玩股撇步(動畫小學堂)  

  • 毛利率代表著產品的競爭優勢, 要和同一個產業做比較. 如果毛利率很低的話, 就要看公司的營收規模是否夠大
  • 毛利率從谷底回升, 或許就是開始反轉的訊號
  • 營益率代表著公司的經營效率
  • 在不大幅舉債的前提下, ROE可以看出公司的經營品質
  • 穩定或持續提升的毛利率和營益率十分重要, 要當心持續下滑的毛利率和營益率
  • 本業收入比高的公司, 才容易預估財測, 值得花心力去研究
  • 無形資產佔總資產比高的公司, 可能代表這家公司是透過併購來成長. 但如果佔比高的不合理, 則要當心
  • 併購後有沒有發揮1+1>2, 營益率是一個很好的觀察指標
  • 要檢視ROE上升或下滑的原因, 根據杜邦分析不外乎是利潤率, 營收, 財務槓桿的增減
  • 租賃業要觀察延滯率(在銀行稱為逾放比率)的變化. 如果越來越多客戶拖延還錢(延滯率上升), 就代表接下來放款的錢也會變少(放款率下降)
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近20季
營業毛利率 QoQ YoY營業利益率 QoQ YoY稅前淨利率 QoQ YoY稅後淨利率 QoQ YoY股東權益報酬率 QoQ YoY資產報酬率 QoQ YoY總資產周轉率 QoQ YoYEBITDA利潤率 QoQ YoY財務槓桿 QoQ YoY本業收入比 QoQ YoY業外獲益比 QoQ YoY用人費用率 QoQ YoY
23Q4 (20)16.37-23.5-30.13-7.27-745.35-323.012.90137.7320.293.66119.165128.571.29122.414200.00.7275.61300.00.147.690.08.6323.6442.64148.14-5.88-8.92-252.73-256.79-154.16352.73106.47196.223.464.8723.08
23Q3 (19)21.400.19-6.71-0.86-145.71-118.981.2279.41-81.491.6772.16-67.130.5870.59-70.850.4128.12-52.870.130.0-7.146.985.44-39.67157.40-3.92-8.95-70.83-41.67-202.71170.8313.89450.4622.37-10.8416.63
23Q2 (18)21.36-5.4-2.06-0.35-192.11-111.40.680-66.00.972525.011.490.343500.0-2.860.32100.028.00.1318.18-7.146.623.6-1.78163.82-4.63-9.47-50.000-132.14150.000381.2525.09-1.0634.82
23Q1 (17)22.58-3.6315.850.38-88.34108.330.00-100.0-100.0-0.04-157.14-106.78-0.01-133.33-105.880.16-11.11-5.880.11-21.4310.06.395.62-5.05171.785.61-5.070.00-100.0100.00.00100.0-100.025.3633.05-2.72
22Q4 (16)23.432.1425.093.26-28.04302.480.69-89.53-70.760.07-98.62-95.360.03-98.49-95.310.18-79.31-47.060.140.0-6.676.05-47.71-12.95162.65-5.91-11.81466.67576.67787.72-366.67-1281.48-316.1419.06-0.6318.09
22Q3 (15)22.945.1810.184.5347.56-20.676.59229.52.015.08483.9121.531.99468.574.740.87248.016.00.140.0-6.6711.5771.667.43172.87-4.47-10.4168.97-55.67-21.8731.03158.19164.6119.183.064.35
22Q2 (14)21.8111.98.723.07167.32-30.862.00308.16-44.290.8747.46-73.150.35105.88-79.770.2547.06-63.240.1440.0-22.226.740.15-8.3180.960.0-10.91155.56116.3725.41-53.33-105.08-121.8718.61-28.6217.71
22Q1 (13)19.494.068.94-4.56-183.23-29.550.49-79.24109.160.59-60.93113.750.17-73.44111.720.17-50.0145.950.10-33.33-9.096.73-3.17847.89180.96-1.89-11.81-950.00-1300.0-1532.311050.00518.952926.4726.0761.526.76
21Q4 (12)18.73-10.041014.88-1.61-128.292.882.36-63.47112.91.51-63.88109.690.64-66.32111.350.34-54.67119.10.150.025.06.95-35.47156.64184.44-4.41-4.52-67.86-176.87-154.85169.641346.43823.4216.14-12.19-32.3
21Q3 (11)20.823.7914.335.7128.6277.886.4679.94580.04.1829.01178.671.909.83295.830.7510.29167.860.15-16.6736.3610.7746.5348.14192.95-5.010.4588.27-28.84125.4311.73148.79-97.3818.3816.26-21.79
21Q2 (10)20.0612.13-0.944.44226.14263.243.59167.1394.263.24175.52535.291.73219.31810.530.68283.78257.890.1863.6438.467.35935.2174.58203.13-1.04.09124.0487.01-45.34-24.04-169.2980.4715.81-35.260
21Q1 (9)17.89964.883.71-3.5284.4234.08-5.3570.7729.05-4.2972.4636.54-1.4574.2928.57-0.3779.2135.090.11-8.3310.00.71105.79204.41205.196.225.3566.33-46.39-6.1634.69247.9518.3224.422.43-6.11
