玩股撇步(動畫小學堂)  

  • 毛利率代表著產品的競爭優勢, 要和同一個產業做比較. 如果毛利率很低的話, 就要看公司的營收規模是否夠大
  • 毛利率從谷底回升, 或許就是開始反轉的訊號
  • 營益率代表著公司的經營效率
  • 在不大幅舉債的前提下, ROE可以看出公司的經營品質
  • 穩定或持續提升的毛利率和營益率十分重要, 要當心持續下滑的毛利率和營益率
  • 本業收入比高的公司, 才容易預估財測, 值得花心力去研究
  • 無形資產佔總資產比高的公司, 可能代表這家公司是透過併購來成長. 但如果佔比高的不合理, 則要當心
  • 併購後有沒有發揮1+1>2, 營益率是一個很好的觀察指標
  • 要檢視ROE上升或下滑的原因, 根據杜邦分析不外乎是利潤率, 營收, 財務槓桿的增減
  • 租賃業要觀察延滯率(在銀行稱為逾放比率)的變化. 如果越來越多客戶拖延還錢(延滯率上升), 就代表接下來放款的錢也會變少(放款率下降)
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近20季
營業毛利率 QoQ YoY營業利益率 QoQ YoY稅前淨利率 QoQ YoY稅後淨利率 QoQ YoY股東權益報酬率 QoQ YoY資產報酬率 QoQ YoY總資產周轉率 QoQ YoYEBITDA利潤率 QoQ YoY財務槓桿 QoQ YoY本業收入比 QoQ YoY業外獲益比 QoQ YoY用人費用率 QoQ YoY
23Q4 (20)6.66-13.730.3-0.88-425.93-540.0-0.03-105.45-101.50.02-95.45-98.780.02-94.44-98.630.12-57.14-85.540.400.0-11.113.08-16.3-38.15115.438.5921.153700.007636.3636077.78-3600.00-7000.0-4110.136.35-6.8914.21
23Q3 (19)7.729.58.430.27128.4200.55-22.54-16.670.44-38.89-8.330.36-36.84-20.00.28-28.21-6.670.400.0-14.893.68-7.075.14106.306.5910.4547.83135.56052.17-77.42-47.836.82-4.21-7.84
23Q2 (18)7.05-15.16-15.06-0.95-228.38-200.00.71-25.26-79.770.72-16.28-78.050.57-14.93-81.250.39-11.36-75.930.400.0-14.893.96-4.58-36.7499.735.31-4.82-134.48-276.22-591.15231.03875.48218.157.12-6.680.99
23Q1 (17)8.3125.15-2.120.74270.0-35.650.95-52.5-24.00.86-47.56-10.420.67-54.11-19.280.44-46.99-15.380.40-11.11-13.044.15-16.674.0194.70-0.618.8476.32646.2-16.7523.68-73.62184.217.6337.232.97
22Q4 (16)6.64-6.74-19.90.200-85.072.00203.0344.931.64241.6733.331.46224.4426.960.83176.6723.880.45-4.26-10.04.9842.2928.6895.28-1.06.1910.230-89.4789.77-10.233042.055.56-24.86-19.88
22Q3 (15)7.12-14.22-27.20.00-100.0-100.00.66-81.2-86.640.48-85.37-88.650.45-85.2-86.960.30-81.48-84.770.470.04.443.50-44.09-54.3796.24-8.1512.510.00-100.0-100.0100.0037.7101.717.404.960.0
22Q2 (14)8.30-2.24-9.290.95-17.39-48.093.51180.873.763.28241.67115.793.04266.27153.331.62211.54125.00.472.179.36.2656.8927.76104.7820.4237.5427.38-70.13-69.6972.62771.43650.47.05-4.86-9.85
22Q1 (13)8.492.41-22.471.15-14.18-52.081.25-9.42-52.650.96-21.95-53.620.83-27.83-50.60.52-22.39-45.260.46-8.06.983.993.1-30.1287.01-3.030.0891.67-5.641.368.33191.67-12.887.416.77-17.21
21Q4 (12)8.29-15.24-24.641.34-46.18-40.711.38-72.06-31.01.23-70.92-21.151.15-66.67-8.00.67-65.99-5.630.5011.1119.053.87-49.54-26.8489.734.9-0.797.1492.65-13.422.86-94.24121.36.94-6.22-21.76
21Q3 (11)9.786.89-13.912.4936.07-19.164.94144.553.134.23178.291.933.45187.5-8.491.97173.610.00.454.65-2.177.6756.53-3.0385.5412.29-7.2950.42-44.17-21.4349.58412.2938.47.40-5.37-15.04
21Q2 (10)9.15-16.44-23.111.83-23.75-30.422.02-23.48-27.861.52-26.57-30.911.20-28.57-32.20.72-24.21-22.580.430.07.54.90-14.19-24.576.18-12.38-27.7690.32-0.12-4.779.681.1756.457.82-12.630
21Q1 (9)10.95-0.4513.942.406.1935.592.6432.033.332.0732.6932.691.6834.49.80.9533.815.850.432.38-10.425.717.9412.486.94-3.78-12.6190.43-19.41.439.57171.3-11.798.950.98.22
