玩股撇步(動畫小學堂)  

  • 毛利率代表著產品的競爭優勢, 要和同一個產業做比較. 如果毛利率很低的話, 就要看公司的營收規模是否夠大
  • 毛利率從谷底回升, 或許就是開始反轉的訊號
  • 營益率代表著公司的經營效率
  • 在不大幅舉債的前提下, ROE可以看出公司的經營品質
  • 穩定或持續提升的毛利率和營益率十分重要, 要當心持續下滑的毛利率和營益率
  • 本業收入比高的公司, 才容易預估財測, 值得花心力去研究
  • 無形資產佔總資產比高的公司, 可能代表這家公司是透過併購來成長. 但如果佔比高的不合理, 則要當心
  • 併購後有沒有發揮1+1>2, 營益率是一個很好的觀察指標
  • 要檢視ROE上升或下滑的原因, 根據杜邦分析不外乎是利潤率, 營收, 財務槓桿的增減
  • 租賃業要觀察延滯率(在銀行稱為逾放比率)的變化. 如果越來越多客戶拖延還錢(延滯率上升), 就代表接下來放款的錢也會變少(放款率下降)
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近20季
營業毛利率 QoQ YoY營業利益率 QoQ YoY稅前淨利率 QoQ YoY稅後淨利率 QoQ YoY股東權益報酬率 QoQ YoY資產報酬率 QoQ YoY總資產周轉率 QoQ YoYEBITDA利潤率 QoQ YoY財務槓桿 QoQ YoY本業收入比 QoQ YoY業外獲益比 QoQ YoY用人費用率 QoQ YoY
23Q4 (20)27.56-3.8750.614.022.04132.8914.841.92120.5112.144.84153.445.894.25139.433.826.7132.930.310.0-8.8219.341.5878.4156.626.054.6894.530.135.415.47-2.27-47.011.51-0.1717.45
23Q3 (19)28.6714.2245.3913.7436.4487.1914.5634.6981.5511.5827.2588.295.6531.489.63.5827.486.460.310.00.019.0424.253.353.39-17.765.2294.401.173.125.60-16.31-33.7911.53-2.952.4
23Q2 (18)25.1021.738.1410.0772.43-8.9510.8167.3410.649.1091.9826.924.3098.1632.312.8189.8628.90.310.03.3315.3338.867.4364.9247.082.5993.313.6-17.756.69-28.18151.3711.88-0.080.42
23Q1 (17)20.6212.68-22.575.84-2.99-48.686.46-4.01-45.394.74-1.04-49.572.17-11.79-47.841.48-9.76-49.140.31-8.820.011.041.85-32.2744.14-18.412.690.060.43-6.379.32-9.77144.7811.8921.33-1.82
22Q4 (16)18.30-7.2-22.066.02-17.98-40.16.73-16.08-37.514.79-22.11-45.512.46-17.45-44.721.64-14.58-43.060.349.686.2510.84-12.72-27.354.096.611.0989.67-2.04-3.9210.3322.0954.899.80-12.97-11.71
22Q3 (15)19.72-15.04-15.227.34-33.63-13.448.02-17.91-10.796.15-14.23-13.742.98-8.31-17.451.92-11.93-3.030.313.3314.8112.42-12.96-10.6550.74-19.82-21.6291.54-19.31-3.138.46164.9353.7811.26-4.82-11.82
22Q2 (14)23.21-12.84-18.5311.06-2.81-23.099.77-17.41-35.647.17-23.72-43.233.25-21.88-56.722.18-25.09-45.230.30-3.23-3.2314.27-12.45-27.1963.2861.43-44.16113.4517.9319.95-13.03-442.21-340.3211.83-2.31-3.66
22Q1 (13)26.6313.42-18.8411.3813.23-32.0211.839.84-29.339.406.94-34.684.16-6.52-52.42.911.04-41.450.31-3.13-8.8216.309.32-22.1239.20-19.49-44.5796.193.06-3.583.81-42.91012.119.13.42
21Q4 (12)23.480.95-25.7410.0518.51-25.7210.7719.8-27.968.7923.28-32.444.4523.27-50.52.8845.45-38.460.3218.52-11.1114.917.27-21.8148.69-24.79-42.5693.33-1.233.086.6721.21-29.4711.10-13.08-14.48
21Q3 (11)23.26-18.36-26.238.48-41.03-42.668.99-40.78-60.97.13-43.55-65.273.61-51.93-75.461.98-50.25-70.310.27-12.9-15.6213.90-29.08-49.8664.74-42.87-38.6194.50-0.0846.855.501.47-84.5712.773.99-3.98
21Q2 (10)28.49-13.17-13.1714.38-14.1-18.8915.18-9.32-11.9512.63-12.23-11.997.51-14.07-35.153.98-19.92-17.430.31-8.82-6.0619.60-6.35-11.71113.3260.24-21.4394.58-5.2-8.135.420298.7412.284.877.62
21Q1 (9)32.813.76016.7423.73016.7411.97014.3910.6108.74-2.7804.976.200.34-5.56020.939.75070.72-16.57099.7710.1900.00-100.0011.71-9.780
20Q4 (8)31.620.29013.53-8.52014.95-34.97013.01-36.6308.99-38.8904.68-29.8400.3612.5019.07-31.2084.77-19.62090.5540.7109.45-73.49012.98-2.410
20Q3 (7)31.53-3.9014.79-16.58022.9933.35020.5343.07014.7127.0306.6738.3800.32-3.03027.7224.860105.46-26.88064.35-37.5035.651407.19013.3016.560
20Q2 (6)32.810017.730017.240014.350011.58004.82000.330022.2000144.2300102.9500-2.730011.4100
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近10年
營業毛利率 YoY營業利益率 YoY折舊負擔比率 YoY稅前淨利率 YoY稅後淨利率 YoY股東權益報酬率 YoY資產報酬率 YoY總資產周轉率 YoYEBITDA利潤率 YoY財務槓桿 YoY本業收入比 YoY業外獲益比 YoY無形資產佔總資產比 YoY用人費用率 YoY
2023 (10)25.5617.0311.0124.414.423.4211.7630.529.4739.0617.5936.6711.4032.711.20-4.016.2821.7756.624.6893.62-4.716.38263.630.00011.704.37
2022 (9)21.84-19.418.85-29.264.281.439.01-30.86.81-37.1212.87-43.358.59-38.561.25-2.3413.37-23.1654.0911.0998.252.221.75-54.840.00011.21-6.04
2021 (8)27.10-15.0212.51-17.864.22-4.2813.02-24.5710.83-26.7722.72-46.6713.98-28.751.28-2.2917.40-20.9548.69-42.5696.118.863.89-66.820.00011.93-2.21
2020 (7)31.8942.4915.23106.374.40-6.8817.26173.114.79224.3442.60145.2519.62221.641.314.822.0190.8984.77-50.288.29-24.4211.7100.00012.2012.96
2019 (6)22.3844.577.38192.864.7322.756.32211.334.56198.0417.37142.266.10154.171.25-3.8511.5381.0170.21-30.99116.82-6.07-16.8200.00010.807.04
2018 (5)15.48-8.992.52176.923.85-12.832.03109.281.53178.187.1702.4001.3006.375.81246.63-10.31124.3731.98-24.3700.00010.09-14.42
2017 (4)17.0100.9104.4200.9700.5500.0000.0000.0006.020274.97094.2305.7700.00011.790

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