玩股撇步(動畫小學堂)  

  • 毛利率代表著產品的競爭優勢, 要和同一個產業做比較. 如果毛利率很低的話, 就要看公司的營收規模是否夠大
  • 毛利率從谷底回升, 或許就是開始反轉的訊號
  • 營益率代表著公司的經營效率
  • 在不大幅舉債的前提下, ROE可以看出公司的經營品質
  • 穩定或持續提升的毛利率和營益率十分重要, 要當心持續下滑的毛利率和營益率
  • 本業收入比高的公司, 才容易預估財測, 值得花心力去研究
  • 無形資產佔總資產比高的公司, 可能代表這家公司是透過併購來成長. 但如果佔比高的不合理, 則要當心
  • 併購後有沒有發揮1+1>2, 營益率是一個很好的觀察指標
  • 要檢視ROE上升或下滑的原因, 根據杜邦分析不外乎是利潤率, 營收, 財務槓桿的增減
  • 租賃業要觀察延滯率(在銀行稱為逾放比率)的變化. 如果越來越多客戶拖延還錢(延滯率上升), 就代表接下來放款的錢也會變少(放款率下降)
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近20季
營業毛利率 QoQ YoY營業利益率 QoQ YoY稅前淨利率 QoQ YoY稅後淨利率 QoQ YoY股東權益報酬率 QoQ YoY資產報酬率 QoQ YoY總資產周轉率 QoQ YoYEBITDA利潤率 QoQ YoY財務槓桿 QoQ YoY本業收入比 QoQ YoY業外獲益比 QoQ YoY用人費用率 QoQ YoY
23Q4 (20)14.41-14.38-10.11-18.94-31.44-19.04-18.35-69.59-19.54-18.35-69.59-19.54-3.83-54.447.04-3.04-52.766.460.17-5.56-19.05-15.09-99.87-33.6626.163.36-3.68105.26-22.810.0-5.2685.530.015.14-4.6-4.06
23Q3 (19)16.83-6.661.32-14.41-20.59-59.05-10.82-7.55-31.15-10.82-7.55-31.31-2.485.34-5.98-1.995.69-7.570.18-14.29-21.74-7.55-8.48-71.225.316.21-0.59136.3616.8825.0-36.36-118.18-300.015.878.0310.82
23Q2 (18)18.0316.0213.47-11.9511.3539.95-10.0620.4144.51-10.0620.4144.51-2.6218.8946.31-2.1117.946.450.215.0-4.55-6.9627.2750.5323.83-0.58-10.24116.678.893.7-16.67-133.33-100.014.692.83.74
23Q1 (17)15.54-3.0611.8-13.4815.2722.48-12.6417.6522.22-12.6417.6522.22-3.2321.622.91-2.5720.9223.740.20-4.76-4.76-9.5715.2324.5923.97-11.7515.74107.141.792.48-7.14-35.7121.4314.29-9.44-10.85
22Q4 (16)16.03-3.4922.27-15.91-75.612.81-15.35-86.064.66-15.35-86.294.66-4.12-76.073.06-3.25-75.682.690.21-8.70.0-11.29-156.011.2227.166.680.26105.26-3.515.26-5.2642.11015.7810.22.33
22Q3 (15)16.614.53-12.35-9.0654.4746.42-8.2554.549.36-8.2454.5549.42-2.3452.0546.45-1.8553.0545.910.234.559.52-4.4168.6664.2325.46-4.11-5.63109.09-3.034.73-9.09-9.09-118.1814.321.13-7.19
22Q2 (14)15.8914.32-14.39-19.90-14.43-60.23-18.13-11.57-49.96-18.13-11.57-49.96-4.88-16.47-48.78-3.94-16.91-50.960.224.760.0-14.07-10.87-66.7126.5528.2-2.03112.507.6112.5-8.338.33-58.3314.16-11.67-8.41
22Q1 (13)13.906.03-20.93-17.39-6.23-10.34-16.25-0.93-6.56-16.25-0.93-6.56-4.191.41-8.55-3.37-0.9-9.060.210.05.0-12.69-11.02-16.6420.71-23.55-11.5104.554.550.0-9.090-100.016.033.961.97
21Q4 (12)13.11-30.82-32.77-16.373.19-68.94-16.101.17-23.18-16.101.17-20.15-4.252.75-30.37-3.342.34-27.00.210.05.0-11.437.3-27.4227.090.414.63100.00-4.035.71-0.00100.0-100.015.42-0.06-5.11
21Q3 (11)18.952.1-7.38-16.91-36.15-7.64-16.29-34.74-0.25-16.29-34.74-0.25-4.37-33.23-28.91-3.42-31.03-22.580.21-4.5523.53-12.33-46.09-6.0226.98-0.4426.79104.174.179.38-4.1720.83-187.515.43-0.19-17.57
21Q2 (10)18.565.57-3.03-12.4221.1925.18-12.0920.7230.99-12.0920.7230.99-3.2815.0310.38-2.6115.5313.860.2210.029.41-8.4422.4328.7827.1015.8127.77100.00-4.359.09-5.26-15.79-226.3215.46-1.650
21Q1 (9)17.58-9.85-10.67-15.76-62.64-56.04-15.25-16.68-118.79-15.25-13.81-118.79-3.86-18.4-149.03-3.09-17.49-141.410.200.05.26-10.88-21.29-305.9723.40-9.6216.07104.5541.88-30.3-4.55-117.2790.9115.72-3.260
