玩股撇步(動畫小學堂)  

  • 毛利率代表著產品的競爭優勢, 要和同一個產業做比較. 如果毛利率很低的話, 就要看公司的營收規模是否夠大
  • 毛利率從谷底回升, 或許就是開始反轉的訊號
  • 營益率代表著公司的經營效率
  • 在不大幅舉債的前提下, ROE可以看出公司的經營品質
  • 穩定或持續提升的毛利率和營益率十分重要, 要當心持續下滑的毛利率和營益率
  • 本業收入比高的公司, 才容易預估財測, 值得花心力去研究
  • 無形資產佔總資產比高的公司, 可能代表這家公司是透過併購來成長. 但如果佔比高的不合理, 則要當心
  • 併購後有沒有發揮1+1>2, 營益率是一個很好的觀察指標
  • 要檢視ROE上升或下滑的原因, 根據杜邦分析不外乎是利潤率, 營收, 財務槓桿的增減
  • 租賃業要觀察延滯率(在銀行稱為逾放比率)的變化. 如果越來越多客戶拖延還錢(延滯率上升), 就代表接下來放款的錢也會變少(放款率下降)
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近20季
營業毛利率 QoQ YoY營業利益率 QoQ YoY稅前淨利率 QoQ YoY稅後淨利率 QoQ YoY股東權益報酬率 QoQ YoY資產報酬率 QoQ YoY總資產周轉率 QoQ YoYEBITDA利潤率 QoQ YoY財務槓桿 QoQ YoY本業收入比 QoQ YoY業外獲益比 QoQ YoY用人費用率 QoQ YoY
23Q4 (20)26.01-0.73-13.279.3713.03-16.491.62-90.91-85.651.06-92.76-89.360.24-93.26-90.770.19-92.64-89.080.17-5.560.03.25-83.17-75.0631.650.86-42.82575.001159.52475.0-475.00-974.0010.64-19.64-16.15
23Q3 (19)26.201.59-19.738.29-3.27-15.4117.8317.23-41.4314.6520.38-42.733.5616.34-48.032.5822.27-40.420.185.885.8819.3114.13-40.0131.38-31.17-37.6445.65-17.040.9354.3527.88-19.6113.245.84-29.12
23Q2 (18)25.79-4.13-11.018.57114.25-37.3115.2145.41-40.7512.1720.73-42.053.0640.37-57.972.1141.61-53.630.1721.43-22.7316.9232.19-37.6145.590.33-34.0655.0051.254.542.50-33.21-7.7112.51-26.1112.2
23Q1 (17)26.90-10.31.474.00-64.35-65.5510.46-7.35-49.1710.081.2-41.462.18-16.15-64.141.49-14.37-61.60.14-17.65-36.3612.80-1.77-41.945.44-17.9-14.5136.36-63.64-34.7663.64049.316.9333.4143.23
22Q4 (16)29.99-8.124.4911.2214.49-14.9411.29-62.91-21.819.96-61.06-17.552.60-62.04-42.861.74-59.82-35.560.170.0-22.7313.03-59.52-17.9555.3510.0-11.89100.00208.710.260.00-100.0-100.012.69-32.078.09
22Q3 (15)32.6412.6324.499.80-28.31-30.7930.4418.5879.825.5821.8183.246.85-5.9117.54.33-4.8437.460.17-22.73-22.7332.1918.6974.4750.32-27.22-37.4432.39-38.45-61.7267.6146.8290.6118.6867.5382.42
22Q2 (14)28.989.3224.8613.6717.7427.1625.6724.73125.5721.0021.95137.297.2819.7488.114.5517.27113.620.220.0-8.3327.1223.1114.969.1430.08-26.5952.63-5.57-44.3646.058.05751.9711.15-5.6724.16
22Q1 (13)26.51-7.6310.9711.61-11.982.220.5842.5276.0517.2242.5585.966.0833.6370.793.8843.788.350.220.00.022.0338.7367.5353.15-15.39-30.3355.74-38.55-42.5742.62358.21349.1811.820.6827.51
21Q4 (12)28.709.4619.3813.19-6.8520.2414.44-14.7167.5212.08-13.4769.194.55-21.9663.672.70-14.2962.650.220.0-4.3515.88-13.9360.5762.82-21.9-18.0890.707.19-29.789.30-46.25131.8911.7414.6525.29
21Q3 (11)26.2212.97-2.0514.1631.7216.4516.9348.7726.5313.9657.7423.545.8350.6547.973.1547.8935.780.22-8.3310.018.4546.224.5880.44-14.5918.2284.62-10.55-6.9217.31220.1990.3810.2414.03-14.74
21Q2 (10)23.21-2.85-25.310.75-5.37-26.8711.38-2.65-20.648.85-4.43-30.093.878.71-3.732.133.4-8.580.249.0933.3312.62-4.03-21.8194.1823.4523.4294.59-2.54-8.275.4183.78272.978.98-3.130
21Q1 (9)23.89-0.62-23.2811.363.56-3.2411.6935.61-30.589.2629.69-34.653.5628.06-17.022.0624.1-19.840.22-4.3522.2213.1532.96-29.376.29-0.51-0.0197.06-24.8639.762.94110.08-90.379.27-1.070
