玩股撇步(動畫小學堂)  

  • 毛利率代表著產品的競爭優勢, 要和同一個產業做比較. 如果毛利率很低的話, 就要看公司的營收規模是否夠大
  • 毛利率從谷底回升, 或許就是開始反轉的訊號
  • 營益率代表著公司的經營效率
  • 在不大幅舉債的前提下, ROE可以看出公司的經營品質
  • 穩定或持續提升的毛利率和營益率十分重要, 要當心持續下滑的毛利率和營益率
  • 本業收入比高的公司, 才容易預估財測, 值得花心力去研究
  • 無形資產佔總資產比高的公司, 可能代表這家公司是透過併購來成長. 但如果佔比高的不合理, 則要當心
  • 併購後有沒有發揮1+1>2, 營益率是一個很好的觀察指標
  • 要檢視ROE上升或下滑的原因, 根據杜邦分析不外乎是利潤率, 營收, 財務槓桿的增減
  • 租賃業要觀察延滯率(在銀行稱為逾放比率)的變化. 如果越來越多客戶拖延還錢(延滯率上升), 就代表接下來放款的錢也會變少(放款率下降)
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近20季
營業毛利率 QoQ YoY營業利益率 QoQ YoY稅前淨利率 QoQ YoY稅後淨利率 QoQ YoY股東權益報酬率 QoQ YoY資產報酬率 QoQ YoY總資產周轉率 QoQ YoYEBITDA利潤率 QoQ YoY財務槓桿 QoQ YoY本業收入比 QoQ YoY業外獲益比 QoQ YoY用人費用率 QoQ YoY
23Q4 (20)17.29-11.61-2.378.35-16.08-2.229.20-3.8720.737.901.2831.235.234.3921.912.099.4223.670.258.7-3.8519.82-6.8214.24160.18-7.66-2.9390.76-12.73-19.099.24331.54175.965.25-12.212.34
23Q3 (19)19.56-1.46-0.669.95-3.3-1.299.57-4.11-5.157.80-3.35-3.475.011.213.511.91-2.556.110.230.09.5221.27-0.79-4.1173.46-5.160.42103.990.864.2-3.99-27.55-2429.775.983.28-1.97
23Q2 (18)19.851.59-1.1910.293.21-3.119.985.72-3.398.077.89-3.584.9514.581.641.9610.733.70.234.554.5521.442.29-3.21182.8920.72-3.78103.11-2.40.27-3.1344.49-10.465.79-4.611.05
23Q1 (17)19.5410.33-2.699.9716.74-3.39.4423.88-5.697.4824.25-6.734.320.71.411.774.731.720.22-15.384.7620.9620.81-5.54151.50-8.192.28105.64-5.822.57-5.6453.66-88.746.0718.32-2.25
22Q4 (16)17.71-10.06-2.218.54-15.28-2.47.62-24.48-8.746.02-25.5-9.474.29-11.362.391.69-6.112.420.2623.818.3317.35-21.78-9.4165.02-4.472.73112.1712.396.96-12.17-7201.58-149.75.13-15.9-11.55
22Q3 (15)19.69-1.99-5.7910.08-5.08-10.6410.09-2.32-7.08.08-3.46-6.484.84-0.621.681.80-4.761.120.21-4.555.022.180.14-6.06172.74-9.121.8899.80-2.95-4.010.17106.05104.326.106.46-3.63
22Q2 (14)20.090.05-3.1810.623.01-4.1510.333.2-3.648.374.36-3.574.8714.323.41.898.622.160.224.764.7622.15-0.18-3.99190.0828.322.77102.83-0.15-0.48-2.835.1514.785.73-7.73-4.98
22Q1 (13)20.0810.88-4.710.3117.830.010.0119.88-3.18.0220.6-13.34.261.67-3.841.745.45-5.430.21-12.510.5322.1915.87-6.53148.13-7.781.88102.99-1.83.24-2.9938.7-1311.356.217.07-6.19
21Q4 (12)18.11-13.35-9.98.75-22.43-6.628.35-23.040.486.65-23.034.234.19-11.9721.11.65-7.317.020.2420.014.2919.15-18.89-6.4160.63-5.262.7104.870.87-6.99-4.87-22.8161.685.80-8.37-1.19
21Q3 (11)20.900.72-13.1711.281.81-8.2910.851.21-10.998.64-0.46-11.934.761.065.781.78-3.780.00.20-4.7617.6523.612.34-11.37169.55-8.336.23103.970.623.02-3.97-19.34-331.776.334.98-9.7
21Q2 (10)20.75-1.52-18.0211.087.47-16.010.723.78-18.68.68-6.16-17.964.716.321.291.850.54-4.150.2110.5316.6723.07-2.82-12.94184.9627.2210.91103.333.583.2-3.33-1448.2-2645.326.03-8.910
21Q1 (9)21.074.83-18.8710.3110.03-26.7210.3324.31-23.999.2544.98-17.344.4328.03-6.541.8430.5-16.740.19-9.520.023.7416.03-11.85145.39-7.047.9999.75-11.53-3.630.25101.94107.036.6212.780
