玩股撇步(動畫小學堂)  

  • 毛利率代表著產品的競爭優勢, 要和同一個產業做比較. 如果毛利率很低的話, 就要看公司的營收規模是否夠大
  • 毛利率從谷底回升, 或許就是開始反轉的訊號
  • 營益率代表著公司的經營效率
  • 在不大幅舉債的前提下, ROE可以看出公司的經營品質
  • 穩定或持續提升的毛利率和營益率十分重要, 要當心持續下滑的毛利率和營益率
  • 本業收入比高的公司, 才容易預估財測, 值得花心力去研究
  • 無形資產佔總資產比高的公司, 可能代表這家公司是透過併購來成長. 但如果佔比高的不合理, 則要當心
  • 併購後有沒有發揮1+1>2, 營益率是一個很好的觀察指標
  • 要檢視ROE上升或下滑的原因, 根據杜邦分析不外乎是利潤率, 營收, 財務槓桿的增減
  • 租賃業要觀察延滯率(在銀行稱為逾放比率)的變化. 如果越來越多客戶拖延還錢(延滯率上升), 就代表接下來放款的錢也會變少(放款率下降)
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近20季
營業毛利率 QoQ YoY營業利益率 QoQ YoY稅前淨利率 QoQ YoY稅後淨利率 QoQ YoY股東權益報酬率 QoQ YoY資產報酬率 QoQ YoY總資產周轉率 QoQ YoYEBITDA利潤率 QoQ YoY財務槓桿 QoQ YoY本業收入比 QoQ YoY業外獲益比 QoQ YoY用人費用率 QoQ YoY
23Q4 (20)22.972.96-8.993.7224.0-53.092.63-50.19-54.53.93-7.53-25.992.66-5.34-43.281.422.16-21.550.336.453.134.59-36.51-38.6496.59-13.01-43.27140.82147.942.62-41.33-195.65-11.0213.88-15.313.27
23Q3 (19)22.315.38-3.03.00-19.57-63.865.28-10.36-51.114.250.24-51.922.81-2.77-66.061.393.73-57.750.313.33-16.227.23-6.35-40.64111.04-5.54-37.6656.79-10.33-26.0743.2117.8486.3716.3913.928.35
23Q2 (18)21.17-1.81-9.83.73-38.65-6.055.89-8.96195.984.24-19.39231.252.89-36.06232.181.34-28.34226.830.30-11.767.147.72-3.5101.04117.55-10.7-10.963.33-32.55-68.2136.67500.29136.9614.3911.29-4.95
23Q1 (17)21.56-14.5811.086.08-23.33114.086.4711.944.355.26-0.9413.614.52-3.6228.771.873.3126.350.346.259.688.006.953.76131.63-22.68-13.3293.89-31.58104.686.11116.41-88.7212.93-3.79-6.1
22Q4 (16)25.249.747.547.93-4.46145.515.78-46.4866.095.31-39.9393.094.69-43.36143.011.81-44.98105.680.32-13.513.237.48-38.5944.4170.25-4.4128.93137.2278.6448.55-37.22-260.56-618.813.445.25-16.68
22Q3 (15)23.00-2.0-19.338.30109.07-19.8810.80442.719.648.84590.6230.968.28851.7270.023.29702.4446.220.3732.1412.1212.18217.195.82178.1135.044.6576.82-61.44-26.9423.18123.37537.6812.77-15.65-16.15
22Q2 (14)23.4720.920.173.9739.79-29.231.99-67.9-71.571.28-72.35-78.770.87-75.21-79.910.41-72.3-79.50.28-9.68-15.153.84-50.19-55.09131.93-13.1212.88199.19334.24148.85-99.19-283.26-597.1315.149.956.25
22Q1 (13)19.41-17.30.262.84-12.07-12.356.2078.16156.24.6368.36153.013.5181.87132.451.4868.18117.650.310.0-13.897.7148.84107.82151.8615.024.7345.87-50.34-65.6554.13654.42261.4213.77-14.635.03
21Q4 (12)23.47-17.68-12.163.23-68.82-60.173.48-64.67-58.772.75-59.26-54.321.93-60.37-64.060.88-60.89-62.230.31-6.06-18.425.18-55.0-47.2132.057.24-2.7992.38-12.14-3.967.17235.4580.2716.135.9118.6
21Q3 (11)28.5121.689.0210.3684.6725.429.8540.7122.826.7511.948.04.8712.47-2.62.2512.5-2.170.330.0-8.3311.5134.6219.52123.135.35-6.17105.1431.341.97-5.30-126.55-82.7415.236.889.57
21Q2 (10)23.4321.02-4.255.6173.1530.477.00189.2670.736.03229.5180.04.33186.7589.912.00194.1276.990.33-8.330.08.55130.4639.71116.88-4.07.2580.05-40.05-23.7519.95159.5501.0614.258.7-12.74
21Q1 (9)19.36-27.54-26.193.24-60.052600.02.42-71.33190.981.83-69.6154.31.51-71.88177.040.68-70.82174.730.36-5.2628.573.71-62.181004.88121.75-10.3718.14133.5338.833064.43-33.53-942.51-132.0913.11-3.60
