玩股撇步(動畫小學堂)  

  • 毛利率代表著產品的競爭優勢, 要和同一個產業做比較. 如果毛利率很低的話, 就要看公司的營收規模是否夠大
  • 毛利率從谷底回升, 或許就是開始反轉的訊號
  • 營益率代表著公司的經營效率
  • 在不大幅舉債的前提下, ROE可以看出公司的經營品質
  • 穩定或持續提升的毛利率和營益率十分重要, 要當心持續下滑的毛利率和營益率
  • 本業收入比高的公司, 才容易預估財測, 值得花心力去研究
  • 無形資產佔總資產比高的公司, 可能代表這家公司是透過併購來成長. 但如果佔比高的不合理, 則要當心
  • 併購後有沒有發揮1+1>2, 營益率是一個很好的觀察指標
  • 要檢視ROE上升或下滑的原因, 根據杜邦分析不外乎是利潤率, 營收, 財務槓桿的增減
  • 租賃業要觀察延滯率(在銀行稱為逾放比率)的變化. 如果越來越多客戶拖延還錢(延滯率上升), 就代表接下來放款的錢也會變少(放款率下降)
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近20季
營業毛利率 QoQ YoY營業利益率 QoQ YoY稅前淨利率 QoQ YoY稅後淨利率 QoQ YoY股東權益報酬率 QoQ YoY資產報酬率 QoQ YoY總資產周轉率 QoQ YoYEBITDA利潤率 QoQ YoY財務槓桿 QoQ YoY本業收入比 QoQ YoY業外獲益比 QoQ YoY用人費用率 QoQ YoY
23Q4 (20)-163.56-81.59-3908.82-200.60-83.5-1275.86-189.65-83.33-1129.1-195.12-85.19-1610.08-3.66-22.41-463.08-2.38-23.32-526.320.01-50.0-75.0-47.22-280.5-273.1648.740.938.67105.870.0411.95-5.87-0.74-207.9253.39169.65441.48
23Q3 (19)-90.07-241.56-874.78-109.32-170.19-412.52-103.45-275.23-488.12-105.36-307.74-642.49-2.99-155.56-339.71-1.93-171.83-382.50.02-33.33-33.33-12.41-144.01-138.2948.290.927.0105.82-28.13-11.98-5.8287.4772.7319.801.075.71
23Q2 (18)-26.3727.93-321.41-40.4621.12-1111.5-27.5739.82-249.84-25.8442.48-259.9-1.1734.27-223.16-0.7137.72-202.90.030.0-25.028.2057.63-47.7447.852.751.18147.2431.12571.43-46.46-294.88-159.5119.59-13.8973.52
23Q1 (17)-36.59-796.81-293.8-51.29-251.78-587.55-45.81-196.89-491.87-44.92-293.69-552.37-1.78-173.85-378.12-1.14-200.0-342.550.03-25.0-25.017.89-34.4-58.7146.573.84-15.23112.3018.7524.61-11.76-316.47-219.1222.75130.7356.04
22Q4 (16)-4.0855.84-111.95-14.5831.65-156.73-15.4312.28-155.4-11.4119.59-147.84-0.654.41-128.89-0.385.0-124.680.0433.33-33.3327.27-15.86-45.1944.85-0.62-13.494.57-21.342.575.43125.46-30.349.86-47.36-21.12
22Q3 (15)-9.24-177.58-126.71-21.33-633.25-180.01-17.59-195.6-163.46-14.19-187.81-161.27-0.68-171.58-132.69-0.40-157.97-128.370.03-25.0-50.032.41-39.94-36.645.13-4.57-18.06120.22448.2225.01-21.35-127.35-657.1918.7365.941.47
22Q2 (14)11.91-36.92-66.44.00-61.98-85.4818.4057.4-63.3116.1662.74-59.230.9548.44-72.460.6946.81-67.140.040.0-20.053.9624.53-28.647.29-13.92-16.5821.93-75.67-60.0578.07690.4673.0911.29-22.57-7.76
22Q1 (13)18.88-44.7-43.6410.52-59.07-60.3311.69-58.03-63.19.93-58.36-61.060.64-71.56-74.190.47-69.48-67.590.04-33.33-20.043.33-12.9-22.854.946.08-36.7390.12-2.257.729.8826.6-39.5314.5816.6424.72
21Q4 (12)34.14-1.36.7525.70-3.6-2.8727.850.470.023.852.981.272.258.17-1.751.549.228.450.060.00.049.75-2.68-9.3351.79-5.97-34.8592.20-4.13-2.957.80103.6256.0312.50-5.5984.37
21Q3 (11)34.59-2.4377.7526.66-3.23168.7527.72-44.7365.9923.16-41.5781.222.08-39.71118.951.41-32.86110.450.0620.050.051.12-32.35-8.1155.08-2.84-19.696.1775.1860.743.83-91.51-90.6613.248.17-9.87
21Q2 (10)35.455.823005.7427.553.88272.5150.1558.3431.4639.6455.45346.213.4539.11467.022.1044.83600.00.050.066.6775.5734.63113.956.69-34.72-21.8854.90-34.39-47.645.10176.14857.7212.244.7-34.02
21Q1 (9)33.504.756.4826.520.2325.3331.6813.7568.6925.508.2864.942.488.371.031.452.1152.630.05-16.670.056.132.310.9186.849.258.3683.67-11.93-25.5816.33226.67231.4411.6972.42-12.24
