玩股撇步(動畫小學堂)  

  • 毛利率代表著產品的競爭優勢, 要和同一個產業做比較. 如果毛利率很低的話, 就要看公司的營收規模是否夠大
  • 毛利率從谷底回升, 或許就是開始反轉的訊號
  • 營益率代表著公司的經營效率
  • 在不大幅舉債的前提下, ROE可以看出公司的經營品質
  • 穩定或持續提升的毛利率和營益率十分重要, 要當心持續下滑的毛利率和營益率
  • 本業收入比高的公司, 才容易預估財測, 值得花心力去研究
  • 無形資產佔總資產比高的公司, 可能代表這家公司是透過併購來成長. 但如果佔比高的不合理, 則要當心
  • 併購後有沒有發揮1+1>2, 營益率是一個很好的觀察指標
  • 要檢視ROE上升或下滑的原因, 根據杜邦分析不外乎是利潤率, 營收, 財務槓桿的增減
  • 租賃業要觀察延滯率(在銀行稱為逾放比率)的變化. 如果越來越多客戶拖延還錢(延滯率上升), 就代表接下來放款的錢也會變少(放款率下降)
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近20季
營業毛利率 QoQ YoY營業利益率 QoQ YoY稅前淨利率 QoQ YoY稅後淨利率 QoQ YoY股東權益報酬率 QoQ YoY資產報酬率 QoQ YoY總資產周轉率 QoQ YoYEBITDA利潤率 QoQ YoY財務槓桿 QoQ YoY本業收入比 QoQ YoY業外獲益比 QoQ YoY用人費用率 QoQ YoY
23Q4 (20)25.51-7.8710.5816.02-18.1816.5914.46-27.745.096.66-55.061.371.51-63.17-17.490.96-58.62-9.430.13-13.33-13.3321.76-17.516.9876.22-6.58-15.2110.6913.0910.84-10.76-596.68-8337.3919.5210.785.29
23Q3 (19)27.6920.536.6119.5846.5656.5120.0119.32-2.214.8236.347.394.1043.86-9.892.3240.61-4.130.157.14-11.7626.3811.921.9781.59-7.58-11.6397.8822.7760.022.17-89.34-94.4217.62-6.729.58
23Q2 (18)22.98-1.9227.8813.36-11.4143.3516.7725.923.1310.8718.5419.982.8522.846.341.6521.3213.790.140.0-6.6723.5715.1421.8188.287.96-7.4779.72-29.5916.5620.33253.72-35.6618.899.768.44
23Q1 (17)23.431.5634.515.089.7557.0813.32-3.210.179.1739.572.462.3226.78-14.071.3628.3-6.850.14-6.67-12.520.470.6419.2281.77-9.02-8.05113.2313.3742.6-13.23-10225.07-164.2217.21-7.175.39
22Q4 (16)23.0713.8141.2713.749.8365.5413.76-32.753.466.57-52.39-26.11.83-59.78-42.451.06-56.2-35.760.15-11.76-16.6720.34-21.3815.1189.88-2.65-4.1699.8763.2859.960.13-99.66-99.6518.5415.312.09
22Q3 (15)20.2712.8-6.3712.5134.23-13.020.4650.2216.7813.8052.323.994.5569.78-23.532.4266.9-18.240.1713.33-22.7325.8733.724.0892.33-3.23-10.8161.16-10.58-25.4938.8422.89116.7716.08-7.6918.67
22Q2 (14)17.973.16-11.229.32-2.92-19.3113.6212.6614.079.061.237.352.68-0.74-3.251.45-0.68-0.680.15-6.25-11.7619.3512.720.1195.417.29-8.7468.40-13.86-29.331.6053.44889.5917.426.674.06
22Q1 (13)17.426.67-13.899.6015.66-16.0112.09-9.1-6.938.950.67-7.162.70-15.09-8.161.46-11.52-8.750.16-11.110.017.17-2.83-2.2288.93-5.170.7679.4027.18-9.7920.60-45.1871.9616.33-1.27-0.18
21Q4 (12)16.33-24.57-25.478.30-42.28-37.6913.30-24.09-1.998.89-33.01-3.683.18-46.55-0.931.65-44.26-1.20.18-18.185.8817.67-15.25-3.7193.78-9.412.6262.43-23.94-36.3937.57109.691929.8216.5422.072.16
21Q3 (11)21.656.97-3.7314.3824.510.1117.5246.734.2913.2757.234.655.95114.825.02.96102.7424.370.2229.4122.2220.8529.42-4.71103.52-0.99-3.7682.08-15.155.6217.92461.01-19.6113.55-19.06-19.78
21Q2 (10)20.240.05-8.7111.551.05-10.7411.94-8.08-9.618.44-12.45-10.212.77-5.78-18.531.46-8.75-16.090.176.25-5.5616.11-8.26-14.13104.5518.46-0.4496.749.91-1.153.19-73.3454.3916.742.320
21Q1 (9)20.23-7.6727.3911.43-14.1995.3812.99-4.27186.759.644.44278.042.94-8.41345.451.60-4.19272.090.16-5.8823.0817.56-4.3142.1988.26-3.42-16.7488.02-10.32-31.8111.98547.16141.1916.361.05-13.26
