玩股撇步(動畫小學堂)  

  • 毛利率代表著產品的競爭優勢, 要和同一個產業做比較. 如果毛利率很低的話, 就要看公司的營收規模是否夠大
  • 毛利率從谷底回升, 或許就是開始反轉的訊號
  • 營益率代表著公司的經營效率
  • 在不大幅舉債的前提下, ROE可以看出公司的經營品質
  • 穩定或持續提升的毛利率和營益率十分重要, 要當心持續下滑的毛利率和營益率
  • 本業收入比高的公司, 才容易預估財測, 值得花心力去研究
  • 無形資產佔總資產比高的公司, 可能代表這家公司是透過併購來成長. 但如果佔比高的不合理, 則要當心
  • 併購後有沒有發揮1+1>2, 營益率是一個很好的觀察指標
  • 要檢視ROE上升或下滑的原因, 根據杜邦分析不外乎是利潤率, 營收, 財務槓桿的增減
  • 租賃業要觀察延滯率(在銀行稱為逾放比率)的變化. 如果越來越多客戶拖延還錢(延滯率上升), 就代表接下來放款的錢也會變少(放款率下降)
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近20季
營業毛利率 QoQ YoY營業利益率 QoQ YoY稅前淨利率 QoQ YoY稅後淨利率 QoQ YoY股東權益報酬率 QoQ YoY資產報酬率 QoQ YoY總資產周轉率 QoQ YoYEBITDA利潤率 QoQ YoY財務槓桿 QoQ YoY本業收入比 QoQ YoY業外獲益比 QoQ YoY用人費用率 QoQ YoY
23Q4 (20)14.21-7.919.813.62-22.81-1.362.71-37.844.232.13-32.17-0.930.91-41.67-9.90.66-32.654.760.23-8.00.07.34-15.05-0.9484.07-8.16-17.27134.0024.43-4.55-34.00-342.015.8113.26-0.0810.13
23Q3 (19)15.43-2.1630.984.69-2.771.174.36-42.4-3.753.14-45.21.621.56-42.86-2.50.98-36.7712.640.254.174.178.64-27.52-3.8991.54-9.92-15.51107.6969.5675.9-7.69-121.08-119.3313.27-7.0111.98
23Q2 (18)15.7762.9114.524.82788.5720.27.579362.524.515.732022.2232.032.732630.015.191.55675.033.620.2420.0-4.011.92123.6418.49101.629.12-19.6663.51105.77-3.3836.49-97.196.4814.27-0.079.52
23Q1 (17)9.68-25.19-24.02-0.70-119.07-115.520.08-96.92-98.360.27-87.44-90.040.10-90.1-93.980.20-68.25-75.310.20-13.04-28.575.33-28.07-35.3293.13-8.35-20.27-1100.00-883.56-1291.671300.003319.0516800.014.2818.628.42
22Q4 (16)12.949.8515.543.6733.9422.332.60-42.6-82.22.15-30.42-75.261.01-36.88-82.820.63-27.59-76.320.23-4.17-23.337.41-17.58-56.89101.62-6.2-17.87140.38129.29586.7-40.38-201.48-150.7612.041.60.5
22Q3 (15)11.78-14.45-2.972.74-31.67-33.984.53-25.490.223.09-28.8-1.91.60-32.49-27.930.87-25.0-16.350.24-4.0-22.588.99-10.6414.52108.34-14.34-15.8761.22-6.86-33.0239.8016.14409.3911.85-9.0612.0
22Q2 (14)13.778.0839.094.01-11.0946.896.0824.85221.694.3460.15393.182.3742.77308.621.1643.21262.50.25-10.71-13.7910.0622.0987.34126.488.283.365.73-28.79-54.9834.27345.45177.8813.0317.1840.86
22Q1 (13)12.7413.755.124.5150.3325.984.87-66.670.832.71-68.81-29.431.66-71.77-35.160.81-69.55-33.610.28-6.67-6.678.24-52.07-0.6116.81-5.59-5.8492.31351.5323.717.69-90.33-70.5911.12-7.182.3
21Q4 (12)11.20-7.746.873.00-27.7123.9714.61223.23249.528.69175.87190.645.88164.86180.02.66155.77166.00.30-3.23-6.2517.19118.98121.24123.73-3.923.5520.44-77.63-64.9179.56918.3390.611.9813.2320.4
21Q3 (11)12.1422.6312.514.1552.0131.334.52139.1537.393.15257.9523.052.22282.7613.851.04225.09.470.316.9-11.437.8546.1817.87128.785.183.1791.41-37.39-5.617.81117.7685.5510.5814.3822.74
21Q2 (10)9.90-18.32-9.172.73-23.74-6.831.89-60.87-37.830.88-77.08-56.220.58-77.34-56.060.32-73.77-55.560.29-3.33-6.455.37-35.22-21.38122.44-1.315.32146.0095.6752.0-44.00-268.24-1214.679.25-14.9-8.42
21Q1 (9)12.1215.6516.993.5847.93115.664.8315.55116.593.8428.43128.572.5621.9169.471.2222.0114.040.30-6.2511.118.296.6931.38124.063.8216.5874.6228.07-0.5126.15-37.344.6210.879.25-3.63
