玩股撇步(動畫小學堂)  

  • 毛利率代表著產品的競爭優勢, 要和同一個產業做比較. 如果毛利率很低的話, 就要看公司的營收規模是否夠大
  • 毛利率從谷底回升, 或許就是開始反轉的訊號
  • 營益率代表著公司的經營效率
  • 在不大幅舉債的前提下, ROE可以看出公司的經營品質
  • 穩定或持續提升的毛利率和營益率十分重要, 要當心持續下滑的毛利率和營益率
  • 本業收入比高的公司, 才容易預估財測, 值得花心力去研究
  • 無形資產佔總資產比高的公司, 可能代表這家公司是透過併購來成長. 但如果佔比高的不合理, 則要當心
  • 併購後有沒有發揮1+1>2, 營益率是一個很好的觀察指標
  • 要檢視ROE上升或下滑的原因, 根據杜邦分析不外乎是利潤率, 營收, 財務槓桿的增減
  • 租賃業要觀察延滯率(在銀行稱為逾放比率)的變化. 如果越來越多客戶拖延還錢(延滯率上升), 就代表接下來放款的錢也會變少(放款率下降)
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近20季
營業毛利率 QoQ YoY營業利益率 QoQ YoY稅前淨利率 QoQ YoY稅後淨利率 QoQ YoY股東權益報酬率 QoQ YoY資產報酬率 QoQ YoY總資產周轉率 QoQ YoYEBITDA利潤率 QoQ YoY財務槓桿 QoQ YoY本業收入比 QoQ YoY業外獲益比 QoQ YoY用人費用率 QoQ YoY
23Q4 (20)30.402.818.4610.36-6.161.5712.961.4118.7910.351.1720.214.29-11.04.892.31-7.66.450.22-8.33-12.019.024.3320.1588.58-3.35-0.4479.94-7.46-14.5120.0647.38209.8122.0811.0114.76
23Q3 (19)29.571.23-2.3811.047.92-13.3412.787.58-10.510.238.03-11.044.8214.22-17.892.5011.61-16.940.244.35-7.6918.235.07-3.8591.65-11.37-3.8986.390.38-3.1913.61-2.3526.3519.89-4.247.75
23Q2 (18)29.216.1-0.6810.2313.04-4.6611.8810.72-1.259.4710.37-3.564.2221.61-5.382.2416.67-3.450.234.550.017.355.470.12103.4125.423.4786.061.95-3.4513.94-10.6428.3520.771.122.21
23Q1 (17)27.53-1.780.929.05-11.270.010.73-1.653.678.58-0.353.623.47-15.16-1.981.92-11.523.230.22-12.00.016.453.923.5982.45-7.33-5.4884.42-9.73-3.4915.59140.8924.4520.546.760.64
22Q4 (16)28.03-7.464.9410.20-19.9416.9710.91-23.68.238.61-25.136.174.09-30.3210.242.17-27.9114.210.25-3.858.715.83-16.512.1988.97-6.7-7.4993.524.88.116.47-39.9-52.0519.244.23-4.04
22Q3 (15)30.292.997.0312.7418.7330.414.2818.737.1811.5017.1138.895.8731.6158.223.0129.7460.110.2613.0413.0418.969.4119.0295.36-4.58-2.1789.240.11-4.9210.77-0.875.3518.46-9.15-12.68
22Q2 (14)29.417.81-2.1610.7318.56-3.7712.0316.23-6.029.8218.6-4.14.4625.99-0.222.3224.73-0.850.234.550.017.339.13-4.9999.9414.57-0.3289.141.912.3510.86-13.35-15.8720.32-0.44-6.01
22Q1 (13)27.282.13-8.499.053.78-12.5610.352.68-14.888.282.1-14.813.54-4.58-8.531.86-2.11-11.00.22-4.354.7615.882.52-11.7887.23-9.32.587.471.122.7812.53-7.17-15.8820.411.8-8.35
21Q4 (12)26.71-5.62-14.098.72-10.75-29.6210.08-3.17-19.878.11-2.05-19.543.710.0-17.741.901.06-21.160.230.0-4.1715.49-2.76-12.8396.17-1.348.8386.50-7.84-12.1613.50119.78783.6120.05-5.16-2.15
21Q3 (11)28.30-5.85-11.49.77-12.38-27.3610.41-18.67-28.88.28-19.14-29.413.71-17.0-31.041.88-19.66-33.570.230.0-4.1715.93-12.66-20.2797.48-2.778.6793.867.772.066.14-52.41-23.5721.14-2.223.17
21Q2 (10)30.060.84-8.5511.157.73-14.9512.805.26-11.2310.245.35-10.884.4715.5-6.882.3411.96-10.690.239.520.018.241.33-9.16100.2617.817.6687.092.34-4.1712.91-13.3741.6121.62-2.92-3.35
21Q1 (9)29.81-4.1212.5810.35-16.46190.7312.16-3.34138.99.72-3.57143.03.87-14.19200.02.09-13.28178.670.21-12.516.6718.001.2946.4685.10-3.79.8985.10-13.5822.014.90875.1-50.6922.278.69-4.46
