玩股撇步(動畫小學堂)  

  • 毛利率代表著產品的競爭優勢, 要和同一個產業做比較. 如果毛利率很低的話, 就要看公司的營收規模是否夠大
  • 毛利率從谷底回升, 或許就是開始反轉的訊號
  • 營益率代表著公司的經營效率
  • 在不大幅舉債的前提下, ROE可以看出公司的經營品質
  • 穩定或持續提升的毛利率和營益率十分重要, 要當心持續下滑的毛利率和營益率
  • 本業收入比高的公司, 才容易預估財測, 值得花心力去研究
  • 無形資產佔總資產比高的公司, 可能代表這家公司是透過併購來成長. 但如果佔比高的不合理, 則要當心
  • 併購後有沒有發揮1+1>2, 營益率是一個很好的觀察指標
  • 要檢視ROE上升或下滑的原因, 根據杜邦分析不外乎是利潤率, 營收, 財務槓桿的增減
  • 租賃業要觀察延滯率(在銀行稱為逾放比率)的變化. 如果越來越多客戶拖延還錢(延滯率上升), 就代表接下來放款的錢也會變少(放款率下降)
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近20季
營業毛利率 QoQ YoY營業利益率 QoQ YoY稅前淨利率 QoQ YoY稅後淨利率 QoQ YoY股東權益報酬率 QoQ YoY資產報酬率 QoQ YoY總資產周轉率 QoQ YoYEBITDA利潤率 QoQ YoY財務槓桿 QoQ YoY本業收入比 QoQ YoY業外獲益比 QoQ YoY用人費用率 QoQ YoY
23Q4 (20)33.821.083.4915.17-11.7518.7914.19-25.7126.1310.30-24.7618.662.44-44.429.911.62-40.8814.890.15-21.05-6.2517.77-18.2621.4656.60-3.4-9.7106.6718.32-5.52-6.67-167.6948.3320.6718.6610.65
23Q3 (19)33.4614.863.6617.194.1214.4519.10-4.642.2513.69-0.8-1.374.39-5.18-3.942.74-5.521.480.19-9.520.021.74-3.632.1158.59-16.91-12.5990.159.6812.259.85-44.7-49.9717.4212.61-1.47
23Q2 (18)29.13-9.93-9.1716.51-0.48-9.0920.0320.95-0.1513.8011.65-4.894.6324.13-7.212.9020.830.350.2110.5310.5322.5617.01-0.2770.5124.8-10.0682.19-17.81-9.4617.81093.1515.47-7.421.05
23Q1 (17)32.34-1.04-1.0716.5929.91-2.316.5647.2-12.5712.3642.4-13.993.7368.02-21.312.4070.21-10.780.1918.755.5619.2831.78-10.9556.50-9.86-24.86100.00-11.4311.430.00100.0-100.016.71-10.55-4.84
22Q4 (16)32.681.24-5.5512.77-14.98-20.8811.25-39.78-26.618.68-37.46-22.572.22-51.42-46.121.41-47.78-39.480.16-15.79-20.014.63-31.28-19.1362.68-6.49-26.2112.9040.587.14-12.90-165.55-140.018.685.665.96
22Q3 (15)32.280.65-2.1215.02-17.29-20.7418.68-6.88-0.913.88-4.340.294.57-8.42-15.992.70-6.57-16.410.190.0-17.3921.29-5.88-0.6567.03-14.5-13.1480.31-11.53-20.3319.69113.512540.9417.6815.4811.69
22Q2 (14)32.07-1.9-3.9218.166.95-10.7620.065.915.8614.510.974.094.995.27-3.112.897.43-7.960.195.56-13.6422.624.483.6278.404.2719.3390.781.16-15.659.22-10.11220.8815.31-12.81-0.46
22Q1 (13)32.69-5.52-1.816.985.2-5.1418.9423.551.8814.3728.197.244.7415.0511.792.6915.455.490.18-10.0-5.2621.6519.68-2.375.19-11.4710.6589.74-14.84-6.3110.26290.77143.5917.56-0.4-5.08
21Q4 (12)34.604.9121.0216.14-14.8334.0515.33-18.6746.9811.21-19.048.874.12-24.2649.282.33-27.8639.520.20-13.04-4.7618.09-15.5933.984.9310.0618.24105.384.53-9.9-5.38-566.6764.7617.6311.37-12.59
21Q3 (11)32.98-1.2-1.7918.95-6.88-4.0518.85-0.532.1713.84-0.72-2.45.445.63-7.173.232.87-1.520.234.550.021.43-1.830.8977.1717.468.64100.81-6.34-5.86-0.8189.4388.6115.832.933.33
21Q2 (10)33.380.276.1420.3513.691.818.951.94-0.1113.944.034.975.1521.46-9.493.1423.14-2.180.2215.79-8.3321.83-1.490.3765.70-3.31-29.58107.6312.361.74-7.63-281.14-31.8415.38-16.860
21Q1 (9)33.2916.44-0.4517.9048.67-7.318.5978.24-4.8113.4077.95-3.744.2453.62-27.652.5552.69-19.560.19-9.52-13.6422.1664.03-2.2167.95-5.4-2.3395.79-18.09-3.364.21127.6375.7918.50-8.2814.06
