玩股撇步(動畫小學堂)  

  • 毛利率代表著產品的競爭優勢, 要和同一個產業做比較. 如果毛利率很低的話, 就要看公司的營收規模是否夠大
  • 毛利率從谷底回升, 或許就是開始反轉的訊號
  • 營益率代表著公司的經營效率
  • 在不大幅舉債的前提下, ROE可以看出公司的經營品質
  • 穩定或持續提升的毛利率和營益率十分重要, 要當心持續下滑的毛利率和營益率
  • 本業收入比高的公司, 才容易預估財測, 值得花心力去研究
  • 無形資產佔總資產比高的公司, 可能代表這家公司是透過併購來成長. 但如果佔比高的不合理, 則要當心
  • 併購後有沒有發揮1+1>2, 營益率是一個很好的觀察指標
  • 要檢視ROE上升或下滑的原因, 根據杜邦分析不外乎是利潤率, 營收, 財務槓桿的增減
  • 租賃業要觀察延滯率(在銀行稱為逾放比率)的變化. 如果越來越多客戶拖延還錢(延滯率上升), 就代表接下來放款的錢也會變少(放款率下降)
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近20季
營業毛利率 QoQ YoY營業利益率 QoQ YoY稅前淨利率 QoQ YoY稅後淨利率 QoQ YoY股東權益報酬率 QoQ YoY資產報酬率 QoQ YoY總資產周轉率 QoQ YoYEBITDA利潤率 QoQ YoY財務槓桿 QoQ YoY本業收入比 QoQ YoY業外獲益比 QoQ YoY用人費用率 QoQ YoY
23Q4 (20)11.22-13.43-8.717.75-18.85-19.359.4021.6-12.317.6633.22-12.263.4746.41-17.581.4040.0-24.730.176.25-15.010.1619.25-14.04159.02-0.8212.8382.47-33.33-8.1117.53175.070.975.61-8.1818.86
23Q3 (19)12.96-2.4825.469.55-6.5622.127.73-37.2131.915.75-43.4638.552.37-41.0412.321.00-39.3911.110.160.0-23.818.52-34.5630.28160.3412.1811.89123.7148.99-7.39-23.37-237.7129.636.11-3.1716.83
23Q2 (18)13.2936.45-22.0110.2290.32-29.2712.3117.1324.7210.1716.3645.494.0239.112.291.6536.3613.790.1623.08-20.013.0214.3124.71142.93-7.58-3.7683.0362.5-43.2616.97-65.3136.626.31-16.759.36
23Q1 (17)9.74-20.75-32.415.37-44.12-45.5410.51-1.9615.248.740.1119.42.89-31.35-9.691.21-34.95-7.630.13-35.0-23.5311.39-3.6415.63154.659.73-2.151.10-43.07-52.8848.90377.05700.817.5860.5917.88
22Q4 (16)12.2918.97-5.469.6122.897.3710.7282.944.798.73110.364.184.2199.53-0.241.86106.6710.060.20-4.760.011.8280.739.34140.94-1.65-5.0989.75-32.822.6410.25130.87-18.364.72-9.75-16.46
22Q3 (15)10.33-39.38-18.217.82-45.88-11.045.86-40.63-28.364.15-40.63-33.62.11-41.06-17.90.90-37.93-10.890.215.031.256.54-37.36-26.19143.30-3.51-12.12133.58-8.7124.3-33.2128.32-344.355.23-9.36-28.65
22Q2 (14)17.0418.25-7.6914.4546.550.079.878.22-28.746.99-4.51-32.983.5811.87-30.351.4510.69-29.610.2017.655.2610.445.99-27.3148.52-5.98-5.74146.3334.9540.43-46.33-469.2-1001.855.77-10.26-5.56
22Q1 (13)14.4110.8535.829.8610.1748.949.12-10.856.677.32-12.653.683.20-24.1719.41.31-22.4914.910.17-15.06.259.85-8.886.26157.966.377.08108.4324.039.79-8.14-164.83-136.286.4313.81-15.06
21Q4 (12)13.002.93-1.668.951.82-1.2110.2325.066.98.3834.086.484.2264.2-0.941.6967.33-8.650.2025.0-13.0410.8122.016.82148.50-8.938.7487.44-18.64-7.5512.56268.01132.015.65-22.92-8.58
21Q3 (11)12.63-31.58100.798.79-39.13170.468.18-40.9479.396.25-40.0876.552.57-50.073.651.01-50.9755.380.16-15.79-11.118.86-38.372.04163.063.4819.53107.473.1450.66-7.47-77.73-126.077.3319.9730.2
21Q2 (10)18.4673.9939.6414.44118.1331.9913.8561.9922.3510.4347.730.875.1491.79-25.292.0680.7-31.10.1918.75-34.4814.3654.9123.16157.576.8114.51104.2034.347.97-4.20-118.74-227.036.11-19.290
21Q1 (9)10.61-19.74-25.866.62-26.93-29.28.55-10.6613.857.06-10.2923.862.68-37.0950.561.14-38.3835.710.16-30.4314.299.27-8.48.29147.528.0217.2477.57-18.0-37.822.43314.53190.787.5722.490.8
