玩股撇步(動畫小學堂)  

  • 毛利率代表著產品的競爭優勢, 要和同一個產業做比較. 如果毛利率很低的話, 就要看公司的營收規模是否夠大
  • 毛利率從谷底回升, 或許就是開始反轉的訊號
  • 營益率代表著公司的經營效率
  • 在不大幅舉債的前提下, ROE可以看出公司的經營品質
  • 穩定或持續提升的毛利率和營益率十分重要, 要當心持續下滑的毛利率和營益率
  • 本業收入比高的公司, 才容易預估財測, 值得花心力去研究
  • 無形資產佔總資產比高的公司, 可能代表這家公司是透過併購來成長. 但如果佔比高的不合理, 則要當心
  • 併購後有沒有發揮1+1>2, 營益率是一個很好的觀察指標
  • 要檢視ROE上升或下滑的原因, 根據杜邦分析不外乎是利潤率, 營收, 財務槓桿的增減
  • 租賃業要觀察延滯率(在銀行稱為逾放比率)的變化. 如果越來越多客戶拖延還錢(延滯率上升), 就代表接下來放款的錢也會變少(放款率下降)
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近20季
營業毛利率 QoQ YoY營業利益率 QoQ YoY稅前淨利率 QoQ YoY稅後淨利率 QoQ YoY股東權益報酬率 QoQ YoY資產報酬率 QoQ YoY總資產周轉率 QoQ YoYEBITDA利潤率 QoQ YoY財務槓桿 QoQ YoY本業收入比 QoQ YoY業外獲益比 QoQ YoY用人費用率 QoQ YoY
23Q4 (20)-28.0577.9517.31-110.5266.7819.04-103.7171.7224.62-103.7171.7224.62-15.7632.62-12.41-6.3335.475.10.07133.3340.0-37.2181.3922.72128.01-5.5645.96106.8218.066.82-6.82-171.59010.15-94.14-84.59
23Q3 (19)-127.21-85.446.89-332.70-43.49-16.42-366.68-38.02-21.28-366.68-38.02-21.28-23.39-10.85-6.22-9.81-2.51-3.480.03-25.00.0-200.00-35.48-33.33135.5514.0618.4790.483.67-3.499.52-25.1752.38173.3542.4645.29
23Q2 (18)-68.60-31.4440.35-231.86-66.16-16.54-265.68-89.58-43.91-265.68-89.58-43.91-21.10-60.824.05-9.57-51.18-9.250.04-20.0-20.0-147.62-283.83-149.82118.8415.43-11.2287.27-12.73-18.6812.730273.94121.6884.7122.25
23Q1 (17)-52.19-53.8658.53-139.54-2.2148.59-140.14-1.8654.91-140.14-1.8654.91-13.126.4243.59-6.335.135.280.050.066.67-38.4620.1266.06102.9517.39-30.98100.000.015.38-0.000-100.065.880.03-37.65
22Q4 (16)-33.9275.170-136.5252.230-137.5854.490-137.5854.490-14.0236.3349.96-6.6729.6445.990.0566.670-48.1567.9-102.8387.70-23.35-23.82100.006.67-11.59-0.00-100.0100.065.86-44.8105.59
22Q3 (15)-136.63-18.8170.98-285.77-43.6358.18-302.33-63.7661.85-302.33-63.7661.72-22.02-0.144.34-9.48-8.22-1.170.03-40.0200.0-150.00-153.8555.0114.42-14.52-10.2493.75-12.647.476.25185.42-51.04119.31117.92-25.71
22Q2 (14)-115.008.6186.08-198.9626.787.92-184.6240.688.91-184.6240.688.94-21.995.4640.66-8.7610.4320.940.0566.67400.0-59.0947.8693.18133.86-10.26-11.13107.3223.837.32-7.32-154.88-517.0754.75-48.19-81.65
22Q1 (13)-125.84079.24-271.44074.78-310.80071.64-310.80071.64-23.2616.9949.99-9.7820.812.780.030200.0-113.33-106.6778.21149.1729.58-55.9986.67-23.38-11.8113.33201.67673.33105.67108.97-48.85
21Q4 (12)0.00100.0100.00.00100.0100.00.00100.0100.00.00100.0100.0-28.02-21.7224.0-12.35-31.8-55.930.00-100.0-100.01700.00610.01737.49115.12-9.69-67.28113.1129.674.07-13.11-202.73-50.82-1177.74-833.29-714.69
21Q3 (11)-470.8342.9954.22-683.4158.5165.85-792.4352.4152.19-789.7752.752.35-23.0237.8824.18-9.3715.43-26.790.010.00-333.3361.5423.08127.47-15.37-62.6187.23-12.77-29.2312.77627.66160.99160.61-46.18-66.95
21Q2 (10)-825.90-36.22-20.68-1647.03-53.02-69.78-1665.02-51.9-65.63-1669.64-52.33-66.09-37.0620.32-63.26-11.08-10.14-61.050.010.00.0-866.67-66.67-188.89150.62-55.57-40.64100.001.752.441.751.75-26.32298.4044.430
21Q1 (9)-606.28-12.13-27.26-1076.37-20.82-56.49-1096.10-33.68-51.75-1096.10-286.71-51.75-46.51-26.15-166.08-10.06-27.02-57.190.010.00.0-520.00-95.0-183.64338.98-3.6676.5798.28-9.593.451.72119.83-65.52206.607.830
