玩股撇步(動畫小學堂)  

  • 毛利率代表著產品的競爭優勢, 要和同一個產業做比較. 如果毛利率很低的話, 就要看公司的營收規模是否夠大
  • 毛利率從谷底回升, 或許就是開始反轉的訊號
  • 營益率代表著公司的經營效率
  • 在不大幅舉債的前提下, ROE可以看出公司的經營品質
  • 穩定或持續提升的毛利率和營益率十分重要, 要當心持續下滑的毛利率和營益率
  • 本業收入比高的公司, 才容易預估財測, 值得花心力去研究
  • 無形資產佔總資產比高的公司, 可能代表這家公司是透過併購來成長. 但如果佔比高的不合理, 則要當心
  • 併購後有沒有發揮1+1>2, 營益率是一個很好的觀察指標
  • 要檢視ROE上升或下滑的原因, 根據杜邦分析不外乎是利潤率, 營收, 財務槓桿的增減
  • 租賃業要觀察延滯率(在銀行稱為逾放比率)的變化. 如果越來越多客戶拖延還錢(延滯率上升), 就代表接下來放款的錢也會變少(放款率下降)
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近20季
營業毛利率 QoQ YoY營業利益率 QoQ YoY稅前淨利率 QoQ YoY稅後淨利率 QoQ YoY股東權益報酬率 QoQ YoY資產報酬率 QoQ YoY總資產周轉率 QoQ YoYEBITDA利潤率 QoQ YoY財務槓桿 QoQ YoY本業收入比 QoQ YoY業外獲益比 QoQ YoY用人費用率 QoQ YoY
23Q4 (20)14.52-4.91-20.618.18-9.41-32.236.01-50.29-46.583.99-57.37-54.41.27-64.23-68.80.89-62.29-65.50.22-12.0-24.1410.70-33.5-27.3144.771.34-6.46136.3683.0127.76-36.36-242.66-372.7317.558.66.49
23Q3 (19)15.275.82-13.299.03-1.53-24.8812.091.85-15.819.361.3-14.523.55-20.94-36.832.36-15.71-27.160.25-16.67-13.7916.095.99-9.7144.18-24.81-40.374.51-2.75-10.4525.4912.8959.0116.1616.854.33
23Q2 (18)14.43-8.5-26.429.17-14.54-30.6411.875.14-22.979.244.52-19.584.493.46-14.312.800.0-5.080.30-3.2320.015.186.45-22.5958.76-8.7-23.4276.61-19.28-10.4922.58344.0956.7413.83-0.65-20.29
23Q1 (17)15.77-13.78-0.3210.73-11.111.1911.290.364.448.841.030.84.346.6316.352.808.5334.620.316.934.7814.26-3.13-5.564.3634.48-22.2394.92-11.076.255.08166.1-52.3313.92-15.53-27.27
22Q4 (16)18.293.8618.012.070.4231.211.25-21.6621.758.75-20.0915.894.07-27.5824.852.58-20.3737.970.290.020.8314.72-17.49.5247.86-35.32-41.96106.7328.276.73-7.69-147.99016.486.39-13.85
22Q3 (15)17.61-10.224.0112.02-9.0856.5114.36-6.8179.9510.95-4.782.25.627.25120.393.249.83111.760.2916.016.017.82-9.1348.8774.00-3.561.883.21-2.79-13.5316.0311.27324.8115.49-10.72-17.12
22Q2 (14)19.6123.9645.6913.2236.9978.1715.4142.55135.2711.4931.01117.25.2440.48138.182.9541.83115.330.258.7-3.8519.6129.9585.076.73-7.2921.185.59-4.19-25.3314.4135.06198.4517.35-9.35-11.57
22Q1 (13)15.822.0613.249.654.8928.3210.8116.9929.158.7716.1633.283.7314.4254.772.0811.2330.00.23-4.17-4.1715.0912.2816.882.760.3633.6689.33-10.67-0.0310.6700.2719.140.057.05
21Q4 (12)15.509.1512.329.2019.7931.059.2415.7985.547.5525.6281.493.2627.84124.831.8722.2283.330.24-4.00.013.4412.2837.1482.4613.4491.46100.003.92-28.950.00-100.0100.019.132.358.2
21Q3 (11)14.205.5-22.667.683.5-36.07.9821.83-22.96.0113.615.072.5515.9111.351.5311.68-3.160.25-3.85-7.4111.9712.92-19.5672.6914.7349.1496.23-16.06-16.963.77125.79123.7718.69-4.747.97
21Q2 (10)13.46-3.65-40.817.42-1.33-39.186.55-21.74-48.225.29-19.6-53.62.20-8.71-16.981.37-14.37-21.260.268.3373.3310.60-17.96-49.563.362.3331.48114.6328.2817.36-14.63-237.56-414.6319.629.730
21Q1 (9)13.971.238.467.527.124.888.3768.07-3.96.5858.17-4.912.4166.21-26.971.6056.86-25.230.240.0-22.5812.9231.84-7.5261.9243.774.6889.36-36.518.2710.64126.11-39.0717.881.138.56
