玩股撇步(動畫小學堂)  

  • 毛利率代表著產品的競爭優勢, 要和同一個產業做比較. 如果毛利率很低的話, 就要看公司的營收規模是否夠大
  • 毛利率從谷底回升, 或許就是開始反轉的訊號
  • 營益率代表著公司的經營效率
  • 在不大幅舉債的前提下, ROE可以看出公司的經營品質
  • 穩定或持續提升的毛利率和營益率十分重要, 要當心持續下滑的毛利率和營益率
  • 本業收入比高的公司, 才容易預估財測, 值得花心力去研究
  • 無形資產佔總資產比高的公司, 可能代表這家公司是透過併購來成長. 但如果佔比高的不合理, 則要當心
  • 併購後有沒有發揮1+1>2, 營益率是一個很好的觀察指標
  • 要檢視ROE上升或下滑的原因, 根據杜邦分析不外乎是利潤率, 營收, 財務槓桿的增減
  • 租賃業要觀察延滯率(在銀行稱為逾放比率)的變化. 如果越來越多客戶拖延還錢(延滯率上升), 就代表接下來放款的錢也會變少(放款率下降)
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近20季
營業毛利率 QoQ YoY營業利益率 QoQ YoY稅前淨利率 QoQ YoY稅後淨利率 QoQ YoY股東權益報酬率 QoQ YoY資產報酬率 QoQ YoY總資產周轉率 QoQ YoYEBITDA利潤率 QoQ YoY財務槓桿 QoQ YoY本業收入比 QoQ YoY業外獲益比 QoQ YoY用人費用率 QoQ YoY
23Q4 (20)25.80-13.04-11.64-3.24-147.58-130.37-7.31-184.9-178.35-7.38-185.32-180.74-5.23-179.97-161.1-3.28-174.72-160.630.45-11.76-23.73-5.47-152.29-151.1276.2367.9428.3142.11-47.87-63.9152.63128.07494.749.9918.0947.56
23Q3 (19)29.675.8932.636.814.45251.338.619.682000.08.6510.61545.526.542.83687.954.394.77744.230.51-3.7741.6710.4611.4439.1845.39-15.03-23.2880.77-3.08108.9723.0838.46-97.698.460.12-11.41
23Q2 (18)28.02-14.8849.846.52-35.25858.147.85-20.472703.577.82-20.697009.096.36-5.55681.824.19-3.683123.080.5320.451.929.39-19.05676.0353.421.83-38.9483.33-16.67127.7816.670-95.838.45-10.9628.22
23Q1 (17)32.9212.74125.0210.07-5.62348.649.875.79418.399.867.88445.966.73-21.38349.264.35-19.59406.340.44-25.42-15.3811.608.41652.3852.46-11.7-44.43100.00-14.29-23.080.00100.0100.09.4940.1852.82
22Q4 (16)29.2030.5342.0210.67337.112040.09.332175.611114.139.14582.09634.58.56931.33648.725.41940.38759.760.5963.8913.4610.70451.55059.410.42-18.92116.67112.9675.0-13.33-101.33-140.06.77-29.1127.98
22Q3 (15)22.3719.6341.49-4.50-423.26-13.920.4146.43110.051.341118.18131.750.83654.55124.630.52300.0131.140.36-30.77-10.01.9460.33166.2159.16-32.38-24.19-900.00-200.0-1075.01000.00150.009.5544.9250.63
22Q2 (14)18.7027.82-8.78-0.8678.77-124.230.28109.03-86.270.11103.86-92.720.11104.07-92.030.13109.15-80.00.520.026.831.21157.62-57.0987.49-7.33-27.07-300.00-330.77-261.54400.001433.33660.06.596.126.81
22Q1 (13)14.63-28.84-35.72-4.05-636.36-146.55-3.10-236.96-135.63-2.85-66.67-129.08-2.70-73.08-123.28-1.42-73.17-126.350.520.0-5.45-2.100-121.7294.4128.85-24.54130.0095.030.0-30.00-190.006.2117.3911.69
21Q4 (12)20.5630.04-12.4-0.5586.08-107.02-0.9277.45-113.28-1.7159.48-124.85-1.5653.71-117.01-0.8250.9-117.60.5230.0-22.390.00100.0-100.073.27-6.11-33.0366.67-27.78-41.0933.330353.335.29-16.56-10.19
21Q3 (11)15.81-22.88-30.2-3.95-211.27-155.24-4.08-300.0-159.65-4.22-379.47-162.43-3.37-344.2-142.5-1.67-356.92-140.340.40-2.44-34.43-2.93-203.9-136.078.04-34.94-9.0492.31-50.3-13.46-0.00100.0100.06.342.7614.03
21Q2 (10)20.50-9.93-7.373.55-59.2-51.962.04-76.55-69.781.51-84.59-75.01.38-88.1-79.220.65-87.94-81.740.41-25.45-29.312.82-70.84-64.53119.96-4.1218.0185.7185.7166.5-71.430-828.576.1710.970
21Q1 (9)22.76-3.032.578.7011.1146.468.7025.5441.469.8042.4489.9211.6026.5129.75.3915.6797.440.55-17.915.779.6721.7933.38125.1214.3666.07100.00-11.630.00.00100.0-100.05.56-5.6-15.24
