玩股撇步(動畫小學堂)  

  • 毛利率代表著產品的競爭優勢, 要和同一個產業做比較. 如果毛利率很低的話, 就要看公司的營收規模是否夠大
  • 毛利率從谷底回升, 或許就是開始反轉的訊號
  • 營益率代表著公司的經營效率
  • 在不大幅舉債的前提下, ROE可以看出公司的經營品質
  • 穩定或持續提升的毛利率和營益率十分重要, 要當心持續下滑的毛利率和營益率
  • 本業收入比高的公司, 才容易預估財測, 值得花心力去研究
  • 無形資產佔總資產比高的公司, 可能代表這家公司是透過併購來成長. 但如果佔比高的不合理, 則要當心
  • 併購後有沒有發揮1+1>2, 營益率是一個很好的觀察指標
  • 要檢視ROE上升或下滑的原因, 根據杜邦分析不外乎是利潤率, 營收, 財務槓桿的增減
  • 租賃業要觀察延滯率(在銀行稱為逾放比率)的變化. 如果越來越多客戶拖延還錢(延滯率上升), 就代表接下來放款的錢也會變少(放款率下降)
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近20季
營業毛利率 QoQ YoY營業利益率 QoQ YoY稅前淨利率 QoQ YoY稅後淨利率 QoQ YoY股東權益報酬率 QoQ YoY資產報酬率 QoQ YoY總資產周轉率 QoQ YoYEBITDA利潤率 QoQ YoY財務槓桿 QoQ YoY本業收入比 QoQ YoY業外獲益比 QoQ YoY用人費用率 QoQ YoY
23Q4 (20)37.1525.684.1220.75284.9724.7712.84-23.572522.647.72-41.69460.751.68-31.15500.00.95-25.784850.00.1025.025.018.95-22.08192.89122.36-0.54-7.82162.75406.32105.71-62.75-192.47-102.168.38-61.13-41.44
23Q3 (19)29.56-6.72-4.125.39556.78-33.5416.805.46-16.9613.2430.31-16.682.4483.46-26.281.2870.67-14.090.0833.33-11.1124.32-9.62-8.4123.02-6.0-9.8432.14485.71-20.267.86-35.7113.6221.56-22.8314.5
23Q2 (18)31.691.64-5.63-1.18-143.87-108.815.93-32.53-20.3910.16-52.55-33.721.33-52.5-61.00.75-45.26-48.980.060.0-33.3326.91-21.753.94130.87-4.44-13.77-8.33-172.22-112.41105.5619.32221.0627.94-5.8650.13
23Q1 (17)31.18-12.614.212.69-83.82-70.8923.614554.7244.0521.411100.4753.812.80766.67-0.711.376950.015.130.06-25.0-25.034.39431.5351.03136.953.17-12.9111.54100.4-79.6288.46-96.95103.8529.68107.4149.07
22Q4 (16)35.6815.7320.4616.63105.0651.04-0.53-102.62-104.19-2.14-113.47-115.13-0.42-112.69-109.19-0.02-101.34-101.120.08-11.11-33.336.47-75.63-61.42132.74-2.71-20.58-2850.00-7175.86-3372.222900.004755.8122375.014.31-24.0-15.72
22Q3 (15)30.83-8.19-9.888.11-39.52-57.5620.231.10.3515.893.65-6.033.31-2.93-39.711.491.36-30.370.090.0-25.026.552.559.35136.44-10.09-23.9540.28-39.99-57.5659.7281.661070.5618.831.1832.7
22Q2 (14)33.5812.2320.3213.4145.132.6820.0122.0910.6715.3310.13-7.653.4120.92-28.811.4723.53-25.00.0912.5-18.1825.8913.713.75151.76-3.49-6.9267.1218.58-6.9732.88-24.2418.0618.61-6.5324.73
22Q1 (13)29.921.010.19.24-16.085.2416.3929.4625.413.92-1.5640.462.82-38.2924.231.19-33.5216.670.08-33.33-11.1122.7735.7822.03157.25-5.920.4956.60-35.01-15.0943.40236.3230.1919.9117.2611.42
21Q4 (12)29.62-13.426.3911.01-42.39138.3112.66-37.2137.0814.14-16.38149.824.57-16.76274.591.79-16.36193.440.120.033.3316.77-30.9345.95167.14-6.8313.8287.10-8.22-1.2912.90152.99.6816.9819.6651.74
21Q3 (11)34.2122.5712.9819.1146.32143.4420.1611.5134.4216.911.87129.135.4914.61281.252.149.18214.710.129.0950.024.286.6868.26179.4010.0316.2694.9031.533.155.10-81.68-36.2214.19-4.89-30.17
21Q2 (10)27.91-6.62-12.2313.0648.75-0.2318.0838.33-2.3816.6067.51-6.324.79111.0115.141.9692.1610.110.1122.2222.2222.7621.97-1.17163.044.193.7572.158.231.3227.85-16.46-3.2614.92-16.510
21Q1 (9)29.897.364.078.7890.0472.513.07144.767.139.9175.091.852.2786.0744.591.0267.2130.770.090.028.5718.6662.40.05156.496.579.6866.67-24.4458.9733.33183.33-42.5917.8759.70
