550.79264.565.0622.8230.96-63.04-3.7169.04325.361.7634.92550.2822.53
23Q1 (17)25.90-41.2988.2413.64112.26115.5416.30112.23113.8312.10109.31111.372.56183.66191.761.05298.11277.970.06500.0500.029.77371.13232.9251.81-5.3121.8283.770.312.416.23-1.5-36.275.37-88.24-86.74
22Q4 (16)44.053.4346.3-111.30-102.33-1094.64-133.3119.85-7079.58-129.969.57-649900.0-3.0627.490-0.5348.04-186.890.010.0-83.33-10.9886.48-152.34265.9418.634.7483.52152.8-85.6216.48-75.39103.4345.651.0881.72
22Q3 (15)42.59102.0463.31-55.01-23.48-3.05-166.33-20.07-168.92-143.71-26.02-143.74-4.22-7.65-118.65-1.02-12.09-229.030.010.00.0-81.23-31.85-690.33224.234.0912.1633.042.75-61.7366.96-1.3389.6545.2058.6-31.67
22Q2 (14)21.08785.71-17.46-44.5549.24-101.04-138.53-17.58-327.17-114.04-7.2-271.1-3.92-40.5-104.17-0.91-54.24-160.00.010.0-50.0-61.61-175.04-824.82215.414.2128.3732.16-56.86-52.9467.84166.38114.2528.50-29.63179.41
22Q1 (13)2.38-92.1-78.64-87.76-884.2748.07-117.82-6268.5953.01-106.38-532000.053.41-2.79013.08-0.59-196.7231.40.01-83.330.0-22.40-206.7767.07206.714.7325.9474.53-87.1710.3925.47105.3-21.5940.50770.97-46.8
21Q4 (12)30.1115.45-9.3611.19120.96-46.231.91103.09-92.310.02100.03-99.910.00100.0-100.00.61296.77-77.90.06500.0-45.4520.9852.47-34.03197.37-1.2826.71580.95572.98593.35-480.95-3616.96-3047.044.65-92.97100.43
21Q3 (11)26.082.1127.47-53.38-140.88-547.03-61.85-90.72-346.25-58.96-91.86-299.73-1.93-0.52-47.33-0.3111.4300.01-50.0-66.6713.7661.88-23.34199.9219.138.6886.3226.3344.5413.68-56.82-66.0566.15548.53368.48
21Q2 (10)25.54129.2622.38-22.1686.89-102.01-32.4387.06-18.31-30.7386.54-27.04-1.9240.19-28.0-0.3559.3-118.750.02100.00.08.50112.5-31.17167.812.24-5.1668.331.2170.4131.67-2.51-47.1310.20-86.60
21Q1 (9)11.14-66.47-28.91-169.01-912.16-308.83-250.71-1108.89-180.06-228.35-1151.82-196.67-3.21-148.42-9.93-0.86-131.16-24.640.01-90.910.0-68.02-313.9-166.33164.145.38-6.5367.52-19.4246.2332.4899.04-39.6576.133181.47207.6
20Q4 (8)33.2262.37-20.6820.81352.24-37.624.85279.29-37.7521.71247.19-40.816.63606.11-51.392.760-43.440.11266.67-15.3831.8077.16-29.85155.76-15.33-8.6183.7940.30.2816.32-59.48-0.782.32-83.570
20Q3 (7)20.46-1.963.23-8.2524.79-169.61-13.8649.4334.9-14.7539.0223.02-1.3112.6752.190.00100.0100.00.0350.0-40.017.9545.34295.32183.963.97-15.2159.7248.94312.0840.28-32.76-52.914.12066.12
20Q2 (6)20.8733.18-63.11-10.9773.46-138.16-27.4169.3824.28-24.1968.5742.85-1.5048.6357.75-0.1676.8181.820.02100.0-33.3312.35148.36159.86176.940.76-19.2540.10-13.15150.5559.9011.28-66.650.00-100.0-100.0
