玩股撇步(動畫小學堂)  

  • 毛利率代表著產品的競爭優勢, 要和同一個產業做比較. 如果毛利率很低的話, 就要看公司的營收規模是否夠大
  • 毛利率從谷底回升, 或許就是開始反轉的訊號
  • 營益率代表著公司的經營效率
  • 在不大幅舉債的前提下, ROE可以看出公司的經營品質
  • 穩定或持續提升的毛利率和營益率十分重要, 要當心持續下滑的毛利率和營益率
  • 本業收入比高的公司, 才容易預估財測, 值得花心力去研究
  • 無形資產佔總資產比高的公司, 可能代表這家公司是透過併購來成長. 但如果佔比高的不合理, 則要當心
  • 併購後有沒有發揮1+1>2, 營益率是一個很好的觀察指標
  • 要檢視ROE上升或下滑的原因, 根據杜邦分析不外乎是利潤率, 營收, 財務槓桿的增減
  • 租賃業要觀察延滯率(在銀行稱為逾放比率)的變化. 如果越來越多客戶拖延還錢(延滯率上升), 就代表接下來放款的錢也會變少(放款率下降)
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近20季
營業毛利率 QoQ YoY營業利益率 QoQ YoY稅前淨利率 QoQ YoY稅後淨利率 QoQ YoY股東權益報酬率 QoQ YoY資產報酬率 QoQ YoY總資產周轉率 QoQ YoYEBITDA利潤率 QoQ YoY財務槓桿 QoQ YoY本業收入比 QoQ YoY業外獲益比 QoQ YoY用人費用率 QoQ YoY
23Q4 (20)28.78-9.58-14.839.59-21.33-44.057.99-43.13-50.955.87-42.28-51.121.91-48.1-58.111.24-43.12-54.410.19-5.0-13.6416.03-24.6-29.2963.98-10.27-8.4120.1438.5514.19-20.14-251.65-286.2919.79-3.275.21
23Q3 (19)31.832.12-7.7912.19-6.09-33.7914.05-1.89-35.4310.175.06-36.63.686.67-42.52.184.81-39.940.20-4.76-9.0921.26-0.05-23.8571.30-14.18-3.0286.72-4.222.4913.2843.19-13.7120.461.2411.74
23Q2 (18)31.170.42-11.5212.98-3.85-31.1814.325.06-30.189.68-2.62-33.243.454.55-41.922.080.97-39.00.215.0-8.721.272.41-19.9283.0830.08-1.0590.54-8.54-1.599.28816.5116.0320.2111.2910.32
23Q1 (17)31.04-8.14-5.3413.50-21.24-19.1113.63-16.33-25.369.94-17.24-23.123.30-27.63-35.172.06-24.26-31.560.20-9.09-13.0420.77-8.38-15.1263.87-8.56-7.5398.99-5.928.321.01119.41-88.2518.16-3.461.45
22Q4 (16)33.79-2.114.9717.14-6.911.0816.29-25.147.1712.01-25.1210.494.56-28.755.562.72-25.079.240.220.0-4.3522.67-18.85.2969.85-4.99-4.63105.2124.363.69-5.21-133.88-215.7818.812.731.24
22Q3 (15)34.52-2.0213.0318.41-2.3925.8421.766.0941.4816.0410.6245.296.407.7443.823.636.4544.620.22-4.350.027.925.1228.673.52-12.43-6.8984.61-8.04-10.9115.3992.54217.3418.31-0.05-3.28
22Q2 (14)35.237.4412.2318.8613.034.7120.5112.3243.4314.5012.1448.875.9416.763.193.4113.2960.090.230.09.5226.568.5426.1883.9621.562.7292.000.68-5.968.00-7.18269.3718.322.35-2.08
22Q1 (13)32.791.865.3316.698.1722.018.2620.1329.7812.9318.9527.145.0917.8245.013.0120.8847.550.230.015.024.4713.6611.9969.07-5.692.6691.39-9.94-6.068.61621.57217.1217.90-3.66-11.3
21Q4 (12)32.195.4-0.4915.435.473.6315.20-1.17-2.8810.87-1.54-10.764.32-2.92-8.862.49-0.8-4.230.234.5515.021.53-0.83-9.6973.24-7.24-15.24101.476.856.54-1.65-134.04-134.6818.58-1.85-6.16
21Q3 (11)30.54-2.71-0.7214.634.510.0815.387.5515.911.0413.3514.884.4522.2524.652.5117.8436.410.224.7622.2221.713.14-1.8178.96-3.4-19.8194.96-2.94-5.044.85124.11822.0118.931.183.61
21Q2 (10)31.390.845.6514.002.3426.8114.301.6326.899.74-4.2320.13.643.738.42.134.4169.050.215.023.5321.05-3.666.0581.7421.49-21.3597.840.57-0.32.16-20.31-3.3218.71-7.280
21Q1 (9)31.13-3.778.0513.68-8.1360.014.07-10.137.6710.17-16.532.773.51-25.9545.642.04-21.5448.910.200.017.6521.85-8.3510.0267.28-22.14-21.7397.282.1515.882.72-42.96-83.520.181.92-7.43
