玩股撇步(動畫小學堂)  

  • 毛利率代表著產品的競爭優勢, 要和同一個產業做比較. 如果毛利率很低的話, 就要看公司的營收規模是否夠大
  • 毛利率從谷底回升, 或許就是開始反轉的訊號
  • 營益率代表著公司的經營效率
  • 在不大幅舉債的前提下, ROE可以看出公司的經營品質
  • 穩定或持續提升的毛利率和營益率十分重要, 要當心持續下滑的毛利率和營益率
  • 本業收入比高的公司, 才容易預估財測, 值得花心力去研究
  • 無形資產佔總資產比高的公司, 可能代表這家公司是透過併購來成長. 但如果佔比高的不合理, 則要當心
  • 併購後有沒有發揮1+1>2, 營益率是一個很好的觀察指標
  • 要檢視ROE上升或下滑的原因, 根據杜邦分析不外乎是利潤率, 營收, 財務槓桿的增減
  • 租賃業要觀察延滯率(在銀行稱為逾放比率)的變化. 如果越來越多客戶拖延還錢(延滯率上升), 就代表接下來放款的錢也會變少(放款率下降)
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近20季
營業毛利率 QoQ YoY營業利益率 QoQ YoY稅前淨利率 QoQ YoY稅後淨利率 QoQ YoY股東權益報酬率 QoQ YoY資產報酬率 QoQ YoY總資產周轉率 QoQ YoYEBITDA利潤率 QoQ YoY財務槓桿 QoQ YoY本業收入比 QoQ YoY業外獲益比 QoQ YoY用人費用率 QoQ YoY
23Q4 (20)9.2918.348.154.5746.0112.843.09-20.16-0.642.31-18.95-3.354.14-18.34-23.331.52-12.64-13.640.504.17-13.795.33-15.84.92251.34-4.61-5.1147.9282.713.44-47.92-351.73-57.645.20-5.88.11
23Q3 (19)7.853.849.793.1321.7914.653.8729.8722.082.8525.016.335.0727.07-9.951.7416.786.750.480.0-7.696.3314.6722.2263.49-7.15-16.1880.96-6.26-6.0119.0439.6637.365.52-5.489.52
23Q2 (18)7.567.8512.672.5715.252.82.98140.32-10.242.28140.0-10.593.99136.09-34.381.4965.560.680.48-2.04-5.885.5247.211.97283.7812.46-22.6386.37-51.9614.8713.63117.08-45.055.847.5513.62
23Q1 (17)7.01-18.3924.072.23-44.9431.181.24-60.13490.480.95-60.25493.751.69-68.7356.760.90-48.86373.680.49-15.526.523.75-26.18125.9252.34-4.72-32.8179.7937.87-78.17-79.82-162.5988.975.4312.891.31
22Q4 (16)8.5920.1446.094.0548.3593.783.11-1.89-6.042.39-2.45-5.915.40-4.09-29.961.767.9818.920.5811.545.455.08-1.9314.41264.85-15.75-39.49130.4051.38106.43-30.40-319.34-182.544.81-4.563.44
22Q3 (15)7.156.5621.192.739.235.153.17-4.52190.832.45-3.92198.785.63-7.4151.341.6310.14226.00.521.961.965.185.07121.37314.35-14.3-32.7386.1414.56-53.6213.86-44.14116.185.04-1.951.61
22Q2 (14)6.7118.7611.282.5047.0650.63.321480.95-2.922.551493.75-3.046.081543.24-5.151.48678.953.50.5110.870.04.93196.993.35366.79-2.31-9.5475.19-90.8754.8224.81103.43-51.755.14-4.1-4.64
22Q1 (13)5.65-3.91-5.041.70-18.66-2.30.21-93.66-70.00.16-93.7-70.370.37-95.2-66.960.19-87.16-40.620.46-16.364.551.66-62.61-24.89375.48-14.226.88823.551203.72231.88-723.55-2064.55-388.415.3615.27-0.92
21Q4 (12)5.88-0.344.262.093.4712.973.31203.6760.682.54209.7660.767.71244.273.261.48196.045.10.557.84-6.784.4489.7432.54437.71-6.336.5163.17-65.99-29.7636.83142.99266.554.65-6.25-12.92
21Q3 (11)5.90-2.169.872.0221.6920.961.09-68.13-53.220.82-68.82-54.192.24-65.05-53.810.50-65.03-57.630.510.0-16.392.34-50.94-36.93467.2815.2433.28185.72282.39160.46-85.68-266.63-398.794.96-7.981.85
21Q2 (10)6.031.345.421.66-4.6-20.953.42388.5748.72.63387.0448.596.41472.3234.381.43346.8710.850.5115.91-22.734.77115.8429.27405.4915.4218.6348.57-80.43-46.6851.42134.71477.145.39-0.370
21Q1 (9)5.955.520.451.74-5.9559.630.70-66.02-35.190.54-65.82-34.941.12-74.83-34.50.32-68.63-50.00.44-25.42-15.382.21-34.03-26.58351.31-14.5124.19248.15175.93145.79-148.15-1574.37-15389.45.411.310
