玩股撇步(動畫小學堂)  

  • 毛利率代表著產品的競爭優勢, 要和同一個產業做比較. 如果毛利率很低的話, 就要看公司的營收規模是否夠大
  • 毛利率從谷底回升, 或許就是開始反轉的訊號
  • 營益率代表著公司的經營效率
  • 在不大幅舉債的前提下, ROE可以看出公司的經營品質
  • 穩定或持續提升的毛利率和營益率十分重要, 要當心持續下滑的毛利率和營益率
  • 本業收入比高的公司, 才容易預估財測, 值得花心力去研究
  • 無形資產佔總資產比高的公司, 可能代表這家公司是透過併購來成長. 但如果佔比高的不合理, 則要當心
  • 併購後有沒有發揮1+1>2, 營益率是一個很好的觀察指標
  • 要檢視ROE上升或下滑的原因, 根據杜邦分析不外乎是利潤率, 營收, 財務槓桿的增減
  • 租賃業要觀察延滯率(在銀行稱為逾放比率)的變化. 如果越來越多客戶拖延還錢(延滯率上升), 就代表接下來放款的錢也會變少(放款率下降)
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近20季
營業毛利率 QoQ YoY營業利益率 QoQ YoY稅前淨利率 QoQ YoY稅後淨利率 QoQ YoY股東權益報酬率 QoQ YoY資產報酬率 QoQ YoY總資產周轉率 QoQ YoYEBITDA利潤率 QoQ YoY財務槓桿 QoQ YoY本業收入比 QoQ YoY業外獲益比 QoQ YoY用人費用率 QoQ YoY
23Q4 (20)57.2212.066.52-10.40-176.81-232.15-16.63-194.92-318.82-12.06-180.72-261.01-1.60-137.83-202.56-1.12-137.58-194.920.10-47.37-33.33-5.39-123.35-132.1435.91-7.857.2361.76-20.13-40.7138.2468.691017.6550.96109.1172.92
23Q3 (19)51.06-6.82-0.3513.5427.7410.7117.527.95-24.2914.94-5.68-24.74.237.09-36.962.985.67-33.630.195.56-17.3923.082.35-15.9238.97-27.210.1577.3318.9747.0622.67-35.24-51.3124.37-23.63-8.14
23Q2 (18)54.8010.2-4.610.60124.593.5216.23135.87-33.715.84141.36-19.763.95199.75-19.722.82194.63-10.190.18125.012.522.55172.25-28.6253.5473.32-12.2265.00-32.1356.3535.00728.33-40.131.91-50.66-18.76
23Q1 (17)49.73-7.43-3.19-43.10-647.65-244.8-45.25-695.39-1296.6-38.30-611.35-5816.42-3.96-353.85-3146.15-2.98-352.54-3411.110.08-46.67-38.46-31.21-286.11-490.1230.89-7.76-41.4695.77-8.06-74.114.23201.41101.5164.67119.4450.01
22Q4 (16)53.724.8418.857.87-35.65155.527.60-67.16156.767.49-62.25292.151.56-76.75262.791.18-73.72353.850.15-34.787.1416.77-38.9119.8733.49-13.93-39.19104.1798.094.17-4.17-108.95029.4711.0817.79
22Q3 (15)51.24-10.79-8.4812.2319.43-60.9623.14-5.47-26.6119.840.51-28.096.7136.38-68.814.4942.99-55.760.2343.75-37.8427.45-13.11-21.7938.91-36.2-52.152.5926.49-47.0946.55-20.327511.2126.53-32.4638.9
22Q2 (14)57.4411.82-5.5710.24181.92-33.9424.48855.5629.5919.742846.277.874.923684.62-58.593.143388.89-50.550.1623.08-54.2931.59294.8828.160.9915.58-59.3541.57-88.76-49.1458.43120.87220.0839.28-8.8837.82
22Q1 (13)51.3713.65-1.33-12.50-505.84-334.52-3.24-209.46-157.650.67-64.92-88.080.13-69.7744.440.09-65.380.00.13-7.14550.08.00-42.82-44.0252.77-4.186496.25370.00270.0270.0-280.000043.1172.3-32.11
21Q4 (12)45.20-19.27-9.383.08-90.17173.682.96-90.61120.341.91-93.08113.130.43-98.0193.480.26-97.44157.780.14-62.16366.6713.99-60.14239.955.07-32.214305.6100.000.62200.00.00-100.0-100.025.0230.99-64.61
21Q3 (11)55.99-7.96-34.5931.33102.13-53.5931.5366.91-49.4127.5950.77-55.7321.5181.06393.3510.1559.84134.410.375.71428.5735.1042.34-44.2581.24-45.868827.4799.3921.58-6.130.61-96.65110.419.10-32.98-22.86
21Q2 (10)60.8316.85-36.2415.50190.81-81.1818.89236.12-78.5618.30225.62-79.2311.8813100.044.76.356955.56-20.330.351650.0288.8924.6672.57-72.05150.0518656.2515862.7781.75-18.25-12.4118.250173.8128.50-55.120
21Q1 (9)52.064.37-44.825.33227.51-85.795.62138.63-84.455.62138.63102.620.09119.57-94.380.09120.0-93.080.02-33.33-50.014.29242.9-83.920.80-36.0-85.43100.00200.00.00.00-100.0063.50-10.170
