玩股撇步(動畫小學堂)  

  • 毛利率代表著產品的競爭優勢, 要和同一個產業做比較. 如果毛利率很低的話, 就要看公司的營收規模是否夠大
  • 毛利率從谷底回升, 或許就是開始反轉的訊號
  • 營益率代表著公司的經營效率
  • 在不大幅舉債的前提下, ROE可以看出公司的經營品質
  • 穩定或持續提升的毛利率和營益率十分重要, 要當心持續下滑的毛利率和營益率
  • 本業收入比高的公司, 才容易預估財測, 值得花心力去研究
  • 無形資產佔總資產比高的公司, 可能代表這家公司是透過併購來成長. 但如果佔比高的不合理, 則要當心
  • 併購後有沒有發揮1+1>2, 營益率是一個很好的觀察指標
  • 要檢視ROE上升或下滑的原因, 根據杜邦分析不外乎是利潤率, 營收, 財務槓桿的增減
  • 租賃業要觀察延滯率(在銀行稱為逾放比率)的變化. 如果越來越多客戶拖延還錢(延滯率上升), 就代表接下來放款的錢也會變少(放款率下降)
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近20季
營業毛利率 QoQ YoY營業利益率 QoQ YoY稅前淨利率 QoQ YoY稅後淨利率 QoQ YoY股東權益報酬率 QoQ YoY資產報酬率 QoQ YoY總資產周轉率 QoQ YoYEBITDA利潤率 QoQ YoY財務槓桿 QoQ YoY本業收入比 QoQ YoY業外獲益比 QoQ YoY用人費用率 QoQ YoY
23Q4 (20)9.883.13-5.451.84-28.4-51.4540.7430.28118.3319.66-13.4772.611.47-15.5242.721.24-13.8945.880.060.0-14.2945.6827.49104.2920.224.77-5.64.79-40.33-76.6395.894.2720.6414.26-14.46-2.86
23Q3 (19)9.58-22.051.482.57-51.6-19.1831.2781.4915.0122.7264.280.091.7439.2-16.351.4439.81-15.290.06-14.29-14.2935.8369.1717.0219.30-15.65-7.928.04-74.5-29.5391.9631.644.8416.677.698.18
23Q2 (18)12.29-4.5820.145.31-10.4666.4617.23-64.42-13.8513.83-67.36-25.081.25-69.36-14.381.03-69.62-14.880.07-12.50.021.18-59.34-10.8622.8817.15-5.331.51156.7289.0469.86-20.36-17.5415.48-3.25-5.61
23Q1 (17)12.8823.2542.325.9356.46332.8548.42159.4995.2442.37271.99112.384.08296.12204.483.39298.82200.00.0814.2933.3352.09132.9677.919.53-8.825.412.27-40.17130.1187.7310.37-7.3316.008.99-14.35
22Q4 (16)10.4510.741.63.7919.18429.5718.66-31.37-54.0111.39-49.82-68.311.03-50.48-55.020.85-50.0-55.50.070.040.022.36-26.98-50.4921.422.197.4220.5179.88872.6579.49-9.38-22.5714.68-4.74-18.17
22Q3 (15)9.44-7.72187.83.18-0.31234.7527.1935.9526.7622.7022.9737.242.0842.4776.271.7040.575.260.070.016.6730.6228.8718.5920.96-13.250.3411.40-31.58207.5287.723.54-20.6915.41-6.04-13.48
22Q2 (14)10.2313.040.993.19132.85-7.820.00-19.35-19.6118.46-7.47-0.051.468.96-8.181.217.08-6.920.0716.670.023.76-18.85-15.624.1630.38-0.4916.67212.519.2384.72-10.5-1.5116.40-12.21-5.69
22Q1 (13)9.0522.63-19.121.37219.13-63.8524.80-38.87-24.6219.95-44.49-27.161.34-41.48-33.01.13-40.84-31.520.0620.00.029.28-35.16-19.7418.53-7.07-9.965.33300.89-53.7894.67-7.787.0118.684.12-4.06
21Q4 (12)7.38125.0-26.05-1.1551.27-147.3340.5789.14-17.8235.94117.29-4.952.2994.07-21.311.9196.91-20.080.05-16.67-16.6745.1674.9-14.419.94-4.55-10.26-2.6574.97-153.43102.65-7.198.0217.940.739.86
21Q3 (11)3.28-67.62-60.29-2.36-168.21-468.7521.45-13.79-51.8116.54-10.45-52.591.18-25.79-49.140.97-25.38-48.40.06-14.2920.025.82-8.28-46.5820.89-13.96-5.65-10.61-175.87-736.36110.6128.5812.4817.812.423.85
21Q2 (10)10.13-9.476.523.46-8.7181.1524.88-24.38-39.9918.47-32.57-49.621.59-20.5-30.571.30-21.21-30.850.0716.6740.028.15-22.83-38.5624.2817.98-3.2313.9821.15190.7586.02-2.76-9.6317.39-10.680
21Q1 (9)11.1912.1269.83.7955.97196.9332.90-33.36165.5427.39-27.56275.722.00-31.27440.541.65-30.96432.260.060.050.036.48-30.86110.7520.58-7.380.7811.54132.21137.588.46-6.91-32.3519.4719.230