20Q4 (8)1.68-90.77-91.27-22.60-604.05-2012.15-18.30-2026.32-397.28-15.58-1138.67-414.19-5.64-1275.0-294.41-1.78-735.71-408.570.129.09-25.0-12.27-268.78-1852.86193.170.575.9123.72135.65319.05-23.45-105.25-132.8323.841.4536.78
20Q3 (7)18.21-10.07-23.42-3.21-18.01-164.590.95177.8715.851.50194.1238.890.48152.636.670.2847.37-6.670.11-15.38-21.437.2772.6827.1192.08-1.57-0.62-347.06-252.94-156.94447.06463.24187.7423.50031.07
20Q2 (6)20.2517.39-13.28-2.7249.06-243.16-1.2283.82-162.560.51107.54-58.20.19109.36-62.750.19133.33-38.710.1330.0-7.144.21719.12-39.42195.140.19-0.12226.92221.07131.46-123.08-519.72-6376.920.00-100.0-100.0
20Q1 (5)17.25-10.34-27.61-5.34-399.07-227.14-7.54-104.89-233.45-6.76-123.1-270.71-2.03-41.96-207.98-0.57-62.86-175.00.10-37.5-37.5-0.68-197.14-106.75194.776.78-6.0170.68139.39-5.3829.32-58.9513.226.0149.2344.82
19Q4 (4)19.24-19.090.0-1.07-121.530.0-3.68-548.780.0-3.03-380.560.0-1.43-417.780.0-0.35-216.670.00.1614.290.00.70-87.760.0182.41-5.620.029.52-95.160.071.43114.020.017.43-2.790.0
19Q3 (3)23.781.840.04.97161.580.00.82-57.950.01.08-11.480.00.45-11.760.00.30-3.230.00.140.00.05.72-17.70.0193.27-1.070.0609.52521.710.0-509.52-26085.710.017.93-9.120.0
19Q2 (2)23.35-2.010.01.90-54.760.01.95-65.490.01.22-69.190.00.51-72.870.00.31-59.210.00.14-12.50.06.95-31.050.0195.37-5.720.098.0431.250.01.96-92.430.019.739.860.0
19Q1 (1)23.830.00.04.200.00.05.650.00.03.960.00.01.880.00.00.760.00.00.160.00.010.080.00.0207.220.00.074.700.00.025.900.00.017.960.00.0
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近10年
營業毛利率 YoY營業利益率 YoY折舊負擔比率 YoY稅前淨利率 YoY稅後淨利率 YoY股東權益報酬率 YoY資產報酬率 YoY總資產周轉率 YoYEBITDA利潤率 YoY財務槓桿 YoY本業收入比 YoY業外獲益比 YoY無形資產佔總資產比 YoY用人費用率 YoY
2023 (10)20.40-7.52-2.0503.571.071.22-52.711.59-8.092.26-10.671.6914.190.551.857.16-8.79148.14-8.92-167.740267.741040.580.3523.4124.0417.96
2022 (9)22.0613.071.9712.573.5311.822.5810.731.736.792.53-9.961.482.780.54-10.07.8514.1162.65-11.8176.531.4323.47-4.40.282.4920.3811.98
2021 (8)19.5137.011.7503.16-21.512.3301.6202.8101.4400.6027.666.880184.44-4.5275.45-42.2324.5500.27-25.418.20-19.47
2020 (7)14.24-36.74-8.6204.0236.61-6.600-5.100-6.930-1.8800.47-25.4-0.480193.175.9130.60-35.9-30.6000.37-30.7122.6023.3
2019 (6)22.51-3.642.46-31.482.9531.191.21-70.560.81-76.321.48-77.881.11-59.780.63-3.085.88-25.76182.41-6.69203.76132.52-103.7600.53-16.3518.331.78
2018 (5)23.368.83.5902.25-5.524.1103.4206.6902.7600.6510.177.92363.16195.48-6.8887.63255.7812.58-83.310.6433.2418.01-13.37
2017 (4)21.47-2.5-0.5202.38-6.02-2.080-2.380-3.910-0.9900.59-10.611.71-68.16209.9245.1724.63-79.4475.3700.48020.796.07
2016 (3)22.02-18.381.36-67.622.53-2.781.13-75.380.67-80.971.05-79.250.81-69.430.661.545.37-35.53144.6016.72119.8230.99-19.8200.00019.607.28
2015 (2)26.9813.464.20-28.452.6013.474.59-51.013.52-53.075.06-56.342.65-53.180.65-7.148.33-33.31123.895.9391.4746.148.53-77.20.00018.2735.94
2014 (1)23.7805.8702.29-21.459.3707.50011.5905.6600.706.0612.4924.53116.96-4.0362.59-19.5337.4169.960.00013.44-7.25

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