玩股撇步(動畫小學堂)  

  • 毛利率代表著產品的競爭優勢, 要和同一個產業做比較. 如果毛利率很低的話, 就要看公司的營收規模是否夠大
  • 毛利率從谷底回升, 或許就是開始反轉的訊號
  • 營益率代表著公司的經營效率
  • 在不大幅舉債的前提下, ROE可以看出公司的經營品質
  • 穩定或持續提升的毛利率和營益率十分重要, 要當心持續下滑的毛利率和營益率
  • 本業收入比高的公司, 才容易預估財測, 值得花心力去研究
  • 無形資產佔總資產比高的公司, 可能代表這家公司是透過併購來成長. 但如果佔比高的不合理, 則要當心
  • 併購後有沒有發揮1+1>2, 營益率是一個很好的觀察指標
  • 要檢視ROE上升或下滑的原因, 根據杜邦分析不外乎是利潤率, 營收, 財務槓桿的增減
  • 租賃業要觀察延滯率(在銀行稱為逾放比率)的變化. 如果越來越多客戶拖延還錢(延滯率上升), 就代表接下來放款的錢也會變少(放款率下降)
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近20季
營業毛利率 QoQ YoY營業利益率 QoQ YoY稅前淨利率 QoQ YoY稅後淨利率 QoQ YoY股東權益報酬率 QoQ YoY資產報酬率 QoQ YoY總資產周轉率 QoQ YoYEBITDA利潤率 QoQ YoY財務槓桿 QoQ YoY本業收入比 QoQ YoY業外獲益比 QoQ YoY用人費用率 QoQ YoY
23Q4 (20)33.89-8.2113.4215.11-8.9222.5516.04-18.4530.0913.49-20.4615.64.30-19.6339.613.21-12.0547.250.2414.2926.3218.69-16.6423.6934.18-0.03-2.7694.3311.79-5.675.81-62.8014.73-7.536.12
23Q3 (19)36.925.1-11.6316.59-0.84-22.6919.673.64-21.2616.963.99-17.955.35-6.79-11.863.653.11-0.270.21-4.5516.6722.424.42-18.5334.19-43.55-27.4384.38-4.3-1.815.6232.0410.9615.937.710.19
23Q2 (18)35.1316.63-33.5716.7355.63-47.6418.9850.52-44.4716.3156.23-41.965.74105.73-42.373.5488.3-29.620.2222.2222.2221.4737.54-41.1160.57-5.87-29.3388.173.44-5.6911.83-19.8581.6414.790.14-17.33
23Q1 (17)30.120.8-44.0610.75-12.81-69.1312.612.27-65.8810.44-10.54-64.992.79-9.42-77.071.88-13.76-72.670.18-5.26-21.7415.613.31-59.6364.3583.07-42.4585.24-14.76-9.5114.760154.3214.776.41-8.54
22Q4 (16)29.88-28.48-47.9612.33-42.54-67.912.33-50.64-68.7411.67-43.54-64.723.08-49.26-78.482.18-40.44-76.960.195.56-34.4815.11-45.09-63.0835.15-25.39-28.54100.0016.382.690.00-100.0-100.013.88-12.7-18.69
22Q3 (15)41.78-20.99-27.5821.46-32.83-45.3124.98-26.92-37.9120.67-26.44-39.426.07-39.06-67.953.66-27.24-69.110.180.0-48.5727.52-24.52-33.8547.11-45.04-12.2485.93-8.09-11.9114.07116.14473.615.90-11.12-3.52
22Q2 (14)52.88-1.78-7.031.95-8.24-15.5934.18-7.52-11.7728.10-5.77-15.219.96-18.16-46.775.03-26.89-54.480.18-21.74-45.4536.46-5.72-9.7585.71-23.3526.7793.49-0.75-4.336.5112.22184.9317.8910.773.89
22Q1 (13)53.84-6.2314.1434.82-9.3523.7436.96-6.2929.129.82-9.8523.4812.17-14.9513.16.88-27.272.230.23-20.69-17.8638.67-5.5225.19111.82127.3256.3394.20-3.27-4.235.80121.33235.6916.15-5.39-0.12
21Q4 (12)57.42-0.4748.7238.41-2.1292.4339.44-1.9692.333.08-3.0597.2614.31-24.4586.819.46-20.1780.530.29-17.14-6.4540.93-1.6181.5149.19-8.360.5997.38-0.170.092.626.85-3.3417.073.5814.33
21Q3 (11)57.691.4678.9939.243.67144.3340.233.85148.7934.122.96141.318.941.23194.111.857.24179.480.356.0616.6741.602.97127.253.68-20.621.6197.55-0.17-1.832.457.36285.8516.48-4.330.07
21Q2 (10)56.8620.5462.537.8534.51150.038.7435.31106.1733.1437.2397.6118.7173.88194.1811.0564.19205.250.3317.8657.1440.4030.7984.5667.61-5.4810.7697.71-0.6521.412.2932.21-88.2917.226.490
21Q1 (9)47.1722.1746.3528.1440.9865.7228.6339.5963.4124.1544.0158.5710.7640.4738.36.7328.4454.710.28-9.680.030.8936.9853.4571.5346.28-27.7798.361.11.491.73-36.27-44.0716.178.318.74
