玩股撇步(動畫小學堂)  

  • 毛利率代表著產品的競爭優勢, 要和同一個產業做比較. 如果毛利率很低的話, 就要看公司的營收規模是否夠大
  • 毛利率從谷底回升, 或許就是開始反轉的訊號
  • 營益率代表著公司的經營效率
  • 在不大幅舉債的前提下, ROE可以看出公司的經營品質
  • 穩定或持續提升的毛利率和營益率十分重要, 要當心持續下滑的毛利率和營益率
  • 本業收入比高的公司, 才容易預估財測, 值得花心力去研究
  • 無形資產佔總資產比高的公司, 可能代表這家公司是透過併購來成長. 但如果佔比高的不合理, 則要當心
  • 併購後有沒有發揮1+1>2, 營益率是一個很好的觀察指標
  • 要檢視ROE上升或下滑的原因, 根據杜邦分析不外乎是利潤率, 營收, 財務槓桿的增減
  • 租賃業要觀察延滯率(在銀行稱為逾放比率)的變化. 如果越來越多客戶拖延還錢(延滯率上升), 就代表接下來放款的錢也會變少(放款率下降)
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近20季
營業毛利率 QoQ YoY營業利益率 QoQ YoY稅前淨利率 QoQ YoY稅後淨利率 QoQ YoY股東權益報酬率 QoQ YoY資產報酬率 QoQ YoY總資產周轉率 QoQ YoYEBITDA利潤率 QoQ YoY財務槓桿 QoQ YoY本業收入比 QoQ YoY業外獲益比 QoQ YoY用人費用率 QoQ YoY
23Q4 (20)15.0634.5819.1512.5548.8720.6712.4154.7418.769.8855.5917.064.4752.561.362.0550.741.490.20-4.76-13.0418.8428.9518.05124.520.80.07100.93-4.011.46-0.9381.93-278.62.27-2.5810.19
23Q3 (19)11.19-11.05-5.978.43-16.53-11.088.02-20.83-15.226.35-21.51-16.122.93-28.71-25.261.36-25.27-24.860.21-4.55-12.514.61-9.54-3.18123.53-0.782.58105.155.154.51-5.15-1041.9102.331.3-0.43
23Q2 (18)12.5819.359.210.1044.298.8410.1347.029.758.0947.639.774.1153.93-5.521.8252.94-6.670.224.76-15.3816.1523.7514.05124.50-12.054.0100.00-1.65-0.560.55132.51196.722.30-2.547.98
23Q1 (17)10.54-16.616.687.00-32.69-6.796.89-34.07-7.145.48-35.07-7.432.67-39.46-17.341.19-41.09-17.360.21-8.7-12.513.05-18.232.11141.5513.768.23101.682.210.89-1.68-422.69-7.562.3614.56-0.84
22Q4 (16)12.646.224.6410.409.77.5510.4510.478.748.4411.4910.474.4112.55.02.0211.67.450.23-4.17-4.1715.965.776.33124.433.33-1.4999.48-1.12-1.130.520184.372.06-11.97-1.9
22Q3 (15)11.903.32.329.482.164.069.462.49-0.947.572.71-0.923.92-9.89-7.981.81-7.18-3.720.24-7.690.015.096.571.41120.420.59-4.42100.610.046.010.00100.0-100.02.349.861.3
22Q2 (14)11.5216.6-4.09.2823.57-5.219.2324.39-3.557.3724.49-3.284.3534.67-2.031.9535.420.520.268.334.014.1610.8-4.65119.71-8.47-7.99100.56-0.21-1.9-0.5663.8477.542.13-10.5-4.48
22Q1 (13)9.88-18.21-13.337.51-22.34-15.627.42-22.79-13.825.92-22.51-13.323.23-23.1-12.71.44-23.4-11.110.240.04.3512.78-14.86-10.06130.793.55-0.4100.780.16-2.23-1.56-153.1349.222.3813.332.59
21Q4 (12)12.083.8711.239.676.1513.769.610.639.337.640.07.454.20-1.413.451.880.02.170.240.0-7.6915.010.875.78126.310.25-2.32100.626.023.71-0.62-113.84-120.682.10-9.09-3.23
21Q3 (11)11.63-3.0819.049.11-6.9527.959.55-0.2134.327.640.2634.744.26-4.0536.541.88-3.0928.770.24-4.0-4.014.880.217.17125.99-3.166.7294.90-7.42-5.14.46277.2302.313.59-15.69
21Q2 (10)12.005.2616.59.7910.022.999.5711.151.277.6211.57-3.054.4420.0-4.311.9419.75-11.010.258.7-7.4114.854.51.5130.10-0.9313.59102.52-0.5421.31-2.5218.24-116.242.23-3.880
21Q1 (9)11.404.9742.58.904.7144.728.61-2.0540.926.83-3.9439.673.70-8.871.371.62-11.96-4.710.23-11.54-32.3514.210.1439.45131.321.5514.32103.086.252.19-3.08-203.08-253.852.326.9123.4
