玩股撇步(動畫小學堂)  

  • 毛利率代表著產品的競爭優勢, 要和同一個產業做比較. 如果毛利率很低的話, 就要看公司的營收規模是否夠大
  • 毛利率從谷底回升, 或許就是開始反轉的訊號
  • 營益率代表著公司的經營效率
  • 在不大幅舉債的前提下, ROE可以看出公司的經營品質
  • 穩定或持續提升的毛利率和營益率十分重要, 要當心持續下滑的毛利率和營益率
  • 本業收入比高的公司, 才容易預估財測, 值得花心力去研究
  • 無形資產佔總資產比高的公司, 可能代表這家公司是透過併購來成長. 但如果佔比高的不合理, 則要當心
  • 併購後有沒有發揮1+1>2, 營益率是一個很好的觀察指標
  • 要檢視ROE上升或下滑的原因, 根據杜邦分析不外乎是利潤率, 營收, 財務槓桿的增減
  • 租賃業要觀察延滯率(在銀行稱為逾放比率)的變化. 如果越來越多客戶拖延還錢(延滯率上升), 就代表接下來放款的錢也會變少(放款率下降)
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近20季
營業毛利率 QoQ YoY營業利益率 QoQ YoY稅前淨利率 QoQ YoY稅後淨利率 QoQ YoY股東權益報酬率 QoQ YoY資產報酬率 QoQ YoY總資產周轉率 QoQ YoYEBITDA利潤率 QoQ YoY財務槓桿 QoQ YoY本業收入比 QoQ YoY業外獲益比 QoQ YoY用人費用率 QoQ YoY
23Q4 (20)-1.49-127.95-114.45-24.42-47.37-77.47-30.44-140.44-67.44-29.17-164.94-60.54-5.53-177.89-61.7-3.75-186.26-66.670.138.330.0-22.16-449.88-110.0546.623.62-5.0980.37-37.966.6519.63161.68-20.3426.86-11.356.5
23Q3 (19)5.33-67.52247.65-16.57-975.9735.15-12.66-584.32-9.04-11.01-345.75-4.76-1.99-314.58-2.58-1.31-367.86-2.340.12-7.69-7.69-4.03-165.749.8444.99-5.76-7.79129.5551.14-41.24-31.82-322.7373.5830.3013.2322.42
23Q2 (18)16.41149.398.82-1.5492.76-178.97-1.8593.16-119.83-2.4789.05-139.33-0.4880.65-130.97-0.2882.82-125.230.1385.71-23.536.13145.64-55.7147.74-3.127.8185.718.07311.4314.29-30.95-81.9526.76-33.0525.81
23Q1 (17)6.58-36.1851.61-21.27-54.58-115.72-27.03-48.68-567.41-22.56-24.16-559.65-2.4827.49-226.32-1.6327.56-232.650.07-46.15-53.33-13.43-27.3-1643.6849.280.3311.3479.315.24-66.5120.69-16.02114.5639.9758.4974.47
22Q4 (16)10.31385.6-0.77-13.7646.1422.08-18.18-56.59-242.48-18.17-72.88-387.05-3.42-76.29-280.0-2.25-75.78-275.780.130.0-35.0-10.55-136.02-151.4149.120.683.6575.36-65.82154.4324.64120.45-89.7225.221.9-4.79
22Q3 (15)-3.61-123.94-142.93-25.55-1410.26-17.2-11.61-224.4444.92-10.51-267.3644.8-1.94-225.1663.81-1.28-215.3260.980.13-23.53-23.53-4.47-132.362.6648.7910.19-18.86220.45958.18113.62-120.45-252.15-3664.224.7516.36-1.28
22Q2 (14)15.08247.4714.851.95119.78111.79.33330.37162.876.28283.63146.661.55303.95138.651.11326.53144.580.1713.33-10.5313.841490.8311.9444.280.05-28.3620.83-91.2-81.4479.17155.71746.5321.27-7.16-7.96
22Q1 (13)4.34-58.23-68.3-9.8644.17-39.86-4.05-131.7422.12-3.42-154.0334.23-0.76-140.050.33-0.49-138.2848.960.15-25.0-21.050.87-95.76-70.5144.26-6.6-18.88236.84271.0572.7-142.11-159.27-282.5922.91-13.513.81
21Q4 (12)10.3923.54-3.17-17.6618.99-9.1512.76160.53236.626.33133.25188.781.90135.45201.061.28139.02204.070.2017.6511.1120.52271.436512.547.39-21.19-7.89-138.46-234.17-179.51239.747591.99423.3826.495.6617.79
21Q3 (11)8.41-35.9515.68-21.80-30.85-69.52-21.08-42.05-288.93-19.04-41.46-146.95-5.36-33.67-208.05-3.28-31.73-166.670.17-10.536.25-11.97-83.31-455.1960.13-2.7234.88103.20-8.06-57.13-3.2073.8797.7325.078.4810.98
21Q2 (10)13.13-4.09-15.56-16.66-136.31-824.35-14.84-185.38-698.39-13.46-158.85-544.22-4.01-162.09-842.59-2.49-159.38-653.330.190.035.71-6.53-321.36-177.5561.8113.29106.79112.24-18.1526.28-12.2467.03-210.223.114.710
21Q1 (9)13.6927.5914.75-7.0556.4352.04-5.2044.330.19-5.2027.0729.44-1.5318.62-142.86-0.9621.95-92.00.195.56171.432.951021.884.6154.566.04132.27137.14-21.24-52.53-37.1449.980.3422.07-1.870