20Q4 (8)9.9820.82-1.192.43279.69-1.6249.3710.9250.0637.818.3737.842.9125.4329.912.3927.1329.190.0620.0-14.2952.769.1746.3922.220.36-1.994.97198.14-31.6895.03-3.363.516.33-4.788.72
20Q3 (7)8.26-13.1494.810.64-66.49127.1244.517.365.6734.89-4.830.612.321.3122.111.880.020.510.050.025.048.335.483.5622.14-11.766.291.67-65.33131.6798.333.3-6.5817.150-26.96
20Q2 (6)9.5144.31-19.951.91148.85-53.9841.46234.6237.4736.66402.88680.02.29518.92518.921.88506.45506.450.0525.0-16.6745.82164.739.5725.0922.872.494.81115.62-65.6695.19-27.2110.690.000-100.0
20Q1 (5)6.59-34.75-39.87-3.91-258.3-208.6112.39-62.34-62.717.29-73.42-75.530.37-83.48-85.140.31-83.24-84.950.04-42.86-42.8617.31-51.97-52.0220.42-9.93-4.04-30.77-523.08-376.92130.7742.4247.120.00-100.0-100.0
19Q4 (4)10.10138.210.02.47204.660.032.90-21.890.027.43-20.910.02.2417.890.01.8518.590.00.0775.00.036.04-22.780.022.678.830.07.27238.180.091.82-12.770.015.02-36.030.0
19Q3 (3)4.24-64.310.0-2.36-156.870.042.1239.660.034.68637.870.01.90413.510.01.56403.230.00.04-33.330.046.6742.160.020.83-14.910.0-5.26-137.590.0105.2622.40.023.4828.310.0
19Q2 (2)11.888.390.04.1515.280.030.16-9.240.04.70-84.220.00.37-85.140.00.31-84.950.00.06-14.290.032.83-9.010.024.4815.040.014.0026.00.086.00-3.250.018.303.510.0
19Q1 (1)10.960.00.03.600.00.033.230.00.029.790.00.02.490.00.02.060.00.00.070.00.036.080.00.021.280.00.011.110.00.088.890.00.017.680.00.0
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近10年
營業毛利率 YoY營業利益率 YoY折舊負擔比率 YoY稅前淨利率 YoY稅後淨利率 YoY股東權益報酬率 YoY資產報酬率 YoY總資產周轉率 YoYEBITDA利潤率 YoY財務槓桿 YoY本業收入比 YoY業外獲益比 YoY無形資產佔總資產比 YoY用人費用率 YoY
2023 (10)11.3115.064.0937.253.9413.7234.5452.8325.2640.498.5944.137.1343.750.283.738.7446.7420.22-5.611.78-11.2988.221.730.10192.5415.62-3.04
2022 (9)9.8320.762.98161.43.47-3.8422.60-23.3417.98-25.245.96-14.864.96-14.480.2712.526.40-20.7421.427.4213.27232.7486.73-9.920.04-36.7216.11-11.14
2021 (8)8.14-7.081.1490.03.61-5.129.48-24.3124.05-21.847.00-8.975.80-8.080.2420.033.31-22.7319.94-10.263.99172.6196.28-2.290.0648.918.13-4.98
2020 (7)8.76-10.250.60-74.683.8034.838.9514.830.7731.837.699.086.318.420.20-20.043.1116.1422.22-1.991.46-78.7698.545.830.0490.7319.084.95
2019 (6)9.76-3.942.37-10.92.8210.933.93-15.7923.34-31.117.05-37.785.82-37.420.25-7.4137.12-14.0722.677.856.893.1393.11-0.220.02-50.6218.1810.79
2018 (5)10.1613.272.66274.652.54-9.9840.29-23.0133.88-26.7311.33-22.029.30-21.190.278.043.20-22.4321.02-10.326.68410.9593.32-5.290.04-35.7416.41-5.85
2017 (4)8.97-7.330.71-48.182.828.7352.33-0.6646.244.3314.53-4.7811.80-4.680.25-10.7155.69-0.1623.44-0.511.31-48.6198.531.10.06017.43-4.65
2016 (3)9.68-10.951.37-53.42.600.6752.6831.9344.3221.7915.2613.2912.3813.160.28-6.6755.7829.9323.56-0.32.54-65.1197.465.120.00018.285.48
2015 (2)10.87-3.292.9453.932.58-4.4139.9332.8836.3935.0313.4724.3810.9424.320.30-9.0942.9330.2123.632.877.2912.8692.71-1.190.00017.334.02
2014 (1)11.2401.9102.706.7130.05026.95010.8308.8000.33-8.3332.971.8222.97-1.846.46-24.1493.822.250.00016.667.69

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