20Q4 (8)10.8611.1616.528.5019.3814.868.7923.6318.787.1125.420.14.0630.13-15.241.8426.03-15.980.264.0-29.7314.1911.7326.25129.319.539.6597.01-2.99-2.992.99002.17-20.832.32
20Q3 (7)9.77-5.1530.447.12-10.5529.697.11-24.7630.945.67-27.8630.343.12-32.76-19.591.46-33.03-15.120.25-7.41-35.912.70-13.1940.64118.063.08-4.08100.0018.33-1.750.00-100.0100.02.74065.06
20Q2 (6)10.3028.7528.437.9629.4325.759.4554.6650.07.8660.7456.264.6427.12-4.332.1828.241.40.27-20.59-35.7114.6343.5750.82114.53-0.3-14.6884.51-16.22-16.115.491881.692253.520.00-100.0-100.0
20Q1 (5)8.00-14.1612.686.15-16.8917.146.11-17.4317.54.89-17.417.553.65-23.8-2.411.70-22.37-2.30.34-8.11-17.0710.19-9.3415.53114.87-2.59-5.37100.870.87-0.07-0.8707.831.8814.635.62
19Q4 (4)9.3224.430.07.4034.790.07.4036.280.05.9236.090.04.7923.450.02.1927.330.00.37-5.130.011.2424.470.0117.93-4.180.0100.00-1.750.0-0.00100.00.01.64-1.20.0
19Q3 (3)7.49-6.610.05.49-13.270.05.43-13.810.04.35-13.520.03.88-20.00.01.72-20.00.00.39-7.140.09.03-6.910.0123.08-8.310.0101.791.060.0-0.89-24.110.01.663.750.0
19Q2 (2)8.0212.960.06.3320.570.06.3021.150.05.0320.910.04.8529.680.02.1523.560.00.422.440.09.709.980.0134.2410.590.0100.72-0.220.0-0.7223.740.01.60-10.110.0
19Q1 (1)7.100.00.05.250.00.05.200.00.04.160.00.03.740.00.01.740.00.00.410.00.08.820.00.0121.390.00.0100.940.00.0-0.940.00.01.780.00.0
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近10年
營業毛利率 YoY營業利益率 YoY折舊負擔比率 YoY稅前淨利率 YoY稅後淨利率 YoY股東權益報酬率 YoY資產報酬率 YoY總資產周轉率 YoYEBITDA利潤率 YoY財務槓桿 YoY本業收入比 YoY業外獲益比 YoY無形資產佔總資產比 YoY用人費用率 YoY
2023 (10)12.357.399.533.75.9914.449.382.47.471.7713.84-12.246.37-10.410.83-12.6315.687.91124.520.07101.681.23-1.6800.0002.324.5
2022 (9)11.50-2.469.19-2.035.24-1.179.16-2.037.34-1.4815.77-4.377.11-2.870.95-2.0614.53-1.49124.43-1.49100.450.12-0.3000.0002.22-0.89
2021 (8)11.7922.439.3827.455.307.99.3523.847.4522.5316.4911.497.329.750.97-11.0114.7517.72126.31-2.32100.332.91-0.3300.0002.24-0.44
2020 (7)9.6320.837.3620.464.9138.167.5524.386.0825.114.79-13.416.67-16.311.09-33.1312.5329.44129.319.6597.49-3.082.5100.0002.2534.73
2019 (6)7.973.916.117.763.55-8.056.077.244.867.0517.0810.267.979.031.631.879.681.04117.933.19100.600.35-0.6000.0001.67-5.11
2018 (5)7.67-0.785.673.853.86-14.355.664.814.541.5715.4911.27.318.781.608.119.58-4.1114.280.36100.24-0.98-0.2400.0001.76-7.85
2017 (4)7.735.035.4610.084.51-14.445.409.314.4710.3713.9324.046.7220.01.489.639.99-3.01113.877.55101.230.41-0.9300.0001.91-13.57
2016 (3)7.369.854.963.125.2722.234.945.564.054.9211.23-9.585.60-9.531.35-14.5610.3013.44105.881.99100.82-1.53-0.4100.0002.2113.33
2015 (2)6.70-2.194.81-9.254.3121.034.68-10.863.86-11.4712.42-27.586.19-26.221.58-16.49.082.14103.81-0.07102.391.42-2.7900.0001.9522.64
2014 (1)6.8505.3003.562.715.2504.36017.1508.3901.89-3.088.896.21103.88-7.85100.95-0.16-0.9500.0001.59-2.45

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