20Q4 (8)20.10-16.49-17.999.37-23.82-26.748.31-31.83-29.46.38-34.96-31.843.46-23.11-22.251.41-20.79-33.180.2123.53-4.5520.46-23.2-18.68156.40-2.0145.47112.7511.723.78-12.72-1283.86-47.215.87-16.26-5.17
20Q3 (7)24.07-4.9-8.7912.30-6.75-11.3212.19-7.44-11.679.81-7.28-11.384.50-3.23-11.761.78-7.77-21.240.17-5.56-15.026.640.53-8.89159.61-4.2923.87100.920.80.38-0.92-658.82-62.887.0106.53
20Q2 (6)25.31-2.54-7.7313.19-6.25-9.7213.17-3.09-7.6410.58-5.45-7.524.65-1.9-5.871.93-12.67-14.980.18-5.26-5.2626.50-1.6-13.91166.7623.8720.46100.12-3.27-2.29-0.1296.5595.040.000-100.0
20Q1 (5)25.975.96-5.2914.0710.01-0.5713.5915.46-0.7311.1919.551.364.746.521.072.214.74-2.210.19-13.64-5.026.937.03-11.88134.6325.2318.57103.51-4.720.16-3.5159.37-4.820.00-100.0-100.0
19Q4 (4)24.51-7.120.012.79-7.790.011.77-14.710.09.36-15.450.04.45-12.750.02.11-6.640.00.2210.00.025.16-13.950.0107.51-16.560.0108.648.060.0-8.64-1431.160.06.19-5.930.0
19Q3 (3)26.39-3.790.013.87-5.070.013.80-3.230.011.07-3.230.05.103.240.02.26-0.440.00.205.260.029.24-5.00.0128.85-6.930.0100.54-1.880.0-0.5676.870.06.58-2.660.0
19Q2 (2)27.430.040.014.613.250.014.264.160.011.443.620.04.945.330.02.270.440.00.19-5.00.030.780.720.0138.4421.930.0102.46-0.860.0-2.4427.150.06.76-2.590.0
19Q1 (1)27.420.00.014.150.00.013.690.00.011.040.00.04.690.00.02.260.00.00.200.00.030.560.00.0113.540.00.0103.350.00.0-3.350.00.06.940.00.0
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近10年
營業毛利率 YoY營業利益率 YoY折舊負擔比率 YoY稅前淨利率 YoY稅後淨利率 YoY股東權益報酬率 YoY資產報酬率 YoY總資產周轉率 YoYEBITDA利潤率 YoY財務槓桿 YoY本業收入比 YoY業外獲益比 YoY無形資產佔總資產比 YoY用人費用率 YoY
2023 (10)18.96-1.719.57-2.457.27-1.589.531.387.823.8517.25-2.826.95-1.560.84-6.6720.810.29160.18-2.93100.42-3.75-0.42045.8615.175.74-0.17
2022 (9)19.29-4.039.81-4.577.38-6.219.40-5.817.53-8.3917.750.517.06-0.560.908.4320.75-6.62165.022.73104.341.27-4.33039.81-6.55.75-6.81
2021 (8)20.10-15.0810.28-14.97.87-5.849.98-14.198.22-11.917.664.137.10-6.820.836.4122.22-10.73160.632.7103.02-0.81-3.02042.58-8.356.17-7.08
2020 (7)23.67-10.2412.08-12.598.36-18.4711.63-12.759.33-12.6416.96-9.37.62-16.450.78-6.0224.89-13.58156.4045.47103.870.18-3.87046.4621.066.640.61
2019 (6)26.37-9.0413.82-9.6710.2522.9113.33-10.5410.68-12.4618.70-13.829.12-7.970.835.0628.80-3.0107.51-8.25103.680.98-3.69038.38-8.846.60-0.6
2018 (5)28.99-4.9215.30-6.088.34-5.0514.90-1.012.20-4.3921.70-4.419.91-2.080.792.629.698.87117.18-13.76102.67-5.18-2.67042.1106.643.75
2017 (4)30.49-6.0416.29-5.078.79-3.7715.05-8.5112.76-6.5922.70-6.3110.12-5.60.771.3227.27-5.67135.875.56108.293.8-8.2900.0006.402.07
2016 (3)32.453.6417.166.199.130.2716.455.1813.66-1.8724.23-1.2610.72-1.110.761.3328.913.58128.71-7.44104.320.97-4.3100.0006.274.85
2015 (2)31.31-6.0316.16-7.669.115.4915.64-6.6313.920.824.54-1.8810.84-1.90.75-2.627.911.2139.066.24103.32-1.11-3.3200.0005.98-4.78
2014 (1)33.32017.5008.636.7316.75013.81025.01011.0500.77-15.3827.580.25130.89-4.05104.48-3.71-4.4800.0006.28-3.83

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