20Q4 (8)11.00-3.1729.722.26-26.6247.712.00-58.2531.581.56-62.4135.651.25-66.84-1.570.71-63.9622.410.42-8.7-17.655.29-33.1231.2790.36-2.07-19.84112.2074.8212.2-13.41-137.45-839.028.871.8425.11
20Q3 (7)11.36-4.5454.773.0817.11631.034.7971.07-4.774.1588.648.643.77112.99-11.081.97111.83-1.990.4615.0-9.87.9121.881.9392.27-12.51-23.4864.18-32.33641.9635.82479.1-67.978.7101.4
20Q2 (6)11.9023.8344.422.6348.5961.352.8041.4147.372.2041.0350.681.7715.698.590.9313.4110.710.40-16.67-24.536.4927.7642.95105.466.01-10.6594.856.389.826.19-42.96-54.640.00-100.0-100.0
20Q1 (5)9.6113.338.591.7715.6939.371.9830.2621.471.5635.6522.831.5320.4718.60.8241.3810.810.48-5.88-9.435.0826.0512.8999.48-11.75-5.4689.16-10.8413.9210.84859.04-50.128.2716.644.68
19Q4 (4)8.4815.530.01.53363.790.01.52-69.780.01.15-69.90.01.27-70.050.00.58-71.140.00.510.00.04.03-48.070.0112.73-6.520.0100.00944.440.0-1.43-101.280.07.09-17.460.0
19Q3 (3)7.34-10.920.0-0.58-135.580.05.03164.740.03.82161.640.04.24160.120.02.01139.290.00.51-3.770.07.7670.930.0120.592.170.0-11.84-113.710.0111.84720.180.08.5920.310.0
19Q2 (2)8.24-6.890.01.6328.350.01.9016.560.01.4614.960.01.6326.360.00.8413.510.00.530.00.04.540.890.0118.0312.170.086.3610.350.013.64-37.270.07.14-9.620.0
19Q1 (1)8.850.00.01.270.00.01.630.00.01.270.00.01.290.00.00.740.00.00.530.00.04.500.00.0105.220.00.078.260.00.021.740.00.07.900.00.0
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近10年
營業毛利率 YoY營業利益率 YoY折舊負擔比率 YoY稅前淨利率 YoY稅後淨利率 YoY股東權益報酬率 YoY資產報酬率 YoY總資產周轉率 YoYEBITDA利潤率 YoY財務槓桿 YoY本業收入比 YoY業外獲益比 YoY無形資產佔總資產比 YoY用人費用率 YoY
2023 (10)7.42-3.13-0.2202.796.260.54-71.120.50-68.751.64-71.081.20-62.961.58-14.133.70-21.11115.4321.15-40.910140.91106.591.4806.971.46
2022 (9)7.66-19.280.59-70.52.620.551.87-31.51.60-29.25.67-28.323.24-26.531.840.04.69-14.8895.286.1931.50-56.9368.21154.050.0006.87-11.13
2021 (8)9.49-13.172.00-17.72.61-15.532.73-5.862.26-5.047.91-1.374.413.041.849.525.51-11.1389.73-0.773.15-12.4826.8563.560.0007.73-12.75
2020 (7)10.9332.972.43153.133.0920.472.9014.622.3823.328.02-4.524.28-6.141.68-23.646.2017.6590.36-19.8483.59118.5716.41-73.520.0008.8615.36
2019 (6)8.226.750.96-15.792.56112.052.5353.331.9355.658.4046.64.5635.312.20-15.385.2779.86112.7337.3938.24-44.4161.98100.630.0007.6813.11
2018 (5)7.70-11.91.14-34.481.21-4.641.65-56.351.24-61.735.73-60.833.37-59.02.604.842.93-43.082.0512.9568.7949.4330.89-42.760.0006.79-6.34
2017 (4)8.74-8.01.74-27.21.27-5.113.7833.13.2438.4614.6326.018.2231.942.48-3.135.1419.8172.64-22.1946.03-45.3353.97241.530.0007.25-2.82
2016 (3)9.5020.712.3964.831.3413.122.8464.162.3465.9611.6152.566.2351.952.56-6.234.2941.5893.36-1.2684.200.7415.80-3.790.0007.469.87
2015 (2)7.8731.391.4528.321.1845.311.7315.331.4120.517.61-6.054.10-3.072.73-22.223.0328.3994.55-7.583.5811.3116.42-34.090.0006.7938.57
2014 (1)5.9901.1300.817.431.5001.1708.1004.2303.51-4.362.36-3.28102.229.775.08-3.5924.9212.640.0004.906.29

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