玩股撇步(動畫小學堂)  

  • 毛利率代表著產品的競爭優勢, 要和同一個產業做比較. 如果毛利率很低的話, 就要看公司的營收規模是否夠大
  • 毛利率從谷底回升, 或許就是開始反轉的訊號
  • 營益率代表著公司的經營效率
  • 在不大幅舉債的前提下, ROE可以看出公司的經營品質
  • 穩定或持續提升的毛利率和營益率十分重要, 要當心持續下滑的毛利率和營益率
  • 本業收入比高的公司, 才容易預估財測, 值得花心力去研究
  • 無形資產佔總資產比高的公司, 可能代表這家公司是透過併購來成長. 但如果佔比高的不合理, 則要當心
  • 併購後有沒有發揮1+1>2, 營益率是一個很好的觀察指標
  • 要檢視ROE上升或下滑的原因, 根據杜邦分析不外乎是利潤率, 營收, 財務槓桿的增減
  • 租賃業要觀察延滯率(在銀行稱為逾放比率)的變化. 如果越來越多客戶拖延還錢(延滯率上升), 就代表接下來放款的錢也會變少(放款率下降)
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近20季
營業毛利率 QoQ YoY營業利益率 QoQ YoY稅前淨利率 QoQ YoY稅後淨利率 QoQ YoY股東權益報酬率 QoQ YoY資產報酬率 QoQ YoY總資產周轉率 QoQ YoYEBITDA利潤率 QoQ YoY財務槓桿 QoQ YoY本業收入比 QoQ YoY業外獲益比 QoQ YoY用人費用率 QoQ YoY
23Q4 (20)31.14-4.51-7.71-2.05-189.13-124.9130.801601.66224.8919.111479.3462.783.941690.9181.573.121460.066.840.160.00.038.63310.08129.5336.09159.64122.23-7.06-105.29-108.3107.06421.18613.7337.1333.7529.6
23Q3 (19)32.611.4-3.662.30112.96-76.881.81136.64-73.541.21131.35-51.60.22133.33-53.190.20136.36-48.720.166.670.09.42185.45-33.7613.90-2.04-12.52133.33700.0-11.11-33.33-127.2733.3327.76-3.549.42
23Q2 (18)32.162.06-1.81.08165.06-89.78-4.94-2.92-156.07-3.86-789.29-171.75-0.66-925.0-156.41-0.55-787.5-159.780.1525.0-11.763.30-23.61-78.4214.19-36.31-47.27-22.22-159.26-117.95122.2295.56741.6728.78-9.315.77
23Q1 (17)31.51-6.613.92-1.66-120.17-118.44-4.80-150.63-167.510.56-95.23-85.340.08-96.31-90.590.08-95.72-88.240.12-25.0-33.334.32-74.33-67.8622.2837.19-22.7237.50-55.88-70.6562.50316.67325.031.7310.7528.83
22Q4 (16)33.74-0.32-7.548.23-17.29-54.129.4838.6-52.0711.74369.6-24.162.17361.7-48.211.87379.49-44.840.160.0-27.2716.8318.35-32.6816.242.2-31.5685.00-43.33-7.2715.00130.050.028.6512.9325.11
22Q3 (15)33.853.36-3.049.95-5.87-34.636.84-22.36-57.782.50-53.53-80.080.47-59.83-87.330.39-57.61-86.60.16-5.88-30.4314.22-7.0-32.1215.89-40.95-31.95150.0021.1559.38-50.00-162.5-950.025.372.058.65
22Q2 (14)32.758.01-6.6410.5717.445.288.8123.9132.885.3840.8427.791.1737.6534.480.9235.2939.390.17-5.566.2515.2913.7612.8426.91-6.66-16.22123.81-3.11-17.46-19.0531.4361.924.860.93-13.98
22Q1 (13)30.32-16.91-3.079.00-49.834.97.11-64.05133.883.82-75.321810.00.85-79.712025.00.68-79.941600.00.18-18.1812.513.44-46.2433.7328.8321.49-6.82127.7839.39-52.92-27.78-377.7883.824.637.55-4.46
21Q4 (12)36.494.53-0.9217.9417.8727.3219.7822.1-0.8515.4823.35-8.294.1912.9420.063.3916.4916.10.22-4.3529.4125.0019.33-6.5423.731.6312.3691.67-2.631.7710.0070.0-64.6222.90-1.93-14.17
21Q3 (11)34.91-0.48-7.9115.2251.5912.9916.20144.34-18.8812.55198.1-28.573.71326.44-2.372.91340.91-6.130.2343.7527.7820.9554.61-21.0923.35-27.324.6794.12-37.2541.185.88111.76-82.3523.35-19.2-11.22
21Q2 (10)35.0812.15-8.5710.0417.02-30.136.63118.09-73.34.212005.0-78.840.872075.0-80.880.661550.0-81.510.160.0-11.1113.5534.83-56.6832.123.8116.67150.00-44.74154.55-50.0070.83-216.6728.9012.123.82
21Q1 (9)31.28-15.074.98.58-39.11231.393.04-84.76108.940.20-98.82100.580.04-98.85100.950.04-98.63101.180.16-5.8860.010.05-62.43145.9330.9446.512.14271.43290.181392.86-171.43-706.59-315.5125.78-3.37-27.4
