玩股撇步(動畫小學堂)  

  • 毛利率代表著產品的競爭優勢, 要和同一個產業做比較. 如果毛利率很低的話, 就要看公司的營收規模是否夠大
  • 毛利率從谷底回升, 或許就是開始反轉的訊號
  • 營益率代表著公司的經營效率
  • 在不大幅舉債的前提下, ROE可以看出公司的經營品質
  • 穩定或持續提升的毛利率和營益率十分重要, 要當心持續下滑的毛利率和營益率
  • 本業收入比高的公司, 才容易預估財測, 值得花心力去研究
  • 無形資產佔總資產比高的公司, 可能代表這家公司是透過併購來成長. 但如果佔比高的不合理, 則要當心
  • 併購後有沒有發揮1+1>2, 營益率是一個很好的觀察指標
  • 要檢視ROE上升或下滑的原因, 根據杜邦分析不外乎是利潤率, 營收, 財務槓桿的增減
  • 租賃業要觀察延滯率(在銀行稱為逾放比率)的變化. 如果越來越多客戶拖延還錢(延滯率上升), 就代表接下來放款的錢也會變少(放款率下降)
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近20季
營業毛利率 QoQ YoY營業利益率 QoQ YoY稅前淨利率 QoQ YoY稅後淨利率 QoQ YoY股東權益報酬率 QoQ YoY資產報酬率 QoQ YoY總資產周轉率 QoQ YoYEBITDA利潤率 QoQ YoY財務槓桿 QoQ YoY本業收入比 QoQ YoY業外獲益比 QoQ YoY用人費用率 QoQ YoY
23Q4 (20)25.8443.0855.2-3.4256.3268.6-2.1372.5584.83-0.5192.8595.08-0.2492.6294.640.00100.0100.00.1812.512.54.10371.52157.42163.01-6.52-6.58159.3857.98105.35-59.38-6609.38-365.2120.9938.0911.35
23Q3 (19)18.06-23.8340.33-7.83-266.6-53.53-7.76-227.84-427.89-7.13-251.7-452.71-3.25-161.21-345.21-1.08-156.54-535.290.16-57.89-20.0-1.51-116.89-136.74174.38-15.523.61100.8829.96-70.45-0.88-103.8899.6415.2070.7910.55
23Q2 (18)23.7135.3332.024.70610.87-6.06.07422.87-1.464.70374.85-12.645.31641.84-14.771.91834.62-10.750.3880.950.08.94122.94-1.87206.4212.32.5977.6359.82-4.5522.83-55.6119.618.90-40.86-18.35
23Q1 (17)17.525.2334.36-0.9291.5590.35-1.8886.61-106.89-1.7183.51-107.57-0.9878.12-106.85-0.2684.52-105.910.2131.2510.534.01156.16-87.97183.815.34-11.148.57-37.42238.8551.43129.71-61.915.05-20.16-7.84
22Q4 (16)16.6529.37237.73-10.89-113.53-19.41-14.04-855.1-69.98-10.37-703.88-104.94-4.48-513.7-44.52-1.68-888.24-110.00.16-20.0-5.88-7.14-273.72-320.0174.503.68-33.1277.61-77.27-29.922.39109.14308.9618.8537.093.23
22Q3 (15)12.87-28.3435.62-5.10-202.037.35-1.47-123.8680.88-1.29-123.9882.08-0.73-111.7285.52-0.17-107.9487.120.20-47.375.264.11-54.88278.7168.31-16.35-36.65341.38319.76222.87-244.83-1382.68-4170.8813.7526.15-11.4
22Q2 (14)17.9637.7336.375.00152.4712600.06.16-77.432900.05.38-76.17648.986.23-56.43606.52.14-51.36837.930.38100.05.569.11-72.67242.48201.20-2.68-25.7781.33332.49225.3119.09-85.86-78.1910.90-33.25-2.24
22Q1 (13)13.04164.50.54-9.53-4.5-470.6627.29430.391591.2622.58546.251679.0214.30561.291322.224.40650.01519.350.1911.76-29.6333.332060.591201.95206.75-20.76-6.69-34.98-131.6-139.15134.981359.821486.0316.33-10.574.28
21Q4 (12)4.93-48.05-65.38-9.12-12.04-1620.0-8.26-7.41-1119.75-5.0629.72-5722.22-3.1038.49-5266.67-0.8039.39-988.890.17-10.53-15.0-1.7026.09-129.06260.90-1.8133.94110.714.7150.97-10.71-86.9-140.1818.2617.6510.07
21Q3 (11)9.49-27.94-24.92-8.14-20250.0-111.43-7.69-3395.45-65.38-7.20-634.69-96.19-5.04-309.76-134.42-1.32-355.17-131.580.19-47.225.56-2.30-186.47-550.98265.70-1.9725.8105.73322.9327.5-5.73-106.55-133.5815.5239.19-6.95
21Q2 (10)13.171.54-39.86-0.0497.6-100.43-0.2287.98-102.35-0.9831.47-113.37-1.23-5.13-113.21-0.296.45-110.00.3633.33-5.262.663.91-77.85271.0522.339.7125.00-72.02-75.1487.50928.1230725.011.15-28.8-8.91
21Q1 (9)12.97-8.92-7.69-1.67-378.3359.27-1.83-325.9344.55-1.43-1688.8952.96-1.17-2050.037.43-0.31-444.4436.730.2735.035.02.56-56.245.35221.5713.752.0589.3621.86-27.548.51-68.09136.4715.66-5.61-14.98