20Q4 (8)31.9864.34-21.6226.46166.737.8227.8566.7722.7423.5584.2731.862.29141.058.531.42111.949.230.0650.00.054.87-1.3712.4479.4916.033.5295.0058.79-12.235.00-87.81160.716.78-53.850
20Q3 (7)19.461695.08-48.379.92162.12-67.1116.70210.38-41.412.78179.38-43.430.95201.06-69.160.67259.52-60.820.0433.33-42.8655.6357.463.7768.51-5.59-22.2559.83-42.89-43.4741.03789.23803.5914.69-20.8133.55
20Q2 (6)-1.22-103.88-103.27-15.97-175.47-151.67-15.13-180.56-152.92-16.10-204.14-169.76-0.94-164.83-127.09-0.42-144.21-123.60.03-40.0-57.1435.33-30.19-33.1472.57-9.45-38.42104.76-6.82-3.06-5.9552.126.2318.5539.2699.46
20Q1 (5)31.46-22.89-8.3621.16-13.77-26.1218.78-17.23-30.1615.46-13.44-42.511.45-31.28-51.010.95-26.92-39.10.05-16.670.050.613.71-14.6580.144.36-31.17112.433.875.57-12.43-50.89-91.3613.32040.65
19Q4 (4)40.808.250.024.54-18.630.022.69-20.390.017.86-20.940.02.11-31.490.01.30-23.980.00.06-14.290.048.80-8.970.076.79-12.860.0108.242.270.0-8.24-41.240.00.00-100.00.0
19Q3 (3)37.690.880.030.16-2.430.028.50-0.310.022.59-2.120.03.08-11.240.01.71-3.930.00.070.00.053.611.460.088.12-25.230.0105.83-2.070.0-5.8327.740.011.0018.280.0
19Q2 (2)37.368.830.030.917.930.028.596.320.023.08-14.170.03.4717.230.01.7814.10.00.0740.00.052.84-10.890.0117.851.220.0108.071.480.0-8.07-24.270.09.30-1.80.0
19Q1 (1)34.330.00.028.640.00.026.890.00.026.890.00.02.960.00.01.560.00.00.050.00.059.300.00.0116.430.00.0106.490.00.0-6.490.00.09.470.00.0
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近10年
營業毛利率 YoY營業利益率 YoY折舊負擔比率 YoY稅前淨利率 YoY稅後淨利率 YoY股東權益報酬率 YoY資產報酬率 YoY總資產周轉率 YoYEBITDA利潤率 YoY財務槓桿 YoY本業收入比 YoY業外獲益比 YoY無形資產佔總資產比 YoY用人費用率 YoY
2023 (10)-61.550-80.01072.0096.4-71.150-71.420-9.600-6.2000.09-40.06.31-84.1548.748.67112.450-12.4500.14-11.4425.1787.42
2022 (9)5.54-83.9-4.02036.6669.630.59-98.261.22-95.60.27-97.340.44-93.220.15-31.8239.82-30.9644.85-13.4-692.860792.863543.160.1569.4513.438.13
2021 (8)34.4049.2426.5795.821.61-32.333.95126.4827.75137.9910.15172.856.49155.510.2222.2257.6814.6351.79-34.8578.24-13.5521.76129.00.09-7.4612.42-1.35
2020 (7)23.05-38.9213.57-52.631.9238.4914.99-43.9211.66-47.853.72-67.222.54-61.460.18-30.7750.32-5.5779.493.5290.50-15.539.5000.10-76.5912.5925.52
2019 (6)37.74123.7128.63375.5823.05-42.5226.73321.6122.36257.7611.35376.896.59278.740.2652.9453.292.9276.79-32.37107.1412.78-7.1400.42260.710.0313.08
2018 (5)16.8727.86.02102.0140.10-19.746.3480.636.2520.192.3820.21.743.570.1713.3351.78-14.5113.54-20.9195.0011.425.00-66.070.1208.87-2.53
2017 (4)13.2002.98049.96-3.433.5105.2001.9801.6800.15-6.2560.5651.29143.55-7.3685.2623.5214.74-52.420.0009.1011.66
2016 (3)-5.380-12.48051.7458.8-18.070-18.110-6.760-2.2700.16-38.4640.03-15.14154.9650.9469.03-50.430.9700.0008.1565.31
2015 (2)17.61-32.4312.98-32.6832.585.379.34-42.522.98-76.934.57-56.522.97-28.950.2618.1847.17-12.75102.66-21.9139.1817.38-39.1800.0004.93-0.8
2014 (1)26.06019.28030.92-24.5216.25012.92010.5104.1800.224.7654.06-33.82131.44-66.62118.578.74-18.5700.0004.97-73.37

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