玩股撇步(動畫小學堂)  

  • 毛利率代表著產品的競爭優勢, 要和同一個產業做比較. 如果毛利率很低的話, 就要看公司的營收規模是否夠大
  • 毛利率從谷底回升, 或許就是開始反轉的訊號
  • 營益率代表著公司的經營效率
  • 在不大幅舉債的前提下, ROE可以看出公司的經營品質
  • 穩定或持續提升的毛利率和營益率十分重要, 要當心持續下滑的毛利率和營益率
  • 本業收入比高的公司, 才容易預估財測, 值得花心力去研究
  • 無形資產佔總資產比高的公司, 可能代表這家公司是透過併購來成長. 但如果佔比高的不合理, 則要當心
  • 併購後有沒有發揮1+1>2, 營益率是一個很好的觀察指標
  • 要檢視ROE上升或下滑的原因, 根據杜邦分析不外乎是利潤率, 營收, 財務槓桿的增減
  • 租賃業要觀察延滯率(在銀行稱為逾放比率)的變化. 如果越來越多客戶拖延還錢(延滯率上升), 就代表接下來放款的錢也會變少(放款率下降)
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近20季
營業毛利率 QoQ YoY營業利益率 QoQ YoY稅前淨利率 QoQ YoY稅後淨利率 QoQ YoY股東權益報酬率 QoQ YoY資產報酬率 QoQ YoY總資產周轉率 QoQ YoYEBITDA利潤率 QoQ YoY財務槓桿 QoQ YoY本業收入比 QoQ YoY業外獲益比 QoQ YoY用人費用率 QoQ YoY
23Q4 (20)18.553.92-8.623.02-30.73-67.070.72-97.86-89.44-0.43-101.45-107.19-0.10-101.48-105.75-0.01-100.24-100.930.140.0-12.54.65-87.65-55.8864.713.39-18.72421.433151.02212.1-321.43-469.3-834.527.836.53-11.43
23Q3 (19)17.85-0.6720.364.36128.27323.333.68-22.6311.9729.68-27.319.126.76-22.65-20.754.16-20.61-10.150.147.69-17.6537.65-21.8911.4262.59-7.4-22.212.96193.83282.9587.04-8.95-9.917.35-10.9118.55
23Q2 (18)17.97-4.6214.821.91-40.5-70.8843.531826.11557.5540.833751.89825.858.743700.0429.75.242281.82469.570.138.33-27.7848.20571.31380.5667.59-4.91-31.624.41-96.95-95.5495.59327.0216532.358.250.2464.02
23Q1 (17)18.84-7.1955.963.21-64.9921.592.26-66.86-47.441.06-82.27-59.850.23-86.78-76.530.22-79.63-60.710.12-25.0-29.417.18-31.88-5.5371.08-10.71-35.89144.747.19134.65-42.11-22.42-209.888.23-6.954.12
22Q4 (16)20.3036.8861.119.17790.29277.376.82-77.33224.765.98-78.0149.871.74-79.6-3.331.08-76.6711.340.16-5.88-20.010.54-68.81102.379.61-1.04-34.85135.033889.0716.01-34.39-135.6-109.818.8442.5862.8
22Q3 (15)14.83-5.2474.881.03-84.3135.0330.08354.381342.9827.20516.782820.08.53416.972405.414.63403.266714.290.17-5.560.033.79236.898792.1180.45-18.61-41.693.39-96.58-97.2496.6116711.0558.926.2023.2616.1
22Q2 (14)15.6529.556.326.56148.48160.326.6253.95321.664.4167.05177.361.6568.37142.650.9264.2991.670.185.88-18.1810.0331.97145.8398.85-10.85-4.4898.8560.26-38.740.57-98.5100.945.03-5.8115.1
22Q1 (13)12.08-4.13-11.762.648.64-10.814.30104.7651.412.64-33.83-15.110.98-45.56-22.220.56-42.27-28.210.17-15.0-19.057.6045.8742.59110.88-9.2622.8761.68-47.01-40.6938.32333.741057.945.34-1.664.91
21Q4 (12)12.6048.58-17.162.43182.65-57.292.10186.78-61.543.99499.0-7.851.80586.49-23.730.971485.71-31.690.2017.65-31.035.211271.05-29.21122.19-11.4435.08116.39-5.2211.57-16.3922.13-279.15.431.699.26
21Q3 (11)8.48-42.39-55.65-2.94-216.67-127.95-2.42-254.14-123.14-1.00-162.89-111.76-0.37-154.41-108.33-0.07-114.58-102.760.17-22.73-39.290.38-90.69-96.94137.9733.3269.37122.81-23.8922.42-21.0565.69-3215.795.3422.234.51
21Q2 (10)14.727.52-23.932.52-14.86-74.671.57-44.72-90.241.59-48.87-86.430.68-46.03-86.430.48-38.46-83.730.224.76-8.334.08-23.45-77.73103.4914.6818.37161.3655.16160.24-61.36-1434.09-260.394.37-14.1510.35
