玩股撇步(動畫小學堂)  

  • 毛利率代表著產品的競爭優勢, 要和同一個產業做比較. 如果毛利率很低的話, 就要看公司的營收規模是否夠大
  • 毛利率從谷底回升, 或許就是開始反轉的訊號
  • 營益率代表著公司的經營效率
  • 在不大幅舉債的前提下, ROE可以看出公司的經營品質
  • 穩定或持續提升的毛利率和營益率十分重要, 要當心持續下滑的毛利率和營益率
  • 本業收入比高的公司, 才容易預估財測, 值得花心力去研究
  • 無形資產佔總資產比高的公司, 可能代表這家公司是透過併購來成長. 但如果佔比高的不合理, 則要當心
  • 併購後有沒有發揮1+1>2, 營益率是一個很好的觀察指標
  • 要檢視ROE上升或下滑的原因, 根據杜邦分析不外乎是利潤率, 營收, 財務槓桿的增減
  • 租賃業要觀察延滯率(在銀行稱為逾放比率)的變化. 如果越來越多客戶拖延還錢(延滯率上升), 就代表接下來放款的錢也會變少(放款率下降)
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近20季
營業毛利率 QoQ YoY營業利益率 QoQ YoY稅前淨利率 QoQ YoY稅後淨利率 QoQ YoY股東權益報酬率 QoQ YoY資產報酬率 QoQ YoY總資產周轉率 QoQ YoYEBITDA利潤率 QoQ YoY財務槓桿 QoQ YoY本業收入比 QoQ YoY業外獲益比 QoQ YoY用人費用率 QoQ YoY
23Q4 (20)23.50-5.81-29.32-4.4935.67-157.86-3.7947.8-158.94-7.74-24.44-223.84-0.89-34.85-212.66-0.43-38.71-170.490.0814.290.011.5728.13-41.8353.030.76-1.52115.3815.38-4.51-15.38-438.4626.1527.33-6.8818.01
23Q3 (19)24.95-11.52-27.09-6.98-728.83-192.7-7.26-1750.0-184.62-6.22-380.18-159.29-0.66-327.59-138.82-0.31-206.9-127.430.07-22.22-30.09.03-32.61-53.2652.63-4.15-11.26100.00-50.014.294.55103.03-63.6429.358.4618.35
23Q2 (18)28.20-9.67-19.011.11-66.36-92.30.44-80.53-96.912.22149.44-80.680.29190.0-85.280.2961.11-77.170.0928.57-10.013.40-20.76-44.754.91-1.82-16.7200.0045.4597.14-150.00-200.0-10250.027.06-8.4312.66
23Q1 (17)31.22-6.11-10.393.30-57.47-74.482.26-64.85-83.970.89-85.76-92.160.10-87.34-94.710.18-70.49-85.250.07-12.5-30.016.91-14.98-31.7955.933.86-13.87137.5013.7948.77-50.00-140.0-760.029.5527.5919.73
22Q4 (16)33.25-2.83-4.737.763.05-31.276.43-25.06-42.076.25-40.42-28.90.79-53.53-45.140.61-46.02-35.110.08-20.0-20.019.892.95-7.6653.85-9.21-12.92120.8338.118.46-20.83-266.67-941.6723.16-6.61-10.92
22Q3 (15)34.22-1.72-2.787.53-47.74-48.958.58-39.79-40.7510.49-8.7-22.811.70-13.71-38.851.13-11.02-34.30.100.0-16.6719.32-20.26-15.2659.31-10.03-11.3687.50-13.75-13.5712.50962.51112.524.803.2510.42
22Q2 (14)34.82-0.06-4.0214.4111.45-23.6814.251.06-20.1711.491.23-22.421.974.23-38.631.274.1-33.510.100.0-16.6724.23-2.26-4.9165.921.51-5.15101.459.76-4.19-1.45-119.1375.3624.02-2.6711.0
22Q1 (13)34.84-0.17-3.8912.9314.53-10.5214.1027.036.1711.3529.129.981.8931.258.01.2229.7914.020.100.011.1124.7915.096.8164.945.01-21.4792.42-9.39-16.117.58478.79189.3924.68-5.085.16
21Q4 (12)34.90-0.851.6911.29-23.4637.3511.10-23.3413.968.79-35.3227.021.44-48.235.850.94-45.3540.30.10-16.6711.1121.54-5.535.5961.84-7.58-18.27102.000.7620.55-2.00-62.0-113.026.0015.7630.46
21Q3 (11)35.20-2.98-2.9214.75-21.873.4414.48-18.884.4713.59-8.2418.792.78-13.444.791.72-9.9544.540.120.033.3322.80-10.52-6.1766.91-3.73-12.89101.23-4.39-2.08-1.2379.0163.5822.463.7912.19
21Q2 (10)36.280.084.718.8830.6644.2317.8534.4150.6314.8143.5139.063.2183.4364.621.9178.550.390.1233.339.0925.489.7819.3469.50-15.95-14.56105.88-3.89-4.71-5.8830.5947.0621.64-7.80
21Q1 (9)36.255.6217.1214.4575.79309.3513.2836.3463.3510.3249.1380.741.7565.09165.151.0759.7114.00.090.028.5723.2113.774.6482.699.2939.26110.1730.2164.41-8.47-155.08-115.6523.4717.76-4.63
