玩股撇步(動畫小學堂)  

  • 毛利率代表著產品的競爭優勢, 要和同一個產業做比較. 如果毛利率很低的話, 就要看公司的營收規模是否夠大
  • 毛利率從谷底回升, 或許就是開始反轉的訊號
  • 營益率代表著公司的經營效率
  • 在不大幅舉債的前提下, ROE可以看出公司的經營品質
  • 穩定或持續提升的毛利率和營益率十分重要, 要當心持續下滑的毛利率和營益率
  • 本業收入比高的公司, 才容易預估財測, 值得花心力去研究
  • 無形資產佔總資產比高的公司, 可能代表這家公司是透過併購來成長. 但如果佔比高的不合理, 則要當心
  • 併購後有沒有發揮1+1>2, 營益率是一個很好的觀察指標
  • 要檢視ROE上升或下滑的原因, 根據杜邦分析不外乎是利潤率, 營收, 財務槓桿的增減
  • 租賃業要觀察延滯率(在銀行稱為逾放比率)的變化. 如果越來越多客戶拖延還錢(延滯率上升), 就代表接下來放款的錢也會變少(放款率下降)
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近20季
營業毛利率 QoQ YoY營業利益率 QoQ YoY稅前淨利率 QoQ YoY稅後淨利率 QoQ YoY股東權益報酬率 QoQ YoY資產報酬率 QoQ YoY總資產周轉率 QoQ YoYEBITDA利潤率 QoQ YoY財務槓桿 QoQ YoY本業收入比 QoQ YoY業外獲益比 QoQ YoY用人費用率 QoQ YoY
23Q4 (20)42.19-7.7242.34-3.93-130.85-1.81-2.73-124.64-133.33-2.73-124.64-58.72-1.06-120.19-55.880.09-91.96-40.00.06-25.00.037.42-14.33-5.81517.31-0.83-9.29150.0031.25-59.09-50.00-250.081.2529.3917.75-4.67
23Q3 (19)45.727.63-6.8812.7484.1-14.3811.08480.1-5.9411.08361.67-5.945.25425.0-2.961.12160.474.670.0814.2914.2943.6812.32-5.13521.651.26-4.13114.29-68.83-9.04-14.2994.6444.2924.96-8.414.92
23Q2 (18)42.48-0.0243.956.92-1.14130.141.91-56.19105.992.40-44.95107.521.00-45.05110.240.43-18.87133.330.0716.6740.038.89-7.67118.73515.18-5.54-10.11366.67133.33407.69-266.67-366.67-1060.027.25-0.58-16.18
23Q1 (17)42.4943.354.457.00281.35145.614.36472.65847.834.36353.49847.831.82367.651037.50.53253.33103.850.060.020.042.126.02-0.21545.37-4.376.92157.14-57.14-77.55-57.1478.5790.4827.41-11.09-6.26
22Q4 (16)29.64-39.63-26.25-3.86-125.94-69.3-1.17-109.9384.23-1.72-114.676.82-0.68-112.5775.360.15-85.98200.00.06-14.2920.039.73-13.7113.06570.304.816.13366.67191.841061.11-266.67-940.0-489.7430.8341.94-0.23
22Q3 (15)49.1066.38158.0114.88164.81136.9111.78136.92136.3611.78136.92136.365.41155.37172.131.07182.95232.10.0740.0133.3346.04158.9419.86544.13-5.06-16.87125.6473.960.92-25.64-192.31-4.721.72-33.19-37.75
22Q2 (14)29.51-27.4639.66-22.96-905.6153.68-31.91-7036.9646.07-31.91-7036.9646.07-9.77-6206.2511.98-1.29-596.1513.420.050.066.6717.78-57.880.74573.1412.360.3872.22-89.68-13.7627.78104.6370.9432.5111.18-12.16
22Q1 (13)40.681.221.272.85225.0175.80.46106.2114.470.46106.2114.470.16105.8116.840.26273.33271.430.050.00.042.2120.120.36510.08-5.08-1.58700.002116.67444.44-600.00-976.92-4100.029.24-5.37-4.66
21Q4 (12)40.19111.1928.16-2.2894.3463.4-7.4277.1-902.7-7.4277.1-902.7-2.7663.2-1280.0-0.1581.48-183.330.0566.670.035.14-8.51-11.64537.37-17.96.7531.58-74.63-96.0568.42379.39109.7730.90-11.4425.56
21Q3 (11)19.03-9.94-62.32-40.3118.68-2044.15-32.4045.24-241.05-32.4045.24-241.05-7.5032.43-209.97-0.8145.64-150.310.030.0-50.038.41117.62-38.86654.5414.6478.67124.4948.641593.88-24.49-250.71-122.6134.89-5.7320.89
21Q2 (10)21.13-47.4-76.75-49.57-1218.35-232.91-59.17-1760.69-395.98-59.17-1760.69-395.98-11.10-1068.42-259.22-1.49-2228.57-413.790.03-40.0-40.017.65-58.04-53.82570.9510.1724.4783.75-34.86-33.4316.25213.75162.9737.0120.670
21Q1 (9)40.1728.09-55.01-3.7639.65-175.05-3.18-329.7352.89-3.18-329.7355.21-0.95-375.056.420.07-61.11146.670.050.0-16.6742.065.7625.03518.252.9512.41128.57-83.93276.79-14.2997.96-108.2730.6724.620
