玩股撇步(動畫小學堂)  

  • 毛利率代表著產品的競爭優勢, 要和同一個產業做比較. 如果毛利率很低的話, 就要看公司的營收規模是否夠大
  • 毛利率從谷底回升, 或許就是開始反轉的訊號
  • 營益率代表著公司的經營效率
  • 在不大幅舉債的前提下, ROE可以看出公司的經營品質
  • 穩定或持續提升的毛利率和營益率十分重要, 要當心持續下滑的毛利率和營益率
  • 本業收入比高的公司, 才容易預估財測, 值得花心力去研究
  • 無形資產佔總資產比高的公司, 可能代表這家公司是透過併購來成長. 但如果佔比高的不合理, 則要當心
  • 併購後有沒有發揮1+1>2, 營益率是一個很好的觀察指標
  • 要檢視ROE上升或下滑的原因, 根據杜邦分析不外乎是利潤率, 營收, 財務槓桿的增減
  • 租賃業要觀察延滯率(在銀行稱為逾放比率)的變化. 如果越來越多客戶拖延還錢(延滯率上升), 就代表接下來放款的錢也會變少(放款率下降)
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近20季
營業毛利率 QoQ YoY營業利益率 QoQ YoY稅前淨利率 QoQ YoY稅後淨利率 QoQ YoY股東權益報酬率 QoQ YoY資產報酬率 QoQ YoY總資產周轉率 QoQ YoYEBITDA利潤率 QoQ YoY財務槓桿 QoQ YoY本業收入比 QoQ YoY業外獲益比 QoQ YoY用人費用率 QoQ YoY
23Q4 (20)10.7813.95347.32.48263.16143.513.131856.25159.512.821009.68165.130.421150.0153.160.393800.0172.220.129.09-14.296.6246.78412.2620.959.34-23.9380.000-27.2720.000300.012.43-23.4615.09
23Q3 (19)9.46-7.1681.23-1.52-744.4459.360.16123.53106.27-0.3143.6486.86-0.0450.090.480.01150.0104.00.11-8.33-15.384.5139.63313.7619.16-14.58-44.70.000-100.00.00-100.0100.016.2415.9237.28
23Q2 (18)10.19101.3815.27-0.1896.47-172.0-0.6886.8-23.64-0.5586.715.17-0.0886.6727.27-0.0295.2460.00.120.0-20.03.23339.2630.2422.434.13-39.54-0.00-100.0100.0100.000-50.014.01-1.7529.48
23Q1 (17)5.06109.96-38.74-5.1010.53-707.14-5.152.09-1109.8-4.144.39-1135.0-0.6024.05-766.67-0.4222.22-450.00.12-14.29-33.33-1.3536.32-145.7621.54-21.79-24.53100.00-9.09-50.0-0.00100.0100.014.2632.0453.83
22Q4 (16)2.41-53.83-73.25-5.70-52.41-374.04-5.26-106.27-340.18-4.33-83.47-354.71-0.79-88.1-313.51-0.54-116.0-268.750.147.69-17.65-2.12-294.5-153.027.54-20.528.6110.00-21.4310.0-10.0075.0010.80-8.7110.09
22Q3 (15)5.22-40.95-46.3-3.74-1596.0-394.49-2.55-363.64-191.07-2.36-306.9-199.58-0.42-281.82-187.5-0.25-400.0-160.980.13-13.33-18.751.09-56.05-81.0134.65-6.623.05140.00240.0180.0-40.00-120.0-180.011.839.339.94
22Q2 (14)8.847.02-14.670.25-70.24-79.51-0.55-207.84-130.9-0.58-245.0-141.13-0.11-222.22-137.93-0.05-141.67-119.230.15-16.67-11.762.48-15.93-46.6737.1029.9952.55-100.00-150.0-233.33200.00300.0700.010.8216.72-8.31
22Q1 (13)8.26-8.32-29.880.84-59.62-62.50.51-76.71-72.730.40-76.47-72.970.09-75.68-67.860.12-62.5-52.00.185.8812.52.95-26.25-35.7328.5412.5428.21200.00100.0100.0-100.000-300.09.27-5.5-22.3
21Q4 (12)9.01-7.3-42.172.0863.78-68.862.19-21.79-68.311.70-28.27-68.160.37-22.92-62.240.32-21.95-62.350.176.256.254.00-30.31-58.225.36-9.9471.93100.00100.00.00.00-100.009.81-8.83-20.05
21Q3 (11)9.72-6.18-23.281.274.12.422.8057.313.362.3768.099.220.4865.5214.290.4157.697.890.16-5.880.05.7423.4412.5528.1615.7962.5950.00-33.3325.050.00100.025.010.76-8.81-11.29
21Q2 (10)10.36-12.05-24.051.22-45.54-35.791.78-4.81-29.641.41-4.73-9.620.293.573.570.264.00.00.176.2513.334.651.31-14.8424.329.2516.6475.00-25.025.025.00200.025.011.80-1.090
21Q1 (9)11.78-24.390.082.24-66.4756.641.87-72.945.061.48-72.285.710.28-71.437.690.25-70.594.170.160.06.674.59-52.04-3.1622.2650.920.54100.000.00.0-25.000-175.011.93-2.77-1.0
