玩股撇步(動畫小學堂)  

  • 毛利率代表著產品的競爭優勢, 要和同一個產業做比較. 如果毛利率很低的話, 就要看公司的營收規模是否夠大
  • 毛利率從谷底回升, 或許就是開始反轉的訊號
  • 營益率代表著公司的經營效率
  • 在不大幅舉債的前提下, ROE可以看出公司的經營品質
  • 穩定或持續提升的毛利率和營益率十分重要, 要當心持續下滑的毛利率和營益率
  • 本業收入比高的公司, 才容易預估財測, 值得花心力去研究
  • 無形資產佔總資產比高的公司, 可能代表這家公司是透過併購來成長. 但如果佔比高的不合理, 則要當心
  • 併購後有沒有發揮1+1>2, 營益率是一個很好的觀察指標
  • 要檢視ROE上升或下滑的原因, 根據杜邦分析不外乎是利潤率, 營收, 財務槓桿的增減
  • 租賃業要觀察延滯率(在銀行稱為逾放比率)的變化. 如果越來越多客戶拖延還錢(延滯率上升), 就代表接下來放款的錢也會變少(放款率下降)
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近20季
營業毛利率 QoQ YoY營業利益率 QoQ YoY稅前淨利率 QoQ YoY稅後淨利率 QoQ YoY股東權益報酬率 QoQ YoY資產報酬率 QoQ YoY總資產周轉率 QoQ YoYEBITDA利潤率 QoQ YoY財務槓桿 QoQ YoY本業收入比 QoQ YoY業外獲益比 QoQ YoY用人費用率 QoQ YoY
23Q4 (20)22.20-6.05-8.943.29-55.36-52.66-2.59-117.38-180.94-1.54-112.25-166.67-0.39-110.63-145.35-0.05-102.89-110.870.12-7.69-20.03.83-81.81-53.63111.82-8.01-20.07-126.92-355.47-158.93223.08343.33293.3316.080.19-11.5
23Q3 (19)23.6314.265.267.37113.62-13.514.9057.84-4.8512.5754.81.533.6747.39-35.611.7347.86-23.450.130.0-23.5321.0635.783.64121.56-15.24-20.8349.6836.27-8.7750.32-20.8110.4916.05-6.636.01
23Q2 (18)20.68-5.61-7.883.45-47.57-58.039.4438.42-20.08.1248.99-12.312.4933.16-34.821.1728.57-18.180.13-7.14-7.1415.5125.59-10.14143.415.45-21.5636.46-62.08-47.6963.541552.08109.6917.197.39.49
23Q1 (17)21.91-10.131.156.58-5.32-26.236.82113.12-43.315.45135.93-42.511.87117.44-60.880.9197.83-47.70.14-6.67-22.2212.3549.52-23.24136.00-2.78-30.7196.15-55.3629.313.85103.33-85.016.02-11.8318.23
22Q4 (16)24.388.624.266.95-18.4390.933.20-79.570.952.31-81.3452.980.86-84.9138.710.46-79.6553.330.15-11.76-6.258.26-59.351.6139.89-8.9-19.91215.38295.4986.28-115.38-353.37-638.4618.1720.0111.75
22Q3 (15)22.450.01.548.523.65-3.8415.6632.7197.4812.3833.6982.065.7049.2178.682.2658.0463.770.1721.43-15.020.3217.7366.42153.55-16.0112.6554.46-21.86-50.9945.5450.28472.615.14-3.571.54
22Q2 (14)22.453.6513.568.22-7.8590.2811.80-1.91453.999.26-2.32363.03.82-20.08344.191.43-17.82240.480.14-22.22-22.2217.267.27151.6182.83-6.8528.8369.70-6.27-65.9330.3018.18128.9915.7015.87-3.8
22Q1 (13)21.6610.45.568.92145.0580.212.03279.592.799.48527.8198.334.78670.97104.271.74480.064.150.1812.5-14.2916.0997.9153.24196.2812.3854.0574.36-35.69-5.7225.64264.121.3713.55-16.67-16.1
21Q4 (12)19.62-11.26-6.533.64-58.92-17.083.17-60.0342.151.51-77.79-46.260.62-80.56-51.180.30-78.26-50.820.16-20.0-20.08.13-33.4214.03174.6628.1326.26115.624.06-40.84-15.62-27.8483.6316.269.057.4
21Q3 (11)22.1111.841.668.86105.0947.677.93272.399.256.80240.0153.733.19270.93175.01.38228.57137.930.2011.115.2612.2177.9936.12136.31-3.957.83111.11-45.68-27.27-12.2288.3175.5614.91-8.647.27
21Q2 (10)19.77-3.651.444.32-12.73700.02.13-65.87186.592.00-58.16261.290.86-63.25320.510.42-60.38481.820.18-14.2928.576.86-34.6754.16141.9211.3912.47204.55159.33969.32-104.55-594.85-188.8616.321.050
21Q1 (9)20.52-2.24-6.34.9512.76-10.496.24179.82-21.314.7870.11-19.662.3484.25-8.241.0673.77-12.40.215.010.5310.5047.27-17.97127.41-7.895.6278.87-59.6513.7621.13122.13-31.1116.156.6713.97