20Q4 (8)19.50-4.6916.42-9.6938.3258.59-13.0719.5763.64-13.4017.5467.73-3.263.8349.06-2.635.7350.280.2017.6553.85-8.9722.8769.7325.8921.6627.4173.68-22.6314.9526.32452.63-26.6916.25-13.190
20Q3 (7)20.466.946.25-15.715.3638.0-16.257.2533.62-16.257.2533.62-3.397.3810.79-2.797.9210.580.170.030.77-11.631.8636.8621.280.330.2895.243.9-8.054.7614.29233.3318.720-7.33
20Q2 (6)19.14-2.7421.14-16.60-64.3619.5-17.52-151.36-3.36-17.52-151.36-3.42-3.66-136.13-36.06-3.03-136.72-36.490.17-10.5330.77-11.85-342.16-2.4221.215.21-4.291.67-38.89-26.674.17108.33120.830.000-100.0
20Q1 (5)19.6817.4918.06-10.1056.8462.79-6.9780.6171.14-6.9783.2275.08-1.5575.7854.68-1.2875.856.610.1946.1572.73-2.6890.9683.9220.16-0.793.23150.00134.032.69-50.00-239.29-283.330.000-100.0
19Q4 (4)16.7519.730.0-23.407.660.0-35.95-46.850.0-41.53-69.650.0-6.40-68.420.0-5.29-69.550.00.130.00.0-29.63-60.860.020.32-4.240.064.10-38.110.035.901105.130.00.00-100.00.0
19Q3 (3)13.99-11.460.0-25.34-22.890.0-24.48-44.420.0-24.48-44.510.0-3.80-41.260.0-3.12-40.540.00.130.00.0-18.42-59.20.021.22-4.160.0103.57-17.140.0-3.5782.140.020.201.760.0
19Q2 (2)15.80-5.220.0-20.6224.020.0-16.9529.810.0-16.9439.440.0-2.6921.350.0-2.2224.750.00.1318.180.0-11.5730.590.022.1413.360.0125.0010.580.0-20.00-53.330.019.85-16.740.0
19Q1 (1)16.670.00.0-27.140.00.0-24.150.00.0-27.970.00.0-3.420.00.0-2.950.00.00.110.00.0-16.670.00.019.530.00.0113.040.00.0-13.040.00.023.840.00.0
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近10年
營業毛利率 YoY營業利益率 YoY折舊負擔比率 YoY稅前淨利率 YoY稅後淨利率 YoY股東權益報酬率 YoY資產報酬率 YoY總資產周轉率 YoYEBITDA利潤率 YoY財務槓桿 YoY本業收入比 YoY業外獲益比 YoY無形資產佔總資產比 YoY用人費用率 YoY
2023 (10)16.233.97-14.6203.41-14.12-12.900-12.900-11.570-9.1300.71-15.48-9.55026.16-3.68112.284.07-14.0400.00014.98-0.47
2022 (9)15.61-8.77-15.5403.97-2.74-14.460-14.460-15.500-12.1600.841.2-10.40027.160.26107.894.3-7.8900.00015.05-2.9
2021 (8)17.11-13.06-15.3204.08-5.1-14.880-14.880-15.620-12.3100.8315.28-10.71027.094.63103.456.32-3.4500.00015.50-10.92
2020 (7)19.6824.95-12.8604.30-17.91-13.260-13.340-11.800-9.5600.7241.18-8.60025.8927.4197.301.932.70-40.540.00017.40-20.91
2019 (6)15.752.67-23.9605.24169.16-25.150-27.350-16.300-14.0500.5121.43-19.13020.3268.0795.45-23.644.5500.25-55.9622.00-8.9
2018 (5)15.34-40.22-27.8601.9512.65-22.320-22.320-10.420-9.3900.4213.51-19.22012.0920.18125.0089.02-25.0000.56024.1514.4
2017 (4)25.66-38.32-17.7801.73241.62-26.700-24.680-10.490-9.2300.37-66.06-23.76010.06-39.2166.13-34.7933.0600.00021.11156.19
2016 (3)41.606.1225.886.410.514.5325.48-2.319.37-20.1227.84-54.321.12-42.811.09-27.8126.52-4.416.55-71.63101.428.47-1.7000.0008.244.83
2015 (2)39.2030.6224.325980.00.48-57.5226.08855.3124.25954.3560.921515.9236.931304.181.5160.6427.74280.5258.34-34.2193.50460.996.81-91.830.0007.86-40.68
2014 (1)30.0100.4001.1412.02.7302.3003.7702.6300.9420.517.2934.588.6847.2616.67083.3300.00013.25-20.99

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