玩股撇步(動畫小學堂)  

  • 毛利率代表著產品的競爭優勢, 要和同一個產業做比較. 如果毛利率很低的話, 就要看公司的營收規模是否夠大
  • 毛利率從谷底回升, 或許就是開始反轉的訊號
  • 營益率代表著公司的經營效率
  • 在不大幅舉債的前提下, ROE可以看出公司的經營品質
  • 穩定或持續提升的毛利率和營益率十分重要, 要當心持續下滑的毛利率和營益率
  • 本業收入比高的公司, 才容易預估財測, 值得花心力去研究
  • 無形資產佔總資產比高的公司, 可能代表這家公司是透過併購來成長. 但如果佔比高的不合理, 則要當心
  • 併購後有沒有發揮1+1>2, 營益率是一個很好的觀察指標
  • 要檢視ROE上升或下滑的原因, 根據杜邦分析不外乎是利潤率, 營收, 財務槓桿的增減
  • 租賃業要觀察延滯率(在銀行稱為逾放比率)的變化. 如果越來越多客戶拖延還錢(延滯率上升), 就代表接下來放款的錢也會變少(放款率下降)
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近20季
營業毛利率 QoQ YoY營業利益率 QoQ YoY稅前淨利率 QoQ YoY稅後淨利率 QoQ YoY股東權益報酬率 QoQ YoY資產報酬率 QoQ YoY總資產周轉率 QoQ YoYEBITDA利潤率 QoQ YoY財務槓桿 QoQ YoY本業收入比 QoQ YoY業外獲益比 QoQ YoY用人費用率 QoQ YoY
23Q4 (20)24.4336.71-20.8113.0985.67-40.5327.051846.0419.8520.712991.0414.82.022425.0-44.21.791888.89-35.140.09-10.0-40.036.47288.8130.7611.85-27.43-64.547.83-93.17-50.6852.17110.431621.7422.588.9820.81
23Q3 (19)17.87-22.44-29.347.05-41.1-62.541.39-91.2-93.110.67-94.04-95.850.08-94.67-98.010.09-92.91-97.180.10-9.09-50.09.38-59.48-61.616.33-22.61-54.28700.00815.38642.42-500.00-2225.0-8850.020.727.5835.25
23Q2 (18)23.04-21.2-3.1511.97-43.05-28.7915.79-38.3-9.211.24-47.13-21.291.50-62.78-49.661.27-59.42-50.780.11-21.43-38.8923.15-24.89-1.9521.10-30.1832.0476.47-8.73-20.3423.5324.37488.2419.2624.9814.71
23Q1 (17)29.24-5.22148.4321.02-4.5445.9725.5913.38503.5421.2617.85544.244.0311.33501.493.1313.41439.660.14-6.67-22.2230.8210.51187.7730.22-9.47101.3383.78-13.60.5418.92524.3213.5115.41-17.55-10.61
22Q4 (16)30.8521.98122.4222.0116.95118.7922.5711.84131.2518.0411.77129.813.62-10.17132.052.76-13.48101.460.15-25.0-11.7627.8914.1664.9333.38-6.55138.2696.972.85-9.963.03-46.97018.6922.0-0.74
22Q3 (15)25.296.3124.5218.8211.9673.7820.1816.0455.8316.1413.0347.84.0335.23122.653.1923.64103.180.2011.1142.8624.433.4713.035.72123.53176.994.29-1.7910.05.7142.86-60.015.32-8.76-32.24
22Q2 (14)23.79102.1214.5416.81336.6292.7817.39310.1486.5914.28332.73111.872.98344.78168.472.58344.83165.980.180.028.5723.61120.4533.3915.986.46-10.4396.0015.25.64.00-76.0-56.016.79-2.61-17.17
22Q1 (13)11.77-15.14-47.873.85-61.73-65.444.24-56.56-57.213.30-57.96-58.490.67-57.05-42.740.58-57.66-45.790.185.8838.4610.71-36.66-41.9515.017.1436.8383.33-22.62-24.2416.670266.6717.24-8.44-20.77
21Q4 (12)13.87-31.71-35.3110.06-7.1116.579.76-24.63-38.547.85-28.11-42.151.56-13.81-15.681.37-12.74-19.880.1721.4330.7716.91-21.79-34.4814.018.662.34107.6925.64101.920.00-100.0-100.018.83-16.72-15.6
21Q3 (11)20.31-2.2136.6810.8324.24111.1112.9538.951277.6610.9262.02940.01.8163.061710.01.5761.861644.440.140.055.5621.6222.1538.4112.90-27.6980.1785.71-5.71014.2957.14-85.7122.6111.54-11.75
21Q2 (10)20.77-8.0218.158.72-21.7294.649.32-5.95-7.366.74-15.22-26.51.11-5.139.90.97-9.353.190.147.6940.017.70-4.07-21.9217.8462.63125.2590.91-17.36142.429.09190.91-81.8220.27-6.850
21Q1 (9)22.585.3223.1211.1429.0865.049.91-37.5928.77.95-41.4129.691.17-36.7685.711.07-37.4372.580.130.044.4418.45-28.52-19.2910.9727.1138.34110.00106.2510.0-10.00-121.43-150.021.76-2.47-13.1