20Q4 (8)14.2412.66-29.260.60115.58134.290.81117.42126.470.09102.45103.720.06102.79103.660.09115.79121.950.2011.11-13.045.851047.06110.43194.79-7.77-0.5273.33-11.5727.2526.6756.19-37.0716.59-0.549.58
20Q3 (7)12.64-42.28-33.79-3.85-140.96-1504.17-4.65-149.68-388.82-3.67-150.07-1246.87-2.15-123.09-1123.81-0.57-119.66-385.00.18-52.63-18.180.51-95.75-93.69211.21-14.518.4182.93-17.54721.9517.076075.61-84.9416.6836.27-14.59
20Q2 (6)21.9055.874.539.40329.2727.549.36383.6419.547.33341.1212.259.31597.86-0.852.90691.84-6.450.3890.0-11.6312.01394.244.62247.0713.796.03100.57-18.466.86-0.2998.78-104.8612.24-33.55-17.69
20Q1 (5)14.05-30.2-16.91-4.10-134.29-346.99-3.30-7.84-273.68-3.04-25.62-271.75-1.87-14.02-211.31-0.49-19.51-163.640.20-13.04-28.572.43-12.59-69.04217.1210.89-5.51123.33114.0241.83-23.33-155.07-278.8918.4221.66-7.16
19Q4 (4)20.135.450.0-1.75-629.170.0-3.06-290.060.0-2.42-856.250.0-1.64-880.950.0-0.41-305.00.00.234.550.02.78-65.590.0195.800.50.057.63532.20.042.37-62.610.015.14-22.480.0
19Q3 (3)19.09-8.880.0-0.24-103.260.01.61-79.440.00.32-95.10.00.21-97.760.00.20-93.550.00.22-48.840.08.08-29.620.0194.83-16.390.0-13.33-114.170.0113.331826.670.019.5331.340.0
19Q2 (2)20.9523.890.07.37343.980.07.83312.110.06.53268.930.09.39458.930.03.10302.60.00.4353.570.011.4846.240.0233.011.40.094.128.240.05.88-54.90.014.87-25.050.0
19Q1 (1)16.910.00.01.660.00.01.900.00.01.770.00.01.680.00.00.770.00.00.280.00.07.850.00.0229.790.00.086.960.00.013.040.00.019.840.00.0
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近10年
營業毛利率 YoY營業利益率 YoY折舊負擔比率 YoY稅前淨利率 YoY稅後淨利率 YoY股東權益報酬率 YoY資產報酬率 YoY總資產周轉率 YoYEBITDA利潤率 YoY財務槓桿 YoY本業收入比 YoY業外獲益比 YoY無形資產佔總資產比 YoY用人費用率 YoY
2023 (10)21.7538.98-0.1504.27-3.20.47-91.950.32-93.760.84-94.70.65-87.740.991.025.19-51.08163.01-6.58-30.000130.00-10.40.0763.1413.48-2.81
2022 (9)15.6542.27-2.6404.419.085.8405.13015.8505.3000.98-7.5510.611065.93174.50-33.12-45.080145.0800.05-24.8313.87-3.34
2021 (8)11.00-35.33-3.6004.059.25-3.470-3.020-10.420-2.9601.064.950.91-86.34260.9033.94103.685.09-3.6800.06-30.2514.35-5.59
2020 (7)17.01-12.722.40-16.083.70-11.42.43-23.581.70-33.075.08-45.842.10-42.931.01-13.686.66-18.78194.79-0.5298.669.891.34-86.890.09-35.8715.20-10.43
2019 (6)19.4914.312.86346.874.18-2.93.18367.652.5409.3803.68327.911.17-10.698.2033.55195.80-17.8389.78-4.9410.2283.90.13-43.6116.97-14.12
2018 (5)17.05-1.730.6404.31-3.020.68871.43-0.170-0.7100.867.51.311.556.1413.7238.3018.294.4405.56-99.270.24019.76-1.54
2017 (4)17.35-16.39-0.4604.446.470.07-97.840.01-99.60.05-99.50.80-80.581.29-7.195.40-33.5201.619.36-657.140757.1416793.750.00020.075.63
2016 (3)20.759.613.0904.17-11.373.2402.51010.0704.1201.3912.18.1276.91184.35-5.1495.5284.974.48-90.730.00019.003.32
2015 (2)18.934.41-0.5704.7035.42-1.120-0.860-3.270-0.2301.24-10.794.59203.97194.33-11.3551.64-21.5848.3641.630.00018.395.09
2014 (1)18.130-1.7903.4723.92-2.710-2.740-10.510-3.1201.39-20.571.51-82.92219.2056.7865.858.734.15-13.380.00017.5011.82

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