玩股撇步(動畫小學堂)  

  • 毛利率代表著產品的競爭優勢, 要和同一個產業做比較. 如果毛利率很低的話, 就要看公司的營收規模是否夠大
  • 毛利率從谷底回升, 或許就是開始反轉的訊號
  • 營益率代表著公司的經營效率
  • 在不大幅舉債的前提下, ROE可以看出公司的經營品質
  • 穩定或持續提升的毛利率和營益率十分重要, 要當心持續下滑的毛利率和營益率
  • 本業收入比高的公司, 才容易預估財測, 值得花心力去研究
  • 無形資產佔總資產比高的公司, 可能代表這家公司是透過併購來成長. 但如果佔比高的不合理, 則要當心
  • 併購後有沒有發揮1+1>2, 營益率是一個很好的觀察指標
  • 要檢視ROE上升或下滑的原因, 根據杜邦分析不外乎是利潤率, 營收, 財務槓桿的增減
  • 租賃業要觀察延滯率(在銀行稱為逾放比率)的變化. 如果越來越多客戶拖延還錢(延滯率上升), 就代表接下來放款的錢也會變少(放款率下降)
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近20季
營業毛利率 QoQ YoY營業利益率 QoQ YoY稅前淨利率 QoQ YoY稅後淨利率 QoQ YoY股東權益報酬率 QoQ YoY資產報酬率 QoQ YoY總資產周轉率 QoQ YoYEBITDA利潤率 QoQ YoY財務槓桿 QoQ YoY本業收入比 QoQ YoY業外獲益比 QoQ YoY用人費用率 QoQ YoY
23Q4 (20)6.97-23.3216.95-1.51-396.0842.15-8.61-415.38-240.32-8.38-504.83-224.81-2.84-483.78-184.0-1.72-412.73-201.750.220.0-12.0-4.08-158.29-442.8657.654.124.8818.03-5.33-82.7983.613.281855.7411.701.7410.9
23Q3 (19)9.0945.67211.30.51114.83109.142.73-7.4670.622.07-30.54172.370.74-22.92164.290.55-20.29120.00.2210.0-8.337.00-12.530.8455.37-10.855.4719.05116.56105.580.95-62.35-81.8611.50-10.922.86
23Q2 (18)6.24-34.73-32.17-3.44-663.93-509.522.95-34.44-20.72.98-21.782.760.96-21.95-30.940.69-20.69-23.330.20-4.76-31.038.00-10.3121.7762.114.534.25-115.00-991.25-631.88215.00146.85174.3112.911.5730.14
23Q1 (17)9.5660.44.030.61123.37-63.694.50277.8718.733.81247.6731.831.23223.0-9.560.87252.636.10.21-16.0-19.238.92649.5832.7459.428.1-19.7512.90-87.68-70.9787.101929.0356.7712.7120.4720.93
22Q4 (16)5.96104.11-43.45-2.6153.23-171.12-2.53-258.12-182.95-2.58-439.47-193.14-1.00-457.14-163.29-0.57-328.0-163.330.254.17-16.671.19-77.76-78.3654.974.7-36.49104.76130.26-13.57-4.76-101.0777.5510.55-5.6421.26
22Q3 (15)2.92-68.26-73.55-5.58-764.29-209.631.60-56.99-68.250.76-73.79-80.050.28-79.86-88.240.25-72.22-81.480.24-17.24-29.415.35-18.57-24.4452.50-11.88-43.89-346.15-1700.96-446.15446.15469.2327315.3811.1812.731.84
22Q2 (14)9.200.11-27.330.84-50.0-88.123.72-1.85-40.02.900.35-41.181.392.21-58.510.909.76-54.550.2911.54-25.646.57-2.23-17.3659.58-19.53-21.8121.62-51.35-81.278.3841.08670.029.92-5.6123.23
22Q1 (13)9.19-12.81-34.261.68-54.22-77.363.7924.26-51.292.894.33-54.71.36-13.92-62.120.82-8.89-62.040.26-13.33-21.216.7222.18-31.9174.04-14.463.5244.44-63.33-53.8255.56361.91011.1110.5120.818.62
21Q4 (12)10.54-4.53-13.463.67-27.9-25.413.05-39.48-14.082.77-27.324.221.58-33.6139.820.90-33.3323.290.30-11.760.05.50-22.32-4.6886.56-7.4925.03121.2121.21-11.85-21.21-1193.9443.438.702.59-28.1
21Q3 (11)11.04-12.8-34.795.09-28.01-47.425.04-18.71-41.333.81-22.72-49.62.38-28.96-32.01.35-31.82-35.710.34-12.8221.437.08-10.94-34.8793.5722.844.51100.00-13.04-11.69-1.6488.0887.618.485.34-4.61
21Q2 (10)12.66-9.44-11.347.07-4.7231.176.20-20.31-0.964.93-22.73-4.093.35-6.6966.671.98-8.3354.690.3918.1869.577.95-19.45-15.8776.206.5410.92115.0019.4834.71-13.75-375.0-193.968.05-9.140
21Q1 (9)13.9814.78-4.127.4250.8127.497.78119.1530.766.38186.124.373.59217.786.012.16195.8974.190.3310.043.489.8771.068.2271.523.317.2796.25-30.0-1.155.00113.3390.08.86-26.780
