玩股撇步(動畫小學堂)  

  • 毛利率代表著產品的競爭優勢, 要和同一個產業做比較. 如果毛利率很低的話, 就要看公司的營收規模是否夠大
  • 毛利率從谷底回升, 或許就是開始反轉的訊號
  • 營益率代表著公司的經營效率
  • 在不大幅舉債的前提下, ROE可以看出公司的經營品質
  • 穩定或持續提升的毛利率和營益率十分重要, 要當心持續下滑的毛利率和營益率
  • 本業收入比高的公司, 才容易預估財測, 值得花心力去研究
  • 無形資產佔總資產比高的公司, 可能代表這家公司是透過併購來成長. 但如果佔比高的不合理, 則要當心
  • 併購後有沒有發揮1+1>2, 營益率是一個很好的觀察指標
  • 要檢視ROE上升或下滑的原因, 根據杜邦分析不外乎是利潤率, 營收, 財務槓桿的增減
  • 租賃業要觀察延滯率(在銀行稱為逾放比率)的變化. 如果越來越多客戶拖延還錢(延滯率上升), 就代表接下來放款的錢也會變少(放款率下降)
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近20季
營業毛利率 QoQ YoY營業利益率 QoQ YoY稅前淨利率 QoQ YoY稅後淨利率 QoQ YoY股東權益報酬率 QoQ YoY資產報酬率 QoQ YoY總資產周轉率 QoQ YoYEBITDA利潤率 QoQ YoY財務槓桿 QoQ YoY本業收入比 QoQ YoY業外獲益比 QoQ YoY用人費用率 QoQ YoY
23Q4 (20)6.12-8.118.132.64-11.7117.333.61-2.735.213.152.2736.963.4518.9726.371.7812.6636.920.4617.950.05.64-10.6227.89133.64-5.12-11.1873.14-9.32-13.2726.8638.8671.435.5118.495.56
23Q3 (19)6.663.98.122.9926.167.553.711.3726.623.0813.2428.872.9030.6312.41.5819.732.770.3911.43-7.146.31-3.9645.06140.852.44-15.2480.6624.42-14.9419.34-45.01274.14.65-20.782.88
23Q2 (18)6.416.130.162.37-14.44-19.393.66161.4317.682.72192.4718.262.22164.291.371.32103.0828.160.35-7.89-10.266.5775.6728.82137.497.15-7.5964.83-67.36-31.3735.17135.67534.755.8711.8110.55
23Q1 (17)6.046.710.332.7723.116.131.40-47.57-46.560.93-59.57-55.710.84-69.23-55.080.65-50.0-24.420.38-17.395.563.74-15.19-10.95128.31-14.72-11.89198.61135.51100.01-98.61-729.39-14214.275.250.573.55
22Q4 (16)5.66-8.12-6.142.25-19.06-19.352.67-8.87-18.842.30-3.77-15.132.735.81-17.771.309.24-10.340.469.52-8.04.411.38-7.74150.46-9.461.3584.33-11.07-0.4915.67203.042.735.2215.4924.29
22Q3 (15)6.16-3.75-2.222.78-5.448.172.93-5.79-14.082.393.91-14.642.5817.81-1.91.1915.53-3.250.427.695.04.35-14.71-10.49166.1811.717.7594.830.3925.625.17-6.7-78.914.52-14.88-16.45
22Q2 (14)6.406.316.142.9412.6422.53.1118.7-4.892.309.52-3.362.1917.11-0.451.0319.77-3.740.398.330.05.1021.432.2148.782.1613.7994.46-4.8728.645.54693.14-79.145.314.73-4.5
22Q1 (13)6.02-0.173.792.61-6.4527.322.62-20.36-9.972.10-22.51-8.71.87-43.67-11.790.86-40.69-15.690.36-28.0-5.264.20-12.13-12.86145.63-1.915.7699.3017.1741.150.70-95.42-97.645.0720.71-5.94
21Q4 (12)6.03-4.295.982.798.568.983.29-3.526.822.71-3.213.833.3226.24-10.031.4517.89-13.170.5025.0-12.284.78-1.6510.9148.465.19-0.5384.7512.271.7515.25-37.78-8.744.20-22.378.25
21Q3 (11)6.304.481.612.577.082.393.414.282.712.8017.655.662.6319.553.541.2314.95-5.380.402.560.04.86-2.61-7.43141.137.94-1.8575.492.80.0824.51-7.74-0.245.41-2.70.93
21Q2 (10)6.033.972.032.4017.0720.63.2712.375.832.383.485.782.203.7717.021.074.9-4.460.392.635.414.993.53-9.93130.75-5.05-1.4173.434.3713.9526.57-10.38-25.285.563.150
21Q1 (9)5.801.9328.892.05-19.92318.372.91-5.52361.92.30-11.88900.02.12-42.551225.01.02-38.92168.420.38-33.3331.034.8211.8332.05137.70-7.7414.1770.35-15.53-8.329.6577.4127.365.3938.920