20Q4 (8)20.99-3.49-12.584.39-26.83-10.952.23-43.97-29.872.814.8522.711.279.4829.590.615.1719.610.205.265.267.13-20.51-14.1138.339.4310.27195.4527.9323.22-95.45-90.91-73.0115.148.92-20.61
20Q3 (7)21.7511.61.456.001011.11-9.773.98261.79-56.932.68316.13-63.931.16397.44-67.690.58627.27-65.880.1935.71-13.648.97101.57-34.43126.410.183.62152.78749.31110.35-50.00-142.5-275.9313.900-8.31
20Q2 (6)19.49-11.0-4.830.54-90.24-88.46-2.46-131.02-124.48-1.24-120.84-117.15-0.39-115.29-111.89-0.11-109.09-106.830.14-26.32-33.334.45-65.23-69.69126.184.65.72-23.53-133.94-150.72117.65283.63119.460.00-100.0-100.0
20Q1 (5)21.90-8.797.095.5312.178.017.93149.3714.765.95159.835.682.55160.27.591.21137.251.680.190.0-5.012.8054.2210.73120.63-3.8410.0869.33-56.29-6.5530.67155.5818.8314.17-25.69-12.37
19Q4 (4)24.0111.990.04.93-25.860.03.18-65.580.02.29-69.180.00.98-72.70.00.51-70.00.00.19-13.640.08.30-39.330.0125.452.840.0158.62118.390.0-55.17-294.130.019.0725.790.0
19Q3 (3)21.444.690.06.6542.090.09.24-8.060.07.432.770.03.599.450.01.705.590.00.224.760.013.68-6.810.0121.992.210.072.6356.560.028.42-46.980.015.16-4.470.0
19Q2 (2)20.480.150.04.68-8.590.010.0545.440.07.2328.420.03.2838.40.01.6135.290.00.215.00.014.6826.990.0119.358.920.046.39-37.470.053.61107.730.015.87-1.860.0
19Q1 (1)20.450.00.05.120.00.06.910.00.05.630.00.02.370.00.01.190.00.00.200.00.011.560.00.0109.580.00.074.190.00.025.810.00.016.170.00.0
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近10年
營業毛利率 YoY營業利益率 YoY折舊負擔比率 YoY稅前淨利率 YoY稅後淨利率 YoY股東權益報酬率 YoY資產報酬率 YoY總資產周轉率 YoYEBITDA利潤率 YoY財務槓桿 YoY本業收入比 YoY業外獲益比 YoY無形資產佔總資產比 YoY用人費用率 YoY
2023 (10)22.11-2.645.24-35.944.6619.717.26-32.96.23-26.537.21-50.313.73-39.150.51-23.8813.26-14.89111.82-20.0772.46-4.127.8714.010.1332.6316.324.68
2022 (9)22.7110.518.1848.193.89-3.7110.82117.278.48119.1214.51103.226.13105.70.67-6.9415.5863.66139.89-19.9175.56-32.0624.4400.10-15.1115.59-1.89
2021 (8)20.55-2.845.5226.034.04-13.394.9850.03.8736.277.1456.242.9834.230.724.359.5210.83174.6626.26111.21-15.51-10.7500.12-31.8815.893.72
2020 (7)21.15-2.044.38-18.594.6713.73.32-55.322.84-50.264.57-55.22.22-55.150.69-15.858.59-29.18138.3310.27131.6281.46-31.6200.17-43.6315.32-7.26
2019 (6)21.597.575.3827.194.1021.237.43-19.155.71-10.3610.20-12.074.95-9.010.822.512.13-8.45125.4511.1972.5457.5827.46-49.110.31-14.4616.52-9.13
2018 (5)20.07-12.44.23-42.843.3811.779.195.396.377.0611.60-17.445.44-8.420.80-15.7913.258.08112.82-21.9146.03-45.7753.97256.930.36-27.6118.1812.85
2017 (4)22.91-3.827.40-23.323.03-10.948.7213.845.9522.4314.0521.655.9416.470.95-4.0412.266.52144.48-8.384.88-32.5615.1200.49016.11-7.73
2016 (3)23.824.79.6520.633.40-20.127.6618.944.86-3.1911.55-7.895.10-4.140.994.2111.510.44157.5528.28125.850.97-25.8500.00017.46-7.91
2015 (2)22.7523.248.0059.684.269.826.4486.675.02132.4112.5480.435.3280.340.95-6.8611.4638.07122.82-45.36124.65-14.84-23.9400.00018.963.89
2014 (1)18.4605.0103.88-24.823.4502.1606.9502.9501.02-2.868.30-8.39224.778.84146.3891.8-44.9300.00018.25-7.64

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