20Q4 (8)10.7347.59-45.34-16.18-25.82-394.72-9.34-72.32-6771.43-7.137.52-186.35-1.88-8.05-308.7-1.230.0-223.680.1812.512.5-0.32-109.5-108.5851.4515.41180.23174.14-27.67-92.08-74.1447.3296.6322.49-0.44-37.72
20Q3 (7)7.27-53.25-67.62-12.86-659.13-427.23-5.42-318.55-162.23-7.71-354.46-265.45-1.74-422.22-363.64-1.23-373.33-315.790.1614.2933.333.37-59.98-75.9544.5849.15118.0240.74170.83441.67-140.74-1366.67-353.3322.590-12.85
20Q2 (6)15.5530.34-9.592.30115.65243.752.48147.6-74.353.03141.11-46.470.54185.71-29.870.45190.0-30.770.14100.027.278.42198.58-45.4729.8927.2559.7588.89-69.23597.7811.11105.88-90.280.000-100.0
20Q1 (5)11.93-39.23-43.46-14.70-367.76-1341.18-5.21-3821.43-209.0-7.37-195.98-377.07-0.63-36.96-303.23-0.50-31.58-278.570.07-56.25-30.02.82-24.4-77.1523.4927.9426.22288.89-86.871688.89-188.8991.41-248.410.00-100.0-100.0
19Q4 (4)19.63-12.560.05.4939.690.00.14-98.390.0-2.49-153.430.0-0.46-169.70.0-0.38-166.670.00.1633.330.03.73-73.380.018.36-10.220.02200.004850.00.0-2200.00-4060.00.036.1139.310.0
19Q3 (3)22.4530.520.03.93345.620.08.71-9.930.04.66-17.670.00.66-14.290.00.57-12.310.00.129.090.014.01-9.260.020.459.30.044.44348.890.055.56-51.390.025.928.770.0
19Q2 (2)17.20-18.480.0-1.60-56.860.09.67102.30.05.66112.780.00.77148.390.00.65132.140.00.1110.00.015.4425.120.018.710.540.0-17.861.790.0114.29-10.20.023.83-36.740.0
19Q1 (1)21.100.00.0-1.020.00.04.780.00.02.660.00.00.310.00.00.280.00.00.100.00.012.340.00.018.610.00.0-18.180.00.0127.270.00.037.670.00.0
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近10年
營業毛利率 YoY營業利益率 YoY折舊負擔比率 YoY稅前淨利率 YoY稅後淨利率 YoY股東權益報酬率 YoY資產報酬率 YoY總資產周轉率 YoYEBITDA利潤率 YoY財務槓桿 YoY本業收入比 YoY業外獲益比 YoY無形資產佔總資產比 YoY用人費用率 YoY
2023 (10)6.90-2.68-15.1307.9155.65-16.780-15.410-10.550-6.9400.46-20.69-7.53046.62-5.0990.28-58.799.7200.65-16.1529.9528.38
2022 (9)7.09-38.45-10.6605.08-2.1-4.840-5.330-4.590-2.9400.58-24.680.98-22.2249.123.65219.05-0.74-120.2400.78111.3523.33-3.24
2021 (8)11.525.98-15.5405.19-12.09-7.060-7.780-9.010-5.8300.7740.01.26-59.3547.39-7.89220.673.14-120.6700.37-97.2424.11-6.26
2020 (7)10.87-45.79-10.9705.9119.01-5.130-5.100-3.800-2.6800.5510.03.10-70.751.45180.23213.95423.0-113.95013.2916752.2725.72-17.06
2019 (6)20.056.142.2144.444.9618.695.3861.082.17-9.211.29-17.831.14-17.990.50-10.7110.5836.8718.36-6.8540.91-10.9659.099.320.08-6.0731.01-2.76
2018 (5)18.89-17.01.53159.324.18-17.443.34-34.772.39-52.771.57-37.71.39-35.940.5630.237.73-24.7319.7147.3145.95302.0354.05-38.970.08-35.3531.89-15.84
2017 (4)22.768.070.5905.07-2.995.12-51.285.06-50.12.52-68.52.17-64.660.43-27.1210.27-35.3713.38-32.2211.43088.57-51.830.13037.89-7.99
2016 (3)21.0640.96-8.9505.222.8710.51514.6210.14541.778.00346.936.14379.690.59-7.8115.89119.4819.74-63.97-84.950183.87-51.770.00041.1813.85
2015 (2)14.940-4.9005.08-25.981.7101.5801.7901.2800.64-1.547.24054.79-43.5-281.250381.25863.950.00036.17-10.76
2014 (1)-3.620-26.9806.86115.32-44.630-39.290-55.610-26.0200.65-38.68-36.98096.97-19.5160.45-23.039.5587.870.00040.5365.16

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