20Q4 (8)32.355.171.2514.8912.0411.4515.6517.9416.1812.1826.7420.244.7432.7725.42.6041.333.330.2011.115.2623.847.8211.3586.41-12.25-6.2395.24-4.76-3.974.761790.48477.7819.808.370
20Q3 (7)30.763.53-1.0613.2920.3815.1613.2717.7518.489.6118.59.453.5735.746.251.8446.0311.520.185.880.022.1111.3919.1398.47-5.25-9.78100.001.9-3.26-0.28-112.5890.718.270-11.65
20Q2 (6)29.713.12-7.2711.0429.12-10.6811.2710.27-8.08.115.87-15.172.639.13-25.51.26-8.03-30.390.170.0-5.5619.85-0.051.85103.9320.91-9.8398.1316.9-2.762.24-86.4344.030.00-100.00
20Q1 (5)28.81-9.83-12.78.55-36.0-29.6310.22-24.13-18.577.66-24.38-23.862.41-36.24-28.061.37-29.74-24.310.17-10.530.019.86-7.240.7685.96-6.72-13.8883.95-15.35-13.2616.461897.26411.9321.8000
19Q4 (4)31.952.770.013.3615.770.013.4720.270.010.1315.380.03.7812.50.01.9518.180.00.195.560.021.4115.360.092.15-15.570.099.18-4.050.00.82127.20.00.00-100.00.0
19Q3 (3)31.09-2.970.011.54-6.630.011.20-8.570.08.78-8.160.03.36-4.820.01.65-8.840.00.180.00.018.56-4.770.0109.14-5.310.0103.372.430.0-3.03-230.30.020.6800.0
19Q2 (2)32.04-2.910.012.361.730.012.25-2.390.09.56-4.970.03.535.370.01.810.00.00.185.880.019.49-1.120.0115.2615.480.0100.924.270.0-0.92-128.530.00.0000.0
19Q1 (1)33.000.00.012.150.00.012.550.00.010.060.00.03.350.00.01.810.00.00.170.00.019.710.00.099.810.00.096.780.00.03.220.00.00.000.00.0
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近10年
營業毛利率 YoY營業利益率 YoY折舊負擔比率 YoY稅前淨利率 YoY稅後淨利率 YoY股東權益報酬率 YoY資產報酬率 YoY總資產周轉率 YoYEBITDA利潤率 YoY財務槓桿 YoY本業收入比 YoY業外獲益比 YoY無形資產佔總資產比 YoY用人費用率 YoY
2023 (10)30.74-9.8512.10-31.985.8015.2112.57-34.578.96-35.4512.23-43.957.69-40.480.82-10.8719.90-21.6563.98-8.496.253.943.75-49.2610.5332.7919.667.2
2022 (9)34.108.8817.7922.775.04-9.4719.2129.9713.8832.3221.8234.7712.9240.430.926.9825.4017.9769.85-4.6392.60-5.517.40269.567.93-10.218.34-3.78
2021 (8)31.322.6214.4919.365.56-22.8314.7815.5610.499.8416.1925.029.2030.50.8619.4421.53-0.1473.24-15.2498.003.22.00-60.298.83-15.619.06-4.7
2020 (7)30.52-4.6312.14-1.787.2124.3412.793.49.55-0.8312.95-5.417.05-5.870.72-2.721.568.8986.41-6.2394.96-4.975.046448.7610.46-9.6920.0022.1
2019 (6)32.00-12.8312.36-30.485.8053.9112.37-33.039.63-25.9213.69-22.087.49-25.620.74-1.3319.80-15.6792.151.2699.923.780.08-97.9611.5916.1516.38-14.11
2018 (5)36.71-0.2417.78-1.113.775.5418.470.0513.00-7.2817.57-5.0810.07-10.810.75-5.0623.482.4491.0034.6296.28-1.163.7745.819.98019.07-3.74
2017 (4)36.801.4317.983.933.57-0.7718.465.4914.029.0218.5110.3811.296.710.79-1.2522.923.0667.602.2897.41-1.492.59131.930.00019.815.77
2016 (3)36.284.8917.30-7.493.60-8.3617.50-11.1212.86-11.9216.77-4.3410.58-9.420.801.2722.24-7.1866.097.198.884.071.12-77.60.00018.734.52
2015 (2)34.597.7618.709.613.93-4.1919.699.8214.6021.8717.5315.7911.688.150.79-10.2323.966.9261.7145.2395.02-0.174.983.450.00017.928.87
2014 (1)32.10017.0604.10-20.9417.93011.98015.14010.8000.882.3322.4117.7642.49-2.6195.18-11.574.8200.00016.463.98

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