20Q4 (8)49.88-41.73220.57-4.18-106.1996.06-14.55-123.3588.45-14.55-123.3588.46-0.46-110.5598.72-0.45-110.3997.510.03-57.14-80.0-10.00-115.8890.831.2537.36-98.9533.33-68.52-61.1166.671233.33366.6770.69185.512.78
20Q3 (7)85.60-10.2795.1267.51-18.02140.1862.32-29.27138.8662.32-29.27138.974.36-46.89113.014.33-45.67123.190.07-22.22-41.6762.96-28.65145.250.91-3.19-98.86105.8813.450.45-5.88-188.24-8.8224.760-51.52
20Q2 (6)95.401.1137.8482.35119.543766.288.11143.82798.3688.11141.151251.388.21413.13377.337.97513.08517.830.09125.0-40.088.24-0.73328.560.94-82.88-98.6993.33-6.67-6.676.67000.000-100.0
20Q1 (5)94.35506.3623.3237.51135.33420.2536.14128.68356.89-214.14-69.86-2910.241.60104.464.581.30107.19-1.520.04-73.33-66.6788.89181.48270.385.49-95.39-93.39100.0016.670.0-0.00-100.000.00-100.0-100.0
19Q4 (4)15.56-64.530.0-106.1636.820.0-126.0121.420.0-126.0721.170.0-35.85-6.950.0-18.083.160.00.1525.00.0-109.0921.590.0119.2048.70.085.71-18.680.014.29364.290.062.6822.730.0
19Q3 (3)43.87-36.610.0-168.03-7988.730.0-160.36-5375.00.0-159.92-2552.760.0-33.52-2048.840.0-18.67-1547.290.00.12-20.00.0-139.13-775.720.080.1611.440.0105.415.410.0-5.4100.051.0732.550.0
19Q2 (2)69.21-9.540.02.13-70.460.03.04-61.570.06.52-14.440.01.7212.420.01.29-2.270.00.1525.00.020.59-14.210.071.93-13.420.0100.000.00.00.0000.038.53-22.940.0
19Q1 (1)76.510.00.07.210.00.07.910.00.07.620.00.01.530.00.01.320.00.00.120.00.024.000.00.083.080.00.0100.000.00.00.000.00.050.000.00.0
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近10年
營業毛利率 YoY營業利益率 YoY折舊負擔比率 YoY稅前淨利率 YoY稅後淨利率 YoY股東權益報酬率 YoY資產報酬率 YoY總資產周轉率 YoYEBITDA利潤率 YoY財務槓桿 YoY本業收入比 YoY業外獲益比 YoY無形資產佔總資產比 YoY用人費用率 YoY
2023 (10)53.15-0.320.72-87.594.93-7.462.59-82.463.26-75.432.47-81.012.03-77.620.56-17.6510.63-52.235.917.2326.67-32.0973.3320.7514.35-7.536.919.72
2022 (9)53.32-4.385.80-72.95.3236.5514.77-34.5913.27-34.3713.01-63.279.07-65.380.68-47.2922.24-20.9133.49-39.1939.27-58.5860.731071.5915.5111.0933.6443.7
2021 (8)55.76-32.2621.40-60.573.90-12.2822.58-56.9620.22-25.2235.42246.9126.20180.511.29616.6728.12-52.2555.074305.694.82-9.055.18013.962940.3523.41-49.98
2020 (7)82.3252.7354.2804.44-66.6752.46027.04010.2109.3400.18-73.5358.8901.25-98.95104.267.73-4.2600.46-84.0446.80-4.84
2019 (6)53.902073.39-57.67013.331891.11-59.700-58.550-67.420-38.0100.68-72.47-40.000119.20178.2496.77-43.353.2302.88-2.7349.18571.86
2018 (5)2.48-69.5-9.0900.67185.27-5.470-5.830-18.450-13.7002.47-51.66-3.57042.84143.13170.8352.85-66.6702.9607.3296.25
2017 (4)8.13-47.312.1900.2301.9401.3007.3206.6305.11546.842.23017.62889.89111.767.63-11.7600.0003.73-86.04
2016 (3)15.43-53.3-21.6500.000-20.370-20.370-17.110-16.1700.79-7.06-19.6901.78-80.78103.85-16.92-7.6900.00026.712.45
2015 (2)33.04-4.29-2.6400.58-24.85-2.290-2.290-2.440-1.8800.85-29.75-1.1709.26-77.67125.00-25.0-25.0000.00026.0710.89
2014 (1)34.5201.8700.78-41.891.2301.2302.0701.6501.2110.03.50-12.9441.4617.02166.670-66.6700.00023.51-12.5

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