玩股撇步(動畫小學堂)  

  • 毛利率代表著產品的競爭優勢, 要和同一個產業做比較. 如果毛利率很低的話, 就要看公司的營收規模是否夠大
  • 毛利率從谷底回升, 或許就是開始反轉的訊號
  • 營益率代表著公司的經營效率
  • 在不大幅舉債的前提下, ROE可以看出公司的經營品質
  • 穩定或持續提升的毛利率和營益率十分重要, 要當心持續下滑的毛利率和營益率
  • 本業收入比高的公司, 才容易預估財測, 值得花心力去研究
  • 無形資產佔總資產比高的公司, 可能代表這家公司是透過併購來成長. 但如果佔比高的不合理, 則要當心
  • 併購後有沒有發揮1+1>2, 營益率是一個很好的觀察指標
  • 要檢視ROE上升或下滑的原因, 根據杜邦分析不外乎是利潤率, 營收, 財務槓桿的增減
  • 租賃業要觀察延滯率(在銀行稱為逾放比率)的變化. 如果越來越多客戶拖延還錢(延滯率上升), 就代表接下來放款的錢也會變少(放款率下降)
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近20季
營業毛利率 QoQ YoY營業利益率 QoQ YoY稅前淨利率 QoQ YoY稅後淨利率 QoQ YoY股東權益報酬率 QoQ YoY資產報酬率 QoQ YoY總資產周轉率 QoQ YoYEBITDA利潤率 QoQ YoY財務槓桿 QoQ YoY本業收入比 QoQ YoY業外獲益比 QoQ YoY用人費用率 QoQ YoY
23Q4 (20)15.73-21.3165.934.45-22.4760.076.703.2492.535.8812.86104.174.1828.62-29.982.1031.2529.630.3620.0-34.557.240.764.92103.888.16-54.9565.67-26.12-17.0932.84195.5265.8210.87-8.89148.17
23Q3 (19)19.99-5.6664.125.74-18.0-6.366.49-22.92-0.925.21-23.94-1.73.25-21.5-65.541.60-17.1-40.740.307.14-41.187.19-22.1-6.2696.04-16.68-70.1388.896.97-4.8111.11-34.2667.7811.933.92140.52
23Q2 (18)21.1912.771.197.0063.1732.088.4279.5320.116.8587.1623.424.14110.1534.421.93153.9537.860.2847.3712.09.2326.79-12.59115.26-5.45-33.1883.10-9.5711.5316.90108.45-28.1711.48-9.03-11.28
23Q1 (17)18.7998.21-8.074.2954.32-24.874.6934.77-30.213.6627.08-33.091.97-67.0-33.670.76-53.09-53.090.19-65.45-34.487.2865.83-28.7121.91-47.1460.1391.8916.019.828.11-59.05-43.2412.62188.13-2.62
22Q4 (16)9.48-22.17-36.162.78-54.6517.33.48-46.87-26.272.88-45.66-33.025.97-36.6980.361.62-40.0-5.810.557.8437.54.39-42.76-39.36230.61-28.27146.8579.21-15.1758.4219.80199.01-60.44.38-11.69-52.44
22Q3 (15)12.18-41.83-33.486.1315.661.496.55-6.56-6.75.30-4.5-9.869.43206.17134.582.7092.8620.00.51104.034.217.67-27.37-22.13321.4886.37243.3993.3825.327.476.62-71.85-55.114.96-61.67-52.67
22Q2 (14)20.942.4517.915.30-7.18-10.777.014.32-2.915.551.46-1.63.083.7-18.091.40-13.58-36.360.25-13.79-35.910.563.434.14172.50126.59160.0274.51-10.95-9.4223.5364.7132.6212.94-0.1527.24
22Q1 (13)20.4437.6416.935.71140.93-5.316.7242.376.165.4727.217.892.97-10.27-17.961.62-5.81-12.430.29-27.5-19.4410.2141.0210.9876.13-18.510.8783.6767.35-11.5914.29-71.43166.6712.9640.7232.24
21Q4 (12)14.85-18.9-8.782.37-60.7629.514.72-32.76-6.94.30-26.87-13.483.31-17.66-1.781.72-23.566.170.405.2625.07.24-26.5-12.2493.42-0.21-22.0950.00-42.4536.6750.00238.89-21.159.21-12.12-12.7
21Q3 (11)18.313.117.526.041.6833.637.02-2.7715.845.884.2623.014.026.91-0.252.252.2714.80.38-2.56-7.329.85-2.8648.1293.6241.12-8.3386.895.6314.5314.75-16.84-42.9510.483.0514.54
21Q2 (10)17.761.69.025.94-1.4948.57.2214.069.735.6411.248.673.763.87-5.052.2018.9211.680.398.332.6310.1410.2242.0266.34-12.1-40.9482.26-13.0936.3117.74231.18-55.2610.173.780
21Q1 (9)17.487.377.646.03229.519.646.3324.857.475.072.0110.943.627.423.431.8514.23.350.3612.5-7.699.2011.5241.175.47-37.06-18.6894.64158.690.325.36-91.55-29.029.80-7.110
