玩股撇步(動畫小學堂)  

  • 毛利率代表著產品的競爭優勢, 要和同一個產業做比較. 如果毛利率很低的話, 就要看公司的營收規模是否夠大
  • 毛利率從谷底回升, 或許就是開始反轉的訊號
  • 營益率代表著公司的經營效率
  • 在不大幅舉債的前提下, ROE可以看出公司的經營品質
  • 穩定或持續提升的毛利率和營益率十分重要, 要當心持續下滑的毛利率和營益率
  • 本業收入比高的公司, 才容易預估財測, 值得花心力去研究
  • 無形資產佔總資產比高的公司, 可能代表這家公司是透過併購來成長. 但如果佔比高的不合理, 則要當心
  • 併購後有沒有發揮1+1>2, 營益率是一個很好的觀察指標
  • 要檢視ROE上升或下滑的原因, 根據杜邦分析不外乎是利潤率, 營收, 財務槓桿的增減
  • 租賃業要觀察延滯率(在銀行稱為逾放比率)的變化. 如果越來越多客戶拖延還錢(延滯率上升), 就代表接下來放款的錢也會變少(放款率下降)
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近20季
營業毛利率 QoQ YoY營業利益率 QoQ YoY稅前淨利率 QoQ YoY稅後淨利率 QoQ YoY股東權益報酬率 QoQ YoY資產報酬率 QoQ YoY總資產周轉率 QoQ YoYEBITDA利潤率 QoQ YoY財務槓桿 QoQ YoY本業收入比 QoQ YoY業外獲益比 QoQ YoY用人費用率 QoQ YoY
23Q4 (20)34.279.846.136.4029.82-59.625.9173.31-57.395.3166.98-61.491.0174.14-61.60.9060.71-56.310.157.147.1411.7822.45-39.5329.566.6-9.63105.00-23.0-8.36-10.0078.031.4345.803.2530.75
23Q3 (19)31.207.18-24.164.93-21.62-71.863.41-75.52-82.73.18-75.16-79.380.58-76.13-85.20.56-71.13-80.760.140.0-22.229.62-51.76-59.7327.73-29.33-26.21136.36205.1953.62-45.45-182.17-504.5544.362.244.89
23Q2 (18)29.11-3.61-25.956.29303.21-67.6113.931501.15-34.2312.801964.52-23.082.432600.0-49.161.941041.18-43.440.1427.27-30.019.94136.54-19.1139.2439.99-1.3344.68-77.66-51.2255.32155.32557.6843.39-9.2317.05
23Q1 (17)30.20-6.47-17.821.56-90.16-90.10.87-93.73-93.90.62-95.5-94.370.09-96.58-96.860.17-91.75-91.630.11-21.43-38.898.43-56.72-52.8528.03-14.31-33.66200.0074.5583.1-100.00-585.71-828.5747.8036.4514.66
22Q4 (16)32.29-21.51-7.415.85-9.536.7313.87-29.63-8.3313.79-10.57-0.362.63-32.91-35.062.06-29.21-28.220.14-22.22-33.3319.48-18.465.0732.71-12.96-27.18114.5829.0917.81-14.58-229.79-1164.5835.03-17.176.8
22Q3 (15)41.144.6616.9717.52-9.7816.2619.71-6.9435.015.42-7.3334.673.92-17.9914.622.91-15.1619.260.18-10.0-14.2923.89-3.0832.0637.58-5.51-5.1588.76-3.08-13.711.2433.58493.2642.2914.0821.7
22Q2 (14)39.316.9713.1519.4223.2224.8121.1848.4225.716.6451.1415.964.7866.5525.793.4368.9731.420.2011.1111.1124.6537.8617.9439.77-5.87-8.1591.59-16.15-1.478.41178.119.4437.07-11.08-5.05
22Q1 (13)36.755.398.7315.766.1366.4214.27-5.6883.4211.01-20.4598.022.87-29.14137.192.03-29.27147.560.18-14.2928.5717.88-3.5635.4542.25-5.94-19.42109.2312.31-7.84-10.77-886.1551.5441.6927.1-2.14
21Q4 (12)34.87-0.85-2.1314.85-1.4615.0315.133.6364.9913.8420.8796.314.0518.42114.292.8717.62131.450.210.031.2518.542.4934.0644.9213.38-34.2397.26-5.44-30.81.37147.95103.3832.80-5.612.05
21Q3 (11)35.171.24-2.6315.07-3.1584.014.60-13.35331.9511.45-20.211068.373.42-10.01454.552.44-6.51876.00.2116.6750.018.09-13.4493.4839.62-8.5-34.66102.8610.65-56.48-2.86-140.5797.934.75-10.995.59
21Q2 (10)34.742.78-5.3915.5664.31279.5116.85116.58297.4114.35158.09451.923.80214.05763.642.61218.29552.50.1828.5763.6420.9058.3385.2843.30-17.41-31.4892.96-21.57-7.047.04131.69039.04-8.360
21Q1 (9)33.80-5.14-8.39.47-26.65-30.167.78-15.16-54.375.56-21.13-60.731.21-35.98-44.750.82-33.87-50.00.14-12.527.2713.20-4.56-45.3452.43-23.2427.66118.52-15.6748.15-22.2245.19-211.1142.6032.557.58