20Q4 (8)31.09-2.665.9612.39-7.8857.0312.58-13.9537.0410.08-14.0734.584.51-16.1755.522.41-14.8445.180.240.09.0917.77-11.0619.188.37-1.4812.7398.477.0814.561.53-80.99-89.1220.490.0-13.07
20Q3 (7)31.94-2.8313.2613.452.5976.5114.621.3962.8111.732.0959.165.3812.0877.562.838.0266.470.244.359.0919.98-0.538.5689.70-3.6810.4491.961.188.378.04-11.82-46.8720.49-8.415.57
20Q2 (6)32.8724.1321.7913.11268.2679.114.42183.3-14.9811.49187.25-15.824.80272.09-23.442.62249.33-23.840.2327.78-8.020.0863.38-9.2293.1320.266.8190.8930.29110.629.11-69.83-83.9722.37-4.036.07
20Q1 (5)26.48-9.750.573.56-54.88-38.625.09-44.55-30.274.00-46.6-37.41.29-55.52-46.910.75-54.82-44.850.18-18.18-14.2912.29-17.63-5.3277.44-1.21-7.0969.76-18.85-12.2730.21115.1347.4223.31-1.19.8
19Q4 (4)29.344.040.07.893.540.09.182.230.07.491.630.02.90-4.290.01.66-2.350.00.220.00.014.923.470.078.39-3.480.085.961.30.014.04-7.170.023.5732.940.0
19Q3 (3)28.204.480.07.624.10.08.98-47.050.07.37-46.010.03.03-51.670.01.70-50.580.00.22-12.00.014.42-34.810.081.22-6.850.084.8696.650.015.13-73.390.017.73-15.930.0
19Q2 (2)26.992.510.07.3226.210.016.96132.330.013.65113.620.06.27158.020.03.44152.940.00.2519.050.022.1270.420.087.194.610.043.15-45.730.056.84177.380.021.09-0.660.0
19Q1 (1)26.330.00.05.800.00.07.300.00.06.390.00.02.430.00.01.360.00.00.210.00.012.980.00.083.350.00.079.510.00.020.490.00.021.230.00.0
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近10年
營業毛利率 YoY營業利益率 YoY折舊負擔比率 YoY稅前淨利率 YoY稅後淨利率 YoY股東權益報酬率 YoY資產報酬率 YoY總資產周轉率 YoYEBITDA利潤率 YoY財務槓桿 YoY本業收入比 YoY業外獲益比 YoY無形資產佔總資產比 YoY用人費用率 YoY
2023 (10)29.211.3910.21-5.294.3812.1312.121.179.690.7316.61-7.629.01-4.860.91-6.1917.804.3488.58-0.4484.19-6.4215.8157.4717.16-5.3120.816.55
2022 (9)28.810.4910.788.123.91-8.7111.985.839.626.1817.9815.049.4715.630.977.7817.061.1388.97-7.4989.962.1810.04-16.0718.12-10.1219.53-8.01
2021 (8)28.67-7.19.97-10.344.280.5911.32-6.689.06-6.515.630.718.19-4.210.903.4516.87-5.6596.178.8388.03-3.9811.9743.9520.16-10.1221.23-1.35
2020 (7)30.8611.0911.1253.594.254.5412.1311.599.698.6315.521.778.55-0.120.87-7.4517.889.2988.3712.7391.6937.728.31-75.1422.43-15.3621.523.26
2019 (6)27.783.627.24-5.484.077.9210.8712.998.9213.3415.2511.728.5614.90.942.1716.3612.4478.39-10.7466.57-16.4433.4364.4826.50112.7620.844.15
2018 (5)26.81-1.367.66-13.353.771.869.62-9.597.87-6.213.65-4.417.45-5.10.920.014.55-5.2787.820.6179.68-4.1120.3220.1912.46020.018.87
2017 (4)27.18-2.058.84-9.053.708.8210.64-7.968.39-6.6714.28-4.167.85-7.540.92-1.0815.36-4.087.296.1383.09-1.0916.915.750.00018.385.15
2016 (3)27.751.989.72-3.573.400.1711.56-5.098.99-7.9814.90-8.148.49-6.390.932.216.00-3.2182.2510.1784.011.5315.99-7.350.00017.48-0.34
2015 (2)27.210.7410.08-15.793.40-2.0912.18-12.449.77-16.5716.22-18.829.07-15.630.910.016.53-8.1774.66-17.5782.74-3.8317.2623.580.00017.541.92
2014 (1)27.01011.9703.47-15.0213.91011.71019.98010.7500.91-2.1518.002.7490.579.0886.04-0.7813.975.150.00017.213.74

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