玩股撇步(動畫小學堂)  

  • 毛利率代表著產品的競爭優勢, 要和同一個產業做比較. 如果毛利率很低的話, 就要看公司的營收規模是否夠大
  • 毛利率從谷底回升, 或許就是開始反轉的訊號
  • 營益率代表著公司的經營效率
  • 在不大幅舉債的前提下, ROE可以看出公司的經營品質
  • 穩定或持續提升的毛利率和營益率十分重要, 要當心持續下滑的毛利率和營益率
  • 本業收入比高的公司, 才容易預估財測, 值得花心力去研究
  • 無形資產佔總資產比高的公司, 可能代表這家公司是透過併購來成長. 但如果佔比高的不合理, 則要當心
  • 併購後有沒有發揮1+1>2, 營益率是一個很好的觀察指標
  • 要檢視ROE上升或下滑的原因, 根據杜邦分析不外乎是利潤率, 營收, 財務槓桿的增減
  • 租賃業要觀察延滯率(在銀行稱為逾放比率)的變化. 如果越來越多客戶拖延還錢(延滯率上升), 就代表接下來放款的錢也會變少(放款率下降)
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近20季
營業毛利率 QoQ YoY營業利益率 QoQ YoY稅前淨利率 QoQ YoY稅後淨利率 QoQ YoY股東權益報酬率 QoQ YoY資產報酬率 QoQ YoY總資產周轉率 QoQ YoYEBITDA利潤率 QoQ YoY財務槓桿 QoQ YoY本業收入比 QoQ YoY業外獲益比 QoQ YoY用人費用率 QoQ YoY
23Q4 (20)35.132.27-12.1322.67-6.44-7.8111.72-66.5-0.179.37-66.52-0.211.11-73.063.740.91-71.475.810.09-18.180.024.63-45.0815.2625.18-14.7-4.55193.75180.94-7.89-93.75-402.0815.0422.9218.39-3.58
23Q3 (19)34.35-6.25-17.2724.230.62-19.4234.991.66-30.427.991.6-30.414.1232.05-23.133.1932.92-19.040.1122.2210.044.85-0.11-22.8929.52-7.95-23.7268.97-1.8115.2131.034.28-22.6919.36-15.53-8.07
23Q2 (18)36.64-11.54-9.2824.08-20.66-16.1934.4212.3-26.1127.5512.4-31.063.122.97-38.582.400.84-36.00.09-10.00.044.9013.1-18.3632.07-1.11-11.5870.24-28.8913.3229.762340.48-21.7122.9214.8323.76
23Q1 (17)41.423.674.1130.3523.42236.8530.65161.07-4.8424.51161.02-11.963.03183.1811.812.38176.7422.050.1011.1142.8639.7085.77-5.1132.4322.93-13.198.78-53.04245.731.22101.11-98.2919.96-16.03-17.45
22Q4 (16)39.98-3.7196.9524.59-18.225131.9111.74-76.65-63.549.39-76.65-70.591.07-80.04-61.510.86-78.17-54.010.09-10.050.021.37-63.26-51.1526.38-31.83-42.61210.34251.49575.86-110.34-374.89-210.3423.7712.87-23.12
22Q3 (15)41.522.818.0230.074.6641.4450.277.92133.640.220.65110.145.365.5124.653.945.0737.280.1011.11-33.3358.165.75100.8338.706.7-34.1259.86-3.43-39.1940.145.592469.0121.0613.711.49
22Q2 (14)40.3969.7832.3428.73218.8751.0546.5844.61305.0439.9643.53288.725.0887.45197.083.7592.31212.50.0928.57-18.1855.0031.45182.9236.27-2.81-20.0761.98116.94-62.2138.02-46.78159.418.52-23.41-3.69
22Q1 (13)23.7917.19-38.769.011817.02-66.6432.210.0316.7927.84-12.8126.22.71-2.52-33.91.954.28-32.060.0716.67-46.1541.84-4.3717.5637.32-18.82-16.9928.571214.29-70.9871.43-28.574542.8624.18-21.819.41
21Q4 (12)20.30-42.3-45.520.47-97.79-98.1732.2049.6365.0431.9366.82104.552.78-35.35-2.111.87-34.84-6.50.06-60.0-53.8543.7551.0757.3745.97-21.745.322.17-97.79-98.32100.006300.0414.2930.9249.0161.29
21Q3 (11)35.1815.27-2.921.2611.78-12.421.5287.139.8519.1486.1922.854.30151.4648.792.87139.1748.70.1536.3625.028.9648.972.7758.7429.4428.1798.44-39.98-20.141.56102.44106.7220.757.9-0.24
21Q2 (10)30.52-21.44-26.3219.02-29.58-41.7611.50-58.3-59.9610.28-53.4-55.651.71-58.29-71.211.20-58.19-68.750.11-15.38-31.2519.44-45.38-44.0645.380.93-21.83164.0066.5644.32-64.00-4260.0-369.3319.23-5.040
21Q1 (9)38.854.2712.0227.014.9722.5527.5841.3610.7622.0641.3210.694.1044.373.542.8743.511.240.130.00.035.5928.028.6144.963.0-17.2398.46-23.9911.721.54104.84-87.0320.255.635.52
