玩股撇步(動畫小學堂)  

  • 毛利率代表著產品的競爭優勢, 要和同一個產業做比較. 如果毛利率很低的話, 就要看公司的營收規模是否夠大
  • 毛利率從谷底回升, 或許就是開始反轉的訊號
  • 營益率代表著公司的經營效率
  • 在不大幅舉債的前提下, ROE可以看出公司的經營品質
  • 穩定或持續提升的毛利率和營益率十分重要, 要當心持續下滑的毛利率和營益率
  • 本業收入比高的公司, 才容易預估財測, 值得花心力去研究
  • 無形資產佔總資產比高的公司, 可能代表這家公司是透過併購來成長. 但如果佔比高的不合理, 則要當心
  • 併購後有沒有發揮1+1>2, 營益率是一個很好的觀察指標
  • 要檢視ROE上升或下滑的原因, 根據杜邦分析不外乎是利潤率, 營收, 財務槓桿的增減
  • 租賃業要觀察延滯率(在銀行稱為逾放比率)的變化. 如果越來越多客戶拖延還錢(延滯率上升), 就代表接下來放款的錢也會變少(放款率下降)
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近20季
營業毛利率 QoQ YoY營業利益率 QoQ YoY稅前淨利率 QoQ YoY稅後淨利率 QoQ YoY股東權益報酬率 QoQ YoY資產報酬率 QoQ YoY總資產周轉率 QoQ YoYEBITDA利潤率 QoQ YoY財務槓桿 QoQ YoY本業收入比 QoQ YoY業外獲益比 QoQ YoY用人費用率 QoQ YoY
23Q4 (20)18.9314.17-27.0-9.8618.44-206.21-9.41-586.86-121.22-3.6573.02-111.79-0.4871.08-109.34-0.1879.78-105.920.0814.29-20.04.66-61.58-91.3569.653.23-9.83106.82-88.131595.45-4.5599.43-104.2429.33-4.8318.08
23Q3 (19)16.58-26.73-25.25-12.09-782.48-1533.78-1.37-166.5-127.57-13.53-35.84-259.84-1.66-3.75-144.12-0.89-3.49-187.10.07-22.22-30.012.133.23-16.3467.47-3.56-5.79900.001450.06850.0-800.00-580.0-805.8830.8219.031.09
23Q2 (18)22.63-20.2-21.29-1.37-134.34-117.062.06-96.93-80.27-9.96-119.47-383.76-1.60-118.33-300.0-0.86-116.8-262.260.09-10.0-30.7711.75-84.63-36.7669.960.5-10.08-66.67-1238.89-186.67166.6777.03622.2225.904.3516.98
23Q1 (17)28.369.37-2.813.99223.91-53.9367.1651.47467.7151.1565.21494.088.7369.84366.845.1268.42353.10.100.0-16.6776.4341.88304.1869.61-9.88-11.285.85181.95-92.0794.15-12.13243.8424.82-0.087.59
22Q4 (16)25.9316.9180.45-3.22-335.1466.5344.34792.15-60.030.96923.4-59.865.14855.88-66.053.041080.65-64.240.100.0-9.0953.87271.52-54.8777.247.855.98-7.1446.4317.61107.14-5.46-1.424.845.662.43
22Q3 (15)22.18-22.8532.81-0.74-109.2288.44.97-52.39564.49-3.76-207.12-22.88-0.68-185.0-19.3-0.31-158.49-24.00.10-23.080.014.50-21.9664.7771.62-7.94-17.36-13.33-117.33-102.35113.33391.11124.2923.516.19-11.28
22Q2 (14)28.75-1.47-1.748.03-7.27-18.9710.44-11.7514.473.51-59.23-12.470.80-57.22-24.530.53-53.1-20.90.138.33-13.3318.58-1.7515.2677.80-0.840.9276.924.22-29.1523.08-15.72369.2322.14-4.037.48
22Q1 (13)29.18103.062.498.66190.02-3.5611.83-89.3332.928.61-88.8428.511.87-87.6514.721.13-86.7111.880.129.09-14.2918.91-84.1615.2378.467.663.9673.81951.35-26.1927.38-74.81825.023.07-4.871.54
21Q4 (12)14.37-13.95-35.04-9.62-50.78-237.54110.8610460.756743.2177.132620.595346.9415.142756.145320.698.503500.014266.670.1110.00.0119.371256.48893.9272.88-15.90.62-8.67-101.5395.12108.67123.29-60.8824.25-8.4932.44
21Q3 (11)16.70-42.93-34.66-6.38-164.38-283.33-1.07-111.73-110.55-3.06-176.31-138.06-0.57-153.77-134.55-0.25-137.31-125.00.10-33.33-16.678.80-45.41-55.5686.6612.4115.1566.67421.931519.05-466.67-5344.44-817.9526.5028.642.91
21Q2 (10)29.262.77-1.329.9110.3617.569.122.4740.524.01-40.15131.791.06-34.97202.860.67-33.66131.030.157.1425.016.12-1.77-0.5677.092.150.56108.578.57-15.8-8.57-440.070.3920.60-9.330
21Q1 (9)28.4728.71-4.888.98415.0930.148.90449.3816.346.70555.78-0.31.63662.0713.991.011783.3310.990.1427.2716.6716.4136.64-9.6975.474.23.07100.00156.2511.9-1.59-100.57-114.9222.7224.090.84