20Q4 (8)5.69-8.23-12.062.561.99-10.493.08-7.23-14.682.61-1.51-19.23.6945.28-10.01.6728.46-21.60.5742.59.624.31-17.9-25.04149.253.88.7383.2910.425.1116.71-31.98-19.513.88-27.61-31.08
20Q3 (7)6.204.913.162.5126.134.153.327.449.572.6517.788.612.5435.111.21.3016.07-9.720.408.11-6.985.25-5.23-4.72143.798.42-7.0275.4317.05-5.2824.57-30.920.645.360-12.7
20Q2 (6)5.9131.3311.31.99306.1248.513.09390.4825.612.25878.2645.161.881075.043.511.12194.7410.890.3727.59-2.635.5451.786.33132.629.961.5164.44-16.0118.3335.5652.75-21.920.000-100.0
20Q1 (5)4.50-30.45-18.630.49-82.87-67.970.63-82.55-78.20.23-92.88-89.960.16-96.1-90.960.38-82.16-65.770.29-44.23-12.123.65-36.52-36.41120.61-12.142.7176.72-3.1845.1823.2812.12-50.640.00-100.0-100.0
19Q4 (4)6.477.650.02.8618.670.03.6119.140.03.2332.380.04.1063.350.02.1347.920.00.5220.930.05.754.360.0137.27-11.240.079.24-0.50.020.761.940.05.63-8.310.0
19Q3 (3)6.0113.180.02.4179.850.03.0323.170.02.4457.420.02.5191.60.01.4442.570.00.4313.160.05.515.760.0154.6518.370.079.6346.230.020.37-55.280.06.1422.80.0
19Q2 (2)5.31-3.980.01.34-12.420.02.46-14.880.01.55-32.310.01.31-25.990.01.01-9.010.00.3815.150.05.21-9.230.0130.6511.260.054.463.050.045.54-3.420.05.00-18.170.0
19Q1 (1)5.530.00.01.530.00.02.890.00.02.290.00.01.770.00.01.110.00.00.330.00.05.740.00.0117.430.00.052.850.00.047.160.00.06.110.00.0
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近10年
營業毛利率 YoY營業利益率 YoY折舊負擔比率 YoY稅前淨利率 YoY稅後淨利率 YoY股東權益報酬率 YoY資產報酬率 YoY總資產周轉率 YoYEBITDA利潤率 YoY財務槓桿 YoY本業收入比 YoY業外獲益比 YoY無形資產佔總資產比 YoY用人費用率 YoY
2023 (10)6.304.32.703.051.2819.823.1210.252.5110.099.28-0.965.1315.281.53-7.275.5523.06133.64-11.1886.63-6.5313.3782.641.01-10.955.315.57
2022 (9)6.040.02.625.221.07-8.932.83-12.382.28-11.289.37-7.234.45-1.551.654.434.51-7.01150.461.3592.6820.447.32-68.241.13-2.725.03-0.59
2021 (8)6.046.92.4920.291.172.843.2318.752.5720.6610.1026.884.527.881.583.274.853.63148.46-0.5376.951.0123.05-3.231.16-9.555.06-3.44
2020 (7)5.65-4.42.07-3.721.14-6.72.72-11.42.13-13.777.96-17.774.19-24.231.53-3.774.68-15.98149.258.7376.188.6623.82-20.321.28-3.395.24-8.39
2019 (6)5.91-5.742.15-16.341.2210.883.07-4.662.470.829.68-6.655.537.81.591.925.573.15137.27-10.7370.11-12.3329.8949.21.3347.895.72-9.35
2018 (5)6.27-2.642.577.531.10-13.363.22-17.222.45-14.9310.37-11.675.13-8.231.56-0.645.40-10.15153.77-19.479.9729.9120.03-47.890.90220.246.31-12.48
2017 (4)6.44-12.742.39-40.41.27-11.363.89-14.322.88-17.011.74-14.935.59-21.051.57-11.86.01-8.94190.7748.3261.56-30.3538.44230.720.2807.210.56
2016 (3)7.383.224.019.561.43-8.754.542.253.473.5813.80-6.067.081.871.78-5.326.602.33128.629.388.387.0811.62-33.460.0007.17-4.27
2015 (2)7.153.173.667.651.57-4.744.447.513.356.6914.69-0.746.9514.51.886.826.454.71117.68-21.682.530.3617.47-1.660.0007.49-2.47
2014 (1)6.9303.4001.65-10.434.1303.14014.8006.0701.76-2.766.1610.99150.10-19.782.242.5417.76-10.270.0007.689.09

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