20Q4 (8)38.6119.828.3219.9624.2837.3720.5126.8434.2316.7718.625.347.6618.94-3.285.2423.588.490.313.33-13.8922.5523.1629.348.9010.78-22.2697.29-2.092.312.71326.5-44.7914.9317.8416.19
20Q3 (7)32.23-7.890.7216.066.08-2.6116.17-13.94-6.7514.14-15.68-6.36.441.26-38.084.2417.13-31.50.3042.86-26.8318.31-16.35-4.6444.14-27.69-33.7399.3623.464.330.64-96.74-87.0412.670-1.71
20Q2 (6)34.998.567.1715.14-10.84-6.8318.797.259.6916.7710.1110.556.36-18.25-33.053.62-16.78-39.770.21-25.0-47.521.898.7414.1361.04-38.36-13.8680.48-16.95-15.1419.52531.44278.380.00-100.0-100.0
20Q1 (5)32.237.11-1.3216.9816.8638.3917.5214.6632.5315.2313.8328.747.78-1.7738.684.35-9.9417.890.28-22.22-9.6820.1315.4225.8199.0357.44114.8296.911.924.623.09-37.08-56.3414.8715.722.76
19Q4 (4)30.09-5.970.014.53-11.890.015.28-11.880.013.38-11.330.07.92-23.850.04.83-21.970.00.36-12.20.017.44-9.170.062.90-5.570.095.09-0.160.04.910.120.012.85-0.310.0
19Q3 (3)32.00-1.990.016.491.480.017.341.230.015.09-0.530.010.409.470.06.193.00.00.412.50.019.200.10.066.61-6.00.095.240.420.04.91-4.880.012.89-5.910.0
19Q2 (2)32.65-0.030.016.2532.440.017.1329.580.015.1728.230.09.5069.340.06.0162.870.00.4029.030.019.1819.880.070.8653.710.094.842.390.05.16-27.140.013.70-5.320.0
19Q1 (1)32.660.00.012.270.00.013.220.00.011.830.00.05.610.00.03.690.00.00.310.00.016.000.00.046.100.00.092.630.00.07.080.00.014.470.00.0
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近10年
營業毛利率 YoY營業利益率 YoY折舊負擔比率 YoY稅前淨利率 YoY稅後淨利率 YoY股東權益報酬率 YoY資產報酬率 YoY總資產周轉率 YoYEBITDA利潤率 YoY財務槓桿 YoY本業收入比 YoY業外獲益比 YoY無形資產佔總資產比 YoY用人費用率 YoY
2023 (10)34.17-25.3614.97-43.12.2212.6516.99-40.0314.45-38.4316.46-41.7112.25-38.320.850.019.70-35.634.18-2.7688.14-5.1211.8666.391.04168.6615.06-6.17
2022 (9)45.78-17.5126.31-28.211.9737.7728.33-24.5323.47-26.1528.24-51.1419.86-48.80.85-30.3330.59-21.9235.15-28.5492.89-4.877.13202.310.3978.5416.05-4.29
2021 (8)55.5060.0836.65112.341.43-32.2437.54105.3631.78102.6857.80112.1138.79119.651.228.9339.1889.3749.190.5997.643.422.36-57.790.22-32.1416.7715.5
2020 (7)34.679.1317.2614.152.1214.0518.2814.5415.6811.6827.25-16.9717.66-13.261.12-22.2220.6914.1248.90-22.2694.41-0.295.595.190.32-9.8114.528.52
2019 (6)31.7714.3615.1249.851.85-1.2315.9646.9614.0443.1232.8265.1720.3653.541.447.4618.1338.1962.903.5994.691.865.31-24.570.35-38.4513.388.87
2018 (5)27.784.210.0911.491.885.4210.863.639.813.8119.8711.6313.266.681.342.2913.124.5460.7249.392.967.557.04-48.470.57012.29-4.06
2017 (4)26.66-5.739.05-26.01.7820.2110.48-15.149.45-12.4217.80-24.012.43-19.861.31-9.0312.55-10.3640.67-13.0286.44-12.7313.661222.250.00012.8110.05
2016 (3)28.285.612.2317.61.48-10.2612.3511.3610.7918.1823.4217.115.5119.581.442.1314.007.7846.76-16.8399.055.631.03-83.420.00011.647.28
2015 (2)26.78-1.5410.405.581.65-12.9111.09-0.639.13-3.4920.007.9312.971.491.414.4412.99-2.4856.222.9793.776.36.23-46.620.00010.85-7.5
2014 (1)27.2009.8501.90-19.3511.1609.46018.53012.7801.353.0513.3226.0254.6056.7688.218.111.67-36.550.00011.736.64

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