20Q1 (5)15.67-62.58-43.2-41.34-223.96-126.4-89.52-324.25-340.55-76.97-309.84-252.91-2.92-121.41-100.0-0.69-114.14-331.250.01-92.31-50.0-25.54-156.34-354.38175.613.04-16.846.17-44.74-48.4953.83227.27419.2824.75048.83
19Q4 (4)41.88111.30.033.351189.870.039.92287.510.036.68291.440.013.64597.810.04.88941.380.00.13160.00.045.33593.250.0170.43-21.440.083.55476.510.016.45-80.760.00.00-100.00.0
19Q3 (3)19.82-64.970.0-3.06-110.640.0-21.2941.190.0-19.1654.740.0-2.7422.820.0-0.5834.090.00.0566.670.0-9.1955.450.0216.95-0.990.014.49118.270.085.51-52.390.08.50-37.820.0
19Q2 (2)56.58105.070.028.75257.450.0-36.20-78.150.0-42.33-94.090.0-3.55-143.150.0-0.88-450.00.00.0350.00.0-20.63-305.480.0219.113.80.0-79.33-188.50.0179.611632.70.013.67-17.80.0
19Q1 (1)27.590.00.0-18.260.00.0-20.320.00.0-21.810.00.0-1.460.00.0-0.160.00.00.020.00.010.040.00.0211.080.00.089.630.00.010.370.00.016.630.00.0
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近10年
營業毛利率 YoY營業利益率 YoY折舊負擔比率 YoY稅前淨利率 YoY稅後淨利率 YoY股東權益報酬率 YoY資產報酬率 YoY總資產周轉率 YoYEBITDA利潤率 YoY財務槓桿 YoY本業收入比 YoY業外獲益比 YoY無形資產佔總資產比 YoY用人費用率 YoY
2023 (10)26.35-1.31-7.41014.32-65.26-11.060-10.220-3.5900.6200.09200.025.720290.129.0966.9932.2633.01-33.110.01-18.5712.91-66.93
2022 (9)26.70-3.82-70.77041.20170.58-139.680-122.970-14.200-2.9700.03-70.0-47.220265.9434.7450.656.0949.35-5.560.01-23.2539.04143.09
2021 (8)27.76-1.07-11.87015.2387.29-24.860-24.270-6.870-0.8100.10-44.4413.10-41.6197.3726.7147.74-82.3652.2600.02-84.0816.06113.0
2020 (7)28.06-25.536.86-65.488.13117.32.54-77.561.82-79.80.86-84.971.86-39.410.18-18.1822.432.0155.76-8.61270.6754.37-170.0000.12-37.327.546.95
2019 (6)37.6820.2719.87112.063.74-10.8711.32439.059.0105.7203.07198.060.2215.7921.9954.32170.43-17.98175.34-60.64-75.4500.20-21.947.05-5.11
2018 (5)31.33-14.849.37-26.394.2030.512.10-82.97-0.410-0.2401.03-50.720.1946.1514.25-41.48207.80-1.46445.45331.91-345.4500.25-6.197.43-20.02
2017 (4)36.7922.6312.73-0.863.2240.0812.33158.4910.04111.374.0638.12.0927.440.13-27.7824.3579.57210.88-7.55103.14-61.7-3.3000.2709.2954.32
2016 (3)30.00-10.2612.8445.082.30-6.094.77527.634.7502.9401.64112.990.1863.6413.562.88228.11-18.04269.30-77.3-169.3000.0006.02-48.06
2015 (2)33.43-29.078.85-60.212.452370.520.76-96.83-0.490-0.1900.77-72.10.11-21.4313.18-49.64278.3118.871186.111177.92-1086.1100.00011.594.32
2014 (1)47.13022.2400.10157.2223.98018.3307.5402.7600.14-53.3326.17-27.2234.1251.692.82-11.97.2700.00011.11114.89

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