20Q4 (8)31.36-37.91-64.55-6.23-231.3874.58-0.74-103.2299.57-0.74-103.2299.58-0.20-102.9399.410.18-88.82102.470.05-16.6725.039.77-36.69133.06503.4137.4121.18800.009700.05562.5-700.00-746.15-915.1724.61-14.730
20Q3 (7)50.51-44.42-41.1-1.8887.3788.0322.97292.54216.3622.97292.54216.366.82320.71282.351.61655.17317.570.0620.020.062.8264.36115.65366.35-20.1420.79-8.33-106.62-110.59108.33519.79408.3328.8603.15
20Q2 (6)90.881.786.44-14.89-397.2124.15-11.93-76.7449.02-11.93-68.0348.97-3.09-41.7420.77-0.29-93.3365.480.05-16.670.038.2213.6131.93458.72-0.5173.19125.81272.9850.08-25.81-114.94-259.530.000-100.0
20Q1 (5)89.290.938.395.01120.44142.71-6.7596.1266.63-7.1095.9264.9-2.1893.5937.36-0.1597.9585.980.0650.0-14.2933.64127.9618.87461.0510.9877.72-72.73-614.77-227.27172.73101.15318.530.000-100.0
19Q4 (4)88.473.170.0-24.51-56.110.0-173.88-780.850.0-174.14-782.170.0-34.01-809.360.0-7.30-886.490.00.04-20.00.0-120.31-513.010.0415.4436.980.014.13-82.050.085.87302.940.00.00-100.00.0
19Q3 (3)85.750.430.0-15.7020.020.0-19.7415.640.0-19.7415.570.0-3.744.10.0-0.7411.90.00.050.00.029.130.550.0303.2914.510.078.69-6.130.021.3131.740.027.98-26.080.0
19Q2 (2)85.383.640.0-19.63-67.350.0-23.40-15.670.0-23.38-15.570.0-3.90-12.070.0-0.8421.50.00.05-28.570.028.972.370.0264.872.10.083.8246.690.016.18-60.80.037.8515.190.0
19Q1 (1)82.380.00.0-11.730.00.0-20.230.00.0-20.230.00.0-3.480.00.0-1.070.00.00.070.00.028.300.00.0259.420.00.057.140.00.041.270.00.032.860.00.0
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近10年
營業毛利率 YoY營業利益率 YoY折舊負擔比率 YoY稅前淨利率 YoY稅後淨利率 YoY股東權益報酬率 YoY資產報酬率 YoY總資產周轉率 YoYEBITDA利潤率 YoY財務槓桿 YoY本業收入比 YoY業外獲益比 YoY無形資產佔總資產比 YoY用人費用率 YoY
2023 (10)43.3514.086.07031.40-10.884.0304.1507.2402.191052.630.2717.3940.687.99517.31-9.29150.94654.72-50.9401.87-1.6527.13-3.45
2022 (9)38.0016.0-0.59035.23-25.11-3.190-3.340-4.9300.1900.2343.7537.678.15570.306.1320.00-78.1882.86894.291.909.3228.10-13.99
2021 (8)32.76-28.83-18.34047.0432.53-20.020-20.020-19.930-2.2800.16-27.2734.83-20.66537.376.7591.6708.33-97.681.74-8.2932.6715.44
2020 (7)46.03-46.08-3.84035.50-16.431.4701.3701.6601.3400.22-21.4343.900503.4121.18-258.820358.82427.21.89-18.2328.30-14.29
2019 (6)85.3718.75-17.58042.48193.05-55.100-55.160-43.640-14.1500.28-22.22-4.440415.441017.0731.94-69.7468.0602.3246.5933.025.53
2018 (5)71.89-20.58-22.33014.50-31.13-21.190-21.320-11.420-7.2000.3671.43-2.84037.19-36.53105.565.56-5.5601.58134.7331.299.1
2017 (4)90.52-0.8-15.28021.0544.87-15.250-15.310-7.880-1.1600.2150.018.21058.59-73.15100.00-20.25-0.0000.67028.68-17.82
2016 (3)91.2556.68-31.63014.53115.7-25.260-18.320-9.410-2.5800.1475.0-1.600218.1979.79125.40-8.89-25.4000.00034.90-42.16
2015 (2)58.2422.95-69.1206.74-81.85-50.350-35.750-7.880-3.8000.08100.0-36.530121.36132.62137.63-48.9-37.1100.00060.34-25.65
2014 (1)47.370-126.77037.12553.62-46.770-110.600-3.130-2.0700.04-89.74-2.27052.17116.11269.3587.0-169.3500.00081.16450.98

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