20Q4 (8)21.4444.284.438.633296.3-5.4815.881589.3618.3313.571192.3823.031.851750.018.591.711800.020.420.1344.448.3325.8165.242.188.6320.53-39.6553.330-22.9646.67-53.3351.6722.31-12.924.94
20Q3 (7)14.86-15.47-35.75-0.27-106.03-102.110.94-90.66-92.491.05-88.55-89.540.10-90.1-93.750.09-90.43-93.430.09-10.0-30.7715.62-31.1-34.47.16-9.6-56.290.00-100.0-100.0100.00100.0025.62035.13
20Q2 (6)17.58-4.14-28.514.48-33.63-71.0610.0630.65-36.779.1749.59-25.021.0160.32-54.50.9451.61-49.190.1011.11-33.3322.67-0.83-13.577.92-0.13-72.1837.50-62.5-62.550.00150.0850.00.00-100.0-100.0
20Q1 (5)18.34-10.67-11.836.75-26.07-45.267.70-42.62-31.926.13-44.42-32.190.63-59.62-59.620.62-56.34-55.070.09-25.0-30.7722.86-9.5-2.397.93-44.55-61.11100.0044.44-7.1420.00-35.0360.025.0417.7817.56
19Q4 (4)20.53-11.240.09.13-28.620.013.427.190.011.039.860.01.56-2.50.01.423.650.00.12-7.690.025.266.090.014.30-12.70.069.23-30.770.030.7700.021.2612.130.0
19Q3 (3)23.13-5.940.012.79-17.380.012.52-21.310.010.04-17.910.01.60-27.930.01.37-25.950.00.13-13.330.023.81-9.230.016.38-42.470.0100.000.00.0-0.00-100.00.018.964.350.0
19Q2 (2)24.5918.220.015.4825.550.015.9140.670.012.2335.290.02.2242.310.01.8534.060.00.1515.380.026.2312.00.028.4739.630.0100.00-7.140.05.26168.420.018.17-14.690.0
19Q1 (1)20.800.00.012.330.00.011.310.00.09.040.00.01.560.00.01.380.00.00.130.00.023.420.00.020.390.00.0107.690.00.0-7.690.00.021.300.00.0
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近10年
營業毛利率 YoY營業利益率 YoY折舊負擔比率 YoY稅前淨利率 YoY稅後淨利率 YoY股東權益報酬率 YoY資產報酬率 YoY總資產周轉率 YoYEBITDA利潤率 YoY財務槓桿 YoY本業收入比 YoY業外獲益比 YoY無形資產佔總資產比 YoY用人費用率 YoY
2023 (10)24.254.7114.13-9.776.6726.6718.1010.2314.116.977.51-32.46.37-29.460.44-35.2925.2915.5911.85-64.577.22-18.7221.52330.380.00018.9411.87
2022 (9)23.1621.715.6654.135.26-34.1416.4257.1313.1958.1511.1198.759.0379.880.6813.3321.8817.8233.38138.2695.00-2.985.00140.00.00016.93-18.37
2021 (8)19.033.5910.1692.427.99-36.2810.4511.538.342.965.5956.155.0253.520.6050.018.57-16.0114.0162.3497.9271.352.08-95.140.00020.74-12.08
2020 (7)18.37-17.885.28-58.1912.5418.059.37-29.878.10-23.733.58-50.763.27-46.740.40-25.9322.11-10.528.63-39.6557.14-39.7442.86728.570.00023.5918.9
2019 (6)22.37-0.5312.63-13.0810.6259.3513.36-6.0510.62-7.577.27-47.096.14-39.570.54-34.1524.7112.1714.30-63.7594.83-7.075.1700.00019.8410.53
2018 (5)22.495.9814.539.56.67-18.114.2217.0411.4917.3613.7427.110.1624.970.829.3322.031.2439.45-22.93102.04-6.89-2.0400.00017.95-7.66
2017 (4)21.22-10.8413.273.758.14-33.1912.1511.679.796.5310.8152.688.1333.060.7536.3621.76-14.7351.1914.54109.59-8.02-9.5900.00019.44-16.03
2016 (3)23.8032.1512.7943.2312.181.0810.8859.39.1949.437.0855.266.1146.520.551.8525.5221.6444.6929.84119.15-7.66-17.0200.00023.154.7
2015 (2)18.01-0.838.93-10.7912.0529.516.83-21.136.15-21.764.56-23.234.17-19.340.54-1.8220.985.9634.42-12.24129.0311.32-29.0300.00022.1112.29
2014 (1)18.16010.0109.312.388.6607.8605.9405.1700.5530.9519.80-1.7439.2215.56115.916.99-15.9100.00019.69-19.24

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