20Q4 (8)24.04-10.2-28.2210.97-9.79-21.598.62-35.58-44.887.14-36.81-47.382.78-29.44-32.361.66-28.45-37.360.2315.021.059.89-33.22-43.1376.6812.720.34129.1742.0842.53-29.17-420.83-411.119.37-21.980
20Q3 (7)26.77-13.84-12.412.16-17.2811.3613.38-6.69-16.4311.30-10.74-9.243.94-1.990.252.32-0.43-12.450.2011.11-4.7614.81-8.24-14.8468.04-10.8434.3690.91-11.8530.439.09390.91-72.7312.010-12.08
20Q2 (6)31.07-0.221.2414.7025.2124.5814.34-14.85-26.4212.66-10.66-22.244.02-6.29-21.942.33-9.34-35.810.180.0-18.1816.14-13.23-23.0776.310.0162.26103.1248.571.88-3.12-110.23-107.810.000-100.0
20Q1 (5)31.14-7.0210.911.74-16.0845.1216.847.6740.114.174.4249.474.294.3859.482.57-3.0232.470.18-5.26-10.018.606.9637.6876.3019.74101.7569.44-23.371.8530.56225.93-3.970.000-100.0
19Q4 (4)33.499.590.013.9928.110.015.64-2.310.013.579.00.04.114.580.02.650.00.00.19-9.520.017.390.00.063.7225.830.090.6230.030.09.38-71.880.00.00-100.00.0
19Q3 (3)30.56-0.420.010.92-7.460.016.01-17.860.012.45-23.530.03.93-23.690.02.65-27.00.00.21-4.550.017.39-17.110.050.647.680.069.7016.160.033.33-16.670.013.66-0.730.0
19Q2 (2)30.699.290.011.8045.860.019.4962.150.016.2871.730.05.1591.450.03.6387.110.00.2210.00.020.9855.290.047.0324.350.060.00-12.00.040.0025.710.013.76-7.650.0
19Q1 (1)28.080.00.08.090.00.012.020.00.09.480.00.02.690.00.01.940.00.00.200.00.013.510.00.037.820.00.068.180.00.031.820.00.014.900.00.0
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近10年
營業毛利率 YoY營業利益率 YoY折舊負擔比率 YoY稅前淨利率 YoY稅後淨利率 YoY股東權益報酬率 YoY資產報酬率 YoY總資產周轉率 YoYEBITDA利潤率 YoY財務槓桿 YoY本業收入比 YoY業外獲益比 YoY無形資產佔總資產比 YoY用人費用率 YoY
2023 (10)26.19-10.687.71-34.11.6415.8511.45-48.149.58-48.169.32-58.926.60-54.170.68-11.6913.22-44.1731.65-42.8266.9626.3733.04-29.720.070.013.19-1.05
2022 (9)29.3215.1211.70-5.261.4223.2122.0862.2318.4867.5422.6930.3314.4037.80.77-17.223.6858.6155.35-11.8952.99-41.7447.01420.230.07013.3332.77
2021 (8)25.47-8.8412.350.321.150.6513.614.8511.03-0.0917.4117.1610.4517.420.9317.7214.933.5462.82-18.0890.96-4.459.0461.360.00010.04-12.08
2020 (7)27.94-9.2312.319.031.14-16.612.98-18.3111.04-15.2714.86-4.568.90-13.420.791.2814.42-17.1776.6820.3495.2033.915.60-80.630.00011.42-19.41
2019 (6)30.7821.2811.2971.841.3742.6315.8963.4813.0382.7515.5761.0110.2852.070.78-17.0217.4161.3563.7258.3971.094.728.91-9.950.00014.1713.91
2018 (5)25.3823.996.5710.420.96-3.869.7255.527.1334.539.6717.076.7622.020.94-9.6210.7947.440.23-16.3167.90-29.5832.10499.180.00012.4421.37
2017 (4)20.478.255.9522.931.0013.376.258.895.306.438.265.635.545.121.04-0.957.329.0948.07-6.7396.4313.965.36-65.180.00010.256.0
2016 (3)18.9112.364.8435.570.88-2.65.7414.124.9814.487.824.555.275.821.05-7.086.7111.4651.546.7184.6217.5215.38-48.720.0009.678.04
2015 (2)16.833.063.57-16.20.9023.345.03-21.164.35-22.67.48-31.884.98-33.061.13-14.396.02-16.7448.30-14.9572.009.5730.00-8.70.0008.9513.43
2014 (1)16.3304.2600.73-15.866.3805.62010.9807.4401.3223.367.2345.1856.7943.6365.7144.5732.86-36.220.0007.89-15.61

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