玩股撇步(動畫小學堂)  

  • 毛利率代表著產品的競爭優勢, 要和同一個產業做比較. 如果毛利率很低的話, 就要看公司的營收規模是否夠大
  • 毛利率從谷底回升, 或許就是開始反轉的訊號
  • 營益率代表著公司的經營效率
  • 在不大幅舉債的前提下, ROE可以看出公司的經營品質
  • 穩定或持續提升的毛利率和營益率十分重要, 要當心持續下滑的毛利率和營益率
  • 本業收入比高的公司, 才容易預估財測, 值得花心力去研究
  • 無形資產佔總資產比高的公司, 可能代表這家公司是透過併購來成長. 但如果佔比高的不合理, 則要當心
  • 併購後有沒有發揮1+1>2, 營益率是一個很好的觀察指標
  • 要檢視ROE上升或下滑的原因, 根據杜邦分析不外乎是利潤率, 營收, 財務槓桿的增減
  • 租賃業要觀察延滯率(在銀行稱為逾放比率)的變化. 如果越來越多客戶拖延還錢(延滯率上升), 就代表接下來放款的錢也會變少(放款率下降)
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近20季
營業毛利率 QoQ YoY營業利益率 QoQ YoY稅前淨利率 QoQ YoY稅後淨利率 QoQ YoY股東權益報酬率 QoQ YoY資產報酬率 QoQ YoY總資產周轉率 QoQ YoYEBITDA利潤率 QoQ YoY財務槓桿 QoQ YoY本業收入比 QoQ YoY業外獲益比 QoQ YoY用人費用率 QoQ YoY
23Q4 (20)12.68-15.865.974.48-37.863086.673.49-52.52207.381.53-67.17157.30.46-71.78150.550.43-60.55204.880.18-10.0-10.06.11-34.86573.6472.634.437.95128.0031.253292.0-28.00-1794.0-129.684.6817.017.0
23Q3 (19)15.060.6113.317.211.55635.717.35-15.7197.584.66-20.3464.081.63-14.2141.741.09-13.4943.420.205.26-9.099.38-12.4274.0369.55-8.12-4.4697.5219.89269.551.65-91.14-97.754.00-27.93-0.5
23Q2 (18)14.97-0.9316.687.1015.82-15.688.7285.14-3.05.85109.68-2.661.90118.39-32.621.2690.91-22.70.190.0-24.010.7158.92.175.7029.98-17.5981.34-38.11-13.0918.66162.19191.335.5516.1178.46
23Q1 (17)15.1197.7724.466.134186.67-18.594.71244.92-73.092.79204.49-81.140.87195.6-89.430.66260.98-85.330.19-5.0-36.676.74622.48-63.958.24-13.44-32.0131.433382.86205.77-30.00-131.8-152.624.7819.575.09
22Q4 (16)7.648.22-47.38-0.15-115.31-101.67-3.25-187.37-133.89-2.67-194.01-141.92-0.91-179.13-124.53-0.41-153.95-119.710.20-9.09-35.48-1.29-123.93-112.1167.28-7.58-25.53.77-85.7-95.9694.3428.161326.894.00-0.530.72
22Q3 (15)7.06-44.97-56.070.98-88.36-91.693.72-58.62-68.392.84-52.75-66.151.15-59.22-74.220.76-53.37-69.960.22-12.0-24.145.39-48.62-58.1572.80-20.75-12.7526.39-71.81-73.7173.611049.4704.0229.2620.0
22Q2 (14)12.835.68-28.728.4211.82-30.78.99-48.63-24.836.01-59.36-24.782.82-65.74-23.581.63-63.78-22.750.25-16.670.010.49-43.81-21.3191.867.2512.9693.60117.75-8.096.40-88.77565.353.1113.92-13.61
22Q1 (13)12.14-16.39-22.827.53-15.96-22.3717.5082.4876.7714.79132.18106.568.23121.83151.684.50116.35139.360.30-3.2320.018.6775.3165.6685.65-5.163.2742.98-53.97-55.9857.02762.393130.992.73-10.78-35.46
21Q4 (12)14.52-9.6517.488.96-24.065.019.59-18.5265.066.37-24.0863.753.71-16.82120.832.08-17.79108.00.316.929.1710.65-17.3143.9290.318.2311.9493.39-6.970.066.610-0.833.06-8.66-39.17
21Q3 (11)16.07-10.7215.6111.79-2.9659.3211.77-1.5992.328.395.0182.04.4620.87125.252.5319.91121.930.2916.026.0912.88-3.3868.5983.442.61-2.01100.38-1.42-16.80.00100.0100.03.35-6.94-13.21
21Q2 (10)18.0014.4339.3212.1525.26118.1311.9620.81166.967.9911.59169.023.6912.84248.112.1112.23224.620.250.031.5813.3318.28110.5881.32-1.95-6.42101.834.29-18.53-1.38-177.9894.53.60-14.890
21Q1 (9)15.7327.2740.079.7078.64525.819.9070.4407.697.1684.06501.683.2794.64890.911.8888.0623.080.254.1766.6711.2752.3160.8882.942.80.5197.654.6223.691.76-73.53-91.624.23-15.9-37.89