20Q4 (8)13.22110.1720.629.06178.7729.069.57109.8735.367.87122.3260.944.26187.84107.81.85184.62115.120.2327.7827.7810.1296.536.2136.570.113.2394.5932.6-4.525.41-81.12476.356.189.776.92
20Q3 (7)6.29-52.42-46.693.25-70.29-61.44.56-59.72-37.453.54-65.76-37.791.48-78.49-36.210.65-78.26-33.670.18-37.9312.55.15-55.83-36.5136.42-0.86-3.8671.33-26.09-38.328.67766.04283.655.630-5.85
20Q2 (6)13.22-7.6221.9610.9417.0166.5111.3250.7354.4310.3481.471.486.88286.52195.282.99255.95211.460.29107.1493.3311.6636.2143.07137.609.35-12.2696.52-22.617.613.31113.39-67.890.00-100.0-100.0
20Q1 (5)14.3130.5722.19.3533.1939.977.516.22-15.715.7016.56-17.151.78-13.17-23.610.84-2.33-11.580.14-22.227.698.5615.21-14.66125.83-4.89-18.31124.7125.8966.28-24.71-2731.9-198.857.5129.93-11.54
19Q4 (4)10.96-7.120.07.02-16.630.07.07-3.020.04.89-14.060.02.05-11.640.00.86-12.240.00.1812.50.07.43-8.380.0132.30-6.760.099.06-14.310.00.94106.020.05.78-3.340.0
19Q3 (3)11.808.860.08.4228.160.07.29-0.550.05.69-5.640.02.32-0.430.00.982.080.00.166.670.08.11-0.490.0141.89-9.530.0115.6128.90.0-15.61-251.410.05.98-12.190.0
19Q2 (2)10.84-7.510.06.57-1.650.07.33-17.730.06.03-12.350.02.330.00.00.961.050.00.1515.380.08.15-18.740.0156.831.820.089.6919.590.010.31-58.760.06.81-19.790.0
19Q1 (1)11.720.00.06.680.00.08.910.00.06.880.00.02.330.00.00.950.00.00.130.00.010.030.00.0154.030.00.075.000.00.025.000.00.08.490.00.0
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近10年
營業毛利率 YoY營業利益率 YoY折舊負擔比率 YoY稅前淨利率 YoY稅後淨利率 YoY股東權益報酬率 YoY資產報酬率 YoY總資產周轉率 YoYEBITDA利潤率 YoY財務槓桿 YoY本業收入比 YoY業外獲益比 YoY無形資產佔總資產比 YoY用人費用率 YoY
2023 (10)11.87-11.818.33-20.210.373.119.9211.848.0118.3212.44-2.285.17-4.960.62-19.4810.7011.0159.0212.8384.02-28.6415.9800.03-18.666.3214.91
2022 (9)13.46-2.9610.445.560.36-0.988.87-14.466.77-17.0312.73-9.465.44-7.950.778.459.64-12.2140.94-5.09117.7323.43-17.6600.0312.575.50-16.16
2021 (8)13.8716.759.8916.770.3619.7410.3718.518.169.9714.06-1.475.91-5.290.71-13.4110.9817.81148.508.7495.38-1.494.6245.50.03-39.866.5621.48
2020 (7)11.885.048.4717.640.30-28.778.7515.447.4227.9314.2758.736.2467.290.8232.269.3211.75136.573.2396.821.953.18-36.770.05-2.95.40-18.92
2019 (6)11.3137.267.2053.850.43342.287.5854.695.8053.448.99-2.63.738.750.62-27.068.3456.47132.30-22.7694.98-0.685.0211.320.0518.686.6626.86
2018 (5)8.24-11.874.68-11.530.10-10.54.90-12.343.78-11.489.231.213.43-5.250.8521.435.33-21.15171.28-17.2195.630.994.51-15.070.0405.25-15.05
2017 (4)9.3588.515.29161.880.1122.255.59-7.914.27-17.419.12-30.913.62-22.320.70-14.636.76-0.88206.883.3794.69185.195.31-92.040.0006.18-1.12
2016 (3)4.96-33.782.02-55.80.094.866.0759.745.1788.6913.2089.664.6677.860.823.86.8247.62200.14-11.3433.20-72.3766.8000.0006.25-9.94
2015 (2)7.49-15.184.57-9.860.0819.853.80-25.22.74-39.786.96-37.752.62-36.10.79-3.664.62-19.51225.743.03120.1820.39-20.1800.0006.94-2.25
2014 (1)8.8305.0700.0733.15.0804.55011.1804.1000.82-30.515.74-18.12219.1020.4199.830.620.17-78.010.0007.1044.31

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