21Q1 (9)13.69-9.99-22.442.96-47.98-17.782.84-47.99-54.633.11-28.18-29.81.26-46.6143.180.78-45.0723.810.21-27.5975.05.33-27.58-51.5990.24-0.2434.11104.00-0.3179.4-4.007.5-109.525.092.41-33.11
20Q4 (8)15.21-20.45-4.585.69-45.91497.95.46-47.8492.814.33-49.06-80.482.36-46.85486.891.42-44.09646.150.293.5770.597.36-40.65384.2190.4611.0522.59104.323.994.32-4.32-581.080.544.9725.19-51.79
20Q3 (7)19.12-1.1939.8710.525.73325.9110.46-34.99579.228.50-27.47126.064.44-11.3811000.02.54-13.91236.840.2816.6786.6712.40-32.31120.2581.46-6.83-1.86100.3261.79-36.94-0.63-101.6698.933.970.25-39.57
20Q2 (6)19.359.63-14.159.95176.3937.6216.09157.03-46.8311.72164.56-48.715.01469.32-24.552.95368.25-28.740.24100.033.3318.3266.39-45.4387.4329.9317.6762.016.96159.5438.26-8.97-49.733.96-47.96-56.91
20Q1 (5)17.6510.73-19.333.60351.75-62.156.26550.36-26.614.43-80.03-13.810.88244.26-39.730.63342.31-40.00.12-29.41-33.3311.01624.34-6.8567.29-8.8118.8257.97-42.03-48.0342.031066.67464.257.61-26.1910.77
19Q4 (4)15.9416.610.0-1.43-157.890.0-1.39-190.260.022.18489.890.0-0.61-1625.00.0-0.26-236.840.00.1713.330.01.52-73.00.073.79-11.10.0100.00-37.140.0-4.3592.640.010.3156.930.0
19Q3 (3)13.67-39.350.02.47-65.840.01.54-94.910.03.76-83.540.00.04-99.40.00.19-95.410.00.15-16.670.05.63-83.230.083.0011.710.0159.09565.930.0-59.09-177.640.06.57-28.510.0
19Q2 (2)22.543.020.07.23-23.970.030.26254.750.022.85344.550.06.64354.790.04.14294.290.00.180.00.033.57184.010.074.3031.20.023.89-78.580.076.11759.620.09.1933.770.0
19Q1 (1)21.880.00.09.510.00.08.530.00.05.140.00.01.460.00.01.050.00.00.180.00.011.820.00.056.630.00.0111.540.00.0-11.540.00.06.870.00.0
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近10年
營業毛利率 YoY營業利益率 YoY折舊負擔比率 YoY稅前淨利率 YoY稅後淨利率 YoY股東權益報酬率 YoY資產報酬率 YoY總資產周轉率 YoYEBITDA利潤率 YoY財務槓桿 YoY本業收入比 YoY業外獲益比 YoY無形資產佔總資產比 YoY用人費用率 YoY
2023 (10)18.2916.943.15-35.053.5036.0819.8569.2217.5778.9215.4316.639.2630.420.51-25.024.1858.5664.71-18.7215.88-61.5284.1243.230.34-11.17.8925.44
2022 (9)15.6425.024.85248.922.5739.6611.73928.959.82381.3713.23292.587.10225.690.68-15.015.25294.0679.61-34.8541.27-66.2158.7300.38401.36.2924.55
2021 (8)12.51-29.21.39-82.521.8414.881.14-88.142.04-72.363.37-72.262.18-69.470.80-11.113.87-67.56122.1935.08122.1347.83-22.1300.08-16.175.056.99
2020 (7)17.67-4.87.9581.511.60-32.529.61-1.747.38-46.8312.1563.097.1445.420.9034.3311.93-9.3590.4622.5982.6184.217.39-68.570.09-37.734.72-43.2
2019 (6)18.56-3.134.380.232.3718.559.78-50.9813.88-15.527.45-64.424.91-62.140.67-11.8413.16-42.173.7914.2844.85104.5655.32-29.220.14-3.278.3110.51
2018 (5)19.16-9.624.37-1.352.00-6.519.95196.4316.43240.8720.94296.5912.97361.570.7646.1522.73135.7964.57-7.4821.93-66.6678.16128.240.1507.52-11.43
2017 (4)21.20-12.94.43-63.052.14-18.026.73-33.234.8224.235.28216.172.81251.250.52205.889.64-29.9969.79-54.365.76-44.6634.2400.0008.4911.27
2016 (3)24.34011.9902.61010.0803.8801.6700.8000.17013.770152.700118.820-18.8200.0007.630

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