20Q4 (8)-540.6747.42-85.71-890.8855.48-83.82-819.9650.53-87.98-283.4482.935.02-36.87-21.44-220.89-7.92-7.17-48.870.0100.0-266.6738.46-166.67351.863.21141.94108.70-11.81-4.09-8.7058.4513.04191.60-60.5791.85
20Q3 (7)-1028.35-50.26-6719.3-2001.30-106.29-137.73-1657.43-64.88-92.91-1657.43-64.88-92.91-30.36-33.74-164.0-7.39-7.41-9.00.00-100.0-100.0-433.33-44.44-44.44340.9134.36354.61123.2626.2626.99-20.93-979.07-811.63485.940174.28
20Q2 (6)-684.40-43.65-4316.88-970.12-41.04-363.97-1005.26-39.17-362.53-1005.26-39.17-362.53-22.70-29.86-196.73-6.88-7.5-38.710.010.0-50.0-300.00-63.64-176.93253.7332.16329.1897.622.761.692.38-52.38-40.480.000-100.0
20Q1 (5)-476.42-63.64-711.27-687.82-41.9284.86-722.31-65.5984.93-722.31-65.5984.93-17.48-52.13-212.7-6.40-20.3-44.470.010.00-183.33-83.330191.9832.01338.4195.00-16.180.05.00150.00.00.00-100.0-100.0
19Q4 (4)-291.14-1830.640.0-484.6442.430.0-436.2049.230.0-436.2049.230.0-11.490.090.0-5.3221.530.00.010.00.0-100.0066.670.0145.4393.930.0113.3316.770.0-10.00-440.00.099.87-43.630.0
19Q3 (3)-15.08-192.910.0-841.84-302.620.0-859.16-295.310.0-859.16-295.310.0-11.50-50.330.0-6.78-36.690.00.01-50.00.0-300.00-176.930.074.9926.840.097.061.10.02.94-26.470.0177.17155.80.0
19Q2 (2)16.23-79.180.0-209.0995.40.0-217.3495.470.0-217.3495.470.0-7.65-36.850.0-4.96-11.960.00.0200.0-108.3300.059.1235.010.096.001.050.04.00-20.00.069.26-95.830.0
19Q1 (1)77.940.00.0-4542.890.00.0-4792.890.00.0-4792.890.00.0-5.590.00.0-4.430.00.00.000.00.00.000.00.043.790.00.095.000.00.05.000.00.01662.250.00.0
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近10年
營業毛利率 YoY營業利益率 YoY折舊負擔比率 YoY稅前淨利率 YoY稅後淨利率 YoY股東權益報酬率 YoY資產報酬率 YoY總資產周轉率 YoYEBITDA利潤率 YoY財務槓桿 YoY本業收入比 YoY業外獲益比 YoY無形資產佔總資產比 YoY用人費用率 YoY
2023 (10)-57.780-177.01087.85-27.71-186.500-186.500-67.870-30.9300.1812.5-85.980128.0145.9694.97-1.575.0371.860.00071.72-11.09
2022 (9)-93.840-208.360121.52-85.51-215.190-215.190-67.000-32.2900.16433.33-84.81087.70-23.8296.49-3.082.92554.970.00080.67-78.67
2021 (8)-959.340-1701.750838.4634.75-1706.790-1706.790-129.710-41.4100.030.0-807.690115.12-67.2899.55-5.40.4500.000378.2079.29
2020 (7)-625.740-1009.240622.22123.61-955.560-787.100-91.170-27.7700.03-40.0-283.330351.86141.94105.234.28-5.8100.174.29210.9467.77
2019 (6)-81.330-479.950278.26317.39-476.900-476.900-35.940-21.7300.05400.0-178.260145.434430.53100.92-15.56-0.9200.16-69.57125.73-82.42
2018 (5)49.0746.83-1818.16066.671500.0-1539.780-1540.270-10.860-10.6300.01-83.33-1300.0003.21136.03119.51326.83-17.0700.54-26.67715.061109.3
2017 (4)33.420-59.3104.17-87.5-203.690-201.420-11.520-11.3800.06500.0-200.0001.3624.7728.00-52.370.0069.470.74059.13-89.47
2016 (3)-94.150-947.15033.3333.33-1626.800-1613.220-9.510-9.4100.010.0-1466.6701.09-5.2258.70-47.3841.3000.000561.3350.44
2015 (2)-82.360-652.22025.001175.0-579.810-600.510-5.190-5.0300.01-88.89-625.0001.15-77.05111.540-11.5400.000373.12959.1
2014 (1)40.060-13.0301.96123.0423.690-12.240-1.180-1.1300.09-90.9127.45-42.175.015.03-58.330158.333256.670.00035.23721.21

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