20Q4 (8)12.18-28.06-13.924.92-49.17-25.03.55-58.67-13.632.23-70.529.651.13-67.7141.250.73-65.2430.360.307.143.455.77-46.92-14.5269.236.9212.13137.5021.43-13.73-37.50-183.3336.8412.1036.110
20Q3 (7)16.9318.5644.099.6879.59200.628.5937.2244.867.5647.0844.833.5074.1357.662.1064.0650.00.2821.747.6910.8715.0325.2364.75-5.75-1.61113.2432.65106.78-13.24-190.44-129.268.890-26.83
20Q2 (6)14.28-2.0632.345.39-7.39170.856.265.2118.345.140.1938.542.014.1528.031.283.2326.730.230.0-11.549.453.6218.7268.703.042.6885.37-12.33121.9514.63456.1-76.220.000-100.0
20Q1 (5)14.583.0434.635.82-11.28809.385.9544.77157.585.13198.26216.671.93141.25221.671.24121.43175.560.23-20.694.559.1235.1169.5266.677.999.197.37-38.91265.132.63104.43-96.410.000-100.0
19Q4 (4)14.1520.430.06.56103.730.04.11-30.690.01.72-67.050.00.80-63.960.00.56-60.00.00.2911.540.06.75-22.240.061.74-6.180.0159.38191.030.0-59.38-231.250.00.00-100.00.0
19Q3 (3)11.758.90.03.2261.810.05.9312.10.05.2240.70.02.2241.40.01.4038.610.00.260.00.08.689.050.065.81-1.640.054.7642.380.045.24-26.490.012.15-0.160.0
19Q2 (2)10.79-0.370.01.99210.940.05.29129.00.03.71129.010.01.57161.670.01.01124.440.00.2618.180.07.9647.960.066.919.490.038.4644.230.061.54-16.080.012.17-13.260.0
19Q1 (1)10.830.00.00.640.00.02.310.00.01.620.00.00.600.00.00.450.00.00.220.00.05.380.00.061.110.00.026.670.00.073.330.00.014.030.00.0
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近10年
營業毛利率 YoY營業利益率 YoY折舊負擔比率 YoY稅前淨利率 YoY稅後淨利率 YoY股東權益報酬率 YoY資產報酬率 YoY總資產周轉率 YoYEBITDA利潤率 YoY財務槓桿 YoY本業收入比 YoY業外獲益比 YoY無形資產佔總資產比 YoY用人費用率 YoY
2023 (10)7.9913.66-0.9204.0338.850.36-80.00.08-92.980.10-95.00.44-69.860.87-16.354.95-2.5657.654.88-260.000360.00118.690.061.9212.1815.89
2022 (9)7.03-41.56-1.1902.9057.851.80-67.331.14-74.442.00-81.851.46-77.291.04-25.185.08-32.7254.97-36.49-66.150164.6200.06010.5123.65
2021 (8)12.03-16.525.83-10.031.84-24.795.51-8.014.46-8.9811.0231.036.4321.781.3933.657.55-13.0286.5625.03105.49-2.16-5.8800.0008.50-24.31
2020 (7)14.4120.696.48101.872.45-1.165.9934.614.9060.138.4163.35.2859.041.044.08.6819.7269.2312.13107.8249.56-7.8200.00011.23-7.65
2019 (6)11.94-9.953.21-40.672.4837.614.45-38.793.06-48.915.15-59.193.32-52.51.00-9.097.25-23.8461.74-18.6372.09-3.2627.919.550.00012.1613.64
2018 (5)13.26-9.125.41-21.711.800.427.2751.145.9973.1212.6276.56.9976.961.106.89.5235.2375.88-29.8174.52-48.2825.4800.00010.706.47
2017 (4)14.597.126.9147.021.79-10.784.8113.443.467.457.1532.413.9522.291.0318.397.042.92108.1116.02144.1030.38-43.4800.00010.05-13.14
2016 (3)13.6250.334.70422.222.010.34.24102.873.2265.985.4057.433.2341.050.87-4.46.8442.593.180.14110.53155.06-10.5300.00011.5712.22
2015 (2)9.067.860.90-52.632.0018.442.09-0.481.9443.73.4313.952.299.570.91-18.024.807.6293.05-4.5943.33-52.2756.67515.240.00010.3122.01
2014 (1)8.4001.9001.6919.412.1001.3503.0102.0901.11-2.634.4654.8697.53-7.3890.79-9.219.2100.0008.4512.22

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