玩股撇步(動畫小學堂)  

  • 毛利率代表著產品的競爭優勢, 要和同一個產業做比較. 如果毛利率很低的話, 就要看公司的營收規模是否夠大
  • 毛利率從谷底回升, 或許就是開始反轉的訊號
  • 營益率代表著公司的經營效率
  • 在不大幅舉債的前提下, ROE可以看出公司的經營品質
  • 穩定或持續提升的毛利率和營益率十分重要, 要當心持續下滑的毛利率和營益率
  • 本業收入比高的公司, 才容易預估財測, 值得花心力去研究
  • 無形資產佔總資產比高的公司, 可能代表這家公司是透過併購來成長. 但如果佔比高的不合理, 則要當心
  • 併購後有沒有發揮1+1>2, 營益率是一個很好的觀察指標
  • 要檢視ROE上升或下滑的原因, 根據杜邦分析不外乎是利潤率, 營收, 財務槓桿的增減
  • 租賃業要觀察延滯率(在銀行稱為逾放比率)的變化. 如果越來越多客戶拖延還錢(延滯率上升), 就代表接下來放款的錢也會變少(放款率下降)
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近20季
營業毛利率 QoQ YoY營業利益率 QoQ YoY稅前淨利率 QoQ YoY稅後淨利率 QoQ YoY股東權益報酬率 QoQ YoY資產報酬率 QoQ YoY總資產周轉率 QoQ YoYEBITDA利潤率 QoQ YoY財務槓桿 QoQ YoY本業收入比 QoQ YoY業外獲益比 QoQ YoY用人費用率 QoQ YoY
23Q4 (20)15.23-27.61-5.34-10.68-3.59-188.65-11.44-112.48-252.0-11.45-112.5-265.81-0.39-110.51-160.0-0.38-110.86-171.430.03-25.0-40.0-9.68-110.41-342.012.69-36.26-30.1392.86935.71-25.717.14-93.57128.5719.54-5.5647.03
23Q3 (19)21.048.1723.69-10.31-151.4627.8591.6815380.00.0491.6148315.790.273.7137200.00.543.5035100.00.860.040.00.092.9711974.03-0.24.22-49.226.03-11.11-102.2230.07111.11122.22-4.1220.6944.38-9.69
23Q2 (18)19.45-5.8657.36-4.10-55.354.24-0.60-145.1123.08-0.19-119.7979.79-0.01-125.075.0-0.01-125.075.00.040.00.00.77-76.16-3.758.31-2.69-0.6500.00433.33-54.55-500.00-300.050.014.33-3.04-8.02
23Q1 (17)20.6628.438.66-2.6428.6563.281.33140.92137.460.96130.67123.240.04126.67125.00.04128.57126.670.04-20.00.03.23247.49229.28.54121.821.55-150.00-220.0-166.67250.001100.0350.014.7811.21-9.21
22Q4 (16)16.09-5.418.72-3.7074.1155.21-3.25-103.55-106.98-3.13-103.43-106.81-0.15-104.07-106.76-0.14-104.03-106.540.0525.00.0-2.19-102.35-104.613.85-3.277.84125.00886.76787.5-25.00-121.57-121.4313.29-41.99-26.7
22Q3 (15)17.0137.6222.99-14.29-59.49-37.1491.6411848.7258.5791.369819.1558.673.699325.014.953.478775.014.520.040.0-20.093.1611545.056.973.98-52.39-6.79-15.89-101.4410.63115.89111.59-1.622.9147.0516.71
22Q2 (14)12.36-17.05-17.49-8.96-24.62-55.02-0.7878.0366.38-0.9477.2458.95-0.0475.069.23-0.0473.3366.670.040.0-20.00.80132.0160.618.36-0.599.281100.00388.89388.89-1000.00-900.0-700.015.58-4.320.96
22Q1 (13)14.900.68-9.15-7.1912.95-38.27-3.55-107.6227.85-4.13-108.9920.88-0.16-107.2146.67-0.15-107.0146.430.04-20.0-20.0-2.50-105.2636.228.41135.574.99225.001337.5125.0-100.00-185.71016.28-10.213.21
21Q4 (12)14.807.01-17.04-8.2620.73-124.4646.57-19.421134.8945.95-20.21101.092.22-30.84892.862.14-29.37892.590.050.0-16.6747.52-19.931594.343.57-16.39-25.63-18.18-2.27-121.21116.67-0.94716.6718.13-7.6446.09
21Q3 (11)13.83-7.68-26.63-10.42-80.28-64.6157.792590.9532.8557.582614.4126.223.212569.234.563.032625.05.570.050.0-16.6759.354596.2133.944.27-44.1813.56-17.78-107.9-17.98117.78194.223.5919.6352.4118.47
21Q2 (10)14.98-8.668.95-5.78-11.1524.54-2.3252.8556.47-2.2956.1355.1-0.1356.6759.38-0.1257.1458.620.050.0-16.67-1.3266.3367.07.65-4.49-27.35225.00125.063.64-125.000-150.012.88-10.430
21Q1 (9)16.40-8.075.13-5.20-41.3-54.3-4.92-9.33-96.8-5.22-13.73-82.52-0.30-7.14-42.86-0.28-3.7-47.370.05-16.67-28.57-3.92-23.27-133.338.0166.88-26.98100.0016.67-33.33-0.00-100.0100.014.3815.870