20Q4 (8)15.5822.9757.536.68438.71557.536.91179.76-62.165.34146.08-70.610.98133.33-73.080.85123.68-71.280.160.00.09.5787.65-54.8814.75-14.84-31.87100.00150.01300.00.00-100.0-100.012.271.15-0.97
20Q3 (7)12.67-7.1186.871.24-34.74150.612.47-2.37344.552.1739.1410.00.4250.0380.00.3846.15642.860.166.67-5.885.10-6.59168.4217.32-16.93-36.8640.00-33.33-84.040.00100.0126.6712.1306.68
20Q2 (6)13.6415.8941.641.9032.873266.672.5342.13328.811.5611.43246.670.287.69180.00.268.33100.00.150.0-16.675.4615.1947.9720.85-5.83-21.5360.00-40.0020.00-40.0-80.00.00-100.0-100.0
20Q1 (5)11.7719.0110.411.43197.95123.441.78-90.25178.131.40-92.29185.710.26-92.86160.00.24-91.8984.620.15-6.25-11.764.74-77.6522.822.142.26-21.27100.001300.00.033.33-69.23012.05-2.740.0
19Q4 (4)9.8945.870.0-1.4640.410.018.261907.920.018.172695.710.03.642526.670.02.964328.570.00.16-5.880.021.211016.320.021.65-21.070.0-8.33-103.330.0108.33172.220.012.398.970.0
19Q3 (3)6.78-29.60.0-2.45-3983.330.0-1.01-271.190.0-0.70-255.560.0-0.15-250.00.0-0.07-153.850.00.17-5.560.01.90-48.510.027.433.240.0250.0000.0-150.00-250.00.011.379.750.0
19Q2 (2)9.63-9.660.0-0.06-109.380.00.59-7.810.00.45-8.160.00.100.00.00.130.00.00.185.880.03.69-4.40.026.57-5.510.0-0.00-100.00.0100.0000.010.36-14.020.0
19Q1 (1)10.660.00.00.640.00.00.640.00.00.490.00.00.100.00.00.130.00.00.170.00.03.860.00.028.120.00.0100.000.00.00.000.00.012.050.00.0
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近10年
營業毛利率 YoY營業利益率 YoY折舊負擔比率 YoY稅前淨利率 YoY稅後淨利率 YoY股東權益報酬率 YoY資產報酬率 YoY總資產周轉率 YoYEBITDA利潤率 YoY財務槓桿 YoY本業收入比 YoY業外獲益比 YoY無形資產佔總資產比 YoY用人費用率 YoY
2023 (10)8.8939.78-1.0403.4138.16-0.640-0.530-0.300-0.0500.46-25.813.24191.8920.95-23.93150.0040.0-50.0000.00014.1733.81
2022 (9)6.36-37.46-1.8602.479.68-1.790-1.570-1.220-0.7400.62-7.461.11-75.9727.548.6107.1437.76-7.1400.00010.59-4.08
2021 (8)10.17-24.11.70-39.292.25-18.842.16-36.661.74-33.331.41-26.561.28-25.150.678.064.62-27.0125.3671.9377.78-3.722.2215.560.00011.04-10.24
2020 (7)13.4045.182.8002.774.773.41-22.52.61-40.411.92-47.681.71-45.370.62-7.466.33-15.0314.75-31.8780.77019.23-83.450.00012.306.77
2019 (6)9.23-20.16-0.8202.6427.084.40132.84.38200.03.67195.973.13165.250.67-1.477.4568.9321.65-19.64-18.920116.22335.810.00011.52-2.54
2018 (5)11.56-20.61.39-68.92.08-5.261.89-52.271.46-52.441.24-50.01.18-44.60.686.254.41-31.7326.9429.2773.33-35.0526.6700.00011.82-1.09
2017 (4)14.56-5.084.47-6.092.20-2.143.96-39.083.07-45.762.48-48.972.13-44.680.641.596.46-30.0120.84-33.86112.9054.5-12.9000.00011.952.05
2016 (3)15.3455.584.762063.642.24-6.736.5005.6604.8603.8538400.00.6310.539.23263.3931.51-19.4373.08026.92-83.850.00011.71-2.66
2015 (2)9.86-0.90.2222.222.41-11.84-0.460-0.500-0.4100.0100.57-8.062.54104.8439.11-12.39-66.670166.6748.150.00012.032.04
2014 (1)9.9500.1802.731.99-2.010-1.980-1.740-0.9400.62-3.131.24153.0644.6425.29-6.250112.502375.00.00011.79-5.0

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