20Q4 (8)28.59-14.86-22.9212.04-39.04-36.5610.43-43.47-35.547.53-46.9-33.192.76-52.9-50.891.67-49.09-36.260.21-8.7-8.713.51-36.39-28.3371.831.13-38.14116.959.22-0.22-15.25-115.4711.3320.1731.6612.49
20Q3 (7)33.586.770.2719.75-1.27.3418.45-2.741.7714.186.784.55.862.99-21.973.282.18-4.650.23-4.17-8.021.24-2.343.7171.03-23.87-43.54107.081.225.08-7.08-22.38-271.6815.3200.0
20Q2 (6)31.45-5.955.1119.993.5226.8418.97-2.8719.1613.28-4.612.545.69-2.9-59.213.211.26-48.310.249.09-52.9421.75-4.0217.8993.3034.11-35.65105.796.736.9-5.79-753.72-652.480.00-100.0-100.0
20Q1 (5)33.44-9.847.7319.311.742.3319.5320.71.0313.9223.51-5.885.864.27-31.223.1720.99-19.130.22-4.35-15.3822.6620.214.3369.57-40.09-45.0799.12-15.431.720.88105.14-65.4916.22-9.547.63
19Q4 (4)37.0910.750.018.983.150.016.18-10.760.011.27-16.950.05.62-25.170.02.62-23.840.00.23-8.00.018.85-7.960.0116.12-7.70.0117.2015.010.0-17.20-803.230.017.9317.040.0
19Q3 (3)33.4911.930.018.4016.750.018.1313.880.013.5715.00.07.51-46.160.03.44-44.610.00.25-50.980.020.4811.00.0125.81-13.220.0101.902.980.0-1.90-281.90.015.324.010.0
19Q2 (2)29.92-3.610.015.76-16.480.015.92-17.640.011.80-20.220.013.9563.730.06.2158.420.00.5196.150.018.45-15.060.0144.9814.470.098.951.560.01.05-59.160.014.73-2.260.0
19Q1 (1)31.040.00.018.870.00.019.330.00.014.790.00.08.520.00.03.920.00.00.260.00.021.720.00.0126.650.00.097.440.00.02.560.00.015.070.00.0
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近10年
營業毛利率 YoY營業利益率 YoY折舊負擔比率 YoY稅前淨利率 YoY稅後淨利率 YoY股東權益報酬率 YoY資產報酬率 YoY總資產周轉率 YoYEBITDA利潤率 YoY財務槓桿 YoY本業收入比 YoY業外獲益比 YoY無形資產佔總資產比 YoY用人費用率 YoY
2023 (10)32.04-1.1416.443.532.111.3917.721.0812.70-2.7615.03-13.129.69-5.830.74-3.920.541.1356.60-9.792.862.497.14-23.980.09198.7217.350.81
2022 (9)32.41-3.4315.88-13.62.08-7.6617.53-2.2313.06-0.3817.30-10.0410.29-6.280.77-6.120.31-2.5462.68-26.290.60-11.669.4000.03-55.4417.212.81
2021 (8)33.565.5718.382.82.253.8917.935.8413.116.5919.23-9.4610.98-3.60.82-8.8920.844.6284.9318.24102.56-2.7-2.5600.06-42.1416.742.2
2020 (7)31.79-2.3317.883.952.1730.6716.942.4812.301.5721.24-17.9911.39-7.10.90-9.0919.924.5771.83-38.14105.411.49-5.4100.11-4.5316.384.6
2019 (6)32.556.3717.2010.971.661.4216.5310.8712.1113.9225.9013.2512.2622.480.997.6119.059.61116.12-1.64103.860.2-4.1100.12-36.9815.66-6.56
2018 (5)30.606.7315.5047.621.63-10.6514.9140.7910.6331.7222.8722.3610.0128.990.920.017.3827.51118.06-24.73103.654.9-4.0100.18-16.4816.76-16.41
2017 (4)28.67-16.1510.50-21.351.838.0210.59-20.388.07-21.818.69-23.317.76-27.070.92-9.813.63-12.52156.857.5698.81-1.690.6000.22020.05-6.96
2016 (3)34.1935.3513.3581.631.69-4.4413.3058.3310.3268.3524.37010.6401.02015.5845.47145.8224.6100.5114.58-0.5100.00021.554.71
2015 (2)25.2607.3501.7708.4006.1300.0000.0000.00010.710117.03087.72012.2800.00020.580

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