20Q4 (8)34.32-5.3519.968.22-42.36239.679.74-29.73504.976.92-39.51397.841.06-44.79457.890.67-43.7252.630.090.00.020.40-16.0548.4775.66-1.541.5584.62-18.16-36.5415.38553.85130.7719.93-0.45-9.45
20Q3 (7)36.264.658.314.268.94230.0913.8616.96250.8911.447.42135.391.92-1.54209.681.19-6.3147.920.09-18.1812.524.3013.8243.6276.81-5.5740.88103.39-6.95-4.0-3.3969.4955.9320.020-23.41
20Q2 (6)34.6511.95-3.8313.09270.8290.8211.8545.7698.4910.6586.51108.011.95195.45186.761.27154.0144.230.1157.1422.2221.35-3.7416.2981.3436.9846.43111.11166.67-2.78-11.11-120.5122.220.00-100.0-100.0
20Q1 (5)30.958.18-3.943.5345.87-9.958.13404.9725.855.71310.7923.330.66247.3713.790.50163.166.380.07-22.22-12.522.1861.4313.9259.3811.0925.2741.67-68.75-29.4954.17208.3332.4124.6111.81-6.74
19Q4 (4)28.61-14.550.02.42-43.980.01.61-59.240.01.39-71.40.00.19-69.350.00.19-60.420.00.0912.50.013.74-18.790.053.45-1.960.0133.3323.810.0-50.00-550.00.022.01-15.80.0
19Q3 (3)33.48-7.080.04.32-37.030.03.95-33.840.04.86-5.080.00.62-8.820.00.48-7.690.00.08-11.110.016.92-7.840.054.52-1.850.0107.69-5.770.0-7.6946.150.026.142.390.0
19Q2 (2)36.0311.820.06.8675.00.05.97-7.590.05.1210.580.00.6817.240.00.5210.640.00.0912.50.018.36-5.70.055.5517.190.0114.2993.410.0-14.29-134.920.025.53-3.260.0
19Q1 (1)32.220.00.03.920.00.06.460.00.04.630.00.00.580.00.00.470.00.00.080.00.019.470.00.047.400.00.059.090.00.040.910.00.026.390.00.0
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近10年
營業毛利率 YoY營業利益率 YoY折舊負擔比率 YoY稅前淨利率 YoY稅後淨利率 YoY股東權益報酬率 YoY資產報酬率 YoY總資產周轉率 YoYEBITDA利潤率 YoY財務槓桿 YoY本業收入比 YoY業外獲益比 YoY無形資產佔總資產比 YoY用人費用率 YoY
2023 (10)27.07-21.17-1.53012.4225.86-1.870-2.440-1.140-0.2500.30-23.0812.85-42.253.03-1.5280.77-17.5819.23669.230.27-21.3828.2616.73
2022 (9)34.34-3.7310.84-28.079.8724.5911.09-23.0410.10-16.86.26-30.374.32-23.540.39-11.3622.23-4.8453.85-12.9298.00-6.162.5000.3597.2324.214.17
2021 (8)35.673.9315.0744.97.92-15.9214.4129.0112.1434.898.9964.655.6552.290.4418.9223.365.6161.84-18.27104.4412.03-4.4400.18-17.5623.2414.88
2020 (7)34.325.2410.40136.369.42-16.9411.17147.679.00125.05.46161.243.71116.960.375.7122.1228.6875.6641.5593.22-3.676.78320.340.21-24.5720.23-19.11
2019 (6)32.61-12.694.40-60.6111.3424.654.51-64.434.00-60.02.09-67.141.71-64.380.35-22.2217.19-24.1153.4514.7296.7710.021.61-86.60.28-7.1325.0114.04
2018 (5)37.35-4.1311.17-14.089.10-9.4112.68-6.1410.00-9.096.363.584.80-3.810.452.2722.65-6.2146.5935.7187.96-8.8312.04242.20.30021.93-3.9
2017 (4)38.96-7.9413.00-15.1410.04-15.113.510.8211.00-2.746.1419.694.9917.410.4422.2224.15-6.6134.3381.6496.48-15.833.5200.00022.82-8.13
2016 (3)42.32-9.0915.32-32.4511.8330.3813.40-40.4411.31-35.745.13-45.134.25-42.720.36-12.225.86-20.5518.90-38.85114.6313.89-14.6300.00024.8413.01
2015 (2)46.55-7.3422.68-22.259.0731.7322.50-28.1217.60-27.339.35-35.117.42-36.20.41-14.5832.55-16.8630.913.24100.657.88-0.6500.00021.9820.64
2014 (1)50.24029.1706.8932.3831.30024.22014.41011.6300.482.1339.15-20.229.9452.2193.30-0.426.706.280.00018.2215.32

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