玩股撇步(動畫小學堂)  

  • 毛利率代表著產品的競爭優勢, 要和同一個產業做比較. 如果毛利率很低的話, 就要看公司的營收規模是否夠大
  • 毛利率從谷底回升, 或許就是開始反轉的訊號
  • 營益率代表著公司的經營效率
  • 在不大幅舉債的前提下, ROE可以看出公司的經營品質
  • 穩定或持續提升的毛利率和營益率十分重要, 要當心持續下滑的毛利率和營益率
  • 本業收入比高的公司, 才容易預估財測, 值得花心力去研究
  • 無形資產佔總資產比高的公司, 可能代表這家公司是透過併購來成長. 但如果佔比高的不合理, 則要當心
  • 併購後有沒有發揮1+1>2, 營益率是一個很好的觀察指標
  • 要檢視ROE上升或下滑的原因, 根據杜邦分析不外乎是利潤率, 營收, 財務槓桿的增減
  • 租賃業要觀察延滯率(在銀行稱為逾放比率)的變化. 如果越來越多客戶拖延還錢(延滯率上升), 就代表接下來放款的錢也會變少(放款率下降)
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近20季
營業毛利率 QoQ YoY營業利益率 QoQ YoY稅前淨利率 QoQ YoY稅後淨利率 QoQ YoY股東權益報酬率 QoQ YoY資產報酬率 QoQ YoY總資產周轉率 QoQ YoYEBITDA利潤率 QoQ YoY財務槓桿 QoQ YoY本業收入比 QoQ YoY業外獲益比 QoQ YoY用人費用率 QoQ YoY
23Q4 (20)14.4673.8-32.08-9.9918.52-196.71-10.5020.81-212.3-9.3917.12-235.5-1.5831.6-152.49-1.2226.95-159.510.13-13.33-55.17-0.2894.15-102.1226.39-11.86-37.794.591.6-14.05.41-21.62154.0531.301.76117.21
23Q3 (19)8.32-40.95-60.06-12.26-134.87-212.68-13.26-162.06-196.86-11.33-87.27-202.63-2.31-73.68-141.1-1.67-87.64-146.520.150.0-53.12-4.79-268.66-127.8229.94-30.92-46.8793.10-10.4817.456.90272.41-66.7330.7622.5125.51
23Q2 (18)14.09-16.58-38.61-5.22-238.83-147.24-5.06-259.62-142.95-6.05-487.82-164.98-1.33-371.43-132.2-0.89-340.54-134.360.15-31.82-44.442.84-66.59-82.3643.34-11.59-27.71104.00-10.8610.56-4.0076.0-167.4325.1150.2756.06
23Q1 (17)16.89-20.67-21.333.76-63.6-54.923.17-66.1-63.691.56-77.49-75.740.49-83.72-82.440.37-81.95-78.860.22-24.14-18.528.50-35.65-37.2749.0215.72-23.29116.676.0620.99-16.67-66.67-450.016.7115.966.3
22Q4 (16)21.292.214.1110.33-5.0660.659.35-31.742.316.93-37.2336.153.01-46.4434.372.05-42.943.360.29-9.387.4113.21-23.2919.9842.36-24.83-29.76110.0038.7713.55-10.00-148.24-740.014.415.65-12.93
22Q3 (15)20.83-9.245.5210.88-1.5443.1613.6916.2190.9311.0418.58118.615.6236.08128.463.5938.61125.790.3218.523.2317.226.9654.1656.35-6.01-7.1579.27-15.73-24.720.73249.48415.1213.64-15.23-2.71
22Q2 (14)22.956.8917.8711.0532.49142.8611.7834.94255.899.3144.79335.054.1348.03348.912.5948.0286.570.270.0-10.016.1018.8292.1259.95-6.189.494.07-2.45-32.065.9324.58115.4216.092.35-15.09
22Q1 (13)21.474.99-34.488.3429.7144.578.7332.88145.926.4326.33142.642.7924.55534.091.7522.38386.110.270.0107.6913.5523.0726.9963.905.95142.2396.43-0.46-3.574.76204.76015.72-5.02-46.95
21Q4 (12)20.453.6-47.316.43-15.39-54.566.57-8.37-47.655.090.79-41.432.24-8.9423.081.43-10.06-0.690.27-12.968.7511.01-1.43-39.1760.31-0.63114.0296.88-7.97-13.891.56123.75112.516.5518.05-31.56
21Q3 (11)19.741.39-48.737.6067.03-52.327.17116.62-51.655.05135.98-56.352.46167.39-1.21.59137.31-20.50.313.3382.3511.1733.29-43.7860.6910.75122.31105.26-23.98-1.05-6.5882.8922.714.02-26.02-42.45
21Q2 (10)19.47-40.59-47.024.5533.431.343.31-6.7614.932.14-19.25-70.730.92109.09-29.230.6786.11-34.950.30130.77114.298.38-21.46-22.2654.80107.73136.0138.4638.46-7.69-38.46023.0818.95-36.040
21Q1 (9)32.77-15.56-11.03.41-75.99.293.55-71.7141.432.65-69.51299.250.44-75.82241.940.36-75.0289.470.13-18.75-18.7510.67-41.05-13.3226.38-6.39-28.91100.00-11.11-16.670.00100.0100.029.6322.540