20Q4 (8)37.262.8416.4725.736.0217.5419.51-0.4130.6815.610.1934.452.84-1.734.82.003.6314.940.138.33-13.3327.80-1.3525.7943.65-4.76-27.76129.555.1-10.66-31.82-36.8233.0119.17-7.8418.63
20Q3 (7)36.23-12.537.024.27-25.691.1719.59-31.79-24.0715.58-32.79-24.522.89-51.35-43.771.93-49.74-38.140.12-25.0-20.028.18-18.91-13.2445.83-21.05-23.65123.268.4732.59-23.26-70.54-430.2320.80031.15
20Q2 (6)41.4219.4349.6932.6648.19113.1928.7215.3443.4623.1816.3153.825.9450.0106.253.8448.84120.690.1623.0845.4534.756.0420.258.056.87-23.98113.6428.9349.15-13.64-214.94-157.270.00-100.0-100.0
20Q1 (5)34.688.41-1.5122.040.69-2.8624.9066.78-3.3819.9371.66-3.393.9646.1310.312.5848.2816.220.13-13.3330.032.7748.28-7.3854.32-10.1-17.8688.14-39.220.1511.86124.98-1.1319.1918.75-9.27
19Q4 (4)31.99-5.520.021.89-8.750.014.93-42.130.011.61-43.750.02.71-47.280.01.74-44.230.00.150.00.022.10-31.960.060.420.650.0145.0055.980.0-47.50-774.50.016.161.890.0
19Q3 (3)33.8622.370.023.9956.590.025.8028.870.020.6436.960.05.1478.470.03.1279.310.00.1536.360.032.4812.350.060.03-21.390.092.9622.010.07.04-70.420.015.86-20.10.0
19Q2 (2)27.67-21.410.015.32-32.480.020.02-22.310.015.07-26.950.02.88-19.780.01.74-21.620.00.1110.00.028.91-18.290.076.3615.470.076.19-13.420.023.8198.410.019.85-6.150.0
19Q1 (1)35.210.00.022.690.00.025.770.00.020.630.00.03.590.00.02.220.00.00.100.00.035.380.00.066.130.00.088.000.00.012.000.00.021.150.00.0
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近10年
營業毛利率 YoY營業利益率 YoY折舊負擔比率 YoY稅前淨利率 YoY稅後淨利率 YoY股東權益報酬率 YoY資產報酬率 YoY總資產周轉率 YoYEBITDA利潤率 YoY財務槓桿 YoY本業收入比 YoY業外獲益比 YoY無形資產佔總資產比 YoY用人費用率 YoY
2023 (10)36.74-1.5325.294.7210.0422.2728.15-21.8522.52-24.7811.11-21.329.00-14.850.3911.4338.65-13.7925.18-4.5589.8133.9610.19-69.080.00021.15-2.49
2022 (9)37.3114.3824.1527.988.223.3236.0260.6629.9450.9814.1228.4810.5737.450.35-7.8944.8345.5526.38-42.6167.04-20.6632.96105.990.00021.69-0.91
2021 (8)32.62-13.4718.87-29.257.9510.1922.42-5.2819.834.4810.99-29.377.69-26.130.38-29.6330.80-1.2845.975.3284.50-24.8516.0000.00021.8919.03
2020 (7)37.7016.9726.6725.87.22-1.0823.6710.418.9812.6415.5610.210.4117.10.545.8831.206.1643.65-27.76112.4513.57-12.4500.00018.392.62
2019 (6)32.230.8421.2011.297.29-6.1421.44-12.3816.85-14.1214.12-3.958.89-4.720.5110.8729.39-10.5960.42-8.5499.0126.740.99-95.60.00017.92-14.46
2018 (5)31.9611.1719.0530.487.775.8924.47120.2519.62128.1414.70148.739.33116.470.46-6.1232.8775.6866.0617.6178.12-40.4422.4000.05020.95-0.14
2017 (4)28.75-25.9414.60-40.517.3456.3411.11-55.958.60-58.395.91-62.764.31-65.870.49-19.6718.71-37.6156.17122.02131.1734.66-31.1700.00020.985.96
2016 (3)38.823.6924.54-0.974.6910.725.22-8.8520.67-9.5815.87-4.5112.63-6.030.613.3929.99-6.3425.30-3.9197.418.942.59-75.520.00019.802.27
2015 (2)37.442.9424.788.34.24-4.3727.676.8322.868.8616.62-6.7313.44-5.350.59-11.9432.025.426.3324.7389.421.6410.58-7.110.00019.36-5.7
2014 (1)36.37022.8804.43-14.425.90021.00017.82014.2000.67-9.4630.3828.1321.11-37.4787.97-0.2211.39-3.680.00020.53-9.04

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