20Q4 (8)26.722.1856.268.11-1.82207.998.445.24214.216.02-3.68254.765.377.4301.882.331.3284.920.385.5615.159.811.87281.67135.843.5119.3496.19-6.71-5.343.98237.31346.7713.60-2.16-25.89
20Q3 (7)26.156.873.168.2692.09339.368.0295.61445.696.2586.57397.625.00119.3442.472.30103.54448.480.369.095.889.6357.352339.53131.2320.4235.23103.11-1.78228.1-2.9041.74-101.6113.90-14.88-15.91
20Q2 (6)24.47-6.718.274.303483.33165.434.10254.14116.933.35199.41329.492.28216.33286.441.13224.18264.520.3317.860.06.121592.6867.21108.985.74-1.86104.982430.4523.04-4.98-104.76-133.8916.3304.21
20Q1 (5)26.2353.3931.280.12101.6-97.36-2.6664.01-160.59-3.3713.37-173.58-1.9626.32-140.33-0.9127.78-143.960.28-15.15-36.36-0.4192.41-107.19103.06-9.46-28.88-4.50-104.43-104.34104.506579.282897.510.00-100.0-100.0
19Q4 (4)17.10-32.540.0-7.51-499.470.0-7.39-218.530.0-3.89-85.240.0-2.66-82.190.0-1.26-90.910.00.33-2.940.0-5.40-1155.810.0113.8317.30.0101.61226.250.0-1.61-100.890.018.3511.010.0
19Q3 (3)25.3512.170.01.8816.050.0-2.32-222.750.0-2.10-369.230.0-1.46-347.460.0-0.66-312.90.00.343.030.0-0.43-111.750.097.04-12.610.0-80.49-194.340.0180.491129.570.016.535.490.0
19Q2 (2)22.6013.110.01.62-64.40.01.89-56.950.00.78-82.970.00.59-87.860.00.31-85.020.00.33-25.00.03.66-35.790.0111.04-23.380.085.32-17.750.014.68492.940.015.6744.420.0
19Q1 (1)19.980.00.04.550.00.04.390.00.04.580.00.04.860.00.02.070.00.00.440.00.05.700.00.0144.920.00.0103.740.00.0-3.740.00.010.850.00.0
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近10年
營業毛利率 YoY營業利益率 YoY折舊負擔比率 YoY稅前淨利率 YoY稅後淨利率 YoY股東權益報酬率 YoY資產報酬率 YoY總資產周轉率 YoYEBITDA利潤率 YoY財務槓桿 YoY本業收入比 YoY業外獲益比 YoY無形資產佔總資產比 YoY用人費用率 YoY
2023 (10)21.99-3.974.24-29.921.089.435.12-21.594.46-16.3212.83-24.175.83-16.121.24-1.596.92-14.7896.59-43.2782.79-10.7117.15135.581.312.9614.304.61
2022 (9)22.90-2.976.059.010.99-7.246.5316.615.3324.8216.9235.366.9527.291.260.88.1213.73170.2528.9392.72-6.437.28705.181.27-24.8813.67-6.69
2021 (8)23.60-9.165.55-4.481.07-11.425.606.064.2714.4812.5016.935.4612.811.25-1.577.141.71132.05-2.7999.10-9.870.9001.6927.4814.65-5.36
2020 (7)25.9822.615.81695.891.20-0.215.2803.73788.110.69663.574.84497.531.27-13.617.02355.84135.8419.34109.950-9.9501.3364.4315.484.38
2019 (6)21.1912.950.7301.215.61-0.1600.4201.4000.8101.474.261.540113.83-15.25-463.160563.1600.8118.114.831.37
2018 (5)18.76-16.03-3.4101.14-14.21-2.860-2.710-7.870-3.6601.417.63-1.220134.3166.87119.3440.51-19.3400.68014.63-16.78
2017 (4)22.34-8.93-2.7701.336.42-3.260-2.980-6.880-3.7901.31-7.75-1.55080.4910.9184.94-40.415.0600.00017.5815.96
2016 (3)24.5312.322.9301.254.62.0501.2803.3001.9901.4212.73.78072.57-19.93142.52203.54-42.5200.00015.16-2.94
2015 (2)21.84-12.32-1.0801.2010.63-2.300-3.020-6.890-3.6701.26-3.08-0.70090.6326.5346.95-68.9953.0500.00015.621.76
2014 (1)24.9102.7601.08-34.061.8200.8401.7901.1701.3010.173.24-29.8771.6326.55151.42353.29-51.4200.00015.35-11.83

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