20Q4 (8)16.284.49-10.41.83-59.51-50.815.07-16.348.334.973.971.433.37-16.38-1.751.62-17.35-4.710.32-21.95-5.888.2524.0653.92119.9017.419.1436.59-51.77-53.6663.41145.2201.2210.5515.33.94
20Q3 (7)15.58-4.363.84.5213.0-0.446.06-7.98.64.78-7.96.944.031.77-10.241.96-0.51-13.270.417.89-18.06.65-6.869.02102.13-9.07-3.1575.8625.71-7.7825.86-34.7833.629.1504.21
20Q2 (6)16.290.31-5.514.00-27.2721.956.5811.716.475.1913.572.983.9613.1428.161.9710.0618.670.38-2.5615.157.149.512.29112.3221.0220.1960.34-36.0312.8239.66425.43-14.740.000-100.0
20Q1 (5)16.24-10.62-3.455.5047.852.425.8925.85-10.084.57-6.73-10.043.502.04-7.411.795.29-12.250.3914.71-2.56.5221.64-9.792.81-7.7815.0894.3419.515.37.55-64.15-58.490.00-100.0-100.0
19Q4 (4)18.1721.050.03.72-18.060.04.68-16.130.04.909.620.03.43-23.610.01.70-24.780.00.34-32.00.05.36-12.130.0100.64-4.560.078.95-4.020.021.058.770.010.1515.60.0
19Q3 (3)15.01-12.940.04.5438.410.05.58-9.710.04.47-11.310.04.4945.310.02.2636.140.00.5051.520.06.10-12.610.0105.4512.840.082.2653.790.019.35-58.390.08.78-22.780.0
19Q2 (2)17.242.50.03.28-38.920.06.18-5.650.05.04-0.790.03.09-18.250.01.66-18.630.00.33-17.50.06.98-3.320.093.4515.870.053.49-34.630.046.51155.810.011.3718.440.0
19Q1 (1)16.820.00.05.370.00.06.550.00.05.080.00.03.780.00.02.040.00.00.400.00.07.220.00.080.650.00.081.820.00.018.180.00.09.600.00.0
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近10年
營業毛利率 YoY營業利益率 YoY折舊負擔比率 YoY稅前淨利率 YoY稅後淨利率 YoY股東權益報酬率 YoY資產報酬率 YoY總資產周轉率 YoYEBITDA利潤率 YoY財務槓桿 YoY本業收入比 YoY業外獲益比 YoY無形資產佔總資產比 YoY用人費用率 YoY
2023 (10)18.7846.035.3517.840.95-35.296.6225.385.4527.0413.11-36.855.00-36.710.90-50.557.6912.76103.88-54.9580.79-5.7919.2137.633.2763.5411.6781.21
2022 (9)12.86-24.494.54-9.381.47-45.965.28-15.794.29-17.3420.7639.897.909.121.8230.946.82-24.39230.61146.8585.757.1913.96-30.22.00-46.576.44-34.88
2021 (8)17.035.915.0124.322.73148.346.275.915.196.5714.841.237.243.131.39-2.89.0227.5893.42-22.0980.0017.4820.00-37.313.742.99.891.96
2020 (7)16.08-3.314.03-6.281.1089.515.923.324.870.8314.66-0.077.02-6.521.43-7.747.0711.34119.9019.1468.10-8.931.9028.923.64-11.99.70-1.22
2019 (6)16.63-2.984.30-5.290.58275.075.739.564.8316.1114.6722.667.5118.641.552.656.3516.73100.6410.3874.75-14.0724.7590.114.13-7.389.82-0.61
2018 (5)17.14-6.244.545.340.159.195.23-0.194.16-4.8111.968.146.332.431.517.095.44-1.4591.181.8886.985.5213.02-25.94.4609.88-11.31
2017 (4)18.28-5.974.31-3.150.14-39.475.241.354.37-5.4111.062.316.180.821.416.825.52-0.3689.5028.7682.43-3.8317.5729.80.00011.142084.31
2016 (3)19.44-6.854.45-5.120.23-5.425.17-14.974.62-12.6710.81-7.846.13-10.511.322.335.54-13.8469.51-18.9685.7110.5313.53-41.490.0000.51-17.74
2015 (2)20.872.44.691.080.25-2.896.0814.075.2917.8211.7319.336.8511.381.29-5.846.4313.0185.7749.3277.55-10.3523.1382.140.0000.6221.57
2014 (1)20.3804.6400.25-17.785.3304.4909.8306.1501.3717.095.691.0757.44-9.7686.5110.9112.70-44.790.0000.51-13.56

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