20Q4 (8)10.48-2.87-19.072.42-23.42-45.124.1827.059.142.9916.8-3.552.107.690.01.005.26-9.090.32-8.573.237.7716.674.72119.49-4.274.3158.26-39.84-49.3441.74891.3378.269.9515.43-30.66
20Q3 (7)10.79-1.01-16.813.167.85-37.673.298.22-33.542.5627.36-45.531.9547.73-38.290.9531.94-39.10.3512.912.96.66-2.49-23.45124.827.369.1296.840.82-5.364.216.67281.058.62-14.65-21.42
20Q2 (6)10.905.2114.862.9376.51154.783.0436.3223.582.0119.6427.221.3238.9528.160.7226.3218.030.3114.813.336.838.247.22116.269.25-7.7596.0528.07105.353.95-84.21-92.5810.10-10.46-6.74
20Q1 (5)10.36-20.03.081.66-62.3652.292.23-41.78182.281.68-45.81273.330.95-54.76280.00.57-48.18128.00.27-12.98.06.31-14.9617.72106.42-7.1-8.375.00-34.78-47.8325.00266.67166.6711.28-21.39-0.09
19Q4 (4)12.95-0.150.04.41-13.020.03.83-22.630.03.10-34.040.02.10-33.540.01.10-29.490.00.310.00.07.42-14.710.0114.550.140.0115.0012.390.0-15.00-545.00.014.3530.810.0
19Q3 (3)12.9736.670.05.07340.870.04.95101.220.04.70197.470.03.16206.80.01.56155.740.00.313.330.08.7036.580.0114.39-9.240.0102.33118.770.0-2.33-104.370.010.971.290.0
19Q2 (2)9.49-5.570.01.155.50.02.46211.390.01.58251.110.01.03312.00.00.61144.00.00.3020.00.06.3718.840.0126.038.60.046.77-67.460.053.23241.940.010.83-4.070.0
19Q1 (1)10.050.00.01.090.00.00.790.00.00.450.00.00.250.00.00.250.00.00.250.00.05.360.00.0116.050.00.0143.750.00.0-37.500.00.011.290.00.0
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近10年
營業毛利率 YoY營業利益率 YoY折舊負擔比率 YoY稅前淨利率 YoY稅後淨利率 YoY股東權益報酬率 YoY資產報酬率 YoY總資產周轉率 YoYEBITDA利潤率 YoY財務槓桿 YoY本業收入比 YoY業外獲益比 YoY無形資產佔總資產比 YoY用人費用率 YoY
2023 (10)13.989.053.30-12.73.271.863.87-16.052.95-4.535.18-22.573.36-5.620.91-10.788.46-2.7684.07-17.2785.223.8914.78-17.760.5095.5713.7414.69
2022 (9)12.8212.953.7812.173.2120.264.61-29.193.09-25.96.69-39.623.56-31.931.02-15.08.70-10.59101.62-17.8782.0358.317.97-62.710.26-1.8111.9812.17
2021 (8)11.356.673.3730.122.67-10.576.51100.934.1776.6911.0879.05.2364.981.20-0.839.7340.61123.733.5551.82-35.1848.18140.180.2621.4110.687.99
2020 (7)10.64-7.072.59-14.82.99-0.653.243.512.36-8.176.19-6.073.17-12.431.211.686.92-1.7119.494.3179.94-17.9220.06669.80.2278.999.89-16.89
2019 (6)11.456.913.04473.583.01-15.273.1337.892.5725.986.5956.163.6247.151.1923.967.040.14114.55-0.6697.39318.082.61-96.60.12-52.9411.90-7.68
2018 (5)10.7114.30.53783.333.5520.152.27191.032.04218.754.22199.292.46125.690.96-4.07.0349.89115.311.923.30198.1876.70-16.80.26012.8910.74
2017 (4)9.3736.990.0602.95-7.570.7800.6401.4101.0901.002.044.690113.16-11.687.81-66.4992.1920.440.00011.64-2.02
2016 (3)6.84-31.26-1.7903.19-0.22-7.640-7.530-15.930-7.0300.984.26-3.500128.1220.6623.31-90.9876.5400.00011.884.85
2015 (2)9.95-15.171.29-59.813.2031.930.49-81.370.09-94.610.18-95.80.44-82.110.94-16.814.64-22.92106.18-11.77258.33111.66-158.3300.00011.336.38
2014 (1)11.7303.2102.43-12.182.6301.6704.2902.4601.1311.886.0212.73120.35-10.29122.0551.69-22.3600.00010.65-0.75

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