20Q4 (8)27.84-8.0612.084.62-41.15-0.435.34-37.9112.95.66-23.31-74.01.22-15.28-62.230.61-10.29-60.90.0912.528.5711.49-20.3716.89146.84-4.8411.6688.24-4.09-11.7611.7647.06011.19-44.93-39.77
20Q3 (7)30.28-4.7814.397.85-40.03183.398.60-53.56-7.037.38-58.3512.671.44-65.3838.460.68-61.817.240.08-11.1114.2914.43-37.343.07154.31-1.838.4892.0029.19202.298.00-72.21-88.520.320-3.42
20Q2 (6)31.8010.7232.6113.09157.17955.6518.5251.886.3217.7282.12201.874.16164.97316.01.78128.21212.280.0928.5712.523.0323.4964.03157.1410.1331.2271.2169.81398.4828.79-50.42-67.760.000-100.0
20Q1 (5)28.7215.62-1.815.099.7-31.412.20157.93-4.099.73-55.31-2.71.57-51.39-11.30.78-50.0-17.890.070.0-12.518.6589.7313.03142.688.4940.5941.94-58.06-28.8958.06041.530.00-100.0-100.0
19Q4 (4)24.84-6.160.04.6467.510.04.73-48.860.021.77232.370.03.23210.580.01.56168.970.00.070.00.09.83-29.790.0131.5118.020.0100.00228.570.00.00-100.00.018.58-11.690.0
19Q3 (3)26.4710.380.02.77123.390.09.25-6.940.06.5511.580.01.044.00.00.581.750.00.07-12.50.014.00-0.280.0111.43-6.950.030.43113.040.069.57-22.090.021.04-8.320.0
19Q2 (2)23.98-18.020.01.24-83.290.09.94-21.860.05.87-41.30.01.00-43.50.00.57-40.00.00.080.00.014.04-14.910.0119.7517.990.014.29-75.780.089.29117.630.022.9516.850.0
19Q1 (1)29.250.00.07.420.00.012.720.00.010.000.00.01.770.00.00.950.00.00.080.00.016.500.00.0101.490.00.058.970.00.041.030.00.019.640.00.0
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近10年
營業毛利率 YoY營業利益率 YoY折舊負擔比率 YoY稅前淨利率 YoY稅後淨利率 YoY股東權益報酬率 YoY資產報酬率 YoY總資產周轉率 YoYEBITDA利潤率 YoY財務槓桿 YoY本業收入比 YoY業外獲益比 YoY無形資產佔總資產比 YoY用人費用率 YoY
2023 (10)32.850.988.87-25.274.9217.7416.5616.7812.3113.358.26-10.514.413.520.29-14.7124.9621.46122.36-7.8253.33-36.3246.67187.290.0597.9619.8010.55
2022 (9)32.536.5911.87-10.954.1830.7514.18-12.3110.86-26.079.23-45.294.26-39.40.34-24.4420.55-1.15132.74-20.5883.761.7316.24-8.060.03-47.7617.9112.85
2021 (8)30.522.5513.3367.463.20-15.1116.1742.2214.6940.9816.87103.747.0377.970.4536.3620.7921.44167.1413.8282.3317.9817.67-41.530.0578.1215.87-6.15
2020 (7)29.7613.377.9694.153.7740.0411.3720.3210.42-2.258.2818.293.9512.860.3313.7917.1223.88146.8411.6669.7861.7730.22-46.860.03-1.3316.91-17.99
2019 (6)26.25-10.24.10-71.312.69137.929.45-48.3310.66-29.827.00-66.813.50-63.540.29-51.6713.82-32.39131.5113.2743.14-44.8556.86161.050.031.3220.6255.04
2018 (5)29.233.6514.290.781.133.4418.2957.5415.1952.3621.0935.89.6040.970.60-6.2520.4449.31116.10-21.1578.22-35.7821.7800.03013.3011.11
2017 (4)28.2011.4214.1825.61.094.3711.6117.279.9719.2615.5340.296.8123.370.648.4713.6911.57147.243.54121.806.71-22.1800.00011.97-9.11
2016 (3)25.31-4.2711.29-2.591.05-16.389.90-18.258.36-24.4811.07-23.125.52-23.120.59-1.6712.27-15.55142.2033.18114.1419.58-14.1400.00013.17-6.93
2015 (2)26.442.8811.597.811.25-2.7612.1146.2611.0726.3714.4018.427.1825.740.601.6914.5334.29106.77-15.6595.45-26.474.1300.00014.155.99
2014 (1)25.70010.7501.29-12.08.2808.76012.1605.7100.591.7210.82146.47126.58-12.45129.81-55.71-29.8100.00013.3513.04

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