20Q4 (8)23.473.629.837.839.51158.426.931.32134.126.881.78229.199.1715.64283.684.6612.56266.930.679.8415.527.94-2.4689.95109.4127.527.78113.166.093.73-13.16-294.7405.895.94-16.57
20Q3 (7)22.652.3511.587.15-3.25144.866.841.33160.086.7611.92221.97.9319.43304.594.1416.29283.330.615.1722.08.142.39117.0785.80-15.6-8.1106.67-4.37-5.19-3.3356.6773.335.560-30.33
20Q2 (6)22.13-0.277.227.3924.4188.526.759.7645.796.0417.0589.946.6431.49111.463.5630.497.780.5811.545.457.959.6638.99101.6634.9326.54111.5411.5428.7-7.69-253.85-157.690.00-100.0-100.0
20Q1 (5)22.193.849.745.9496.04661.546.15107.77474.775.16146.89932.05.05111.31228.952.73114.96810.00.52-10.3423.817.2573.44200.8375.34-25.78-6.72100.00-8.3350.05.000-85.06.56-7.08-25.03
19Q4 (4)21.375.270.03.033.770.02.9612.550.02.09-0.480.02.3921.940.01.2717.590.00.5816.00.04.1811.470.0101.518.730.0109.09-3.030.0-0.00100.00.07.06-11.530.0
19Q3 (3)20.30-1.650.02.92-25.510.02.63-43.20.02.10-33.960.01.96-37.580.01.08-40.00.00.50-9.090.03.75-34.440.093.3616.210.0112.5029.810.0-12.50-193.750.07.9811.140.0
19Q2 (2)20.642.080.03.92402.560.04.63332.710.03.18536.00.03.14726.320.01.80500.00.00.5530.950.05.72137.340.080.34-0.530.086.6730.00.013.33-60.00.07.18-17.940.0
19Q1 (1)20.220.00.00.780.00.01.070.00.00.500.00.00.380.00.00.300.00.00.420.00.02.410.00.080.770.00.066.670.00.033.330.00.08.750.00.0
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近10年
營業毛利率 YoY營業利益率 YoY折舊負擔比率 YoY稅前淨利率 YoY稅後淨利率 YoY股東權益報酬率 YoY資產報酬率 YoY總資產周轉率 YoYEBITDA利潤率 YoY財務槓桿 YoY本業收入比 YoY業外獲益比 YoY無形資產佔總資產比 YoY用人費用率 YoY
2023 (10)29.0537.875.16561.541.6147.65.04173.915.03155.3316.85163.2810.18151.982.012.556.78125.2576.2328.31101.75148.73-1.7500.0009.0428.41
2022 (9)21.073.840.78-71.641.0924.61.84-19.31.97-14.356.40-24.794.04-11.211.962.083.01-8.5159.41-18.9240.91-66.0859.0900.0007.0421.38
2021 (8)20.29-10.662.75-61.750.87-16.672.28-66.072.30-63.618.51-70.154.55-67.451.92-12.333.29-58.1473.27-33.03120.5912.75-20.5900.0005.80-1.86
2020 (7)22.719.767.19156.791.05-3.916.72128.576.32205.3128.51251.5413.98208.612.195.87.8686.7109.417.78106.9612.9-6.9600.0005.91-12.31
2019 (6)20.6933.922.801117.391.09187.582.94262.962.071492.318.111786.054.53843.752.0712.54.21196.48101.5131.3794.74326.325.26-92.110.0006.74-5.73
2018 (5)15.4512.040.2300.38190.050.8100.1300.4300.4801.8446.031.42077.278.1322.2216.6766.67-17.650.0007.155.77
2017 (4)13.79-1.92-0.5700.13-71.87-2.770-3.910-8.630-4.5501.26-8.03-2.22071.46-10.3119.05-58.2880.9555.160.0006.767.47
2016 (3)14.0652.83-2.0000.46-46.65-4.260-6.630-18.460-8.6001.378.73-3.25079.67-36.0145.65-51.7652.17871.740.0006.29-14.31
2015 (2)9.20-49.17-11.1700.8786.88-11.800-9.330-25.870-11.2301.26-9.35-10.290124.507.4794.63109.185.37-89.750.0007.3423.15
2014 (1)18.1001.3000.47-7.592.7902.6307.9304.0501.39-9.153.73-2.36115.85-3.0545.24-15.6952.3813.030.0005.96-20.74

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