20Q4 (8)36.83-2.85-11.7614.094.6-25.9619.95-0.19.4316.88-3.9325.043.49-8.163.252.92-5.813.550.17-5.56-19.0526.750.7514.3221.1212.763.9969.574.35-34.328.26-15.22820.6526.681.4425.43
20Q3 (7)37.91-1.2-1.7113.47-6.26-13.4919.97-19.5717.6117.57-11.7151.343.80-16.4827.953.10-13.1731.360.180.0-10.026.55-15.1217.7918.73-31.97-5.9766.6713.13-27.2733.33-22.22300.026.3012.68-2.41
20Q2 (6)38.3728.67-0.1614.37320.06-4.7724.83172.99184.119.90157.61322.514.55208.33282.353.57205.31275.790.1880.0-10.031.28242.96118.8927.53-0.22-15.4258.93224.11-65.1842.86-46.12158.6523.34-34.27-12.22
20Q1 (5)29.82-28.56-15.81-6.53-134.31-165.56-34.02-286.62-402.13-34.54-355.85-475.43-4.20-224.26-344.19-3.39-220.21-338.730.10-52.38-33.33-21.88-193.5-220.6227.5935.8436.9918.18-82.83-79.3479.552128.41562.8835.5166.9523.69
19Q4 (4)41.748.220.019.0322.220.018.237.360.013.5016.280.03.3813.80.02.8219.490.00.215.00.023.403.820.020.311.960.0105.8815.510.0-3.92-147.060.021.27-21.080.0
19Q3 (3)38.570.360.015.573.180.016.9894.280.011.61146.50.02.97149.580.02.36148.420.00.200.00.022.5457.730.019.92-38.80.091.67-45.830.08.33111.40.026.951.350.0
19Q2 (2)38.438.50.015.0951.510.08.74-22.380.04.71-48.80.01.19-30.810.00.95-33.10.00.2033.330.014.29-21.220.032.5561.620.0169.2392.310.0-73.08-708.970.026.59-7.380.0
19Q1 (1)35.420.00.09.960.00.011.260.00.09.200.00.01.720.00.01.420.00.00.150.00.018.140.00.020.140.00.088.000.00.012.000.00.028.710.00.0
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近10年
營業毛利率 YoY營業利益率 YoY折舊負擔比率 YoY稅前淨利率 YoY稅後淨利率 YoY股東權益報酬率 YoY資產報酬率 YoY總資產周轉率 YoYEBITDA利潤率 YoY財務槓桿 YoY本業收入比 YoY業外獲益比 YoY無形資產佔總資產比 YoY用人費用率 YoY
2023 (10)31.79-2.36-0.2507.7620.198.8610.26.045.413.58-21.832.83-26.110.46-31.3417.0015.136.09122.23-2.780102.7801.371704.6631.9824.05
2022 (9)32.56-6.09.46-30.296.4615.18.04-35.895.73-37.244.58-45.413.83-44.250.67-10.6714.77-19.5116.24-31.56117.818.75-17.8100.08-63.9425.783.74
2021 (8)34.64-4.9913.5726.595.61-21.7712.54-1.89.13-6.558.3920.726.8718.860.7527.1218.35-9.4723.7312.36108.3328.26-8.3300.21-27.7324.85-8.07
2020 (7)36.46-5.7910.72-29.337.1729.7712.77-8.09.770.416.95-23.25.78-22.420.59-22.3720.273.3721.123.9984.47-22.716.5000.29100.027.035.01
2019 (6)38.7012.9915.1770.835.5216.3513.886.699.73-2.899.051.87.452.620.765.5619.619.2520.31-11.7109.2759.26-9.2700.15-46.5425.741.58
2018 (5)34.25-2.258.88-9.574.754.1513.01-16.3310.02-18.348.89-14.027.26-14.180.724.3517.95-11.8423.004.8368.618.2232.12-13.790.27025.34-6.56
2017 (4)35.04-0.799.82-21.574.5616.5615.5512.4412.2715.4310.34-3.098.46-2.080.69-14.8120.3614.021.94-3.0963.40-29.737.25279.530.00027.1211.15
2016 (3)35.3210.5812.523.993.91-3.5413.83-0.8610.63-3.9710.67-15.928.64-14.620.81-10.9917.86-1.4922.64-6.690.184.549.82-28.540.00024.40-1.93
2015 (2)31.9410.9412.0438.714.06-13.4413.9533.4911.0729.4712.6933.310.1235.840.914.618.1315.724.24-8.3686.264.0213.74-19.540.00024.88-2.51
2014 (1)28.7908.6804.68-18.7410.4508.5509.5207.4500.87-3.3315.670.4526.45-10.7682.93-7.3217.0747.450.00025.524.38

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