20Q4 (8)17.84-5.3621.36-3.6841.86-60.0-4.50-110.34-88.28-4.59-110.06-62.19-0.28-109.12-16.67-0.27-109.41-17.390.060.0-25.0-3.18-107.18-76.674.8027.661.9185.71668.83-14.2914.29-87.44012.41-25.11149.2
20Q3 (7)18.8537.09-3.18-6.3317.365.143.50916.14-11.6245.62994.51-7.783.071059.37-9.972.871089.66-8.890.060.00.044.311207.75-11.873.76-64.29-18.79-15.07-110.96-10.5113.70327.40.0516.570-7.43
20Q2 (6)13.75-11.866.42-7.66-127.3-158.78-5.33-113.2-439.49-5.10-78.32-2900.0-0.32-52.38-3100.0-0.29-52.63-2800.00.06-14.29-25.0-4.00-138.1-283.4910.53-4.01-9.69137.50-8.33178.57-50.000.0-120.00.000-100.0
20Q1 (5)15.606.1217.74-3.37-46.52-25.75-2.50-4.6-371.7-2.86-1.06-262.03-0.2112.5-200.0-0.1917.39-216.670.07-12.5-12.5-1.686.67-473.3310.97132.91179.85150.0050.0-75.0-50.00090.00.00-100.0-100.0
19Q4 (4)14.70-24.50.0-2.3065.520.0-2.39-104.860.0-2.83-105.720.0-0.24-107.040.0-0.23-107.30.00.0833.330.0-1.80-103.580.04.711.730.0100.00833.330.00.00-100.00.04.98-72.180.0
19Q3 (3)19.4750.70.0-6.67-125.340.049.223035.030.049.4729200.00.03.4134200.00.03.1531600.00.00.06-25.00.050.282206.420.04.63-60.290.0-13.6492.210.0113.64-54.550.017.9068.550.0
19Q2 (2)12.92-2.490.0-2.96-10.450.01.57396.230.0-0.1778.480.0-0.0185.710.0-0.0183.330.00.080.00.02.18384.440.011.66197.450.0-175.00-129.170.0250.00150.00.010.62-4.580.0
19Q1 (1)13.250.00.0-2.680.00.0-0.530.00.0-0.790.00.0-0.070.00.0-0.060.00.00.080.00.00.450.00.03.920.00.0600.000.00.0-500.000.00.011.130.00.0
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近10年
營業毛利率 YoY營業利益率 YoY折舊負擔比率 YoY稅前淨利率 YoY稅後淨利率 YoY股東權益報酬率 YoY資產報酬率 YoY總資產周轉率 YoYEBITDA利潤率 YoY財務槓桿 YoY本業收入比 YoY業外獲益比 YoY無形資產佔總資產比 YoY用人費用率 YoY
2023 (10)19.1126.72-6.9200.79-1.1920.525.1220.516.273.08-5.522.99-5.080.15-6.2522.136.392.69-30.13-33.650133.65-5.770.23-15.2217.322.91
2022 (9)15.080.47-8.3400.8020.219.52-18.6319.30-18.673.26-34.933.15-34.650.16-20.020.80-17.23.857.84-42.860141.848.070.2768.6716.833.63
2021 (8)15.01-9.31-7.4100.6744.8723.99194.3623.73175.295.01134.114.82136.270.20-16.6725.12173.343.57-25.63-31.250131.25-20.040.16-59.8716.2411.77
2020 (7)16.5511.52-5.1900.4630.638.15-18.58.62-8.32.14-29.842.04-30.140.24-22.589.19-14.834.801.91-64.150164.1521.330.40-9.6814.5334.41
2019 (6)14.84-38.09-3.5000.35-43.910.00-33.119.40-32.183.05-3.482.92-3.630.3140.9110.79-34.454.7112.14-35.290135.295.350.44-7.4610.81-35.65
2018 (5)23.97-14.58-4.1700.6310.6614.95-50.3813.86-51.163.16-52.483.03-52.660.22-4.3516.46-47.894.200.72-28.420128.4216.90.47016.80-3.06
2017 (4)28.06-8.57-3.0600.57-15.4730.13-6.228.38-10.056.65-16.676.40-16.560.23-4.1731.59-5.364.178.03-10.330109.86-0.130.00017.332.54
2016 (3)30.69-0.16-3.2800.672.9532.122.8231.554.897.985.07.674.920.240.033.383.383.86-10.02-10.000110.0017.860.00016.9023.27
2015 (2)30.74-4.952.04-44.570.65-7.4231.24-8.9230.08-8.327.604.47.314.430.2414.2932.29-8.894.2916.896.67-37.4493.334.460.00013.717.45
2014 (1)32.3403.6800.70-20.9434.30032.8107.2807.0000.21-8.735.448.953.67-13.8510.66-23.5389.343.810.00012.7612.23

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