20Q4 (8)21.91-2.5810.6613.321.9936.913.57-19.2339.189.23-27.2128.193.21-32.5634.311.67-29.8331.50.17-5.566.2518.35-16.1311.6291.39-15.03-6.998.1526.29-1.581.85-91.7895.7216.19-4.14-12.72
20Q3 (7)22.491.4415.2713.060.9331.2616.8027.183.5112.6834.89-1.014.7640.0-5.562.3836.78-3.250.180.00.021.8816.63-3.44107.562.43-8.1577.71-20.5926.8222.29977.35-42.3616.8903.49
20Q2 (6)22.1739.6128.1512.94121.265.6913.21191.6173.139.40268.6394.213.40415.1597.671.74304.6579.380.1838.465.8818.7651.927.01105.01-0.94-8.9697.87-24.18-4.342.07107.11189.710.00-100.0-100.0
20Q1 (5)15.88-19.811.25.85-39.8825.04.53-53.54-17.342.55-64.58-39.720.66-72.38-51.470.43-66.14-45.570.13-18.75-13.3312.35-24.88-8.65106.018.02.48129.0829.4451.18-29.08-15745.92-298.9818.861.67-0.89
19Q4 (4)19.801.490.09.73-2.210.09.75-39.930.07.20-43.790.02.39-52.580.01.27-48.370.00.16-11.110.016.44-27.450.098.16-16.180.099.7262.730.00.19-99.520.018.5513.660.0
19Q3 (3)19.5112.770.09.9527.40.016.23112.710.012.81164.670.05.04193.020.02.46153.610.00.185.880.022.6653.420.0117.111.530.061.28-40.10.038.671776.880.016.32-8.830.0
19Q2 (2)17.3021.150.07.8166.880.07.6339.230.04.8414.420.01.7226.470.00.9722.780.00.1713.330.014.779.250.0115.3411.50.0102.3119.820.0-2.31-115.780.017.90-5.940.0
19Q1 (1)14.280.00.04.680.00.05.480.00.04.230.00.01.360.00.00.790.00.00.150.00.013.520.00.0103.440.00.085.380.00.014.620.00.019.030.00.0
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近10年
營業毛利率 YoY營業利益率 YoY折舊負擔比率 YoY稅前淨利率 YoY稅後淨利率 YoY股東權益報酬率 YoY資產報酬率 YoY總資產周轉率 YoYEBITDA利潤率 YoY財務槓桿 YoY本業收入比 YoY業外獲益比 YoY無形資產佔總資產比 YoY用人費用率 YoY
2023 (10)24.9727.1416.1042.735.8815.316.297.9510.558.5410.74-7.416.31-0.160.56-9.6823.1711.5676.22-15.298.8632.291.14-95.480.92-3.3818.287.28
2022 (9)19.64-0.3611.28-2.675.1037.1715.096.279.72-5.4511.60-21.466.32-19.490.62-17.3320.7713.8189.88-4.1674.73-8.4825.2737.830.952.6717.049.02
2021 (8)19.71-6.111.59-1.283.72-25.9914.2012.1610.2814.7314.7735.267.8532.830.7519.0518.25-0.2293.782.6281.65-11.9318.34151.410.92-2.2115.63-9.18
2020 (7)20.9917.3911.7443.175.03-15.7912.6625.978.9619.6310.926.745.919.240.63-3.0818.297.0291.39-6.992.7113.77.29-60.50.95-7.0317.21-3.75
2019 (6)17.8820.08.2054.725.9723.810.0569.197.4988.1910.2350.05.4150.70.65-10.9617.0942.8998.16-21.6981.54-8.5918.4670.981.02-16.1417.88-0.45
2018 (5)14.9010.75.3029.584.82-3.575.9439.113.9844.736.8237.223.5938.610.731.3911.9615.56125.34-12.9289.20-6.8410.80157.511.21017.96-5.27
2017 (4)13.463.34.0924.325.00-14.034.272.42.75-13.794.97-20.352.59-12.50.72-1.3710.35-6.5143.94-11.195.7521.484.19-80.140.00018.962.65
2016 (3)13.0336.873.298125.05.82-8.94.17329.93.19697.56.24680.02.96202.040.732.8211.0728.12161.92-7.178.821821.2221.12-77.980.00018.477.82
2015 (2)9.520.110.04-97.086.3911.620.97-48.40.40-75.610.80-81.520.98-56.050.71-15.488.64-2.92174.29-12.264.10-94.3995.90256.30.00017.138.83
2014 (1)9.5101.3705.72-6.741.8801.6404.3302.2300.84-8.78.9031.66198.64-15.873.09-25.5526.911078.860.00015.7413.81

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