20Q4 (8)35.63-1.36-4.3712.9157.63-12.839.17171.3-64.437.05619.39-76.181.89759.09-66.841.24396.0-70.050.1614.2914.2913.8347.91-56.4568.3012.6371.22140.54-40.54145.2-40.5470.27-194.9832.14-2.340
20Q3 (7)36.12-1.632.188.1999.76-47.333.38-20.28-80.810.98-62.31-92.160.22-50.0-93.490.25-37.5-89.410.1427.27-22.229.35-17.11-57.7360.64-4.0438.01236.36136.36168.11-136.360-1251.5232.91016.25
20Q2 (6)36.72-0.38-8.344.10-69.76-79.484.24-75.13-80.352.60-81.64-83.670.44-79.91-90.130.40-75.61-87.30.110.0-42.1111.28-53.29-56.2663.1953.868.87100.0025.08.510.00-100.0-100.00.00-100.0-100.0
20Q1 (5)36.86-1.07-9.5513.56-8.44-39.3817.05-33.86-23.0914.16-52.16-10.322.19-61.58-44.841.64-60.39-44.590.11-21.43-38.8924.15-23.96-15.5641.072.969.080.0039.57-20.8320.00-53.142000.039.60021.55
19Q4 (4)37.265.40.014.81-4.760.025.7846.390.029.60136.80.05.7068.640.04.1475.420.00.14-22.220.031.7643.580.039.89-9.220.057.32-34.980.042.68260.430.00.00-100.00.0
19Q3 (3)35.35-11.760.015.55-22.170.017.61-18.40.012.50-21.480.03.38-24.220.02.36-25.080.00.18-5.260.022.12-14.230.043.94-24.290.088.16-4.340.011.8450.990.028.31-9.00.0
19Q2 (2)40.06-1.690.019.98-10.680.021.58-2.660.015.920.820.04.4612.340.03.156.420.00.195.560.025.79-9.830.058.0454.030.092.16-8.80.07.84845.10.031.11-4.510.0
19Q1 (1)40.750.00.022.370.00.022.170.00.015.790.00.03.970.00.02.960.00.00.180.00.028.600.00.037.680.00.0101.050.00.0-1.050.00.032.580.00.0
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近10年
營業毛利率 YoY營業利益率 YoY折舊負擔比率 YoY稅前淨利率 YoY稅後淨利率 YoY股東權益報酬率 YoY資產報酬率 YoY總資產周轉率 YoYEBITDA利潤率 YoY財務槓桿 YoY本業收入比 YoY業外獲益比 YoY無形資產佔總資產比 YoY用人費用率 YoY
2023 (10)31.24-17.24.98-71.184.9246.836.39-63.655.82-59.334.04-71.793.54-66.670.53-26.3912.74-41.2629.56-9.6378.48-19.9721.521234.180.988.9245.2115.36
2022 (9)37.738.717.2823.253.35-3.7917.5826.0214.3122.7314.3215.310.6231.110.725.8821.6921.3132.71-27.1898.06-2.751.6100.9015.4139.196.47
2021 (8)34.71-4.2214.0240.483.48-28.2413.9567.8711.6692.4112.42165.388.10135.470.6836.017.8824.1744.92-34.23100.83-15.97-0.4200.7857.236.816.14
2020 (7)36.24-5.89.98-45.884.8513.058.31-61.356.06-65.614.68-73.073.44-73.230.50-28.5714.40-46.2368.3071.22120.0040.07-20.0000.5068.7634.687.77
2019 (6)38.47-6.2918.44-22.394.2962.421.50-10.4517.622.217.38-13.4912.85-12.940.70-15.6626.78-2.7239.89-3.3485.67-13.3314.331149.210.29-1.8932.18-2.51
2018 (5)41.050.2923.7612.392.64-31.4824.0112.317.2416.6420.0928.9514.7632.380.8312.1627.536.2541.273.298.85-0.131.1512.390.302.5233.01-14.77
2017 (4)40.932.421.147.263.86-20.4221.3811.8214.7817.4915.5811.3711.1525.990.7410.4525.913.2739.99-12.6798.98-4.011.0200.29038.731.1
2016 (3)39.97-0.9419.71-5.654.857.7619.12-5.6712.58-7.313.99-20.968.85-9.880.67-4.2925.09-1.7645.79-48.36103.11-0.06-3.1100.00038.311.32
2015 (2)40.350.7220.89-8.384.5015.4820.27-12.2513.57-12.7917.70-9.329.82-18.840.70-7.8925.54-7.7688.675.48103.174.71-3.1700.00037.81-2.8
2014 (1)40.06022.8003.90-1.8523.10015.56019.52012.1000.76027.691.584.0690.498.53-3.141.4700.00038.901.17

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