20Q4 (8)22.12-13.4648.56-2.85-181.964.731.62-84.02115.52-1.47-118.2884.04-0.29-117.5884.97-0.06-106.093.620.11-8.33-8.3312.01-39.341747.6972.43-3.8-6.28-177.78-607.94-332.2277.78327.351169.8418.31-28.890
20Q3 (7)25.56-13.7917.413.48-58.721187.510.1456.24651.098.04364.74291.891.65371.43287.51.00244.83356.410.120.00.019.8022.15170.8675.29-1.79-0.0435.00-72.86110.065.00324.55-22.025.750-0.12
20Q2 (6)29.65-0.9417.058.4322.1797.426.49-15.16101.551.73-74.26-6.990.35-75.52-30.00.29-68.13-25.640.120.0-20.016.21-10.7943.5876.664.7-1.24128.9544.3-1.39-28.95-372.115.920.00-100.0-100.0
20Q1 (5)29.93101.0120.646.90185.443.157.65173.2854.236.72172.9694.221.43174.0953.760.91196.8140.00.120.0-25.018.172695.3840.0973.22-5.25-2.9789.3616.72-8.3510.64-51.37325.5322.53018.95
19Q4 (4)14.89-31.60.0-8.08-2425.00.0-10.44-467.390.0-9.21-119.810.0-1.93-119.320.0-0.94-141.030.00.120.00.00.65-91.110.077.282.60.076.56359.380.021.88-73.750.00.00-100.00.0
19Q3 (3)21.77-14.050.0-0.32-107.490.0-1.84-157.140.0-4.19-325.270.0-0.88-276.00.0-0.39-200.00.00.12-20.00.07.31-35.250.075.32-2.960.016.67-87.250.083.33370.830.025.7835.330.0
19Q2 (2)25.332.10.04.27-11.410.03.22-35.080.01.86-46.240.00.50-46.240.00.39-40.00.00.15-6.250.011.29-12.950.077.622.860.0130.7734.120.0-30.77-1330.770.019.050.580.0
19Q1 (1)24.810.00.04.820.00.04.960.00.03.460.00.00.930.00.00.650.00.00.160.00.012.970.00.075.460.00.097.500.00.02.500.00.018.940.00.0
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近10年
營業毛利率 YoY營業利益率 YoY折舊負擔比率 YoY稅前淨利率 YoY稅後淨利率 YoY股東權益報酬率 YoY資產報酬率 YoY總資產周轉率 YoYEBITDA利潤率 YoY財務槓桿 YoY本業收入比 YoY業外獲益比 YoY無形資產佔總資產比 YoY用人費用率 YoY
2023 (10)22.18-17.12-3.9809.8331.9617.574.038.34-9.055.04-29.313.29-25.060.35-20.4528.8914.169.65-9.83-22.580122.5857.760.133.6627.3917.6
2022 (9)26.7616.153.77107.147.450.916.89-44.599.17-54.587.13-58.164.39-56.580.44-10.225.32-34.3777.245.9822.30270.2377.70-17.320.13-8.323.290.3
2021 (8)23.04-14.291.82-55.287.39-17.8130.48366.0620.19424.4217.04446.1510.11376.890.496.5238.58132.2772.880.626.02-90.493.98147.910.14-28.9823.226.66
2020 (7)26.8821.34.07435.538.9916.96.5403.8503.1202.1200.46-17.8616.6193.1472.43-8.4462.75037.91-87.770.20-7.9321.777.14
2019 (6)22.167.520.7607.6933.17-0.340-1.400-1.370-0.2900.56-9.688.603.6179.1113.48-220.000310.00197.350.22-0.9620.32-0.68
2018 (5)20.61-7.5-0.0405.771.531.47-39.260.55-67.650.59-67.580.68-48.870.620.08.30-8.1969.71-6.19-2.130104.261076.60.2290.4920.465.03
2017 (4)22.28-12.462.21-57.585.694.562.42-47.051.70-28.871.82-33.331.33-28.110.62-7.469.04-16.2274.314.1391.14-19.768.8600.11019.481.94
2016 (3)25.4513.015.2125.855.4410.974.5712.562.3920.12.739.641.850.00.67-8.2210.798.6671.362.44113.5811.45-13.5800.00019.1118.7
2015 (2)22.5221.664.14-1.434.9026.824.06-20.71.99-39.512.49-47.131.85-42.370.73-10.989.93-0.269.66-3.18101.9124.17-1.9100.00016.1024.23
2014 (1)18.5104.2003.86-2.575.1203.2904.7103.2100.82-3.539.956.1971.95-5.2482.08-7.2717.9255.940.00012.964.35

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