20Q4 (8)13.80-24.84-14.347.02-41.5-30.774.98-51.88-48.454.16-27.27-46.941.45-36.68-62.241.02-35.44-58.70.24-11.11-22.589.80-34.14-26.7643.07-11.63-17.0140.7421.4633.43-40.74-156.67-643.5217.682.1412.61
20Q3 (7)18.36-19.2652.2412.00-1.6481.5410.35-18.1836.545.72-49.82-2.892.29-13.58-30.41.58-9.2-19.390.2780.0-18.1814.88-29.1137.9148.741.14-23.53115.8718.6332.73-15.87-441.27-225.017.31022.42
20Q2 (6)22.7476.5590.4512.2070.15131.512.6545.24104.3611.4064.74456.12.65-19.7201.141.74-18.69216.360.15-51.61-40.020.9950.25104.7848.19-18.53-39.5597.6718.3417.214.65-73.36-67.440.00-100.0-100.0
20Q1 (5)12.88-20.05-10.127.17-29.29-14.448.71-9.834.696.92-11.737.123.30-14.061.852.14-13.369.180.310.03.3313.974.4122.7659.1513.99-14.4282.54-21.75-17.4617.46418.65016.474.96.4
19Q4 (4)16.1133.580.010.1453.40.09.6627.440.07.8433.110.03.8416.720.02.4726.020.00.31-6.060.013.3824.00.051.89-18.590.0105.4820.820.0-5.48-143.150.015.7011.030.0
19Q3 (3)12.061.010.06.6125.430.07.5822.460.05.89187.320.03.29273.860.01.96256.360.00.3332.00.010.795.270.063.74-20.050.087.304.760.012.70-11.110.014.14-20.430.0
19Q2 (2)11.94-16.680.05.27-37.110.06.19-25.60.02.05-68.270.00.88-72.840.00.55-71.940.00.25-16.670.010.25-9.930.079.7215.340.083.33-16.670.014.2900.017.7714.790.0
19Q1 (1)14.330.00.08.380.00.08.320.00.06.460.00.03.240.00.01.960.00.00.300.00.011.380.00.069.120.00.0100.000.00.0-0.000.00.015.480.00.0
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近10年
營業毛利率 YoY營業利益率 YoY折舊負擔比率 YoY稅前淨利率 YoY稅後淨利率 YoY股東權益報酬率 YoY資產報酬率 YoY總資產周轉率 YoYEBITDA利潤率 YoY財務槓桿 YoY本業收入比 YoY業外獲益比 YoY無形資產佔總資產比 YoY用人費用率 YoY
2023 (10)15.03-15.999.38-20.583.50-0.6610.59-18.418.11-18.913.31-23.559.16-15.581.124.6714.21-15.3244.77-6.4688.66-2.4511.3424.450.09-42.6315.14-10.78
2022 (9)17.8924.9311.8147.813.52-11.1512.9861.0410.0056.7417.4171.710.8571.951.079.1816.7836.6447.86-41.9690.89-8.679.11834.00.16132.9816.97-10.02
2021 (8)14.32-11.227.99-13.533.96-21.048.06-9.036.38-3.4810.149.156.31-1.250.983.1612.28-13.5282.4691.4699.51-4.390.9800.07-69.6318.86-2.13
2020 (7)16.1318.349.2420.785.0258.358.8611.036.6116.379.29-16.166.39-10.250.95-22.7614.2024.2343.07-17.0104.088.53-4.0800.22-41.1919.2722.97
2019 (6)13.63-10.687.65-19.563.1761.727.98-22.975.68-30.8211.08-36.17.12-34.981.23-7.5211.43-7.9751.89-21.7195.904.54.10-50.210.3840.1515.671.49
2018 (5)15.2611.479.5135.091.96-33.8810.3651.468.2161.317.34103.0410.9592.111.3318.7512.4224.8266.2831.9591.77-10.448.2300.27015.44-13.98
2017 (4)13.6935.547.0472.552.96-24.286.8454.055.0952.858.5461.135.7057.891.123.79.9515.8350.231.05102.4711.48-3.0900.00017.950.45
2016 (3)10.10-36.364.08-46.463.91-22.574.44-50.343.33-54.515.30-55.053.61-56.351.08-4.428.59-39.7249.7112.8291.927.888.08-45.380.00017.87-33.2
2015 (2)15.8749.017.6292.915.05-9.438.9472.927.3267.8911.7973.898.2768.781.130.8914.2530.0244.065.9985.2011.4214.80-37.120.00026.7535.86
2014 (1)10.6503.9505.58-19.765.1704.3606.7804.9001.125.6610.96-0.3641.5718.2676.47110.2923.53-63.030.00019.695.29

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