20Q4 (8)5.645.0311.021.8510.78-7.042.06-11.595.11.58-11.734.644.45-8.25-2.841.02-13.56-23.880.59-3.28-18.063.35-9.7-0.89410.9517.2132.4789.9326.12-11.6410.05-64.96665.355.349.650
20Q3 (7)5.37-6.127.41.67-20.487.742.331.359.591.791.1361.264.851.6861.671.18-8.5319.190.61-7.58-4.693.710.5416.67350.612.577.2271.30-21.72-32.8728.68221.87560.714.87011.7
20Q2 (6)5.7215.7914.862.1092.6637.252.30112.9674.241.77113.2577.04.77178.9586.331.29101.5638.710.6626.926.453.6922.5915.67341.8220.837.6791.09-9.77-21.218.911031.48157.060.000-100.0
20Q1 (5)4.94-2.7621.381.09-45.2322.471.08-44.911.340.83-45.0313.71.71-62.66-11.860.64-52.24-15.790.52-27.78-16.133.01-10.957.12282.89-8.81-7.53100.96-0.8111.13-0.9646.19-110.450.000-100.0
19Q4 (4)5.081.60.01.9928.390.01.9634.250.01.5136.040.04.5852.670.01.3435.350.00.7212.50.03.386.290.0310.22-5.130.0101.78-4.190.0-1.7871.440.00.00-100.00.0
19Q3 (3)5.000.40.01.551.310.01.4610.610.01.1111.00.03.0017.190.00.996.450.00.643.230.03.18-0.310.0326.993.00.0106.22-8.120.0-6.2260.140.04.36-5.830.0
19Q2 (2)4.9822.360.01.5371.910.01.3236.080.01.0036.990.02.5631.960.00.9322.370.00.620.00.03.1913.520.0317.463.780.0115.6127.260.0-15.61-270.560.04.630.650.0
19Q1 (1)4.070.00.00.890.00.00.970.00.00.730.00.01.940.00.00.760.00.00.620.00.02.810.00.0305.910.00.090.850.00.09.150.00.04.600.00.0
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近10年
營業毛利率 YoY營業利益率 YoY折舊負擔比率 YoY稅前淨利率 YoY稅後淨利率 YoY股東權益報酬率 YoY資產報酬率 YoY總資產周轉率 YoYEBITDA利潤率 YoY財務槓桿 YoY本業收入比 YoY業外獲益比 YoY無形資產佔總資產比 YoY用人費用率 YoY
2023 (10)7.9612.433.1613.261.3722.452.8011.552.119.3314.76-18.055.7111.521.96-7.555.2422.43251.34-5.1112.621.3-12.6200.549.495.498.07
2022 (9)7.0819.392.7946.841.128.792.5112.561.9312.8718.017.845.1245.872.1213.984.2821.59264.85-39.49111.1730.58-11.1700.5042.765.080.4
2021 (8)5.938.811.9011.111.03-10.752.2312.061.7111.7616.708.583.51-8.361.86-15.073.521.73437.716.5185.14-0.914.875.510.3535.135.06-0.59
2020 (7)5.4513.541.7113.251.153.431.9937.241.5337.8415.3824.433.83-3.532.19-14.793.469.84410.9532.4785.91-17.4814.0900.26-7.515.0915.42
2019 (6)4.8013.741.5124.791.1124.841.4533.031.1135.3712.3618.733.9719.222.57-3.753.1523.53310.22-14.11104.10-6.6-4.1000.28-12.364.418.89
2018 (5)4.2211.641.2170.420.89-1.741.0947.30.8257.6910.4160.43.3352.752.67-2.552.5526.87361.17-7.82111.4616.06-11.4600.3204.05-6.03
2017 (4)3.78-21.250.71-21.980.91-21.730.742.780.5215.566.4948.852.1834.572.7419.132.01-10.27391.7923.9896.04-24.013.9800.0004.31-1.6
2016 (3)4.801.690.91139.471.16-7.780.7289.470.45125.04.36138.251.6270.532.309.02.2411.44316.01-1.1126.3825.32-26.3800.0004.38-7.79
2015 (2)4.72-10.10.38-40.621.26-4.030.38-53.660.20-67.211.83-65.280.95-51.532.111.442.01-22.69319.53-2.56100.8429.71-0.8000.0004.75-1.45
2014 (1)5.2500.6401.318.880.8200.6105.2701.9602.08-9.572.60-9.09327.916.2277.751.1122.25-3.690.0004.8229.22

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