20Q4 (8)12.36-11.0810.855.43-26.62382.815.81-5.07423.423.89-15.623436.361.68-15.154100.01.00-12.28900.00.244.3514.297.40-3.14161.4880.68-5.252.7593.33-22.64153.856.67132.28-97.565.0330.310
20Q3 (7)13.907.5924.787.4032.85-5.616.1236.61-17.34.6155.22-28.531.9886.79-17.151.1475.38-17.390.2321.0515.07.6420.7-16.6885.15-2.0111.21120.65-3.4813.69-20.6517.39-237.323.860-30.82
20Q2 (6)12.9215.05-15.675.57259.35-18.924.48129.74-38.212.97149.58-38.891.06221.21-40.450.65150.0-37.50.1926.67-5.06.3346.53-30.3686.905.31-3.46125.0058.3331.87-25.00-218.75-580.00.00-100.0-100.0
20Q1 (5)11.230.72-3.111.55180.73-52.891.9575.68-34.341.19981.82-26.540.33725.0-38.890.26160.0-31.580.15-28.57-21.054.3252.65-13.4382.525.096.2778.95145.55-28.9521.05-92.3289.476.81019.89
19Q4 (4)11.150.090.0-1.92-124.490.01.11-85.00.00.11-98.290.00.04-98.330.00.10-92.750.00.215.00.02.83-69.140.078.522.550.0-173.33-263.330.0273.334564.440.00.00-100.00.0
19Q3 (3)11.14-27.280.07.8414.120.07.402.070.06.4532.720.02.3934.270.01.3832.690.00.200.00.09.170.880.076.57-14.930.0106.1211.950.0-6.12-217.550.05.580.180.0
19Q2 (2)15.3232.180.06.87108.810.07.25144.110.04.86200.00.01.78229.630.01.04173.680.00.205.260.09.0982.160.090.0115.920.094.79-14.690.05.21146.880.05.57-1.940.0
19Q1 (1)11.590.00.03.290.00.02.970.00.01.620.00.00.540.00.00.380.00.00.190.00.04.990.00.077.650.00.0111.110.00.0-11.110.00.05.680.00.0
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近10年
營業毛利率 YoY營業利益率 YoY折舊負擔比率 YoY稅前淨利率 YoY稅後淨利率 YoY股東權益報酬率 YoY資產報酬率 YoY總資產周轉率 YoYEBITDA利潤率 YoY財務槓桿 YoY本業收入比 YoY業外獲益比 YoY無形資產佔總資產比 YoY用人費用率 YoY
2023 (10)14.4940.826.2831.381.2749.056.14-23.733.76-40.514.87-58.093.41-51.630.76-26.218.30-13.1872.637.95102.1371.82-2.1300.0004.7440.65
2022 (9)10.29-35.494.78-54.780.864.038.05-25.196.32-14.9411.62-23.37.05-16.961.03-6.369.56-20.1367.28-25.559.44-39.5440.562306.590.0003.37-3.71
2021 (8)15.9525.3910.5799.060.82-36.1610.76120.497.43119.8215.15206.688.49177.451.1035.811.9780.090.3111.9498.31-9.761.6900.0003.50-31.1
2020 (7)12.723.335.3132.091.29-6.564.883.613.382.744.943.563.062.680.810.06.651.5380.682.75108.9527.63-8.9500.0005.08-7.3
2019 (6)12.3120.694.0277.881.380.174.7165.853.29316.464.77307.692.98204.080.81-2.416.5539.0778.521.3285.377.5714.63-29.120.021.595.482.62
2018 (5)10.20-15.72.26-37.571.38-3.62.84-14.460.79-54.341.17-50.420.98-42.690.833.754.71-9.9477.500.6679.35-27.3320.6500.022.755.34-9.34
2017 (4)12.10-26.713.62-53.651.43-3.433.32-57.441.73-66.472.36-62.061.71-58.70.808.115.23-46.5276.9922.97109.209.2-9.2000.0205.89-4.07
2016 (3)16.5116.847.8182.051.48-0.097.8099.495.16115.96.22127.014.14101.950.742.789.7864.0962.612.24100.00-8.87-0.2700.0006.14-1.6
2015 (2)14.13-4.014.29-41.071.4817.03.91-48.962.39-54.912.74-63.562.05-59.410.72-20.05.96-35.9161.248.79109.7315.48-9.7300.0006.2415.56
2014 (1)14.7207.2801.26-1.17.6605.3007.5205.0500.90-10.09.30-10.8356.29-2.695.02-1.094.9826.670.0005.4012.5

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