20Q4 (8)38.810.81-6.7714.15-11.23-18.4412.55-15.371.958.69-24.89-1.591.82-26.91-47.851.44-28.0-37.120.16-5.88-38.4618.10-8.91-2.6928.183.22-38.04112.505.75-21.05-12.50-46.8870.5924.18-0.74-10.97
20Q3 (7)38.504.76-4.715.94255.01-14.2514.83414.93-16.3611.5758.28-8.12.4991.54-64.682.0094.17-51.460.1721.43-46.8819.8784.32-14.0927.3017.57-57.12106.38-29.080.71-8.5182.98-101.4224.3603.0
20Q2 (6)36.75-0.19-4.124.4943.91-73.62.8814.74-83.267.31649.62-39.181.30519.35-81.021.03642.11-72.680.14-12.5-54.8410.78-12.43-54.6123.22-37.43-73.44150.0025.052.59-50.00-150.0-3050.00.000-100.0
20Q1 (5)36.82-11.550.443.12-82.02-74.282.51-79.61-78.98-1.33-115.06-113.37-0.31-108.88-106.18-0.19-108.3-106.60.16-38.46-42.8612.31-33.82-36.2237.11-18.4-55.5120.00-15.7916.57-20.0052.94-580.00.00-100.0-100.0
19Q4 (4)41.633.040.017.35-6.670.012.31-30.570.08.83-29.860.03.49-50.50.02.29-44.420.00.26-18.750.018.60-19.580.045.48-28.560.0142.5034.90.0-42.50-905.830.027.1614.840.0
19Q3 (3)40.405.40.018.599.290.017.733.080.012.594.740.07.052.920.04.129.280.00.323.230.023.13-2.610.063.66-27.20.0105.637.460.0-4.23-349.30.023.654.970.0
19Q2 (2)38.334.560.017.0140.230.017.2044.050.012.0220.80.06.8536.450.03.7730.90.00.3110.710.023.7523.060.087.444.840.098.31-4.50.01.69157.630.022.53-10.630.0
19Q1 (1)36.660.00.012.130.00.011.940.00.09.950.00.05.020.00.02.880.00.00.280.00.019.300.00.083.400.00.0102.940.00.0-2.940.00.025.210.00.0
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近10年
營業毛利率 YoY營業利益率 YoY折舊負擔比率 YoY稅前淨利率 YoY稅後淨利率 YoY股東權益報酬率 YoY資產報酬率 YoY總資產周轉率 YoYEBITDA利潤率 YoY財務槓桿 YoY本業收入比 YoY業外獲益比 YoY無形資產佔總資產比 YoY用人費用率 YoY
2023 (10)13.95-35.39-4.2505.1076.89-4.730-4.960-4.410-3.1700.66-44.542.80-81.4326.39-37.790.62-2.2410.4242.7716.6923.3724.3063.2
2022 (9)21.592.9610.2067.212.88-17.3211.0193.58.54107.7915.30127.3410.27119.441.197.2115.0845.4242.36-29.7692.70-13.257.30013.52-7.3714.89-14.33
2021 (8)20.97-44.716.10-42.993.49-45.575.69-39.724.11-44.536.734.184.68-3.91.1170.7710.37-35.6760.31114.02106.86-5.77-7.43014.607010.8817.38-34.96
2020 (7)37.93-3.7110.70-35.316.419.919.44-37.367.41-32.516.46-69.834.87-64.910.65-47.5816.12-24.6728.18-38.04113.403.28-13.4000.21-49.6526.728.84
2019 (6)39.3938.9916.54210.95.8335.1215.07159.8310.98151.2621.41116.9213.88137.261.24-3.1321.40100.7545.48-39.7109.8020.26-9.8000.41-34.6824.55-9.44
2018 (5)28.3421.685.3204.31-34.795.8004.3709.8705.8501.2831.9610.66075.42-1.3591.30104.658.70-84.510.62027.11-12.72
2017 (4)23.2924.01-6.1406.624.68-13.880-14.230-25.280-13.6400.97-3.96-6.30076.45-13.0344.62-48.4956.15342.990.00031.0615.98
2016 (3)18.78-33.92-10.8206.32-10.02-12.430-12.600-22.230-12.5701.015.21-5.27087.9036.1386.62012.68-90.360.00026.78-3.32
2015 (2)28.4234.31-0.9107.03-9.653.0602.4604.0402.5300.9631.5110.93064.57-16.48-28.570131.4300.00027.70-20.33
2014 (1)21.160-12.3907.78-8.4-10.150-10.350-11.920-7.3800.734.29-1.56077.3181.44122.356.67-22.3500.00034.775.84

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